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Retno Widowati
Program Studi Manajemen Fakultas Ekonomi Universitas Muhammadiyah Yogyakarta Yogyakarta
Aerospace Engineering Agriculture, Biological Sciences & Forestry Arts Humanities Automotive Engineering Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Chemistry Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Dentistry Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Engineering Environmental Science Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Medicine & Pharmacology Nursing Physics Public Health Social Sciences Other

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Journal : JURNAL ABDIMAS PLJ

 1 
OPTIMALISASI PENGEMBANGAN PRODUK WIRAUSAHA MENJADI PRODUK UNGGULAN DI DESA WISATA TUGU SELATAN, JAWA BARAT Widowati, Retno; Marzuki, Farizal; Farida, Kania; Saprudin; Parlindungan, Edison
JURNAL ABDIMAS PLJ Vol. 5 No. 2 (2025): JURNAL ABDIMAS PLJ, DESEMBER 2025
Publisher : POLITEKNIK LP3I JAKARTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34127/japlj.v5i2.2003

Abstract

To support the development of the economic potential of the Tugu Selatan tourist village, Cisarua, West Java, village business entities and lecturers from six universities collaborated to optimize entrepreneurial products into superior products in the village. This is crucial for improving the quality and competitiveness of MSMEs, which are the backbone of the regional economy, particularly in Kampung Koboi and Kampung Susu. MSMEs play a vital role in the national and regional economy. However, many MSMEs experience difficulties in business and financial management and require a better understanding of aspects of entrepreneurship, business legality, financial management, and more. Therefore, we held a Community Service Program as one of the implementations of the Tri Dharma (Three Pillars of Community Empowerment). This program included training and mentoring for entrepreneurs in the Tugu Selatan tourist village, Cisarua, West Java, specifically Kampung Koboi and Kampung Susu, to help them develop their products into superior products with global competitiveness. The community service activities took the form of training and mentoring. The participants were satisfied with the program and are willing to participate in similar activities and mentoring in the future
Co-Authors A.A. Ketut Agung Cahyawan W Anastasya, Dhea Tri Arlym, Lisa rina Arlym, Lisa Trina Aulya, Yenny Azkawati, Elok Baehaqi Bakri Budiyanto, Wasis Camin, Yeremiah Rubin Chatarina Umbul Wahyuni Damiyana , Damdam Devi Marlita, Devi Dewi, Risma Selvi Dianita Zahra, Elena Erfan Handoko Ernawati Sinaga Fahira, Adinda Putri Awalia Faisal, Kiagus Muhammad Farida, Kania Farihatul Maziyyah, Fitri Fitriah Fitriah Halim, Putri Aliyah Tamima Handayani, Siti Dyah Hapzi Ali Haryanto, Totok Hidayat, Rizki Hidayatul Fajri Hisni, Dayan Jogja, Mualim Kundaryanti, Rini Kusmaryeni, Siti Kuswurjanto, Risvan Lina Rosliana Lusiana, Diana Intan Gabriella Luthfiyana, Dzakiah Azizah Mahmudah, Amirotul M.H Marleni, Nunung Marzuki, Farizal Mayasari, Andi Mayasari, Nanny Mustikaningrum, Linda Mustikasari, Diyan Mutiariami Dahlan, Febry Nabila Taufik, Zalma Naziyah, Naziyah Niken Permata Sari, Niken Permata Nobrihas, Maria Magdalena Novida, Rika Nurevita, Ria Nurhikmah, Ade Nurjanah, Isnaeni Nyani, Nyani Oktaviana, Nadia Pariyanti, Gangsar parlindungan, edison Pembayun, Gilar S Prasetya Andhika Johan Pratama, Mutiara Prihatmadji, Wiwiet Putri Aryanto, Gani Putri Azzahroh Putri, Syafira Bayu Rachmawaty Rachmawaty, Rachmawaty Rahayu, Meika Kurnia Puji Rahayu, Nunu Ratih Kartika Werdiningtiyas, Ratih Kartika Ratu, Elisabeth Mani Ria Estiana Rita Rosita Rukmaini, Rukmaini S. Suharto Safira, Syahra Saifulaman, Mohammed Salim, Muhammad Saprudin Saputra, Fery Prayoga Saputra, Jovi Septiawan, Teguh Rizky Simping Yuliatun, Simping Sugiharti, Nopi Suhara, Ade Suprihatin Suryono, Annisa Nur’aini Suryono, Annisa Nur’aini Susetyo, Prabowo Tejo Syaputra, Yudhi Widian TEDDY SETIADY Triana Indrayani Triantarti Triantarti Tsabita, Fitria Tsabita, Fitria Umiah, Umiah Utami, Yuliyanti Dwi Wahyuningsih, Rr. Sri Handari Wening, Opal Priya Windiastuti, Tia Yani Suryani Yoeliastuti, Yoeliastuti Yudha, Putra Satriya Zahra, Elena Dianita