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All Journal JURNAL SISTEM INFORMASI Jurnal Pendidikan Matematika Wahana Didaktika Prosiding Universitas PGRI Palembang Jurnal Manajemen Pendidikan AL ISHLAH Jurnal Pendidikan Jurnal Riset Golden Age PAUD UHO Indiktika : Jurnal Inovasi Pendidikan Matematika JISIP: Jurnal Ilmu Sosial dan Pendidikan Jurnal STIE Semarang (Edisi Elektronik) Perspektif Pendidikan dan Keguruan Riayah: Jurnal Sosial dan Keagamaan MATHEMA: JURNAL PENDIDIKAN MATEMATIKA Tarbiyah Al-Awlad: Jurnal Kependidikan Islam Tingkat Dasar JURNAL CAPITAL : Kebijakan Ekonomi, Manajemen dan Akuntansi NUSANTARA: Jurnal Pengabdian Kepada Masyarakat Jurnal Riset Rumpun Ilmu Kesehatan (JURRIKES) Jurnal Aplikasi IPTEK Indonesia JURNAL PUBLIK REFORM Alkhidmah: Jurnal Pengabdian dan Kemitraan Masyarakat Jurnal Ilmiah Ekonomi, Akuntansi dan Pajak Kajian Ekonomi dan Akuntansi Terapan
Marhamah Marhamah
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Agriculture, Biological Sciences & Forestry Arts Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Medicine & Pharmacology Nursing Public Health Social Sciences Other

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Peningkatan Literasi Penggunaan Obat melalui Edukasi Pengenalan Logo Obat bagi Siswa SMP Muhammadiyah 04 Pangkatrejo Aditya Sindu Sakti; Bheta Sari Dewi; Nurul Izzah H. L. Pasi; Marhamah Marhamah; Amalia Puspa Wahyu; Deta Hilar Nurrohmah; M. Ahsanul Farihin; Nur’aini Al Wahida
Nusantara: Jurnal Pengabdian kepada Masyarakat Vol. 5 No. 4 (2025): November: NUSANTARA Jurnal Pengabdian Kepada Masyarakat
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/nusantara.v5i4.6982

Abstract

This community service program aimed to enhance students’ pharmaceutical literacy through the introduction of drug classification logos at SMP Muhammadiyah 04 Pangkatrejo. The background of this activity was the low level of drug-use literacy among adolescents, often leading to irrational self-medication. The activity employed a quantitative descriptive design with a one-group pretest–posttest approach. Educational interventions included interactive counseling, PowerPoint presentations, visual media using logo sticks, and pretest–posttest evaluation. Data were analyzed using the Wilcoxon Signed Rank Test. The results showed a significant improvement in students’ knowledge (p = 0.000), with mean scores increasing from 58% to 81% after the intervention. The highest gain was observed in the recognition of logo colors and drug classifications. Satisfaction analysis revealed that 96% of participants expressed satisfaction with the learning process, especially regarding material clarity and the presenters’ readiness to answer questions. The study concludes that participatory educational methods and visual media effectively improve rational drug-use awareness among junior high school students. Future programs are recommended to expand similar activities to other schools and integrate digital media for sustained impact on public health literacy.
Pengaruh Sikap, Harga dan Kualitas Produk terhadap Minat beli Dodol Nanas Sebagai Komoditas Unggulan Kabupaten Mempawah Yuni Firanyanti; Edy Suchmawan; Didik Didik; Marhamah Marhamah; Siti Romlah
Jurnal Ilmiah Ekonomi, Akuntansi, dan Pajak Vol. 2 No. 4 (2025): Desember : Jurnal Ilmiah Ekonomi, Akuntansi, dan Pajak (JIEAP)
Publisher : Asosiasi Riset Ekonomi dan Akuntansi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/jieap.v2i4.1834

Abstract

This study aims to determine the influence of attitudes on the interest in buying pineapple dodol as a superior commodity in Galang Village, Sungai Pinyuh District, to determine the effect of price on the interest in buying pineapple dodol as a superior commodity in Galang Village, Sungai Pinyuh District, and to determine the effect of quality on the interest in buying pineapple dodol as a superior commodity in Galang Village, Sungai Pinyuh District. This study uses a quantitative research method. The population in this study were pineapple dodol consumers in Galang Village, Sungai Pinyuh District with a population of 4000 and a sample of 98 respondents. The sampling method used a purposive sampling technique with data collection techniques using a questionnaire. Data analysis in this study includes descriptive statistical analysis test, validity test, reliability test, normality test, multicollinearity test, heteroscedasticity test, multiple linear regression test and coefficient of determination test, T test, F test with IBM SPSS 25 tools. The results of the T Test can be concluded that Attitude has a significant effect on purchasing interest, Price has a significant effect on purchasing interest, Product quality has a significant effect on purchasing interest, The results of the F Test analysis can be concluded that the variables of attitude, price and product quality simultaneously influence the purchasing interest of Pineapple dodol as a superior commodity in Galang Village, Sungai Pinyuh District.
Marketing Strategy to Increase Consumer Purchase Interest at CV. Mitra Agung, Sungai Pinyuh District Atika Sulastri; Yuni firayanti; Marhamah Marhamah
Kajian Ekonomi dan Akuntansi Terapan Vol. 2 No. 4 (2025): Desember : Kajian Ekonomi dan Akuntansi Terapan (KEAT)
Publisher : Asosiasi Riset Ekonomi dan Akuntansi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/keat.v2i4.1833

Abstract

This study aims to analyze the marketing strategies implemented by CV Mitra Agung to increase consumer purchasing interest in the Sungai Pinyuh District. Using a qualitative descriptive approach, data collection was conducted through in-depth interviews, direct observation, and documentation studies. The results of the analysis indicate that the implementation of an integrated marketing mix (product, price, place, and promotion) has been significantly successful in increasing both consumer purchasing interest and loyalty. The main supporting factors for this success include offering products with consistent quality, setting competitive prices compared to competitors, active and creative promotions, especially through the use of social media, and selecting a strategic and easily accessible business location. Despite showing positive results, this study also identified several challenges faced by the company, namely limited operational capital and limited market reach, which need to be addressed for future business development. Based on these findings, several important recommendations are provided, These include continuous innovation in product variants, optimizing and maximizing the use of digital media platforms to increase brand awareness, and improving the quality of customer service. These recommendations are expected to help CV Mitra Agung expand its market share, improve sales performance, and ensure business sustainability.
Co-Authors Aditya Sindu Sakti Amalia Puspa Wahyu Amor Sofandi Aprilliant Ari Irawan Aria Mulyapradana ARIES ABBAS Ary Dwi Anjarini Asmuddin Asmuddin Asyoratun Asyoratun Atika Sulastri Bheta Sari Dewi Dedek Wahyuni Deta Hilar Nurrohmah Diah Yuliana Didik Didik Dita Oktaviana Djulfikri Mewar Edy Suchmawan Edy Susanto Elpri Darta Putra Eri Hartanto Fifi Andriani Hardiyanto Hardiyanto Kanaya Tabitha Wulansari Lola’ Tulak Rerung Lusiana Lusiana M. Ahsanul Farihin Misdalina Misdalina Muh Danial Fajri Muhtar Asshagab Nora Surmilasari Nurul Izzah H. L. Pasi Nur’aini Al Wahida Nyimas Aisyah Pakpahan Pakpahan Paramita Dwi Pangastuti Purba, Budiman Ramadan, Zaka Hadikusuma Rohana Rohana Sahlan Sahlan Salwiah Salwiah Sarip Hidayatuloh Shalawati Shalawati Siti Romlah Sitti Hadijah Sitti Hadijah Sri Wiranti Sri Wiranti Setiyanti Sutrisno Sutrisno Syofianis Syofianis Verani Ari Mardawati Vita Nida Sari Wahyu Lestari Widyartati, Penta Winarsih Winarsih Yeli Arista Yulia Khairunisa Yulianto Yulianto Yuni Firanyanti Yuni Firayanti Yunika Lestaria Ningsih YUSRAFIDDIN, Yusrafiddin zulfahmi HB Zulkardi Zulkardi