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All Journal JURNAL SIMBOLIKA: Research and Learning in Communication Study Jurnal SOLMA JURNAL PENDIDIKAN TAMBUSAI EQIEN - JURNAL EKONOMI DAN BISNIS Jurnal Review Pendidikan dan Pengajaran (JRPP) Bahastra: Jurnal Pendidikan Bahasa dan Sastra Indonesia JURNAL MUTIARA MANAJEMEN Best Journal (Biology Education, Sains and Technology) Management Studies and Entrepreneurship Journal (MSEJ) REMIK : Riset dan E-Jurnal Manajemen Informatika Komputer Community Development Journal: Jurnal Pengabdian Masyarakat Jurnal Wahana Pendidikan Budapest International Research and Critics Institute-Journal (BIRCI-Journal): Humanities and Social Sciences Bisnis Net : Jurnal Ekonomi dan Bisnis Jurnal Pengabdian kepada Masyarakat ABDI SABHA (Jurnal Pengabdian kepada Masyarakat) International Journal of Community Service Jurnal Abdimas Bina Bangsa Jurnal Bisnis Mahasiswa Jurnal Akutansi Manajemen Ekonomi Kewirausahaan (JAMEK) Jurnal SALMAN : Sosial dan Manajemen PEMA: Jurnal Pendidikan dan Pengabdian Kepada Masyarakat Jurnal Bisnis, Manajemen, dan Akuntansi International Journal of Economics (IJEC) Priviet Social Sciences Journal PKM Maju UDA Jurnal Ilmu Manajemen Dan Kewirausahaan (JIMK) Amal Ilmiah: Jurnal Pengabdian Kepada Masyarakat Darma Diksani: Jurnal Pengabdian Ilmu Pendidikan, Sosial, dan Humaniora Epaper Bisnis: International Journal Entrepreneurship and Management Jurnal Ekonomi Manajemen Dan Bisnis (JEMB) CITAKARYA Jurnal Pengabdian Masyarakat Global Management: International Journal of Management Science and Entrepreneurship All Fields of Science Journal Liaison Academia and Sosiety
Adrial Falahi
Universitas Muslim Nusantara Al-Washliyah
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Peningkatan Literasi Digital dan Kapasitas Pedagogik Guru melalui Mekanisme Knowledge Sharing Berbasis Artificial Intelligence Julianto Hutasuhut; Adrial Falahi; Muhammad Rahmat; Indra Muda; Beby Masitho Batubara; Hery Syahrial; Frans Antoni Sihite; Fathin Abdullah
Amal Ilmiah: Jurnal Pengabdian Kepada Masyarakat Vol. 7 No. 2 (2026): Edisi Juli 2026
Publisher : FKIP Universitas Halu Oleo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36709/amalilmiah.v7i2.796

Abstract

Dalam konteks agenda nasional Menuju Indonesia Emas 2045, penguatan sumber daya manusia dan transformasi digital pendidikan merupakan prioritas strategis, sehingga pemberdayaan guru menjadi kunci keberhasilan pendidikan berkelanjutan. Studi ini melaporkan kegiatan Pengabdian kepada Masyarakat (PkM) dengan fokus pada penguatan literasi Artificial Intelligence (AI) melalui mekanisme knowledge sharing yang terstruktur. Program dirancang berbasis kebutuhan mitra yang teridentifikasi pada studi pendahuluan, yaitu rendahnya literasi AI, lemahnya kolaborasi profesional antarguru, dominasi pembelajaran konvensional, serta keterbatasan akses pelatihan berkelanjutan. Metode pelaksanaan menggunakan pendekatan andragogis-partisipatif melalui pelatihan literasi dan keterampilan memanfaatkan Artificial Intelligence, pendampingan implementasi pembelajaran hybrid berbasis AI, penguatan komunitas praktik, serta evaluasi prasosialisasi pelatihan dan pascasosialisasi pelatihan. Hasil kegiatan menunjukkan peningkatan literasi AI guru, kesiapan pedagogik digital, kesadaran etis penggunaan teknologi, dan intensitas praktik knowledge sharing. Para Guru mulai lebih tertarik memanfaatkan AI untuk pengayaan materi, asesmen formatif, dan diferensiasi pembelajaran. Pada level institusional, terlihat adanya keinginan manajemen untuk membentuk komunitas praktik knowledge sharing, hal ini mengindikasikan penguatan kapasitas organisasi dalam mengelola inovasi pembelajaran dan pendidikan yang berkelanjutan.
Audit Kinerja Manajemen Sumber Daya Manusia Sebagai Strategi Peningkatan Kinerja Karyawan Generasi Z Pada Lingkungan Kerja Era Vuca Julianto Hutasuhut; Adrial Falahi; Abdurrahman Arrasidi; Aziz Syahputra; Febri Lestari; Muhammad Dzaky; Andhika Dharma Putra
JURNAL ILMU MANAJEMEN DAN KEWIRAUSAHAAN (JIMK) Vol 7 No 1 (2026): Juni
Publisher : Program Studi Manajemen Fakultas Ekonomi dan Bisnis, Universitas Muslim Nusantara Al-Washliyah

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32696/jimk.v7i1.6600

Abstract

The evolving work environment of the VUCA era demands that organizations manage human resources in an adaptive, strategic, and sustainable manner, particularly in addressing the distinctive characteristics of Generation Z employees, who prioritize flexibility, work-life balance, and continuous career development. This study examines the role of Human Resource Management Performance Audits as a strategic instrument for enhancing the effectiveness of Generation Z workforce management within the VUCA context. Employing a descriptive qualitative approach through systematic literature review and conceptual analysis, this study encompasses key HR dimensions including planning, recruitment, selection, training and development, performance evaluation, compensation, industrial relations, occupational safety, and organizational culture. The findings reveal that HR Performance Audits function beyond conventional administrative oversight, serving as a comprehensive strategy for strengthening employee engagement, work productivity, training effectiveness, digital competency development, and long-term organizational performance sustainability. Furthermore, HR audits enable organizations to systematically identify systemic weaknesses, optimize HR management efficiency, and reinforce organizational readiness to navigate continuous environmental changes. These audits additionally fortify organizational culture, enhance employee adaptability, and facilitate more informed managerial decision-making amid persistent uncertainty and complexity. Consequently, HR Performance Audits represent a vital mechanism supporting HR transformation, organizational competitiveness, and the achievement of sustainable performance excellence.
The Influence of Social Media Utilization, Adversity Intelligence, and Innovation on the Success of Fashion MSMEs in Beringin District, Lubuk Pakam Ayu Wulan Dari; Adrial Falahi; Rukmini Rukmini; Melisa Zuriani Hasibuan
ePaper Bisnis : International Journal of Entrepreneurship and Management Vol. 3 No. 2 (2026): ePaper Bisnis : International Journal of Entrepreneurship and Management
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/epaperbisnis.v3i2.727

Abstract

The purpose of this study is to determine the effect of social media usage, adversity intelligence, and innovation on the success of Fashion MSMEs in Beringin District, Lubuk Pakam. In this study, the data collection technique used a random sampling method, the sample used was 62 respondents. All analyses in this study were assisted by the SPSS 25.0 program. Data analysis techniques were carried out through classical assumption tests, multiple linear regression analysis, and hypothesis testing. Based on the t-test that has been carried out, the results obtained are that the Sig. value of the Social Media Utilization variable is obtained at 0.002<0.05 and the calculated t value (7.513)> t table (1.671). So it can be concluded that the Social Media Utilization variable has a positive and significant effect on the Success variable of MSMEs. Furthermore, the Sig. value of the Adversity Intelligence variable obtained is 0.000 <0.05 and the calculated t value (9.048)> t table (1.671). So it can be concluded that the Adversity Intelligence variable has a significant influence on the MSME Success variable. Furthermore, the Sig. value of the Innovation variable obtained is 0.000 <0.05, which significantly affects the MSME Success variable. From these data, the calculated t value is obtained at (1.167) > t table (1.671). The value of the multiple regression analysis is Y = 9.227+ 0.428 X1 + 0.484 X2 + 0.063 X3 + e. The F-count value is 65.958 with a significance of 0.000 while the F-table value is 2.752. The value of R Square (R2) namely the Value of Social Media Utilization (X1), Adversity Intelligence (X2) and Innovation (X3) is 87.9% while 12.1% is influenced by other variables not studied. Therefore, it can be stated that the Innovation variable has a positive and significant influence on the MSME Success variable.
Community Economic Empowerment With The Tabulampot Method In Medan Sinembah Village, Deli Serdang, North Sumatra Julianto Hutasuhut; Abd. Rasyid Syamsuri; Adrial Falahi; Yayuk Yuliana
International Journal Of Community Service Vol. 2 No. 2 (2022): May 2022 (Indonesia - Malaysia)
Publisher : CV. Inara in Colaboration with www.stie-sampit.ac.id

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51601/ijcs.v2i2.94

Abstract

This community service was conducted in Medan Sinembah Village, Tanjung Morawa District, Deli Serdang Regency, North Sumatra Province. Based on the the research results, information was obtained that in general the community faces several problems regarding economic empowerment, one of which is their lack of ability from the aspect of science and technology to make their home gardens more productively. The purpose of this community service is to provide direction and socialization for the community through women from Family Welfare Empowerment regarding vegetable cultivation using the Tabulampot method (Planting Fruits in Pots) so that they are more motivated and proactive to solve the economic problems they are facing. The benefits that are expected from this community service activity are the people can use the land around their home yards for more productive results and at the same time can make it a valuable experience in entrepreneurship. At least vegetable cultivation using the tabulampot method, a group of families can save household costs by no longer buying vegetables to meet their daily needs. The methods used in this activity are as follows: (1) Focus Group Discussion (FGD), (2) Lecture method, and (3) Demonstration method. The expected outcome of this community service is an increase in the knowledge and technology possessed by the community about vegetable cultivation using the tabulampot method.  
The Influence of Brand Image, Product Innovation and Lifestyle on Purchasing Decisions Purchase of Iphone Smartphones in Patumbak Village, Deli Serdang Village Wahyu Dwi Sulindra; Sari Wulandari; Suhaila Husna Samosir; Adrial Falahi
Global Management: International Journal of Management Science and Entrepreneurship Vol. 3 No. 1 (2026): February: Global Management: International Journal of Management Science and En
Publisher : International Forum of Researchers and Lecturers

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70062/globalmanagement.v3i1.514

Abstract

This study seeks to examine the influence of brand image, product innovation, and lifestyle on purchasing decisions for iPhone smartphones among residents of Patumbak Village, Dusun V, Deli Serdang. Specifically, it aims to analyze the individual effect of brand image on purchasing decisions, the effect of product innovation on purchasing decisions, and the effect of lifestyle on purchasing decisions, as well as their combined impact. The research employs a descriptive quantitative approach, utilizing questionnaires, interviews, and documentation as data collection techniques. The population consists of 740 residents of Patumbak Village, Dusun V, and the sample of 88 respondents was determined using non-probability sampling with the Slovin formula. The collected data were processed and analyzed through multiple linear regression analysis using SPSS version 26.0. The findings indicate that the calculated F value (205.841) exceeds the F table value (2.71), demonstrating a significant simultaneous effect of brand image, product innovation, and lifestyle on purchasing decisions. Partially, brand image (t = 2.885), product innovation (t = 2.491), and lifestyle (t = 5.570) each show t-values greater than the t table value (1.662), confirming their significant individual influence. Furthermore, the coefficient of determination (R²) of 0.570 reveals that 57% of the variation in purchasing decisions is explained collectively by the three independent variables.
KETERIKATAN KERJA, MOTIVASI BERPRESTASI, DAN LINGKUNGAN KERJA MEMBANTU PEGAWAI KECAMATAN MENINGKATKAN KINERJA Khairunnisa Fanjava; Julianto Hutasuhut; Anggia Sari Lubis; Adrial Falahi
JURNAL MUTIARA MANAJEMEN Vol 11 No 1 (2026): Jurnal Mutiara Manajemen
Publisher : UNIVERSITAS SARI MUTIARA INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51544/jmm.v11i1.6431

Abstract

Penelitian ini didasarkan pada pentingnya faktor internal dan eksternal dalam mendorong kinerja aparatur pemerintahan agar layanan publik dapat beroperasi secara efektif. Metode kuantitatif digunakan dalam penelitian ini. Teknik analisis regresi linear berganda digunakan.Sampel dalam penelitian ini berjumlah 35 orang pegawai yang diambil melalui teknik sampling jenuh. Data dikumpulkan melalui penyebaran kuesioner dan diolah menggunakan program SPSS versi 29. Berdasarkan hasil analisis menggunakan program SPSS, diperoleh persamaan regresi linear berganda Y = 0,469 + 0,255X₁ + 0,445X₂ + 0,276X₃. Hasil penelitian data motivasi berprestasi berpengaruh positif dan signifikan terhadap kinerja karyawan secara parsial, dan keterikatan kerja juga berpengaruh positif dan signifikan. Lingkungan kerja juga berdampak positif dan signifikan terhadap kinerja karyawan. Ketiga variabel independen tersebut berpengaruh secara bersamaan terhadap kinerja karyawan Kantor Camat Patumbak.
PENGARUH LIFESTYLE DAN LABEL HALAL TERHADAP KEPUTUSAN PEMBELIAN PRODUK WARDAH DESA WONOSARI KECAMATAN TANJUNG MORAWA KABUPATEN DELI SERDANG Eka Hitmawati; Adrial Falahi; Toni Hidayat
JURNAL ILMU MANAJEMEN DAN KEWIRAUSAHAAN (JIMK) Vol 4 No 1 (2023): Juni
Publisher : Program Studi Manajemen Fakultas Ekonomi dan Bisnis, Universitas Muslim Nusantara Al-Washliyah

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32696/jimk.v4i1.3117

Abstract

This research aims to determine the influence of lifestyle and halal labels on purchasing decisions for Wardah products in Wonosari Village, Tanjung Morawa District, Deli Serdang Regency. The population is the people of Wonosari Village, Tanjung Morawa District, Deli Serdang Regency, totaling 76 people. Determination of the sample using accidental sampling. The data analysis technique in research is quantitative descriptive. Data collection was done by giving questionnaires to respondents. This research uses data analysis techniques, namely multiple linear regression analysis, t test, F test, and coefficient of determination. The results of multiple linear regression analysis obtained Y = 2.062+0.539X1+0.420X2, the results of the t test (partial) show that lifestyle (X1) has a significant effect on purchasing decisions, this can be seen from tcount 6.113> ttable 1.993 with a significance of 0.000 <0.05 . The halal label variable (X2) has a significant effect on purchasing decisions, this can be seen from tcount 5.332 > ttable 1.993 with a significance of 0.005 <0.05. The results of the F test (simultaneous) obtained an Fcount value of 106.714 > Ftable 3.12 with a significance of 0.000 < 0.05. This shows that together the lifestyle variables and the halal label have a significant influence on purchasing decisions for Wardah products, Wonosari Village, Tanjung Morawa District, Deli Serdang Regency. The R Square (R2) value is 0.745. This means that the influence of lifestyle and halal labels on purchasing decisions is 74.5%.
PENGEMBANGAN WISATA KULINER TRADISIONAL PASAR KAMU SEBAGAI ALTERNATIF PENINGKATAN PEREKONOMIAN MASYARAKAT DESA Adrial Falahi; Tukimin
JURNAL ILMU MANAJEMEN DAN KEWIRAUSAHAAN (JIMK) Vol 4 No 2 (2023): Desember
Publisher : Program Studi Manajemen Fakultas Ekonomi dan Bisnis, Universitas Muslim Nusantara Al-Washliyah

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32696/jimk.v4i2.4213

Abstract

The development of traditional culinary tourism has an important role in improving the economy of rural communities. This study aims to analyze the potential and strategy for developing culinary tourism in Pasar Kamu as an alternative to improving the economic welfare of local communities. The research method used is a qualitative approach with observation, interview, and literature study techniques. The results of the study indicate that Pasar Kamu has a strong tourist attraction through the uniqueness of traditional cuisine, cultural values, and support from the local community. However, there are several challenges such as lack of promotion, inadequate infrastructure, and limited product innovation. Therefore, development strategies that can be applied include improving the quality of culinary products, optimizing digital marketing, and collaborating with the government and tourism industry players. With the right strategy, Pasar Kamu has the potential to become a leading culinary tourism destination that contributes to improving the economy of rural communities in a sustainable manner.
PENGEMBANGAN POTENSI DESA MELALUI KEGIATAN AGROWISATA SAWAH DI KABUPATEN DELI SERDANG DALAM MENINGKATKAN EKONOMI DESA Adrial Falahi; Leni Handayani
JURNAL ILMU MANAJEMEN DAN KEWIRAUSAHAAN (JIMK) Vol 4 No 1 (2023): Juni
Publisher : Program Studi Manajemen Fakultas Ekonomi dan Bisnis, Universitas Muslim Nusantara Al-Washliyah

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32696/jimk.v4i1.4240

Abstract

Developing village potential through agrotourism activities is one of the effective strategies in improving the economy of rural communities. This study aims to analyze the potential and development of rice field agrotourism in Deli Serdang Regency and its impact on the village economy. The research method used is a qualitative approach with data collection techniques through observation, interviews, and documentation studies. The results of the study indicate that rice field agrotourism has great potential in attracting tourists, creating business opportunities, and increasing local community income. In addition, support from the local government, community participation, and good management are key factors in the success of this agrotourism development. Thus, the development of rice field agrotourism can be a model for village development based on sustainable local potential, so as to encourage economic growth and community welfare in Deli Serdang Regency.
Pengaruh Kompensasi Non Finansial Terhadap Motivasi Kerja Pegawai pada PT Bank Perkreditan Rakyat Nusantara Bona Pasogit 20 Deli Tua Jandriko Persadanta Ginting; Adrial Falahi
All Fields of Science Journal Liaison Academia and Sosiety Vol. 1 No. 3: September 2021
Publisher : Lembaga Komunikasi dan Informasi Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58939/afosj-las.v1i3.207

Abstract

Tujuan dari penelitian ini adalah untuk menentukan efek kompensasi non finansial terhadap motivasi karyawan di PT Nusantara People s Credit Bank Bona Pasogit 20 Delitua Sampel dalam penelitian ini berjumlah 60 responden teknik pengumpulan data yang digunakan adalah kuesioner Pemrosesan data menggunakan SPSS Versi 24 0 untuk windows Teknik analisis data yang digunakan adalah Simple Linear Regression dan untuk mengetahui seberapa besar pengaruh kompensasi non finansial terhadap motivasi karyawan di PT Nusantara People s Credit Bank Bona Pasogit 20 Delitua Hasil uji regresi linier sederhana memperoleh persamaan Y = 10 317 0 735X di mana kompensasi nonfinansial memiliki efek signifikan pada motivasi karyawan di PT Untuk Bank Kredit Rakyat Nusantara Bona Pasogit 20 Delitua koefisien determinasi adalah 0 593 yang berarti bahwa variabel kompensasi non finansial mempengaruhi motivasi kerja karyawan di PT Bank Kredit Rakyat Nusantara Bona Pasogit 20 Delitua adalah 59 3 Persen Untuk mengetahui apakah hipotesis diterima dalam penelitian ini teknik yang digunakan sebagian pada variabel independen adalah variabel kompensasi non finansial X yang memiliki jumlah t 9 193gt; 1 67155 yang berarti bahwa ia memiliki efek positif dan signifikan pada motivasi kerja karyawan Jadi Ha diterima karena t menghitunggt; t tabel Oleh karena itu dapat disimpulkan bahwa kompensasi non finansial atau variabel independen memiliki pengaruh signifikan terhadap motivasi karyawan di PT Bank Kredit Rakyat Nusantara Bona Pasogit 20 Delitua
Co-Authors Abd Halim Abd Rasyid Syamsuri Abd. Rasyid Syamsuri Abd. Rasyid Syamsuri Abd. Rasyid Syamsuri Abd.Rasyid Syamsuri Abdurrahman Arrasidi Adawiyah, Siti Aina Anjani Amelia Amelia Andhika Dharma Putra Anggia Sari Lubis Anjani, Putri Dwi Ardhansyah Putra Ardhansyah Putra Hrp Arfa, Widia Amalia Astuti Aulia Sahpitri Ayu Wulan Dari Aziz Syahputra Beby Masitho Batubara Borotan, Rika Rustiah Dewi, Sri Kumala Dewi Dina Damayanti Dwi Putri Pratiwi Dwi Saraswati Ega Siddik Eka Hitmawati Fadhilul Roji Nasution Fathin Abdullah Fathin Abdullah Fathin Abdullah Febri Lestari Fikri, M. Hilman Frans Antoni Sihite Ghalih Anwar Ginting, Jandriko Persadanta Hadian, Arief Handayani, Lila Hasibuan, Melisa Zuriani Heni Pujiastuti Hery Syahrial Humairah, Dwina Angelina Ikhwani, Yurida Indah Sari Indra Muda Jandriko Persadanta Ginting Julianto Hutasuhut Julianto, Julianto Hutasuhut Khairil Mubarok Khairunnisa Fanjava Leni Handayani Lubis, Ilham Lubis, M.Arif Hudayah Lubis, Tukimin Lukman Nasution Maulidya, Tahnia Maysarah, Jihan Medhy Ardhita Aprilia Mega Lestari Mhd Dani Habra Mhd Dani Habra Monica Dwi Suci Muhammad Arif Muhammad Dzaky Muhammad Hilman Fikri Mutawaqil Bilah Tumanggor Mutawaqil Bilah Tumanggor Mutawaqil Billah Tumanggor Napitupulu, Hikmah Nasution, Muhammad Khoiron Nur'ain Harahap Nurhasanah Febriyanti Harahap Nurul Husna Nurul Nazwa Ayu Malinda Nur’ain Harahap Nur’ain Harahap Panggabean, Joel Ridho Mukti Rizka Khairunnisya Br Sinaga Rizki Aulia Rizki Aulia Rizki, Vitri Dea Rosmilan Pulungan Rukmini Rukmini Rustiah, Wa Ode Safina, Wan Dian Sarumaha, Sari Sembiring, Zamalludin Shita Tiara Siagian, Erwin Siddik, Ega Siregar, Mhd. Akhiruddin Siti Khairunisa Siti Lam'ah Nasution Siti Nurhaliza Suhaila Husna Samosir Surya Wardani Syaharman Syaharman Syaharman Syaharman Toni Hidayat Toni Hidayat Tukimin Tukimin Tukimin Wahyu Dwi Sulindra Widya, Rizka Wira Wibawa Yayuk Yuliana Yayuk Yumna Nada Yusli Yurida Ikhwani Zahara, Alfi Indah Zainuddin Nur