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All Journal Jurnal Teknologi Perikanan dan Kelautan JURNAL ILMIAH PLATAX Jurnal Akuatika Jurnal Perikanan Kelautan Torani Journal of Fisheries and Marine Science Jurnal Sosial Ekonomi Pesisir Jurnal Akuatika Indonesia Mimbar Agribisnis: Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis JFMR (Journal of Fisheries and Marine Research) JURNAL GALUNG TROPIKA Jurnal Ilmiah Universitas Batanghari Jambi Acta Aquatica: Aquatic Sciences Journal Albacore : Jurnal Penelitian Perikanan Laut Aquasains : Jurnal Ilmu Perikanan dan Sumberdaya Perairan Indonesian Fisheries Research Journal Jurnal Sosial Ekonomi Kelautan dan Perikanan Jurnal Kebijakan Sosial Ekonomi Kelautan dan Perikanan Jurnal Ruaya : Jurnal Penelitian dan Kajian Ilmu Perikanan dan Kelautan Jurnal Penyuluhan Perikanan dan Kelautan Jurnal Lemuru : Jurnal Ilmu Perikanan dan Kelautan Indonesia Abdi: Jurnal Pengabdian dan Pemberdayaan Masyarakat Al-Kharaj: Journal of Islamic Economic and Business Agriecobis : Journal of Agricultural Socioeconomics and Business ZIRAA'AH MAJALAH ILMIAH PERTANIAN Grouper: Jurnal Ilmiah Perikanan PAPALELE : Jurnal Penelitian Sosial Ekonomi Perikanan dan Kelautan Juvenil: Jurnal Ilmiah Kelautan dan Perikanan International Journal of Research in Community Services Jurnal Penelitian Inovatif ACROPORA: Jurnal Ilmu Kelautan dan Perikanan Papua Barakuda 45 Media Bina Ilmiah Jurnal Riset Rumpun Ilmu Hewani (JURRIH) Journal of Fish Health Prosiding Seminar Nasional Mini Riset Mahasiswa Jurnal Ruaya : Jurnal Penelitian dan Kajian Ilmu Perikanan dan Kelautan Farmers: Journal of Community Services Jurnal Pengabdian Masyarakat dan Riset Pendidikan Jurnal Perikanan JARI : Jurnal Akuakultur Rawa Indonesia
Ine Maulina
Fakultas Perikanan Dan Ilmu Kelautan, Universitas Padjadjaran
Agriculture, Biological Sciences & Forestry Humanities Biochemistry, Genetics & Molecular Biology Civil Engineering, Building, Construction & Architecture Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Energy Engineering Environmental Science Health Professions Immunology & microbiology Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Mathematics Medicine & Pharmacology Public Health Social Sciences Veterinary Other

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Efektivitas Pelaksanaan Program Penyuluhan Pada Pembudidaya Ikan Nila (Oreochromis niloticus) di Kecamatan Darmaraja, Kabupaten Sumedang Sari, Putri Dian Novita; Maulina, Ine; Zidni, Irfan; Nurhayati, Atikah
Jurnal Penyuluhan Perikanan dan Kelautan Vol 19, No 3 (2025)
Publisher : Program Studi Penyuluhan Perikanan Politeknik Ahli Usaha Perikanan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33378/jppik.v19i3.613

Abstract

Pelaksanaan program penyuluhan perikanan memiliki peranan yang sangat penting dalam memberdayakan masyarakat yang menjadi sasaran penerima manfaat penyuluhan. Penelitian ini dilakukan untuk menganalisis efektivitas pelaksanaan program penyuluhan pada pembudidaya ikan nila di Kecamatan Darmaraja Kabupaten Sumedang dengan waktu penelitian 2 bulan. Metode yang digunakan dalam penelitian ini yaitu deskriptif kuantitatif dengan menggunakan data primer yang diperoleh dari hasil wawancara serta pengisian kuesioner menggunakan 7 indikator penelitian dengan 14 pernyataan sikap dan data sekunder dari hasil penyuluhan yang diperoleh dari penyuluh perikanan wilayah. Teknik pengambilan sampel yang digunakan yaitu purposive sampling dan diperoleh 29 responden yang sesuai dengan kriteria. Penelitian ini menggunakan analisis data dengan bantuan software Microsoft Excel 2010 dan instrumen penelitian menggunakan skala likert atau rating scale. Hasil penelitian menunjukkan bahwa efektivitas pelaksanaan program penyuluhan secara umum termasuk dalam kategori baik dengan persentase 50%, kategori cukup baik dengan persentase 43%, dan kategori tidak baik dengan persentase 7%.
Economic Analysis of Oyster Farming (Crassostrea sp.) in Sakoshi Bay, Japan: A Case Study of Tomita Suisan Co., Ltd. Fadil Zainal Mustofa; Ine Maulina; Asep Agus Handaka
Agriecobis : Journal of Agricultural Socioeconomics and Business Vol. 8 No. 01 (2025): March
Publisher : Universitas Muhammadiyah Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22219/agriecobis.v8i01.39070

Abstract

Oysters (Crassostrea sp.) represent a high-value aquaculture commodity in Japan, contributing significantly to the coastal economy. This study investigates the economic viability of oyster farming in Sakoshi Bay, Ako City, Hyogo Prefecture, using Tomita Suisan Co., Ltd. as a case example. Employing a descriptive method and a quantitative approach, including direct field observations, the research focuses on farming practices in calm, coastal waters using the floating raft technique. Two oyster varieties—Igashi and Furimi—are cultivated. Economic analysis was conducted based on investment and operational costs, along with key financial indicators: Revenue-Cost Ratio (R/C) and Payback Period (PP). The analysis yielded an R/C ratio of 4.32 and a PP of 11 months, indicating a rapid return on investment. These results affirm that oyster farming operations managed by Tomita Suisan Co., Ltd. are economically viable and offer promising potential for sustainable development and expansion in similar marine environments.
Pemanfaatan Media Sosial Dalam Pemasaran Ikan Hias di Kota Bandung Muhammad Fajar Saputra; Ine Maulina; Rita Rostika; Atikah Nurhayati
Jurnal Sosial Ekonomi Kelautan dan Perikanan Vol 20, No 2 (2025): Desember 2025
Publisher : Balai Besar Riset Sosial Eonomi Kelautan dan Perikanan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15578/jsekp.v20i2.16520

Abstract

Penelitian ini bertujuan untuk menganalisis pemanfaatan media sosial dalam kegiatan pemasaran ikan hias di Kota Bandung dan menganalisis strategi dalam memaksimalkan penggunaan media sosial sebagai sarana promosi. Metode yang digunakan adalah pendekatan campuran (kuantitatif dan kualitatif) dengan teknik pengumpulan data melalui observasi, wawancara, dan penyebaran kuesioner kepada 20 responden terdiri dari konsumen dan 5 responden pelaku usaha ikan hias. Data diperoleh dari sumber primer dan,  serta dianalisis menggunakan pendekatan deskriptif kualitatif dan kuantitatif, analisis Marketing Mix 7P, serta analisis SWOT.   Hasil penelitian menunjukkan bahwa Instagram, WhatsApp, Facebook, dan TikTok digunakan secara aktif untuk kegiatan transaksi, meningkatkan visibilitas produk, dan memperluas jaringan pasar. Produk ikan hias yang paling banyak dibeli konsumen yaitu ikan air tawar seperti arwana, koki, guppy, dan datz, sedangkan untuk ikan laut yaitu ikan nemo. Berdasarkan analisis Marketing Mix 7P, strategi pemasaran yang diterapkan meliputi: penyajian produk yang menarik secara visual, harga yang bersaing, tempat distribusi berbasis digital, promosi melalui konten media sosial, orang (SDM) yang kompeten, proses layanan cepat dan interaktif, serta bukti fisik seperti kemasan yang sesuai standar. Analisis SWOT mengindikasikan bahwa kekuatan utama terletak pada jangkauan luas dan kemudahan penggunaan media sosial, sementara kelemahannya adalah keterbatasan pengetahuan digital sebagian pedagang. Peluang terbesar berasal dari tingginya minat masyarakat terhadap ikan hias, dan ancamannya adalah persaingan harga yang tidak sehat serta potensi penipuan daring. Kesimpulan penelitian ini menunjukkan bahwa pemanfaatan media sosial terbukti efektif dalam meningkatkan kinerja pemasaran ikan hias di Kota Bandung, dan penerapan strategi pemasaran berbasis digital melalui  pendekatan Marketing Mix 7P merupakan strategi yang tepat untuk meningkatkan daya saing dan jangkauan pasar pelaku usaha ikan hias.Title: Utilization of Social Media in Marketing Ornamental Fish in Bandung CityThis study aims to analyze the use of social media in ornamental fish marketing activities in Bandung City and analyze strategies in maximizing the use of social media as a promotional tool. The method used is a mixed approach (quantitative and qualitative) with data collection techniques through observation, interviews, and distribution of questionnaires to 20 respondents consisting of consumers and 5 respondents ornamental fish business actors. Data obtained from primary sources and, and analyzed using descriptive qualitative and quantitative approaches, Marketing Mix 7P analysis, and SWOT analysis. The results of the study show that Instagram, WhatsApp, Facebook, and TikTok are actively used for transaction activities, increasing product visibility, and expanding market networks. The ornamental fish products most purchased by consumers are freshwater fish such as arowana, koki, guppy, and datz, while for marine fish it is nemo fish. Based on the Marketing Mix 7P analysis, the marketing strategies implemented include: visually attractive product presentation, competitive prices, digital-based distribution places, promotion through social media content, competent people (HR), fast and interactive service processes, and physical evidence such as standard packaging. A SWOT analysis indicates that the main strength lies in the broad reach and ease of use of social media, while the weakness is the limited digital literacy of some traders. The greatest opportunity comes from the high public interest in ornamental fish, and the threats are unfair price competition and the potential for online fraud. The conclusion of this study shows that the use of social media has proven effective in improving ornamental fish marketing performance in Bandung City, and the implementation of a digital-based marketing strategy through the 7P Marketing Mix approach is an appropriate strategy to increase the competitiveness and market reach of ornamental fish businesses.
Processing Performance and Economic Feasibility Profile of Jambal Roti Salted Fish in Pangandaran, West Java Septian, Ananda Dwi; Iwang Gumilar; Nora Akbarsyah; Ine Maulina
Grouper Vol. 17 No. 1 (2026): Grouper: Jurnal Ilmiah Perikanan
Publisher : Universitas Islam Lamongan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30736/grouper.v17i1.377

Abstract

Pangandaran's abundant fishery resources require proper processing to prevent rapid spoilage, making preservation through jambal roti salted fish production crucial for both food security and local livelihoods. Jambal roti salted fish production has become a crucial economic activity for coastal communities in Pangandaran. This study aims to analyze the processing performance and economic feasibility of jambal roti salted fish production in Pangandaran, West Java. The study employed Good Manufacturing Practices (GMP), Sanitation Standard Operating Procedures (SSOP), and Hazard Analysis and Critical Control Point (HACCP) for processing performance analysis, while Cost-Benefit Analysis (CBA) was used for economic feasibility assessment. The results showed that the enterprise is economically viable, with a monthly profit of IDR 4.940.278 and a profitability rate of 15.44%. Additional economic indicators include a BCR of 1.18, payback period of 0.23 years, BEP (Q) of 54.19 kg/month, BEP (IDR) of IDR 4.142.927/month, and a production cost per unit of IDR 67.649/kg. However, the technical performance evaluation indicated only 47% compliance with GMP, SSOP, and HACCP standards, suggesting substantial room for improvement in food safety practices. In conclusion, while jambal roti production in Pangandaran is economically feasible, improvements in processing performance are necessary to ensure better food safety compliance and sustainability.
Co-Authors Abiomi Ciptoning Bentali Abun Abun Afriza, Azka Reyza Ahmad, Fadel Ogi Putra Aisyah Aisyah Aldhi Rahmadianto Aldi Hakim Alexander Muhammad Akbar Khan Alfina, Alfina Alim Dhia Ubaidillah Alim, Fauzan Syaiful Anqy Riyanto Asep Agus H. Suryana Asep Sahidin Atikah Nurhayati Aulia Andhikawati Aulia, Renita Binu, Marhadinda Auvira Chuzaimah, Syakirah Dachlan, Dara Tasya Zallika Damayanti, Ami Danella, Amanda Puspa Danies Sadyarta Pratama Dewi Intan Permatasari Dewi, Annisa Permata Dian Yuni Pratiwi Donny Juliandri Prihadi Emma Rochima Fadhlurrahman, Bintang Mahardika Fadil Zainal Mustofa Fairuz Romdhony Desnefa Anwar Fajar Ferdian Fajarwati, Mayapada Fajrianto, Fiqri Fajrin Audy Husnandina Fakhry Hadiana Farhan, Andre Chandika Febriana, Nisrina Firmansyah, Maulana Dimas Fitri Awaliyah Fitriani, Devi Galih Muhammad Hanuky Ghifari, Naufal Hasvi hadi, ihda abdul Hafel, Aulia Putri Kapsari Hakim, Amara Rohullah Balqish Halyda Aulia Wildah Hamdan, Muhamad Ari Handaka, Asep Agus Handaka, Asep Agus Hanuky, Galih Muhammad Hasna, Azalea Fathin Herman, Adam Hermansyah Hermansyah Hermawan, Astridya Syahada Putri heti herawati Ibnu Dwi Buwono Iis Rostini Ira Septiara Irfy, Mochamad Zidane Fahrul Irvan Nur Rokhim Iskandar Iskandar Iskandar Iskandar Iwang Gumilar Izza Mahdiana Apriliani Juenti, Nelly Junianto JUNIANTO JUNIANTO Junianto Junianto Junirahma, Nur Sakinah Kiki Haetami Kristiadhi, Fanny Lantun Paradhita Dewanti Laviona, Amah Mega Fatimah Rosana Miftahul Agra Putri Millatina, Nabilah Sani Mochamad Candra Wirawan Arief Muhammad Akbar Hardayu Muhammad Fajar Saputra Muhammad Ramadhan Widjanarko Nababan, Leri Nasution, Anta Maulana Nora Akbarsyah Nurhoirunisa, Kori Oktaviana, Lusi Permatasari, Dewi Intan Petrus Putra Bagaskhara Pratiwy, Fittrie M. Pringgo Kusuma Dwi Noor Yadi Putra Putri Sahrani Alif Putri, Meli Mahfiroh Karisma Putri, Miftahul Agra Quran, Farhatunnida Hamalatul Rahidin, Umar Raja Dame, Rama Bergawa Rama Bergawa Raja Dame Rasyid, Raffael Muhammad Sabili Rasyiq, Arkan Naufal Ratih Wulandari Raymond Marbun Lumban b Marbun Lumban Ristiafani Rita Rostika Rizal, Muhammad Rizal Alfiansyah Rizka Nurfadillah Rizkia Aliyah Rizky Fauzan Rifaldi Roffi Grandiosa Roffi Grandiosa Roffi Grandiosa Herman Rosidah - Ruhaimah, Aliyah Zainur Rusky Intan Pratama Ruzky Intan Pratama Sakira, Kekey Santi Rukminita Anggraeni Saputra, Adjie Sari, Putri Dian Novita Septian, Ananda Dwi Shafa, Bellarisa Rahma Shafira Bilqis Annida Siti Nurhasanah Soraya Malika Putri Suryana, Asep A. H. Suryana, Asep Handaka Tarigan, Aginta Primana Titin Herawati Ujang Subhan Wahyuniar Pamungkas Wike Normalisa Wildah, Halyda Aulia Yudi Nurul Ihsan Yuli Andriani Yuli Andriani Yuli Nisa Nuryanti Yuniar Mulyani Zahidah Hasan Zahidah Zahidah, Zahidah Zidni, Irfan Zur'aida, Naurah Nazhifah Zuzy Anna