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All Journal Dinamika Pendidikan WARTA Benefit: Jurnal Manajemen dan Bisnis Jurnal Sinar Manajemen JBMP (Jurnal Bisnis, Manajemen dan Perbankan) Jurnal Ekonomi dan Bisnis Journal of Economic, Bussines and Accounting (COSTING) SEIKO : Journal of Management & Business Jesya (Jurnal Ekonomi dan Ekonomi Syariah) YUME : Journal of Management Ecopreneur.12 MANAJEMEN DEWANTARA JURNAL LENTERA BISNIS Jurnal Ilmiah Edunomika (JIE) Management Studies and Entrepreneurship Journal (MSEJ) Jurnal Ilmiah Manajemen Kesatuan Community Development Journal: Jurnal Pengabdian Masyarakat Jurnal Orientasi Bisnis dan Entrepreneurship Jurnal Bina Bangsa Ekonomika MES Management Journal Proceeding ISETH (International Summit on Science, Technology, and Humanity) Prosiding University Research Colloquium Innovative: Journal Of Social Science Research Paradoks : Jurnal Ilmu Ekonomi Jurnal Informatika Ekonomi Bisnis Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam journal of social and economic research Journal of Ekonomics, Finance, and Management Studies
Nur Achmad
Universitas Muhammadiyah Surakarta
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Law, Crime, Criminology & Criminal Justice Medicine & Pharmacology Public Health Social Sciences Other

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ANALISIS PENGARUH KNOWLEDGE SHARING DAN DISIPLIN KERJA TERHADAP KINERJA UMKM DENGAN MOTIVASI SEBAGAI VARIABEL INTERVENING Wahyu Hamzah Yudatama; Nur Achmad
JURNAL ILMIAH EDUNOMIKA Vol 8, No 1 (2024): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v8i1.11442

Abstract

Employee performance is an important factor in establishing an efficient and effective MSME or organization, so an employee must have good skills to be able to meet the expected MSME criteria. The aim of this research is to determine the effect of knowledge sharing and work discipline on the performance of MSMEs with motivation as an intervening variable. The method used is SEM with a PLS approach. The results of the research obtained two data processing, namely the results of direct influence testing and the results of indirect influence testing. The results of the research resulted in testing the direct influence of work discipline which had a significant effect on performance, work discipline had a significant effect on motivation, knowledge sharing had a significant effect on performance, knowledge sharing had a significant effect on motivation. Then, in testing the indirect effect, motivation can mediate positively and but does not have a significant effect between work discipline on MSME performance and motivation can mediate positively and significantly between knowledge sharing and MSME performance
PENGARUH INFLUENCER ENDORSEMENT DAN ONLINE CUSTOMER REVIEW TERHADAP PURCHASE INTENTION PADA KLINIK KECANTIKAN ELLA SKINCARE DENGAN TRUST SEBAGAI VARIABEL INTERVENING Faraliza Gibranty Syarifudin; Nur Achmad
JURNAL LENTERA BISNIS Vol. 13 No. 1 (2024): JURNAL LENTERA BISNIS, Januari 2024
Publisher : POLITEKNIK LP3I JAKARTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34127/jrlab.v13i1.1028

Abstract

The purpose of this study was to analyze the effect of influencer endorsement and online customer reviews on purchase intention at the Ela skincare beauty clinic with trust as an intervening variable. This research uses quantitative methods. The population in this study were students throughout Solo Raya who knew, had bought, and used Ella Skincare products. The number of samples used was 384 respondents. The sampling technique used a non-probability sampling approach with purposive sampling technique. This study uses primary data obtained by filling out a questionnaire distributed to respondents via google form. The data analysis technique used in this research is descriptive analysis and Structural Equation Model (SEM) analysis with Smart Partial Least Square (PLS). The results of this study are Influencer endorsement, Online customer and Trust have a positive and significant influence on purchase intention. Influencer endorsement and online customer review have a positive and significant influence on trust. Influencer endorsement has a positive and significant influence on purchase intention which is mediated by trust. Online customer reviews have a positive and significant influence on purchase intention which is mediated by trust. Keywords: Influencer endorsement, Online customer, Purchase intention, Trust.
The Role of Organizational Citizenship Behavior (OCB) as a Mediation in the Influence Of Organizational Competence and Culture on Employee Performance Bastotan, Rosid; Achmad, Nur
Jurnal Sinar Manajemen Vol. 11 No. 2: July 2024
Publisher : Fakultas Ekonomi Universitas Muhammadiyah Palu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56338/jsm.v11i2.5640

Abstract

Strong and knowledgeable human resources may ensure product quality and service levels while also boosting corporate performance and progress. The goal of this research was to quantify the influence of an organization's competency and culture in increasing employee performance, as seen through organizational citizenship behavior or OCB as mediation, and a total of 76 respondents from PT. San Makmur Garment used Smart PLS as using partial least square. As a result, it concludes that competency has no major impact on employee performance but can be impact as such when mediated by OCB. On the other hand, organizational culture can have a major impact on employee performance, but when mediated by OCB, the results are negative or insignificant.
Factors that Affect Purchase Decisions on Marketplace Users with Brand Image as A Mediating Variable Achmad, Nur; Fatah, M. Miftahul; Wahyuningrum, Dinda Daniar
Proceeding ISETH (International Summit on Science, Technology, and Humanity) 2023: Proceeding ISETH (International Summit on Science, Technology, and Humanity)
Publisher : Universitas Muhammadiyah Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Purpose: This study aims to investigate the impact of brand ambassadorship (X1), pricing strategies (X2), and promotional activities (X3) on purchasing decisions (Y) among marketplace users, with a particular focus on the mediating influence of brand image (Z). Methodology: A sample of 390 marketplace users, selected through convenience sampling, underwent analysis employing Structural Equation Modeling (SEM) Partial Least Squares (PLS). Results: Brand ambassadors, pricing strategies, and promotional activities collectively positively and significantly influence brand image. Pricing strategies notably affect purchasing decisions. While brand ambassadors and promotional activities positively influence purchasing decisions, their effects are not statistically significant. Moreover, brand image significantly impacts purchasing decisions and serves as a mediator for all independent variables. Applications/Originality/Value: This study contributes to a deeper comprehension of consumer behaviour within marketplaces, furnishing practical insights for marketers. The identified mediating role of brand image enriches existing literature, underscoring its pivotal role in shaping consumer choices and decision-making processes.
The Effect of Promotion, Price and Product Quality on Wardah Skincare Purchasing Decisions Arum, Jovita Sekar; Achmad, Nur
Jurnal Ilmiah Manajemen Kesatuan Vol. 12 No. 2 (2024): JIMKES Edisi Maret 2024
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The Indonesian beauty industry has experienced very rapid development in recent years. This can be seen from the increasing number of local and international beauty brands offering various facial skin care products and services. The aim of this research is to find out whether there is an influence of promotion, price and purchasing decisions on facial skin care products which is moderated by brand image. This research method uses a quantitative type of research with the aim of collecting and analyzing numerical data to answer questions. Primary data was collected through distributing questionnaires online. The population used in this research were FEB UMS students. The sample in this study were Feb UMS students who had used Wardah brand skincare products 1-2 times or >2 times. To determine the research sample size, the researcher measured the size of the sample that would be researched. Referring to Hair's opinion, namely, the number of indicators x 5. In this study the number of indicator questions was 21 items, so 21 indicators x 5, namely 105 respondents. This research uses Structural Equation Model (SEM) analysis techniques with Partial Least Square (PLS), a smart PLS software tool to analyze and process data. From the research results, it was found that promotions and prices do not have a significant influence on purchasing decisions. Product quality has an influence on purchasing decisions. Brand image has a positive and significant influence on purchasing decisions. And brand image is able to mediate the variables of promotion, price and product quality on Wardah skincare purchasing decisions.
Pengaruh Citra Merk dan Inovasi Produk terhadap Loyalitas Pelanggan dengan Kepuasan Pelanggan Sebagai Variabel Mediasi Pada Konsumen Indomie di Surakarta Pradana, Muhammad Aldilo Ihza; Achmad, Nur
Jurnal Informatika Ekonomi Bisnis Vol. 5, No. 2 (June 2023)
Publisher : SAFE-Network

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (617.02 KB) | DOI: 10.37034/infeb.v5i2.539

Abstract

In the current era of rapid development, it has an impact on the development of increasingly developed and competitive business types, which requires companies to always strive to increase market share and reach consumers. This study aims to determine the effect of brand image and product innovation on customer loyalty with customer satisfaction as a mediating variable for Indomie consumers in Surakarta. Respondents in this study were 140 respondents who were conducted through online surveys with Google forms. The sampling technique used purposive sampling technique. Test the validity and reliability using smart PLS analysis on the outer model. Hypothesis testing uses the smartPLS inner model. The results of the analysis show that customer satisfaction partially mediates the relationship between brand image and product innovation on customer loyalty.
Pengaruh Kepemimpinan Dan Etos Kerja Terhadap Komitmen Serta Kinerja Karyawan Dengan Budaya Organisasi Sebagai Variabel Moderasi Studi Kasus CV Jaya Abadi Teknik Dewaty, Galuh Kasih Anugerah; Achmad, Nur
Management Studies and Entrepreneurship Journal (MSEJ) Vol. 5 No. 2 (2024): Management Studies and Entrepreneurship Journal (MSEJ)
Publisher : Yayasan Pendidikan Riset dan Pengembangan Intelektual (YRPI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37385/msej.v5i2.5593

Abstract

CV Jaya Abadi Teknik merupakan salah satu perusahaan yang bergerak dalam bidang industri pembuatan mesin plastik , kemasan makanan dari berbagai merek yang terletak di Protonayan, kecamatan Nogosari Kabupaten Boyolali . Permasalahan yang ada di CV Jaya Abadi Teknik adalah menurunnya kinerja dari karyawan yang disebabkan karena gaya kepemimpinan yang kurang tegas. Berdasarkan pada permasalahan komitmen kerja pegawai yang berdampak pada pencapaian kinerja pegawai yang masih rendah maka CV Jaya Abadi. Penelitian ini termasuk dalam penelitian kuantitatif. Penelitian ini dilakukan di CV Jaya Abadi Teknik. Populasi dalam penelitian ini adalah karyawan dari CV Jaya Abadi Teknik. yang digunakan dalam pengambilan sampel adalah teknik non-probability sampling. Hasil penelitian menujukan bahwa budaya organisasi  mampu memberikan dorongan komitmen organisasi terhadap kinerja karyawan secara negatif dan  signifikan.
Pengaruh Gaya Kepemimpinan Transformasional dan Lingkungan Organisasi terhadap Kinerja Pengurus Organisasi Mahasiswa Fakultas Ekonomi dan Bisnis UMS dengan Motivasi Sebagai Variabel Mediasi Muthohar, A'isy Rusdi; Achmad, Nur
SEIKO : Journal of Management & Business Vol 7, No 2 (2024): July - December
Publisher : Program Pascasarjana STIE Amkop Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37531/sejaman.v7i2.6498

Abstract

Tujuan penelitian ini ialah menganalisis pengaruh gaya kepemimpinan transformasional dan lingkungan organisasi terhadap kinerja pengurus organisasi mahasiswa Fakultas Ekonomi dan Bisnis UMS dengan motivasi sebagai variabel mediasi. Metode penelitian ini ialah metode kuantitatif. Penelitian ini menggunakan data primer. Populasi penelitian ini adalah pengurus organisasi mahasiswa Fakultas Ekonomi dan Bisnis Universitas Muhammadiyah Surakarta Mulai dari pengurus angkatan 2019-2023. Jumlah sampel pada penelitian ini ialah 100 responden. Pada penelitian ini metode pengumpulan data menggunakan metode kuesioner. Teknik analisis data yang digunakan dalam penelitian ini adalah teknik analisis PLS-SEM dengan alat bantu Smart PLS 3.2. Hasil penelitian ini ialah Gaya kepemimpinan transformasional tidak berpengaruh signifikan terhadap kinerja pengurus. Gaya kepemimpinan transformasional tidak berpengaruh signifikan terhadap motivasi organisasi. Lingkungan organisasi berpengaruh tidak berpengaruh signifikan terhadap kinerja pengurus organisasi. Lingkungan organisasi berpengaruh secara positif dan signifikan terhadap motivasi organisasi. Motivasi organisasi berpengaruh secara positif dan signifikan terhadap kinerja pengurus organisasi. Motivasi organisasi memediasi gaya kepemimpinan transformasional terhadap kinerja pengurus organisasi secara parsial. Motivasi organisasi memediasi lingkungan organisasi terhadap kinerja pengurus organisasi secara parsial.
APAKAH MOTIVASI MEMEDIASI PENGARUH PELATIHAN TERHADAP PRESTASI KERJA DAN PENGEMBANGAN KARIR PADA KARYAWAN RSU AISYIYAH KLATEN Nuur Rohmah Nadzafah; Nur Achmad
Jurnal Bina Bangsa Ekonomika Vol. 17 No. 2 (2024): Jurnal Bina Bangsa Ekonomika (JBBE)
Publisher : LP2M Universitas Bina Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46306/jbbe.v17i2.628

Abstract

Human resources are a very valuable asset for organizations, and quality human resources are needed for the growth and development of companies. In order to achieve excellence, human resources must have adequate vision and expertise. Qualified employees can be recognized by their knowledge, skills, abilities, and good work ethic. To improve the quality of its employees, companies must provide training and development opportunities. With training, employees can gain new knowledge and values that can be applied to improve their professional performance. This study examines the impact of employee training on job performance and career development, with motivation as a mediating variable. The results of the study showed that employee training had a significant positive effect on work performance and career development. Motivation also plays a significant mediating role in the relationship between employee training and career development. The study concluded that employee training is essential for improving job performance and career development, and that motivation is an important factor in improving the effectiveness of employee training. The findings of this study have implications for human resource management practices, especially in the context of employee training and development
PENGARUH GENDER DAN KETERAMPILAN KERJA TERHADAP KINERJA KARYAWAN DENGAN DISIPLIN KERJA SEBAGAI VARIABEL INTERVENING PADA MIE GACOAN SURAKARTA Tubagus Sendy Permana; Nur Achmad; Rini Kuswati
Journal of Social and Economics Research Vol 5 No 2 (2023): JSER, December 2023
Publisher : Ikatan Dosen Menulis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54783/jser.v5i2.267

Abstract

Penelitian ini menguraikan dan menganalisis berbagai aspek yang mempengaruhi kinerja karyawan di Mie Gacoan dengan fokus utama pada variabel gender, keterampilan kerja, dan disiplin kerja. Analisis menunjukkan bahwa gender memiliki dampak signifikan terhadap kinerja karyawan, dan perbedaan ini perlu diperhatikan dalam manajemen sumber daya manusia. Keterampilan kerja memberikan kontribusi positif terhadap kinerja karyawan, menekankan pentingnya pengembangan keterampilan melalui pelatihan. Temuan juga mengindikasikan bahwa gender dan keterampilan kerja mempengaruhi tingkat disiplin kerja, sehingga perusahaan disarankan mempertimbangkan strategi yang mengintegrasikan pengembangan keterampilan dengan penguatan budaya disiplin. Disiplin kerja, sebagai mediator, memainkan peran kunci antara variabel-variabel tersebut dan kinerja karyawan. Tingkat disiplin yang tinggi diidentifikasi sebagai faktor kunci dalam mencapai target kinerja perusahaan. Kesimpulan dari penelitian ini menyoroti pentingnya memahami peran gender, keterampilan kerja, dan disiplin kerja dalam membentuk kinerja karyawan. Implementasi saran-saran yang dihasilkan diharapkan dapat meningkatkan kinerja karyawan Mie Gacoan, menciptakan lingkungan kerja yang inklusif, dan memperbaiki efisiensi operasional. Penelitian ini memberikan landasan untuk pemahaman yang lebih baik tentang dinamika tenaga kerja dalam industri kuliner, mengajak untuk menjelajahi strategi-strategi inovatif dalam manajemen sumber daya manusia.
Co-Authors Ambariyanto Ambariyanto Ananda, Kannitha Audria Deva Andriansyah, Muhammad Rafi' Anggi Angellia Anisa Ayu Gyanmar, Fridasari Arianto, Sheptian Tunjung Arum, Jovita Sekar Atwal Arifin Bastotan, Rosid Bella A. Choirunnisa Damayanti, Putri Desinta Fajar Fitriana Dewaty, Galuh Kasih Anugerah Dwi Sarbini Edy Purwo Saputro Fadhel Adam Syahaical Faraliza Gibranty Syarifudin Fatah, M. Miftahul Firli Dwi Kusuma Putri Firli Dwi Kusuma Putri Fitriana Mustikaningrum Fridasari Anisa Ayu Gyanmar Govanda Elcovano Adenza Faradz Ismaya, Malika Indah Nur Itsna Fauzia Nurul Rahmawati Jati Waskito K Kussudyarsana Kristina Ayu Oktaviani Kussudyarsana Kussudyarsana Lusi Widhi Aningrum M. Sholahudin Maulaniya Nestri Setya Zhari Mirzam Arqy Ahmadi Muhammad Sholahuddin Murniawati, Adita Muthohar, A'isy Rusdi Nadia Rahmawati Nadia Rahmawati Nathania Rara Agustia Novel Idris Abas Nuur Rohmah Nadzafah Pradana, Muhammad Aldilo Ihza Pramudya Kurnia Putri, Eva Kumala Sapna Rini Kuswati Riris Arienda Maharani S Soepatini Salsabila, Sherlynda Febriana Sari, Elisa Novita Setiyanto, Sulis Siddiq Purnomo Sih Handayani, Sih Sri Murwanti Sulis Setiyanto Triyono Triyono Tubagus Sendy Permana Wahyu Hamzah Yudatama Wahyuningrum, Dinda Daniar Waruwu, Dicky Rahmat Yessy Bangkit Forma Zainur Miftakhul Jannah Zulfa Irawati