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All Journal Humaniora Jurnal Pariwisata Pesona Jurnal Ilmu Komunikasi Jurnal Kawistara : Jurnal Ilmiah Sosial dan Humaniora Jurnal Kajian Bali Al-Jami'ah: Journal of Islamic Studies Jurnal Terapan Abdimas ProTVF Masyarakat, Kebudayaan dan Politik ETTISAL Journal of Communication Jurnal Studi Komunikasi Ekspektra: Jurnal Bisnis & Manajemen PRofesi Humas SOSIOHUMANIORA: Jurnal Ilmiah Ilmu Sosial dan Humaniora SINERGI: Jurnal Ilmiah Ilmu Manajemen Nyimak: Journal of Communication Journal of Economic, Bussines and Accounting (COSTING) Lontar : Jurnal Ilmu Komunikasi Sahafa Journal of Islamic Communication Sebatik COMMED: Jurnal Komunikasi dan Media JIKE : Jurnal Ilmu Komunikasi Efek Ayumi : Jurnal Budaya, Bahasa, dan Sastra Jurnal Komunikasi Profesional Jurnal Profetik Simulacra Jurnal Riset Komunikasi Gema Kampus IISIP YAPIS Biak Jurnal Penelitian Sosial Ilmu Komunikasi Jurnal Komunikasi Universitas Garut: Hasil Pemikiran dan Penelitian Bricolage : Jurnal Magister Ilmu Komunikasi Jurnal Audience Communication Komunikologi: Jurnal Pengembangan Ilmu Komunikasi dan Sosial Jurnal Komunikasi Pendidikan Jurnal Politikom Indonesiana Journal of Applied Science, Engineering, Technology, and Education Tuturlogi: Journal of Southeast Asian Communication JBMR: Journal of Business and Management Review Jurnal Scientia Journal of Management and Bussines (JOMB) International Journal Of Science, Technology & Management (IJSTM) International Journal of Environmental, Sustainability, and Social Science Jurnal Pewarta Indonesia Jurnal Media dan Komunikasi International Journal of Educational Review, Law And Social Sciences (IJERLAS) Jurnal Ekonomi International Journal of Economic, Business, Accounting, Agriculture Management and Sharia Administration (IJEBAS) Journal of Applied Business, Taxation and Economics Reseach Sibatik Journal : Jurnal Ilmiah Bidang Sosial, Ekonomi, Budaya, Teknologi, Dan Pendidikan PARAHITA : Jurnal Pengabdian kepada Masyarakat Soetomo Communication and Humanities Jurnal Ekonomi dan Bisnis Digital (MINISTAL) Jurnal Multidisiplin Madani (MUDIMA) Indonesian Journal of Business Analytics (IJBA) International Journal of Humanities Education and Social Sciences Jurnal Locus Penelitian dan Pengabdian Formosa Journal of Social Sciences (FJSS) Jurnal Politik Jurnal Indonesia Sosial Teknologi Jurnal Indonesia Sosial Sains Jurnal Pendidikan Indonesia (Japendi) Cerdika: Jurnal Ilmiah Indonesia Eduvest - Journal of Universal Studies ATHENA: Journal of Social Culture and Society Innovative: Journal Of Social Science Research Mediator: Jurnal Komunikasi MILRev: Metro Islamic Law Review Jurnal Spektrum Komunikasi Jurnal Komunikasi Indonesia Asian Journal of Management, Entrepreneurship and Social Science Jurnal Kawistara Komunikatif : Jurnal Ilmiah Komunikasi Open Access DRIVERset
Daniel Susilo
Universitas Bunda Mulia
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Journal : Sahafa Journal of Islamic Communication

 1 
Virtual Ethnography on the Ngalah Islamic Boarding School Instagram Business Account Alfian Adi Saputra; Daniel Susilo; Harliantara Harliantara
Sahafa Journal of Islamic Communication Vol 3, No 2 (2021): Sahafa : Journal of Islamic Communication
Publisher : Universitas Darussalam Gontor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21111/sjic.v3i2.4823

Abstract

AbstrakPenelitian ini mendeskripsikan fenomena dakwah di media sosial yang terjadi pada akun bisnis Instagram santri tahun 1985. Akun bisnis santri Instagram berhasil dikalahkan pada tahun 1985. Pesantren Ngalah menggunakan teknologi sebagai media dakwahnya, seperti media dakwah. Akun bisnis Instagram. Pendekatan penelitian yang digunakan dalam penelitian ini adalah pendekatan kualitatif deskriptif dengan menggunakan metodologi etnografi virtual. Model etnografi ini adalah metode utama dan terpenting dalam melihat fenomena budaya-siber di Internet. Fenomena dakwah pengasuh Pondok Pesantren Ngalah pada akun Instagram bisnis ngalah santri tahun 1985 dapat dilihat dari empat tingkatan yaitu di ruang media, Instagram yang digunakan oleh Pondok Pesantren Ngalah adalah akun bisnis pendidikan Instagram. Yang digunakan sebagai media prediksi. Dalam dokumen media tersebut, konten Pondok Pesantren Ngalah di akun bisnis Instagram berupa tulisan, foto, dan video. Dalam objek media, mad’u pengasuh Pondok Pesantren Ngalah di akun Instagram bisnis bisa berinteraksi dengan mad’u lain. Di level media, Pesantren Ngalah menggunakan akun Instagram bisnis sebagai media dakwah untuk memperluas jangkauan dakwahnya. AbstractThis study describes the phenomena of da’wah on social media that occurred in the students ‘Instagram business accounts in 1985. The students’ Instagram business accounts were defeated in 1985. The Ngalah Islamic boarding school uses technology as a medium of preaching, such as the media of preaching. Instagram business account. The research approach used in this research is a descriptive qualitative approach using virtual ethnographic methodology. This ethnographic model is the main and most important method of looking at cyber-cultural phenomena on the Internet. The phenomenon of the da’wah of the Ngalah Islamic Boarding School caregivers on the Instagram account of the student ngalah business in 1985 can be seen from four levels, namely in the media room, Instagram which is used by Pondok Pesantren Ngalah is an Instagram education business account. which is used as a prediction medium. In the media document, the content of the Ngalah Islamic Boarding School on the Instagram business account is in the form of writings, photos, and videos. In the media object, the mad’u who cared for Pondok Pesantren Ngalah on the business Instagram account could interact with other mad’u. At the media level, the Ngalah Islamic Boarding School uses a business Instagram account as a da’wah medium to expand its preaching reach.
Motif of E-Wallet Users on Gen Z in Marketing Communications Perspective (Case Study of LinkAja Users in Purchasing Decisions) Naufal Bagus Luthansa; Daniel Susilo
Sahafa Journal of Islamic Communication Vol 5, No 1 (2022): Sahafa : Journal of Islamic Communication
Publisher : Universitas Darussalam Gontor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21111/sjic.v5i1.8260

Abstract

The developments of the digital era are currently quite rapid, especially in the use of electronic payment applications called e-wallets. With so many e-wallet payment apps, consumers' purchasing decisions require a lengthy process. The object in this study is related to the user of LinkAja products. Consumers feel the attractive message that the product conveys, such as the message that consumers receive about the purchase decision then becomes the determining factor for consumers towards e-wallet products. Some interesting messages received by a LinkAja product convey their message to consumers. This is a crucial factor for consumers, especially Gen Z, to choose products. This research is a descriptive qualitative research with a case study method. Focus Group Discussion (FGD) data collection technique, participants consisted of ten men and women aged 18-25 years. This study aims to find out how the motives of every LinkAja consumer who uses e-wallets as practical transactions in Indonesia. Therefore, to achieve this goal, it is necessary to have a motive for LinkAja users in deciding on a purchase. Keywords: E-Wallet Users; Gen Z; Marketing Communications; LinkAja; Buying decision.
Motif of E-Wallet Users on Gen Z in Marketing Communications Perspective (Case Study of LinkAja Users in Purchasing Decisions) Naufal Bagus Luthansa; Daniel Susilo
Sahafa Journal of Islamic Communication Vol 5, No 1 (2022): Sahafa : Journal of Islamic Communication
Publisher : Universitas Darussalam Gontor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21111/sjic.v5i1.8260

Abstract

The developments of the digital era are currently quite rapid, especially in the use of electronic payment applications called e-wallets. With so many e-wallet payment apps, consumers' purchasing decisions require a lengthy process. The object in this study is related to the user of LinkAja products. Consumers feel the attractive message that the product conveys, such as the message that consumers receive about the purchase decision then becomes the determining factor for consumers towards e-wallet products. Some interesting messages received by a LinkAja product convey their message to consumers. This is a crucial factor for consumers, especially Gen Z, to choose products. This research is a descriptive qualitative research with a case study method. Focus Group Discussion (FGD) data collection technique, participants consisted of ten men and women aged 18-25 years. This study aims to find out how the motives of every LinkAja consumer who uses e-wallets as practical transactions in Indonesia. Therefore, to achieve this goal, it is necessary to have a motive for LinkAja users in deciding on a purchase. Keywords: E-Wallet Users; Gen Z; Marketing Communications; LinkAja; Buying decision.
Co-Authors Abdul Kodir Abdul Kodir Adindityo Achita Putra Afriul Zikri Agatha, Gabrielle Agus Baihaqi Agustinus Rusdianto Berto Al Briham Jarmal, Al Briham Alfian Adi Saputra Amirul Mustofa Anastasia Michelle Angel Paulina Ansyah, Rahmat Hussein Andri Anugerah, Cendera Rizky Ashri Esy Fatria Ashri Fatria Aufa Izzuddin Baihaqi Babus Salam Bagong Suyanto Baihaqi, Aufa Izzudin Buamonabot, Irfandi Carl C.G. Dizon Carlo Magno T. Mendoza Cempaka Destcarolina Natalita Charles Julian Santos Navarro Chininta Rizka Angelia Cindy Novita Chandra Dalangin, John Jerico Diah Ariani Arimbi Dizon, Carl C. G. Dizon, Carl C.G. Dominika Eben Haezer Endah Murwani, Endah Endik Hidayat Endik Hidayat Faisal Mohamed Kadir Farida Farida Francisca Bertha Vistika Putri Garcia, Erica Monica A. Genny Gustina Sari Geraldine, Viola Girsang, Lasmery Rosentauly Meissalinya Guellica Agnesia Claudia Thanos Gunawan, Calvin Hansen Batara Harliantara Harliantara Hery, Asep Hidayat, Endik Hilarius Bambang Winarko, Hilarius Bambang I Gusti Ngurah Sarjana I Gusti Ngurah Sarjana Ida Ayu Laksmita Sari Indyawati, Lilik Irmia Fitriyah Irmia Fitriyah Jason Enroe Wijaya Jessica A Larasati Jessica Aisyah Larasati Jessica Bong Natasha Juliadi, Rismi Justyne Artha Thehawijaya Karina, Vega Kustiwa, Agus Leo Nando Sastro Lilik Indyawati Lilis Rucirisyanti Lu Hui Chen Lu Hui Chen Maheza Prasetya Marco Triary Hardy Maria Theresia Lestari Mola Neu Maria Tiara Mario Philip Silalahi Mega Primatama Meithiana Indrasari Meithiana Indrasari, Meithiana Menayang, Alfred Pieter Mendoza, Carlo Magno T. Michael Michelle Coritama Mochamad Taufiq Kolil Mohammad Ali Khan Muhammad Maulana Isthiqlal Rachim Mujiono Mujiono Mujiono Mujiono Murtiningsih, Bertha Sri Eko Nataleo, Sally Naufal Bagus Luthansa Navarro, Charles Julian Santos Nevrettia Christantyawati, Nevrettia Nibrosu Rohid Nur’annafi Farni Syam Maella Obadyah, Ariel Barlian Octaviana, Vanisha Olinne Citra Rhamadany Pasaribu, Sara Debora Uli Prasetyo, Iwan Joko Puji Rianto Putranto, Teguh Dwi Putri Amira Rahma Sugihartati Redi Panuju Redi Panuju Redi Panuju, Redi Rismi Juliadi Robi’ah Machtumah Malayati Roesli, Mohammad Rosyidatuzzahro Anisyukurlillah Rudiansyah, R. Salam, Babus Sam, Toong Hai Santos, Maria Clara K. Santos, Roberto Rudolf T. Santos, Roberto Rudolf Torres Setiawati, Titin Siti Kasanah Sufa, Siska Armawati Sugihartati, Rahma Susanto, Hery Agus Susi Nurdinaningsih Tammubua, Milcha Handayani Tangguh Okta Wibowo Teguh Anggoro Thammasat Pitakpon Thanos, Guellica Agnesia Claudia Timotius, Elkana Toong Hai Sam Ummy Chairiyah Vashti Velda Verianto Veren Viriya Vidal, Mateo Jose A. Wahyudi, Risky Wilson, Arnold Wungubelen, Maria Mersi A. Yenny Yenny Yosef Budi Susanto Yustianti, Surti Yustianti, Surti Zulaikha Zulaikha