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Yogi Saputra, Yogi
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User Experience Questionnaire Method In Evaluation And Improved Platform Starup With Kebon Kelapa Region Users Saputra, Yogi; Sahara , Sucitra; Permana, Rizqi Agung
JEECS (Journal of Electrical Engineering and Computer Sciences) Vol. 10 No. 2 (2025): JEECS (Journal of Electrical Engineering and Computer Sciences)
Publisher : Fakultas Teknik Universitas Bhayangkara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54732/jeecs.v10i2.2

Abstract

The rapid growth of e-commerce in Indonesia has led to the widespread use of platforms like Shopee among the public. However, it remains unclear how users in specific areas, such as the Kebon Kelapa Subdistrict, perceive their experiences while using the platform. This study aims to evaluate the user experience of Shopee in that area to provide recommendations for improving service quality. This research utilized the User Experience Questionnaire (UEQ), which assesses six aspects: Attractiveness, Perspicuity, Efficiency, Dependability, Stimulation, and Novelty. Data were collected from active Shopee users in Kebon Kelapa and analyzed quantitatively to determine perception scores for each aspect. The results indicate that, overall, users reported a positive experience, particularly in the areas of Attractiveness, Efficiency, Perspicuity, Dependability, and Stimulation. However, the Novelty aspect received a neutral score, suggesting that Shopee should enhance its innovation in features and interface design. These findings offer valuable insights for Shopee’s development, aiming to create a more inventive, innovative, and engaging platform for its users.
Co-Authors Abrori, Zumrotul Amalia ahmad farid Ahmad Ghiffari Alfith Alfith Anggraini, Rima Berti Ani Muttaqiyathun Anjaludin, Anjaludin Arinal Haqq, Syauqi Arizqi Ihsan Pratama Artha Mefia, Elsa Kirana Asmalia, Resy Asnal Effendi ASPAHANI ., ASPAHANI Asroni Asroni Aswir Premadi Atifah, Yusni Bagus Aditya Baharuddin, Rismayada Budi Prasetya Dada Suhaida Datau, Sjahriani Dewi, Dessy Rachmasari Dhimas, Fandika Elwin Cahyadi Dzakwan, Mohammad Erwin Teguh Arujisaputra Fakhri, Fakhri Fitra Nugraha, Fitra Gilang Pramudita, Ahmad Hafizh Nugraha, Muhammad Hamdani, Alfinur Hasanah, Khalifah Henri Septanto, Henri Herlita, Aulia Nur Hidayati, Azifah Husain, Adam Indri Ramayanti Jantina, Wiola Eka Juhaini, Juhaini Kamaldi, Alfian Khoirunisa, Nurfitria Lestari, Indri Puji M. Syahran Jailani Mandalasari, Ayuni Marlion, Fandi Ahmad Miranti, Anis Mustikasari Putri, Dewi Nana Suryana Nana Suryana Nazwa, Rusydatun Novianti Indah Putri Nurfitria Khoirunnisa Nurpajriah, Ela Siti Permana, Rizqi Agung Pitaloka, Lola Jenny Popon Dauni Prisilia, Gia Purwadi Purwadi Purwadi Risyandi, Meidy Ritonga, Irmayanti Satria, Rijal Silvana, Rista Siti Sahara Sucitra Sahara Sulindawaty Sulis Dri Handono Syafrial Nur Syukri Iska, Syukri Thia Prameswarie Tri Herdiawan Apandi Triyanto, Alvin Wahyudi, Tri Cahyo Wan Ahmad, Wan Fatimah Yogi Fernando, Yogi Zahir, Musthafa Zalmi, Ghina Zulfahmi Zulfahmi Zulvia Trinova