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All Journal Jurnal Manajemen Strategi dan Aplikasi Bisnis SCAFFOLDING: Jurnal Pendidikan Islam dan Multikulturalisme Community Development Journal: Jurnal Pengabdian Masyarakat Dinasti International Journal of Economics, Finance & Accounting (DIJEFA) Indo-MathEdu Intellectuals Journal Kalbisocio: Jurnal Bisnis dan Komunikasi Jurnal Ilmu Manajemen & Ekonomika Jurnal Peradaban Masyarakat (JPM) Jurnal Keuangan dan Perbankan Jurnal Ilmiah MEA (Manajemen, Ekonomi, dan Akuntansi) Jurnal Sosial dan Sains Indonesian Journal Economic Review (IJER) Pasundan Community Service Development Jurnal Inovasi Global Greenation International Journal of Economics and Accounting Jurnal Cendekia Ilmiah
Haryanti, Enny
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Humanities Astronomy Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Physics Public Health Social Sciences

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The Effect of Organizational Culture, Work Motivation, Job Satisfaction, and Career Development on The Performance of Employees at Institution “X” Building A Dwi Kuntari, Arni; Pracoyo, Antyo; Haryanti, Enny; Joyosumarto, Subarjo
KALBISOCIO Jurnal Bisnis dan Komunikasi Vol. 12 No. 3 (2025): KALBISOCIO Jurnal Bisnis dan Komunikasi
Publisher : Research and Community Service UNIVERSITAS KALBIS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53008/exqdkx86

Abstract

This research aims to analyse the performance of employees at Institution "X" Office A by considering factors such as organizational culture, work motivation, job satisfaction and career development. These factors were chosen as independent variables due their potential impact on employee performance, which is a dependent variable. The researcher used the Statistical Structural Equation Modelling (SEM) method especially the Partial Least Square (PLS) approach supported by SmartPLS, to process data obtained from a questionnaire survey conducted online using Google Form. The results of this research show that Organizational Culture and Work Motivation have a positive and significant effect on Employee Performance, whereas Job Satisfaction and Career Development have no effect on Employee Performance.
Offline Store China "Oh! Some" in Jabodetabek: Brand Image, Price, Product Quality and Service to Purchase Decisions Ari Nugroho, Surya; Wulandari, Nuri; Maju Simatupang, Batara; Haryanti, Enny
Dinasti International Journal of Economics, Finance & Accounting Vol. 6 No. 6 (2026): Dinasti International Journal of Economics, Finance & Accounting (January - Feb
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/dijefa.v6i6.5769

Abstract

Online shopping trends in Indonesia saw rapid growth during the COVID-19 pandemic. However, post-pandemic, interest in offline shopping increased again, especially in modern offline stores that combine modern store with lifestyle. This resurgence is driven by the need for direct product interaction, personalized customer service, and enjoyable shopping experiences that online shopping cannot be fully replaced by online shopping. The emergence of modern offline stores like OH!SOME, Miniso, Niceso, Usupso, Minigood, and Daiso, particularly in the Jabodetabek area, has led to intense competition to attract consumers. OH!SOME, as one of foreign retailer from KK Group China, has rapidly expanded in Indonesia with innovative marketing strategies and attractive store concepts. This research aims to analyze the influence of brand image, price, product quality, and service quality on purchasing decisions at OH!SOME offline stores in the Jabodetabek area. This research uses a quantitative method with Structural Equation Modelling - Partial Least Square (SEM-PLS) analysis technique using Smart PLS 4. The research sample consists of consumers who have made purchases at OH!SOME offline stores and live in the Jabodetabek area. The results show that the four independent variables have a positive and significant influence on purchasing decisions, with p-value < 0.05 and t-value > 1.96. Brand image has the greatest influence with a path coefficient of 0.287, followed by service quality and product quality, both having a path coefficient of 0.252, and price with a path coefficient of 0.171. These findings indicate that to increase purchasing decisions, OH!SOME needs to continue strengthening its brand image, improving service quality, maintaining product quality, and implementing competitive pricing strategies.
Pengaruh Kualitas Layanan, Harga Tiket, Kepercayaan, Nilai yang Dirasakan terhadap Loyalitas Pelanggan yang Dimediasi oleh Kepuasan Pelanggan pada Kereta Cepat Jakarta-Bandung Robertus, Valdo; Rofianto, Whony; Hindarto, Chico A.E.; Haryanti, Enny; Simatupang, Batara Maju
Jurnal sosial dan sains Vol. 5 No. 12 (2025): Jurnal Sosial dan Sains
Publisher : Green Publisher Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59188/jurnalsosains.v5i12.32633

Abstract

Kereta Cepat Jakarta–Bandung (Whoosh) merupakan layanan transportasi modern pertama di Indonesia yang menghadapi tantangan dalam membangun dan mempertahankan loyalitas pelanggan di tengah persaingan moda transportasi yang semakin ketat. Meskipun menawarkan waktu tempuh singkat dan fasilitas modern, belum diketahui secara pasti faktor-faktor yang paling berpengaruh terhadap loyalitas penggunanya. Permasalahan utama yang diidentifikasi adalah inkonsistensi kualitas layanan, persepsi harga tiket yang belum sepenuhnya sebanding dengan manfaat yang diterima, serta tingkat kepuasan yang belum optimal dalam menciptakan loyalitas jangka panjang. Penelitian ini bertujuan untuk menganalisis pengaruh kualitas layanan, harga tiket, kepercayaan, dan nilai yang dirasakan terhadap loyalitas pelanggan dengan kepuasan pelanggan sebagai variabel mediasi. Studi ini menggunakan metode kuantitatif dan survei. Untuk mendapatkan data utama, seratus orang yang aktif menggunakan Kereta Cepat Jakarta–Bandung diberikan kuesioner online. Pengambilan sampel purposive dilakukan. Metode Model Persamaan Struktural (SEM) berbasis Partial Least Squares (PLS-SEM), yang digunakan bersama dengan perangkat lunak SmartPLS 4.0, digunakan untuk menganalisis hubungan antar variabel. Hasil penelitian terdiri dari lima variabel eksogen (kualitas layanan, harga tiket, kepercayaan, nilai yang dirasakan, dan kepuasan pelanggan) dan satu variabel endogen (loyalitas pelanggan). Hasil menunjukkan bahwa kualitas layanan, harga tiket, kepercayaan, dan nilai yang dirasakan memiliki pengaruh yang signifikan dan positif terhadap kepuasan pelanggan. Selain itu, hubungan antara keempat variabel sangat dimediasi. Penemuan ini menunjukkan bahwa kepuasan pelanggan adalah faktor penting dalam membentuk loyalitas, dan menegaskan bahwa layanan berkualitas, penetapan harga yang wajar, rasa percaya terhadap layanan, dan keuntungan yang dirasakan adalah kunci strategis untuk mempertahankan loyalitas pelanggan. Studi ini membantu pengelola Kereta Cepat Jakarta–Bandung membuat rencana untuk memberi pelanggan layanan yang lebih baik. Hasil penelitian ini juga dapat digunakan sebagai sumber akademik untuk membangun model loyalitas pelanggan di industri transportasi publik kontemporer.
The Influence of Social Media Marketing, Performance Expectancy, and Social Influence on Purchase Intention: Evidence from Bibit App Agnany, Mauliddinia Iftikhar; Rofianto, Whony; Haryanti, Enny; Karambut, Fermico
Jurnal Ilmu Manajemen dan Ekonomika Vol. 18 No. 1 (2025): Jurnal Ilmu Manajemen dan Ekonomika, Vol. 18, No.1, December 2025
Publisher : Indonesia Banking School

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35384/jime.v18i1.874

Abstract

This study analyzes the influence of Social Media Marketing Activities (SMMA) on Brand Equity and Purchase Intention, as well as the impact of Brand Equity on Electronic Word of Mouth (E-WOM). Additionally, it examines the roles of E-WOM, Performance Expectancy (PE), and Social Influence (SI) in shaping Purchase Intention among Instagram followers of the Bibit investment application. Using a quantitative approach, data were collected from 100 respondents via convenience sampling. Data analysis was conducted using Partial Least Squares Structural Equation Modeling (PLS-SEM) with SmartPLS 4. The results indicate that SMMA significantly affects Brand Equity, and Brand Equity strongly influences E-WOM. However, SMMA and E-WOM were found to have no significant impact on Purchase Intention. In contrast, PE and SI proved to have a positive and significant influence on Purchase Intention. These findings suggest that for high-involvement products such as digital investment applications, functional value and social influence are more decisive in shaping purchase decisions than promotional activities or online recommendations.
The Islamic Scaffolding–Based REFLECT Model for Developing Students’ Spiritual Awareness Andhika, M. Rezki; Ridwan, Yusup; Iskandar, Rusdy; Hafinda, Tengku; Makmur, Makmur; Haryanti, Enny
Scaffolding: Jurnal Pendidikan Islam dan Multikulturalisme Vol. 8 No. 1 (2026): Pendidikan Islam dan Multikulturalisme
Publisher : Institut Agama Islam Sunan Giri (INSURI) Ponorogo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37680/scaffolding.v8i1.8950

Abstract

This study aims to analyze the implementation of Islamic Scaffolding within the REFLECT model (Review, Engage, Focus, Learn, Evaluate, Construct, and Transfer) in fostering students’ reflective and spiritual understanding in Akidah Akhlak learning. The study adopts a qualitative descriptive–interpretative approach using a case study design conducted in the Madrasah Ibtidaiyah Teacher Education (PGMI) Study Program at STAIN Teungku Dirundeng Meulaboh. Data were collected through classroom observations, in-depth interviews with lecturers and students, and analysis of learning documents. The participants consisted of lecturers teaching Akidah Akhlak courses and PGMI students actively engaged in the learning process. Data were analyzed using thematic analysis through processes of data reduction, categorization, interpretation, and meaning construction. The findings indicate that the integration of Islamic Scaffolding within the REFLECT model facilitates a reflective, collaborative, and transformative learning environment, in which lecturers function as spiritual scaffolders guiding students through processes of muhasabah and tazakkur. This study contributes to the enrichment of scaffolding theory by incorporating the dimensions of ta’dib and tazkiyatun nafs, positioning the model as a holistic Islamic learning paradigm oriented toward the development of spiritually aware, reflective, and morally grounded students.
Pengaruh Brand Awareness, Customer Trust, Perceived Value, dan Digital Marketing Terhadap Keputusan Pembelian Melalui Peran Customer Engagement Pada Asuransi Umum di PT. Jasa Andalan Solusi Pasaribu, Agustina; Budhijana, R. Bambang; Haryanti, Enny; Pracoyo , Antyo
Jurnal Inovasi Global Vol. 4 No. 4 (2026): Jurnal Inovasi Global
Publisher : Riviera Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58344/jig.v4i4.532

Abstract

Penelitian ini bertujuan menganalisis pengaruh brand awareness, customer trust, perceived value, dan digital marketing terhadap purchase decision produk Asuransi Sinarmas melalui PT Jasa Andalan Solusi (PT JAS), dengan customer engagement sebagai variabel mediasi. Studi ini menggunakan pendekatan kuantitatif cross-sectional dengan teknik purposive sampling terhadap 80 responden, serta dianalisis menggunakan SEM-PLS. Hasil penelitian menunjukkan bahwa brand awareness, customer trust, perceived value, dan digital marketing berpengaruh positif dan signifikan terhadap purchase decision. Selain itu, seluruh variabel independen juga berpengaruh signifikan terhadap customer engagement. Customer engagement terbukti berpengaruh positif terhadap purchase decision serta memediasi hubungan customer trust dan digital marketing terhadap purchase decision. Namun, customer engagement tidak memediasi pengaruh brand awareness dan perceived value terhadap purchase decision. Temuan ini menegaskan bahwa keputusan pembelian asuransi dipengaruhi oleh faktor kognitif, relasional, dan digital secara simultan, dengan engagement berperan sebagai mekanisme psikologis dalam memperkuat konversi pembelian.
Co-Authors Agnany, Mauliddinia Iftikhar Agustina Pasaribu, Agustina Andhika, M. Rezki Andriani, Meta Anggraeni, Yola Pangestu Apriyanthi, Rezky Arbiana Putri Ari Nugroho, Surya Arumi, Putri Budhijana, Bambang Budhijana, R Bambang Budhijana, R. Bambang Dwi Kuntari, Arni Erric Wijaya, Erric Fadlillah, Robby Adam Fauzi, Tony Dimarta Ferli, Ossi Fitri M Jowey, Gita Hafinda, Tengku Hegar Harini Hernawan, M Arif Hindarto, Chico A.E. Iskandar, Rusdy Joyosumarto, Subarjo Karambut, Fermico Kriztianto, Bayu Madani, Muhammad Nur Madihah, Siham Maju Simatupang, Batara Makmur Makmur Marissa Grace Haque, Marissa Grace Megawati Nelmida, Nelmida Nugrahani, Catur Nuri Wulandari, Nuri Pracoyo , Antyo Pracoyo, Antyo Putri, Vidiyanna Rizal Rahman, Rozinur Ridwan, Yusup Ripki, Ahmad Jauhari Hamid Riyanti, Ajeng Rida Robertus, Valdo Rofianto, Whony Santi Rimadias Simatupang, Batara Maju Sparta, Sparta Sulistianingsih Sulistianingsih Sunarsi, Denok Terminanto, Ade Ananto ZULFISON, ZULFISON