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All Journal E-Jurnal Ekonomi Sumberdaya dan Lingkungan Jurnal Manajemen Terapan dan Keuangan Jurnal Paradigma Ekonomika IJBE (Integrated Journal of Business and Economics) Syntax Literate: Jurnal Ilmiah Indonesia Inovasi : Jurnal Ekonomi, Keuangan, dan Manajemen IRJE (Indonesian Research Journal in Education) Martabe : Jurnal Pengabdian Kepada Masyarakat Jurnal Surya Masyarakat JURNAL MANAJEMEN BISNIS Jurnal Manajemen Jurnal Ners Jurnal Surya Masyarakat AL-FALAH : Journal of Islamic Economics Jurnal Pengabdian Masyarakat Madani Journal of Applied Nursing and Health International Journal of Science and Society (IJSOC) Jurnal Pengabdian Masyarakat : Pemberdayaan, Inovasi dan Perubahan Jurnal Keuangan dan Akuntansi Terapan (KUAT) Jurnal Perspektif Pembiayaan dan Pembangunan Daerah Legal Protection for the Partnership Agreement Parties Profit: Jurnal Manajemen, Bisnis dan Akuntansi Jurnal Karya Abdi Masyarakat Journal of Business Studies and Management Review Jurnal Riset Manajemen (JIMBE) Jurnal Abdimas Indonesia Influence: International Journal of Science Review Ebisnis Manajemen Jurnal Inovasi Manajemen, Kewirausahaan, Bisnis dan Digital Asian Journal of Management, Entrepreneurship and Social Science Jurnal Manajemen Bisnis Digital Terkini Desentralisasi: Jurnal Hukum, Kebijakan Publik, Dan Pemerintahan Global Leadership Organizational Research in Management Journal of Humanities, Community Service, and Empowerment Edumaspul: Jurnal Pendidikan
Widiastuti, Fitri
Management Study Program, Faculty Of Economics And Business, University Of Jambi.
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Consumer Behavior Model: Brand Equity Mediated by Halal Awareness and Religiosity of Herbal Products Islamic Law Perspective Rafiqi, Rafiqi; Widiastuti, Fitri; Lubis, Paulina; Darwisyah, Darwisyah
Al-Risalah Vol 24 No 1 (2024): June 2024
Publisher : Fakultas Syariah UIN Sulthan Thaha Saifuddin Jambi, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30631/alrisalah.v24i1.1324

Abstract

Islamic economic theory emerged due to the theory of demand for goods and services. The demand for goods and services arises as a result of the wants and needs of real consumers and potential consumers. Herbal products, when associated with the Covid 19 issue, are currently a global conversation, so sales of these herbal products have experienced a significant increase compared to previous years. the Covid 19 pandemic disaster occurred. Due to the development of this herbal product sales trend, the brand equity of good quality products can affect consumer buying interest. Halal Awareness in halal-certified herbal products is a major construct that can help improve product brand reputation in intensively promoting consumer purchase intention models for halal brands. Consumer trust and behavior to buy herbal products is the key to the company's success in getting loyal consumers. An interesting question in this study is that the variables of brand equity and consumer behavior can mediate the relationship between halal awareness and religiosity variables. The purpose of this study is to analyze the relationship between consumer behavior, brand equity and halal awareness and religiosity. The research design is descriptive quantitative with a sample survey method. The research respondents were the people of Jambi City with a total sample of 200 people, but the number of samples collected was 210 people. The analysis tool uses PLS. From the results of this study, it is known that there is a positive relationship between consumer behavior, brand equity and halal awareness as a mediating variable. The study also shows that there is a positive relationship between consumer behavior and brand equity and there is a direct and significant positive relationship with brand equity. It is hoped that the results of this study will contribute empirically to thoughts related to consumer behavior, halal awareness, religiosity to brand equity.
Analisis Peran Kepemimpinan Birokrasi dan Kedisiplinan Kerja untuk Meningkatkan Kinerja Pegawai Dinas Perindustrian dan Perdagangan Provinsi Jambi Dea Ola Hotma Sari Aritonang; Hendriyaldi Hendriyaldi; Fitri Widiastuti
Ebisnis Manajemen Vol. 3 No. 3 (2025): September : Ebisnis Manajemen
Publisher : Fakultas Ekonomi & Bisnis, Universitas Nusa Nipa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59603/ebisman.v3i3.1108

Abstract

This study was conducted with the aim of understanding and analyzing the role of bureaucratic leadership and work discipline in improving the performance of employees at the Jambi Province Department of Industry and Trade. This study uses a quantitative method with data collection techniques by distributing questionnaires to 85 respondents who are civil servants at the Industry and Trade Office of Jambi Province, with sampling conducted using the census technique. The data analysis techniques in this study used Multiple Regression Test, t-test, F-test, and Coefficient of Determination (R2) using the IBM SPSS Statistics 25 program. The results of this study indicate that, partially, the variable of bureaucratic leadership has a positive and significant effect on improving employee performance. Partially, work discipline also has a positive and significant influence on employee performance. Collectively or simultaneously, bureaucratic leadership and work discipline have a positive and significant effect on employee performance. The better the bureaucratic leadership and the higher the work discipline of employees, the better the performance of the employees at the Jambi Provincial Department of Industry and Trade.
Root Cause Analysis Of Quality Control And Cost Control Of Implementing The Referback Program In First Level Health Facilities Solida, Adila; Amir, Andy; Sari, Rumita Ena; Widiastuti, Fitri
Journal of Applied Nursing and Health Vol. 5 No. 2 (2023): Journal of Applied Nursing and Health
Publisher : Chakra Brahmanda Lentera Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55018/janh.v5i2.148

Abstract

Background: The incidence of chronic diseases in Jambi City is still high from year to year. The Referback Program (PRB) is one of the government's efforts through BPJS Health in collaboration with health facilities to ensure chronic disease sufferers have easier access to obtain the medicines they need at an efficient cost. This research aims to analyze the main problems of quality control and cost control of PRB implementation in terms of man, material-machine, method, market, money and time elements at FKTP in Jambi City. Methods: The research was conducted using qualitative methods using the perspective of Root Cause Analysis (RCA) theory to form research procedures. The informants consisted of the person in charge of PRB, the head of the community health center and PRB participants at FKTP in Jambi City. The research instrument is a structured interview sheet. Data analysis uses thematic analysis techniques according to the RCA flow Results: The research results found that the main cause of the problem was weak coordination between PRB officers and BPJS Health in implementing PRB at FKTP. Conclusion: It is recommended that BPJS Health be more active in providing outreach and special training to PRB officers as well as setting up a clear monitoring and evaluation system regarding the implementation of PRB in FKTP
Pengaruh Budaya Kerja dan Motivasi Kerja terhadap Kinerja Pegawai Badan Perencanaan Pembangunan Daerah Provinsi Jambi M. Pandu Jaya Kafilatullah; Zulfina Adriani; Fitri Widiastuti
Jurnal Manajemen Bisnis Digital Terkini Vol. 2 No. 4 (2025): Oktober : Jurnal Manajemen Bisnis Digital Terkini
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/jumbidter.v2i4.894

Abstract

This study aims to determine the positive influence of work culture and work motivation on employee performance at the Regional Development Planning Agency (BAPPEDA) in Jambi Province. This study is an associative study that examines the relationship between two variables. The subjects were 86 employees at the BAPPEDA office. Data collection was conducted using a questionnaire. Data were analyzed using a Likert scale and statistically processed using statistical tests and SPSS version 26 for Windows. Based on the research results, it can be obtained that the work culture variables (X1) and work motivation (X2) have a positive and significant effect on employee performance (Y) of the Jambi Province Regional Development Planning Agency, with the results of the t test obtained for the work culture variable obtained a calculated t value> t table (2.668> 1.988) with a significant level of 0.009 <0.05 and for the work motivation variable obtained a calculated t value> t table (2.192> 1.988) with a significant level of 0.031 <0.05 it can be concluded that the factors (work culture and work motivation) partially influence employee performance at the Jambi Province Regional Development Planning Agency, and the F test obtained a calculated F value> F table (17.938> 3.103) it can be concluded that the work culture variable (X1) and the work motivation variable (X2) simultaneously have a positive and significant effect on employee performance.
Pengembangan Usaha Home Industry Melalui Pendampingan “Marketplace Platform” Desa Maro Sebo Kabupaten Muaro Jambi Widiastuti, Fitri; Ridwansyah, Muhammad; Heriberta, Heriberta; Masbirorotni, Masbirorotni; Emilia, Emilia
Syntax Literate Jurnal Ilmiah Indonesia
Publisher : Syntax Corporation

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (259.256 KB) | DOI: 10.36418/syntax-literate.v8i2.11457

Abstract

Pelaksanaan kegiatan pengabdian pada masyarakat ini dilakukan di Desa Laboratorium Terpadu (DLT) Universitas Jambi yang berlokasi di Desa Maro Sebo, Kecamatan Jambi Luar Kota, Kabupaten Muaro Jambi. Kegiatan ini merupakan kelanjutan dari kegiatan Inovasi Wira Desa (IWD) tahun lalu. Pada kegiatan IWD tersebut telah dilaksanakan kegiatan sosialisasi, edukasi kepada mitra dalam upaya membangun usaha kripik pisang aneka rasa yang diberi nama “Kripik Pisang Mambo”, dan telah berhasil memperoleh PIRT (Pangan Industri Rumah Tangga). Dengan demikian fokus selanjutnya adanya keselarasan dalam upaya membangun suatu usaha di desa yang mandiri dengan menjalankan prinisp-prinsip kewirausahan yang bisa berdaptasi dengan perkembangan zamam. Pada kegiatan pengabdian ini akan difokuskan pada penyiapan e-commerce usaha yang sudah disiapkan pada kegiatan PPM IWD, berupa pembuatan marketplace platform dan media sosial guna membantu para pelaku usaha industri pangan rumah tangga di Desa Maro Sebo. Tujuan dari kegiatan ini membantu para pelaku usaha home industry memulai melakukan aktivitas pemasaran produk dengan bantuan teknologi digital. Metode yang digunakan dalam pengabdian ini adalah pelatihan dan pendampingan. Hasil dari kegiatan pengabdian ini sangat membantu para pelaku usaha home industri di Desa Maro Sebo ini.
PELATIHAN PENGELOLAAN SAMPAH BERBASIS INOVASI DAN MODERNISASI PADA MASYARAKAT DESA SUMUR GEDANG Hernando, Riski; Widiastuti, Fitri; Rafiqi, Rafiqi; Hendriyaldi, Hendriyaldi; Hastuti, Dwi
Martabe : Jurnal Pengabdian Kepada Masyarakat Vol 7, No 5 (2024): Martabe : Jurnal Pengabdian Kepada Masyarakat
Publisher : Universitas Muhammadiyah Tapanuli Selatan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31604/jpm.v7i5.1849-1855

Abstract

Penelitian ini merup[akan hasil pengabdian kepada masyarakat di desa Sumur Gedang terkait inovasi pengelolaan sampah yang modern. Pengelolaan sampah yang efektif menjadi semakin penting dalam menghadapi tantangan lingkungan global. Artikel ini mengeksplorasi konsep pengelolaan sampah berbasis inovasi dan modernisasi yang diterapkan dalam konteks masyarakat. Tinjauan ini mencakup pendekatan-pendekatan baru dalam pengelolaan limbah yang melibatkan teknologi, partisipasi masyarakat, dan kebijakan publik. Melalui pendekatan interdisipliner, artikel ini menyajikan beberapa studi kasus dari berbagai belahan dunia yang menunjukkan implementasi strategi inovatif dalam mengatasi masalah sampah. Dalam konteks ini, konsep-konsep seperti daur ulang, pengolahan limbah organik, dan kampanye sosial menjadi fokus utama dalam menciptakan masyarakat yang lebih berkelanjutan. Selain itu, artikel ini juga mengulas peran penting teknologi informasi dan komunikasi (TIK) dalam memfasilitasi pengelolaan sampah yang efisien dan transparan. Dengan demikian, artikel ini berkontribusi pada pemahaman lebih lanjut tentang bagaimana inovasi dan modernisasi dapat menjadi kunci dalam mencapai tujuan pembangunan berkelanjutan dalam pengelolaan sampah di masyarakat.
Pengaruh Pengembangan Pegawai dan Motivasi Intrinsik Terhadap Kinerja Pegawai di Kantor Desa Sukaramai Kec. Muara Tembesi, Kab. Batanghari Asha Zabirra; Sumarni Sumarni; Fitri Widiastuti
Jurnal Inovasi Manajemen, Kewirausahaan, Bisnis dan Digital Vol. 2 No. 4 (2025): November : Jurnal Inovasi Manajemen, Kewirausahaan, Bisnis dan Digital
Publisher : Asosiasi Riset Ilmu Manajemen dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/jimakebidi.v2i4.984

Abstract

This study aims to examine and analyze the influence of employee development and intrinsic motivation on employee performance at the Sukaramai Village Office, Muara Tembesi District, Batanghari Regency. The research used is quantitative research with a descriptive-verificative approach. The sample consisted of 30 respondents who are employees of the Sukaramai Village Office. Data were collected through questionnaires and analyzed using multiple linear regression analysis with the aid of SPSS version 27. The results indicate that, individually, employee development (X1) has a positive and significant effect on employee performance (Y) with a significance value < 0.05. Similarly, intrinsic motivation (X2) has a positive and significant effect on employee performance with a significance value < 0.05. Simultaneously, both variables have a significant effect on employee performance. The results of this study indicate that the better the employee development and the higher the intrinsic motivation possessed, the better the employee performance at Sukaramai Village Office will be.
PENDAMPINGAN DIGITAL MARKETING BERBASIS SYARIAH PRODUK ANYAMAN BAHAN BAKU TANAMAN RESAM DESA MARO SEBO, JAMBI Rafiqi, Rafiqi; Hernando, Riski; Hendriyaldi, Hendriyaldi; Widiastuti, Fitri; Hastuti, Dwi
Martabe : Jurnal Pengabdian Kepada Masyarakat Vol 5, No 10 (2022): Martabe : Jurnal Pengabdian Kepada Masyarakat
Publisher : Universitas Muhammadiyah Tapanuli Selatan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31604/jpm.v5i10.3816-3821

Abstract

Resam atau paku andam merupakan jenis paku yang biasa tumbuh pada tebing-tebing tepi jalan di pegunungan dan tumbuhnya menjalar. Siapa sangka tumbuhan resam yang dapat menggangu terhambatnya pertumbuhan tumbuhan lain kini bisa dimanfaatkan menjadi bahan baku dalam pembuatan kerajinan anyaman. Adapun tujuan pelaksanaan pengabdian kepada masyarakat di Desa Maro Sebo Kabupaten Muaro Jambi, Jambi ini tidak lain adalah melaksanakan pelatihan dan pendampingan dalam aspek pemasara berbasis digital marketing syariah serta inovasi branding. Dari aspek digital marketing syariah dilaksanakan pendampingn dan membangun mindset mitra untuk menjadi pelaku bisnis harus mengikuti perkembangan teknologi serta strategi dalam meningkatkan penjualan yang sesuai dengan syariah Islam mengutamakan nilai-nilai akhlak dan etika moral. Dari aspek branding, tim mencoba dalam memperkuat branding produk anyaman resam dengan melakukan inovasi agar mendapatkan nilai tambah dari produk dan bisa menembus pasar tidak hanya dikenal di Desa saja, tetapi sudah bisa di kenal oleh masyarakat di luar Desa Maro Sebo Kabupten Muaro Jambi, Jambi.
Efektivitas Metode Pembelajaran Case Method dalam Upaya Peningkatan Partisipasi dan Hasil Belajar Mahasiswa pada Mata Kuliah Manajemen Perubahan Fitrie Widiastuti; Shofia Amin; Husni Hasbullah
Edumaspul: Jurnal Pendidikan Vol 6 No 1 (2022): Edumaspul: Jurnal Pendidikan
Publisher : Universitas Muhammadiyah Enrekang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33487/edumaspul.v6i1.3034

Abstract

Penelitian ini bertujuan untuk mengetahui sejauhmana tingkat partisipasi dan hasil belajar mahasiswa dari kemampuan menyelesaikan kasus-kasus berkaitan dengan manajemen perubahan organisasi, dimulai dari identifikasi fakta, teori manajemen perubahan, alasan perubahan, penyebab perubahan dan cara melakukan perubahan. Sampel pada penelitian ini adalah seluruh mahasiswa yang terdaftar di kelas Manajemen Perubahan berjumlah ± 32 orang mahasiswa. Hasil penelitian menunjukkan, selama aktivitas perkuliahan berlangsung secara virtual menggunakan zoom meeting, masih ditemukan mahasiswa yang kurang memahami materi perkuliahan serta kasus yang telah didiskusikan, ini disebabkan ketika pembelajaran berlangsung mahasiswa tersebut tidak mau bertanya dan tidak memiliki rasa ingin tahu terhadap materi dan penjelasan kasus yang disampaikan baik oleh sesama rekan mahasiswa ataupun dosen, hal ini lah yang menunjukkan efektivitas metode pembelajaran case method serta tingkat partispasi dan hasil belajar mahasiswa belum menunjukkan pengaruh signifikan terhadap peningkatan kemampuan berpikir kritis. Hal lain menunjukkan bahwa dari jumlah mahasiswa yang mengikuti kelas perkuliahan manajemen perubahan, 36% dari jumlah mahasiswa yang telah mengikuti perkuliahan melalui implementasi case method menunjukkan pengaruh positif terhadap metode pembelajaran case method dan membantu mengembangkan kemampuan berpikir untuk menyelesaikan masalah, keterampilan intelektual serta menjadi pebelajar mandiri
Co-Authors Adila Solida Afi Parnawi Alif Tegar Jatmiko Andy Amir Ary Dean Amri Asep Machpudin Asep Machpudin Asha Zabirra Az’zahra Machzunah B., Sylvia Kartika Wulan Bahri, Zainul Bella Debora Chairunnisa, Fitri Dahmiri Dandy Setiawan Darwisyah Darwisyah, Darwisyah Dea Ola Hotma Sari Aritonang deki Irawan Dian mala Fithriani Aira DWI HASTUTI Dwi Hastuti Dwi Hastuti Edward Edward Elliyana, Dessy Emilia Emilia erida erida Evy Wisudariani F. Husni Hasbullah, F. Husni Faradina Zevaya Fiska Putri Zulfani Fitriaty, Fitriaty Helen Parkhurst Hendriyaldi Hendriyaldi Heriberta Heriberta Hernando, Riski Idham Khalik Jaya Kusuma Edi Junaidi Junaidi Kartika, Sylvia Lubis, Paulina LUBIS, PAULINA M. Gunawan M. Pandu Jaya Kafilatullah MASBIROROTNI - Muhammad Ridwansyah Muhammad Ridwansyah Mulyadi Raf Mulyadi Raf Nur Hasanah Paulina Lubis Rafiqi Rafiqi Rafiqi Rafiqi Ramadhan, Raihan Fajri Rike Setiawati Riski Hernando Riski Hernando Rizki Fauzan Rohman Willian Rosyid, Garry Yuesa Sagita, Dora Sembiring, Rinawati Shahnaz, Muthia Shofia Amin Siga, Mustaqim Sry Rosita Sumarni Sumarni Sumarni Sumarni Sumarni Syafri, Rista Aldilla Sylvia Kartika Wulan Bhayangkari Teja Kaswari Tona Aurora Lubis WB, Sylvia Kartika Yenny Yuniarti Yudi Yudi Zainul Bahri Zulfina Adriani