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Journal : INSPIRING LAW JOURNAL

USE OF PORTRAITS IN TRADEMARKS (STUDY ON THE CASE OF THE USE OF MRS MENEER'S PORTRAIT) Fitrianda, Widiya; Sunarmi, Sunarmi; Saidin, Saidin
Inspiring Law Journal Vol 2, No 1: Januari - Juni
Publisher : Inspiring Law Journal

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Abstract

The use of portraits in trademarks creates polemics because copyright and trademarks are part of the IPR regime which have different protection concepts and objectives. This research aims to determine, examine and analyze the legal arrangements regarding the transfer of rights to the trademark "Jamu Cap Portrait Nyonya Meneer"; to find out, study and analyze the legal protection for the use of the portrait of Nyonya Meneer in the trademark “Jamu Cap Portrait Nyonya Meneer”; and to find out, study and analyze the judge's considerations in decision no. 2/Pdt.Sus-HKI/Cipta/2020/PN Niaga Smg regarding the portrait used in the trademark. The method used in this research is a normative legal research method with the approach used being a statutory approach and a case approach. The research results show that trademark rights can be transferred based on the provisions of Article 41 paragraph (1) letter f of Law no. 20 of 2016 and the transfer is permanent. Provisions regarding the use of portraits in trademarks are not clearly regulated in the 2014 UUHC and Law no. 20 of 2016. However, it can be implicitly found in Article 9 paragraph (1) and Article 12 paragraph (1) of the 2014 UUHC and in Article 21 paragraph (2) letter a of Law no. 20 of 2016. Protection of the economic rights of the portrait of Nyonya Meneer has ended, while the protection of moral rights is still valid because they are eternally attached to their creator. Protection for the portrait of Madame Meneer was given to the photographer. The Panel of Judges decided that the Plaintiff's claim was error in persona, but what was meant was the photographer who was the creator or copyright holder of the portrait which was never mentioned in this case
Co-Authors Abadi, Agung S. Abdullah, Muhammad Zein Adam, Aenal Fuad Adji Pratama, Rekha Adrian Tawai amir, muh Arjulan Arwan Arwan Asma, Siti Asriani Asriani, Asriani Aulida, Dinda Azwar, Tengku Keizerina Devi BR Napitupulu, Maria Darpin, Darpin Dedi Harianto Devi Azwar, T.Keizerina Edy Ikhsan Faradila, Desi Faris Bashel, Yasmin Fera Tri Susilawaty, Fera Tri Fitrianda, Widiya Glory, Ivania H.R. Gultom, Bambang Halika, La Ode Herman Harjudin, La Ode HASIM PURBA Hismayasari, Intanurfemi B. Husain, Muh. Najib I Gusti Ayu Budiadnyani Iman Supriatna Isma, As’ad Jailani, M.Syahran Jaya, Asrul Jelly Leviza Jumaidin, Laode Juwairiyah, Layli Keizerina Devi Azwar Kole, Hamid Kurniati, Agata La Iba, La La Ode Herman H La Tarifu, La Tarifu Maharany Barus, Utary Maswa, Sitti Muhammad Yamin Muhammad Zaki nasir, muh Nuraisyah Nuraisyah Pertiwi, Gaddis Plumbantoruan, Christopher Prajayanti, Vini Taru F. Prasetyo, Ade Jona Pratama, Arya Idil Prilsan, Al Razak Putri, Rizka Aminni R. Rusli Rahim, Sartika Ramadhan, Moh. Ricky rono, rono Rosnidar Sembiring Runtung , Runtung Saad Murdy Sayuti, Mohammad Shauqi, Saddam Siagian, Putri Rumondang Simangunsong, Fredrik Seldani SINAGA, HENRY Sinaga, Mohd Rizky Siregar, Namira Romaito Sriwangi, Sriwangi Sudirman, Faturachman Alputra Sunarmi Sunarmi Syamsul Alam, Syamsul Syarifah Lisa Andriati T. Keizerina Devi Azwar Tan Kamello Taufik Taufik Trohna, Dyona Rizky Utami, Sri Afrianti Wau, Hilbertus Sumplisius M. Winanda, Miftah Anggun Yati Sharfina Desiandri Yefrizawati Zuhri, Hanafi