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All Journal PROSIDING SEMINAR NASIONAL Statistika Jurnal Ilmu Lingkungan Dentika Dental Journal Buletin Palawija Jurnal Online Mahasiswa (JOM) Bidang Ilmu Ekonomi Jurnal Online Mahasiswa (JOM) Bidang Keguruan dan Ilmu Pendidikan Jurnal Administrasi Pendidikan : Program Pascasarjana Unsyiah Jurnal Ilmiah Mahasiswa Veteriner Journal of Authentic Research on Mathematics Eduacation (JARME) Jurnal Manajemen Bisnis Eka Prasetya Jurnal Cahaya Mandalika Jurnal Kadesi : Jurnal Teologi dan Pendidikan Agama Kristen Mathematics Research and Education Journal Edu Society: Jurnal Pendidikan, Ilmu Sosial dan Pengabdian Kepada Masyarakat International Journal of Public Health Excellence (IJPHE) Jurnal Pengabdian Jurnal Vokasi Kesehatan Outline Journal of Management and Accounting Jurnal Riset Rumpun Agama dan Filsafat International Journal of Community Service (IJCS) Jurnal Pengabdian Ilmu Kesehatan Jurnal Pelayanan dan Pengabdian Masyarakat Indonesia Cakradonya Dental Journal Jurnal Pengabdian Kolaborasi dan Inovasi IPTEKS Journal of Management and Creative Business Jurnal Riset Manajemen dan Ekonomi Journal of Contemporary Gender and Child Studies Jurnal Pengabdian Masyarakat Indonesia Sejahtera Aspirasi : Publikasi Hasil Pengabdian dan Kegiatan Masyarakat Jurnal Ventilator: Jurnal Riset Ilmu Kesehatan dan Keperawatan Jurnal Riset Ilmu Kesehatan Umum dan Farmasi Antigen: Jurnal Kesehatan Masyarakat dan Ilmu Gizi Gudang Jurnal Pengabdian Masyarakat Compromise Journal : Community Proffesional PROCEEDING INTERNATIONAL BUSINESS AND ECONOMICS CONFERENCE (IBEC) Indonesia Bergerak: Jurnal Hasil Kegiatan Pengabdian Masyarakat Jurnal Ilmiah Kesehatan Mandira Cendikia Jurnal Silih Asih Philosophy Global: International Journal of Christian and Catholic Philosophy Jurnal of Syiah Kuala Dentistry Society
Sri Rezeki
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DEVELOPMENT OF MATHEMATICS LEARNING EVALUATION INSTRUMENTS BASED ON WORDWALL FOR PHASE E STUDENTS Nurul Elenawati; Sri Rezeki; Endang Istikomah; Leo Adhar Effendi; Merry Susanti
Mathematics Research and Education Journal Vol. 8 No. 2 (2024): October
Publisher : UIR PRESS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25299/mrej.2024.vol8(2).18250

Abstract

This research is motivated by the need for evaluation instruments because at SMKN 3 Pekanbaru does not hold school exams so that student assessments are taken from daily exercises at the end of learning. This study aims to determine the validity, practicality and learning outcomes of students using wordwall-based evaluation instruments. This type of development research uses the R&D (Reasearch and Development) model which has been modified into 8 stages, namely potential problems, data collection, product design, design validation, design revision, product trials, product revision and trial use. The data collection techniques used in this study were validation sheets, student and teacher response sheets and student learning outcomes tests using wordwall-based evaluation instruments. The research subjects were E phase students of SMKN 3 Pekanbaru. The results of the wordwall-based evaluation instrument validation test were 88.29% with a very valid category. The results of the practicality test of wordwall-based evaluation instruments based on teacher and learner response sheets were 91.75% with a very practical category. The learning outcomes of students using wordwall-based evaluation instruments were 92.59% with a very good category.
Keys to Business Performance: Improving Product Quality and Implementing Total Quality Management in Manufacturing Nainggolan, Elisabeth; Cecilia; Sri Rezeki
Jurnal Manajemen Bisnis Eka Prasetya Vol 10 No 2 (2024): Edisi September
Publisher : LPPM STIE EKA PRASETYA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47663/jmbep.v10i2.477

Abstract

In the current era of globalization, there is intense competition among companies so that these companies compete in meeting the needs and demands of their customers. To be able to meet customer demand, the company must be able to improve product quality and quality control or total quality management in the company so as to improve company performance and meet customer demand. The purpose of this study is to determine whether there is an effect of product quality and total quality management on business performance. The object of this research is the customers of PT. Budi Tamora Permai which consists of companies that buy semi-finished products which are then processed in the form of finished materials. The sampling technique used is saturated sampling where all members of the population are used as research samples and the data collection method in this study uses Quantitative methods by distributing questionnaires to respondents measured on a Likert scale. The results show that there is an effect of product quality and total quality management on business performance
Analysis of Customer Satisfaction Through Service Quality and Digital Payment in the Hermes Palace Hotel Medan Steven Alfando; Sri Rezeki; Desma Erica Maryati Manik
PROCEEDING INTERNATIONAL BUSINESS AND ECONOMICS CONFERENCE (IBEC) Vol. 2 (2023): Regional Economics Development and Business Transformation in the Digital Era
Publisher : Sekolah Tinggi Ilmu Ekonomi Eka Prasetya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47663/ibec.v2i1.105

Abstract

This research is motivated by a decrease in customer satisfaction where it can be seen from the level of visitors every year has decreased due to the services provided to consumers being less than satisfactory and payments made can only use cash and debit/credit, resulting in a decrease in customer satisfaction which has an effect on the level of visitors without the hotel realizing it. The purpose of this study aims specifically to analyze Customer Satisfaction through Service Quality and Digital Payment in the Tourism Industry. The method used in this research is a quantitative method using primary data sources. Information will be analyzed by quantitative descriptive analysis obtained using a questionnaire instrument distributed to respondents and this research is measured using a Likert scale to obtain conclusions. The sampling technique used the Accidental Sampling technique. Then the data collected relating to the object is analyzed based on the respondents' responses obtained using the Slovin formula. Three hypotheses in this study were formulated and tested using multiple linear regression analysis. The results show that service quality and digital payment have a significant influence on customer satisfaction
Transformasi Pemahaman Keuangan: Sesi Literasi Keuangan Untuk Siswa SMKN 2 Rantau Utara Labuhan Batu Afrizal; Asianna Martini Simarmata; Linda Wahyu Marpaung; Dian Setyorini; Sri Rezeki; Petrus Loo; Pristiyono
Gudang Jurnal Pengabdian Masyarakat Vol. 3 No. 1 (2025): GJPM - JANUARI
Publisher : PT. Gudang Pustaka Cendekia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59435/gjpm.v3i1.1128

Abstract

Di era digital saat ini, literasi keuangan telah menjadi keterampilan yang sangat penting bagi generasi muda untuk mengelola keuangan mereka secara efektif dan bertanggung jawab. Dengan semakin kompleksnya produk keuangan dan meningkatnya penggunaan teknologi dalam transaksi sehari-hari, pemahaman yang baik tentang literasi keuangan menjadi krusial untuk mencegah masalah keuangan di masa depan. Artikel ini membahas pelaksanaan pelatihan literasi keuangan yang diadakan di SMKN 2 Rantau Utara Labuhan Batu pada tanggal 23 Oktober 2024, yang diikuti oleh 28 siswa terpilih. Pelatihan ini dirancang untuk memberikan pemahaman mendalam mengenai perencanaan keuangan, pengelolaan utang, serta pemanfaatan teknologi keuangan digital, termasuk aplikasi mobile banking dan dompet digital. Hasil evaluasi pasca-pelatihan menunjukkan peningkatan signifikan dalam pemahaman siswa terhadap konsep-konsep literasi keuangan, serta kesadaran akan pentingnya perencanaan finansial yang baik. Siswa menunjukkan kemajuan dalam kemampuan mereka untuk merencanakan anggaran, mengelola utang, dan menggunakan teknologi keuangan dengan bijak. Selain itu, artikel ini juga mengkaji kondisi literasi keuangan di Indonesia secara lebih luas, mengidentifikasi tantangan yang dihadapi oleh pelajar dalam mengelola keuangan mereka, seperti pengaruh gaya hidup konsumtif dan kurangnya akses terhadap pendidikan keuangan yang memadai. Dengan demikian, pelatihan ini tidak hanya memberikan manfaat langsung bagi siswa yang terlibat, tetapi juga berkontribusi pada upaya yang lebih besar untuk meningkatkan literasi keuangan di kalangan generasi muda di Indonesia.
PURCHASING DECISIONS: IN TERMS OF SERVICE QUALITY, PACKAGING, AND DISTRIBUTION CHANNELS OF FROZEN FOODS AT RUMAH HOKY NAGET Ong, Virginia; Sri Rezeki; Associate Prof. Dr. Muhammad Hafiz Abd Rashid
PROCEEDING INTERNATIONAL BUSINESS AND ECONOMICS CONFERENCE (IBEC) Vol. 3 No. 1 (2024): “Sustainability Challenges Through Technology in Emerging Market Economies”
Publisher : Sekolah Tinggi Ilmu Ekonomi Eka Prasetya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47663/ibec.v3i1.218

Abstract

Rumah Naget Hoky is a frozen foods product retail unit in Medan City that has established since 2018. As a part of the frozen foods supply chain, Rumah Naget Hoky has taken a role in connecting producers with end consumers by utilizing available distribution channels, using the best packaging, and trying to provide the best quality service to consumers. The purchasing decision frozen foods from Rumah Naget Hoky is one of the factors that determine its sustainability. This study aims to review the purchasing decision of frozen foods Rumah Naget Hoky in terms of service quality, packaging, and distribution channels. This study uses a quantitative method with the population in this study being all consumers of Rumah Naget Hoky. The research sample was obtained using the Hair et al. formula so that 200 respondents were obtained. The research instrument used a questionnaire with a Likert measurement scale. The results showed that service quality, packaging, and distribution channels have a positive and significant effect on purchasing decisions for frozen foods at Rumah Naget Hoky.
Utilization of E-Commerce and Digital Marketing in Increasing Customer Purchasing Decisions at CV. CS Lestari Jaya Kisaran Michael; Sri Rezeki
PROCEEDING INTERNATIONAL BUSINESS AND ECONOMICS CONFERENCE (IBEC) Vol. 3 No. 1 (2024): “Sustainability Challenges Through Technology in Emerging Market Economies”
Publisher : Sekolah Tinggi Ilmu Ekonomi Eka Prasetya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47663/ibec.v3i1.233

Abstract

At CV. CS Lestari Jaya, a decline in sales is evident due to a continuous decrease in customer purchases. This drop in customer purchasing decisions may be linked to the company's limited iuse of e-commerce and digital marketing strategies. The am of this study is to assess how the use of e-commerce and digital marketing can influence customer purchasing decisions at CV. CS Lestari iJaya Kisaran. This research is quantitative in nature,iwith a population of 149 customers who made purchases at CV. CS Lestari Jaya Kisaran in 2023. The sample size was determined using the iSlovin formula with a 5% standard error, resulting in 109 samples. The findings ndicate that both e-commerce and digital marketing have a significant impact on customer purchasing decisions, iboth ndividually and together. To enhance customer purchasing decisions, it is crucial for CV. CS Lestari Jaya Kisaran to effectively leverage e-commerce platforms and digital marketing strategies. Furthermore, running targeted paid advertising campaigns on these platforms can help reach specific audiences based on demographics and nterests, ncreasing the like lhood of conversions.
Customer Satisfaction Factors: Examining the Impact of Digital Marketing and Destination Image on Crown Holidays Prasetyo, Stephanie; Sri Rezeki
PROCEEDING INTERNATIONAL BUSINESS AND ECONOMICS CONFERENCE (IBEC) Vol. 3 No. 1 (2024): “Sustainability Challenges Through Technology in Emerging Market Economies”
Publisher : Sekolah Tinggi Ilmu Ekonomi Eka Prasetya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47663/ibec.v3i1.214

Abstract

Travel is currently a trend that is favored by young people. Gen Z who wants healing without the hassle of searching about the intended location only needs to make a reservation at an agency that provides tour & travel services, this service is also usually cheaper than traveling alone to the intended destination. Crown Holidays is one of the companies that provide these services both domestically and abroad. This study aims to see the influence between digital marketing and destination image in increasing customer satisfaction at Crown Holidays. The sample was obtained using the Hair et al formula so that 130 respondents were obtained. The results of the study partially show that digital marketing and destination image have a positive and significant effect on customer satisfaction at Crown Holidays. Simultaneously, both digital marketing and destination image variables affect customer satisfaction at Crown Holidays. The coefficient of determination test results shows a relationship between digital marketing and destination image with customer satisfaction at Crown Holidays. Crown Holidays is expected to use digital marketing as an effective marketing tool and evaluate the destination image of the destination before setting a tour & travel schedule.
Repurchase Intention: Examined Through Website Design, Digital Technology, and Service Quality of SOP Official Medan Liandy, Nicholas; Sri Rezeki; Dr Asliza Yusoff; Nizam Azmal Abdul Malek
PROCEEDING INTERNATIONAL BUSINESS AND ECONOMICS CONFERENCE (IBEC) Vol. 3 No. 1 (2024): “Sustainability Challenges Through Technology in Emerging Market Economies”
Publisher : Sekolah Tinggi Ilmu Ekonomi Eka Prasetya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47663/ibec.v3i1.215

Abstract

SOP Official Medan, a retail unit selling health supplements since 2019, connects producers to consumers through digital platforms and quality service. This study examines consumer repurchase intention based on website design, digital technology, and service quality, using a quantitative approach. A sample of 180 respondents was selected through purposive sampling, with data collected via a Likert scale questionnaire and analyzed using multiple linear regression in SPSS. The results reveal that website design, digital technology, and service quality positively and significantly influence repurchase intention. An attractive, user-friendly website enhances customer satisfaction and encourages repeat purchases. Innovative digital technology streamlines transactions, boosting convenience and reinforcing repurchase intentions. Notably, responsive and proactive service quality has the greatest impact on repurchase intention. These findings underscore the importance of integrating website design, digital technology, and quality service to create an optimal shopping experience and foster customer repurchase intention at SOP Official Medan.
The Influence of Social Media and Customer Trust on Decisions to Use Bridal Beauty Queen Services Vanessa; Sri Rezeki
PROCEEDING INTERNATIONAL BUSINESS AND ECONOMICS CONFERENCE (IBEC) Vol. 3 No. 1 (2024): “Sustainability Challenges Through Technology in Emerging Market Economies”
Publisher : Sekolah Tinggi Ilmu Ekonomi Eka Prasetya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47663/ibec.v3i1.279

Abstract

This study aims to determine the Effect of Social Media and Customer Trust on the Decision to Use Bridal Beauty Queen Services. The research methodology used is quantitative descriptive method. The type of data used in this study is quantitative data, which is obtained in the form of numbers and numbers. Data sources are primary and secondary data. The population used is all customers who purchase services at Bridal Beauty Queen, totaling 78 people. From the population, selected with saturated sampling technique which means that the entire population becomes the research sample. The analysis method used is multiple linear regression with the regression equation User Decision = 4.547 + 0.559 Social Media + 0.201 Customer Trust. The results of the research analysis show that Social Media has a significant positive effect on Bridal Beauty Queen User Decisions and Customer Trust has a positive and significant effect on Bridal Beauty Queen User Decisions. Simultaneously Social Media and Customer Trust simultaneously have a significant and significant effect on the User Decision of Bridal Beauty Queen Services with the Adjusted R Square result of 0.672. This shows that 67.2% of the Bridal Beauty Queen Service User Decision is influenced by the Social Media and Customer Trust variables while the remaining 32.8% is influenced by other variables not examined in this study
Effectiveness of Project-Based Learning Model to Enhance Students' Creativity in Secondary Schools Irawan, Dedi; Muammar Rinaldi; Sri Rezeki
PROCEEDING INTERNATIONAL BUSINESS AND ECONOMICS CONFERENCE (IBEC) Vol. 3 No. 1 (2024): “Sustainability Challenges Through Technology in Emerging Market Economies”
Publisher : Sekolah Tinggi Ilmu Ekonomi Eka Prasetya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47663/ibec.v3i1.296

Abstract

This study aims to analyze the effectiveness of the Project-Based Learning (PjBL) model in improving student creativity in secondary schools. Student creativity includes four main aspects, namely fluency, flexibility, originality, and elaboration. The study was conducted using a quantitative approach with a quasi-experimental design, involving two groups of students: an experimental group using the PjBL method and a control group using conventional learning methods. Data were collected through observation, creativity tests, and student learning motivation questionnaires. The results showed that the implementation of PjBL had a significant effect on increasing student creativity. Students in the experimental group showed higher creativity scores than the control group, with the most striking increase in the aspects of originality and elaboration. In addition, the PjBL model also increased student learning motivation as well as collaboration, critical thinking, and problem-solving skills. The integration of technology in PjBL, such as the use of digital devices and online resources, had a positive impact on students' learning experiences. However, this study also found several obstacles in the implementation of PjBL, such as the need for teacher training, time management, and infrastructure support. Therefore, a comprehensive strategy is needed to optimize the implementation of PjBL in secondary schools. Overall, the project-based learning model has proven to be effective in enhancing student creativity and is relevant to the demands of 21st century education.
Co-Authors Ade Rachmat Yudiyanto Ade Rachmatb Yudianto Afrizal Agus Rahmadsyah Alifia Restu Selvanda Amelia Erawaty Siregar Amellia Erawaty Siregar Andrian, Dedek Annisa Antonio Lodian Aras Mulyadi Aris Munandar Asbi Asianna Martini Simarmata Associate Prof. Dr. Muhammad Hafiz Abd Rashid Astaria Br Ginting Aulia Iski Bayu Jaya Tama Br.Manjorang, Novita Andriani C Putroe Ula Rahifa Cecilia Cut Reinilda Rischa Cut Zahri Harun Damayanty S Dara Mauliza dedi irawan Desma Erica Maryati Manik Dewi Saputri Dian Setyorini Dr Asliza Yusoff Effendi, Leo Adhar Eka Purnamasari Erin Padilla Siregar Esty Rahayu Fajri Ekawardana Femilina Nazara Fitriana Yolanda Gusman Lesmana Gustina Harum Sasanti Hazizah Sabilah Siagian Henni Jc Saragih Herrialfian Herrialfian Ihdina Gustina Ilham Muhammad Ishafit Ishafit Isti Mulyati Istikomah, Endang Kiki Khoiriyani Kiki Wahyuni Lasria Yolivia Aruan Liandy, Nicholas Linda Wahyu Marpaung Lisdayanti Simanjuntak Lubis , Ayu Ulfah Nur M Hasan M Jalaluddin Marta Armita Br Silaban Marta Armita Silaban Megawati Saragih Melly Sukma Dewi Ratu Mutriara Mely Sukma Dewi Ratu Mutiara Merlin Qhardanova Merry Susanti Mesrida Simarmat Michael Muammar Rinaldi Muchlas Muchlas Muhammad Ali Akbar Muhammad Rizki Bima Putra Murniati Ar Nainggolan, Elisabeth Ngurah Ray Nizam Azmal Abdul Malek Nopriadi Nopriadi Nunung Faujiah Nur Azlina Nurbaiti Nurbaiti Nurhajimah Nurhajimah Nurlayli Istiqomah Nurul Elenawati Nurul Huda Nurul Mustabsyirah Rafi'i Nurwani Nurwani Ong, Virginia Petrus Loo Pipin Kurnia Plora Novita Sinaga Prasetyo, Stephanie Pristiyono Putri, Serly Rachmi Fanani Hakim Rahmawati Yuliyani Ratri Tri Hapsari Ratu Syafira Nurasyifa Ridha Andayani Ridho Wahyuni Rinaldo, Rinaldo Risa Rahma Putri Rizky Darmawan Rohana Fika SKD Salma Salma Santi Chismirina Seri Wahyuni Harahap Silvia Desmara Sitorus, Damayanty Steven Alfando subanar subanar Sunnati , Sunnati . Sunnati Sunnati Suripah . Susda Heleni Syifa . T Zahrial Helmi Tri Husni Uli Makmun Hasibuan Ulkharimah Uza Kristiyanto Valentina Sari Theresia Siagian Vanessa Vinna Angelia Widya Anggraini Putri Widya Anggriani Putri Wirna Parida Zafrullah Zafrullah Zetriuslita Zulfa Rusiwan Zulfan M ALIBASYAH Zulfan M. Alibasyah Zulkarnain ' Zuraida Usman Bany Zyad Dilmi