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Journal : Forum Agribisnis

WILLINGNESS TO PAY KONSUMEN BERAS ORGANIK DAN FAKTOR-FAKTOR YANG BERKAITAN DENGAN KESEDIAAN KONSUMEN UNTUK MEMBAYAR LEBIH Yulia Sari; Elly Rasmikayati; Bobby Rachmat Saefudin; Tuti Karyani; Sulistyodewi Nur Wiyono
Forum Agribisnis Vol 10 No 1 (2020): FA VOL 10 NO 1 MARET 2020
Publisher : Magister Science of Agribusiness, Department of Agribusiness, FEM-IPB University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29244/fagb.10.1.46-57

Abstract

Increased public concern and awareness of health and environment, is expected to significantly increase organic rice consumers. Thus, it can be consumed and reached by more people. The objectives of the study were to identify the characteristics of organic rice consumers, measure willingness to pay of organic rice consumers and analyze the factors related to the willingness to pay of organic rice consumers. The method used in this study is a survey method with descriptive statistical analysis and the Contingent Valuation Method (CVM). The numbers of research respondents were 51 people consisting of organic rice consumers in Warung Sehat 1000 Kebun (W1000K) as much 18 people and consumers of organic rice in several other places joined in the Indonesian Organic Community as much 33 people. The results showed that consumers were willing to pay up to 10% higher than the price offered for organic rice types of pandan wangi, menthik susu, red rice and brown rice sold in W1000K. Even in some other places, consumers are willing to pay for those rice at prices higher up to 22% of the offered price. While for organic rice type of black rice, consumers are willing to pay 9%-11% lower than the price offered. Factors related to consumers' willingness to pay more for organic rice are health (67%), food security (45%), impact on the environment (43%), knowledge of organic rice (39%), easy access to get rice (37%), service (33%), quality (25%), packaging (24%), price (20%), and lifestyle (18%).
Analisis Kelayakan Usaha Budidaya Selada Krop di CV. Cantigi Desa Cikandang Kecamatan Cikajang Kabupaten Garut Anne Rizky Ramadhanty; Sulistyodewi Nur Wiyono; Kuswarini Kusno; Lucyana Trimo
Forum Agribisnis Vol 10 No 1 (2020): FA VOL 10 NO 1 MARET 2020
Publisher : Magister Science of Agribusiness, Department of Agribusiness, FEM-IPB University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29244/fagb.10.1.27-35

Abstract

Lettuce head as a vegetable commodity has a high enough business opportunity, seen from the developmentof hotels and restaurants in Indonesia that serve foreign cuisine using lettuce. The purpose of this study wasto determine the feasibility of lettuce head farming in CV.Cantigi. This research was carried out inCV.Cantigi, Cikandang village, Cikajang District, Garut Regency. The design of this research is descriptivequantitative with the research technique is a case study The method of data collection is done by interviewswith informants, observations, and literature studies. The determination of the informant was carried outpurposive. Analysis of the data used is non-financial feasibility and financial feasibility (Net Present Value,Internal Rate of Return, Net Benefit/Cost Ratio, Payback Period, and Profitability Ratio). The results showedthat 1) The income of lettuce head farming in CV.Cantigi in one growing season is IDR 120.821.846; 2) Thelettuce head farming in CV. Cantigi is feasible in terms of market aspects, technical aspects, managementaspect, and social, economic, cultural and environmental aspects. Similarly, financially, lettuce headfarming in CV.Cantigi is feasible to do with an NPV value of IDR 286,076,736.8, IRR 51,87%, Net B/C Ratiois 4.32, Payback period occurs at 8 years 8 months and profitability ratio of 101.78%. Suggestions forfurther research there is further research on production technologies that can optimize the use of otherproduction factors to increase production results.
Identifikasi Risiko Pada Produksi Paprika (Studi Kasus di CV Cantigi Kabupaten Garut, Jawa Barat) Febrica Handryani; Sulistyodewi Nur Wiyono; Kuswarini Kusno; Dini Rochdiani
Forum Agribisnis Vol 11 No 1 (2021): FA VOL 11 NO 1 MARET 2021
Publisher : Magister Science of Agribusiness, Department of Agribusiness, FEM-IPB University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29244/fagb.11.1.90-100

Abstract

Paprika is one of the leading commodities of horticulture in the provinces of West Java. West Java is the largest contributors to the national paprika in Indonesia, this leads to support the community welfare and regional development there. One of an area in West Java Province that produces paprika is CV Cantigi at Cikandang village of Garut Regency. CV Cantigi produces a variety of horticultural crops, but the main commodity is paprika. Every period CV Cantigi experienced various risk events in paprika production, thus making the productivity decrease. The purpose of this study is to identify the risks that occur in paprika production in CV Cantigi and determine the mitigation actions to minimize the risks that arise. This research uses descriptive qualitative method with the house of the risk analysis tool. The results showed that 25 risk events occurred in the process of paprika production in CV Cantigi. There are 3 mitigation actions for paprika production that is producing paprika plants under the shade because paprika plants need optimal temperatures to grow, making a planting calendar to determine when the right time to produce paprika, and making observations before pest control so that there is no wrong target with mitigation actions then it can be minimized or reducing the emergence of priority risk agents.
Co-Authors Adi Nugraha Agriani H. Sadeli Agriani Hermita Sadeli Ahmad Choibar Tridakusumah Anadilla Fahyra Riawan Anisa Puspitasari, Anisa Anne Rizky Ramadhanty Ardiansyah, Ikhsan Astrini, Carmelita Aulia, Risma Namira Az-Zahra, Aliffah Bobby Rachmat Saefudin Carmelita Astrini Chandrasapth, Koblarp Dhany Esperanza Dini Rochdiani Dini Rochdiani Dini Turipanam Alamanda Eddy Renaldi Eliana Wulandari Elly Rasmikayati Endah Djuwendah Erna Rachmawati Ernah Ernah Eti Suminartika Febrica Handryani Fiky Yulianto Wicaksono Gema Wibawa Mukti Haidar, Faris Julda Hana, Talitha Ummiyah Hanifatur Aziz Nur Ishmah Hepi Hapsari Hesty N. Utami Hesty Nurul Utami Hilman, Nasywa Khairunnisa Kamarulzaman, Nitty Hirawaty Karimah, Bella Esla Karin Nafia Pramesti Khairunnisa, Afifa Kurniati, Dinar Mariam Kuswarini Kusno Kuswarini Kusno Kuswarini Kusno Kuswarini Kusno Kuswarini Kusno Lies Sulistyowati Lies Sulistyowati Lucyana Trimo, Lucyana Mahra Arari Heryanto Muhammad Arief Budiman Muhammad Haikal Muhammad Indra Pratama Ariin Mumtaz, Muhammad Daffin Salman Nadira Desiana Shinta Nur Syamsiyah Nur Syamsiyah Nur Syamsiyah Nur Syamsiyah Nurseto, Hardian Eko Pandi Pardian Permadi, Nida Fathi Pratiwi, Putri Gita Putri, Rifa Fajriani Rahmadiani, Riyanti Rani Andriani Budi Kusumo Reina Ayu Cecilia Resti Arini Salsabila, Dita Nur Sari, Dwi Novanda Sasiera Diva Permana Shelsiya Nikela Shintiya Devi Siregar Sri Fatimah Sri Fatimah Stephanie Maria Zerlina Mayang Ken Wuri Tati Nurmala Tomy Perdana Trimo, Lucyana Trisna Insan Noor Tuti Karyani Wella Tessalonika Ambarita Wima Hatami Yayat Sukayat Yohana Esfrensa Millenia Indah Simatupang Yosini Deliana Yosini Deliana Yulia Sari Zaky, Raihana Nanditha Zumi Saidah