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Sutarni, Sutarni
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Analisis Struktur Pasar Cabai Rawit Merah (Studi Kasus Pasar Perumnas Way Halim, Bandar Lampung) Tri Marinda, Siti; Budi Trisnanto, Teguh; Fitriani, Fitriani; Sutarni, Sutarni
Journal of Food System & Agribusiness Volume 8 Nomor 2 Tahun 2024
Publisher : Politeknik Negeri Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25181/jofsa.v8i2.3796

Abstract

Perumnas Way Halim Market is the first Indonesian National Standard market in Lampung Province. Market analysis was carried out to find business opportunities and potential that could be exploited, in terms of products sold or market structure. Red cayenne pepper has potential because it is a product that is unique that follows trends and high product demand. However, the obstacles faced by this product are fluctuating prices and product supplies being influenced by the weather. This research aimed to analyze marketing channels and market share, market structure, and market structure efficiency. This research used a non-probability sampling approach with the judgmental sampling method. The analysis method consists of four indicators; they are market share, Concentration Ratio for Biggest Four (CR4), Hirschman Herfindal Index (IHH), and Gini coefficient. The research results showed that there are 7 marketing channels with 3 to 4 marketing institutions in each channel. The largest market share is owned by 3 market players with sales of 90 kg/month each. The results of the four indicators analyzed from the red cayenne pepper market at Perumnas Way Halim Market indicated an oligopoly market structure. Market efficiency analyzed using indicators of market concentration, product differentiation, market entry and exit barriers and market information revealed a more efficient market structure.
Efisiensi Penggunaan Faktor Yang Mempengaruhi Produksi Usahatani Ubi Kayu di Desa Mulang Maya Kecamatan Kotabumi Selatan Prasetia, Yudi; Sutarni, Sutarni
Journal of Food System & Agribusiness Volume 8 Nomor 2 Tahun 2024
Publisher : Politeknik Negeri Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25181/jofsa.v8i2.4174

Abstract

Provinsi Lampung merupakan kontributor utama produksi ubi kayu nasional dengan pangsa sebesar 39,74 persen. Meskipun demikian, produktivitas usahatani ubi kayu masih tergolong rendah akibat tekanan harga, keterbatasan akses terhadap faktor produksi, pasar, dan kelembagaan para petani. Tujuan penelitian ini yaitu untuk mengkaji pengaruh faktor-faktor produksi terhadap hasil usahatani ubi kayu serta menilai tingkat efisiensi alokatif penggunaannya di Desa Mulang Maya, Kecamatan Kotabumi Selatan, Kabupaten Lampung Utara. Penelitian ini dilakukan menggunakan metode survei dengan pendekatan fungsi produksi Cobb-Douglas. Penentuan sampel dilakukan menggunakan rumus Slovin dengan teknik random sampling terhadap 41 petani responden, namun peneliti menetapkan jumlah responden sebanyak 50 petani dengan tujuan memperoleh data yang lebih akurat dan representatif. Hasil penelitian menunjukkan bahwa variabel luas lahan, jumlah bibit, penggunaan pupuk kimia dan pupuk kandang, herbisida, serta tenaga kerja berpengaruh signifikan secara simultan terhadap hasil produksi ubi kayu. Pemanfaatan faktor produksi tersebut belum mencapai efisiensi alokatif. Diperlukan peningkatan kapasitas petani melalui penerapan teknologi budidaya sesuai prinsip Good Agricultural Practices (GAP), optimalisasi alokasi input produksi, serta penguatan kelembagaan petani. Upaya optimalisasi ini diharapkan dapat meningkatkan produktivitas dan keuntungan usahatani ubi kayu secara berkelanjutan di wilayah penelitian.
Co-Authors Acihmah Sidauruk Amanda Hardianti, Dwi Analianasari Analianasari Andarwangi, Tunjung Andya Bellapama, Intan Anggrellanggi, Arsy Annisa Fitri Annisa Fitri, Annisa Aris Iwansyah Arishandi , Ninda Putri Armawan, Nyoman Azissah , Danur Azmin, Nurul Bernadhed, Bernadhed Bina Unteawati Bria, Angela Merici Budi Trisnanto, Teguh Bunyamin Bunyamin Cholid Fatih Desfaryani, Rini Dimas, Syifa Shabihah Dita Pratiwi Dwi Maya Sari, Dwi Maya Edy Humaidi Eko Prasetyo Eko Prasetyo Fath, Muqaffa Raga Fitriani Fitriani Hidayat, Muhammad Alfi Hilda Karim Hilintri, Yatri Indaryati, Sri Khanif, Alfin Nazlil Kholilullah, Muhammad Taufan Kurniawan Saputra Kurniawati, Fifin Listiarini Edy Sudiati Lubis, Hiqmah Purnama M. Zaini, M. Ma'anum, Inaatul Mahmud, Ramli Margasaty, Fadila Marlinda Apriyani Muhiddin Palennari Mulia Sulistiyono Munawir Yusuf Noer, Irmayani Noor, Tajuddin Nopitabela , Vreciosa Nuni Anggraini Parida, Parida Pirmansah, Imam Ainudin Pitaloka, Seroja Elok Poncowati, Neny Rossita Prasetia, Yudi Pratiwi, Anik Puspita, Putri Fina Roni Lukum Santoso, Wahid Hasim Sari , Lara Harnelis Satria, Dhimas Adi Saty, Fadila Marga Sekarningrum, Anggun Anindya Setiawan , Arief Sislya, Meylda Putri Subektiningsih Subektiningsih Sudiyo, Sudiyo Syabila, Qoriah Tri Marinda, Siti Trisnanto, Teguh Budi Tuti Rohani, Tuti Unteawati, Bina Widya Kusumaningsih Widyawati, Dewi Kania Yuniarti, Evi