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All Journal SEGMEN Jurnal Manajemen dan Bisnis Kompak : Jurnal Ilmiah Komputerisasi Akuntansi Gemawisata: Jurnal Ilmiah Pariwisata Jurnal Pariwisata Jurnal Manajemen STIE Muhammadiyah Palopo JMM (Jurnal Masyarakat Mandiri) Scientific Journal of Reflection : Economic, Accounting, Management and Business Jurnal Pengabdian Dharma Laksana Jurnal Mantik Management Studies and Entrepreneurship Journal (MSEJ) Bisman (Bisnis dan Manajemen): The Journal of Business and Management JIIP (Jurnal Ilmiah Ilmu Pendidikan) Community Development Journal: Jurnal Pengabdian Masyarakat Journal of Social Science Budapest International Research and Critics Institute-Journal (BIRCI-Journal): Humanities and Social Sciences Jurnal Ekonomi Efektif Jurnal Abdimas ADPI Sosial Dan Humaniora Jurnal Bingkai Ekonomi (JBE) Interdisciplinary Social Studies Kontigensi: Jurnal Ilmiah Manajemen JEMSI (Jurnal Ekonomi, Manajemen, dan Akuntansi) Jurnal Pengabdian Masyarakat Waradin Sewagati: Jurnal Pengabdian Masyarakat Indonesia Gema Wisata Nawasena: Jurnal Ilmiah Pariwisata Literacy : International Scientific Journals of Social, Education, Humanities Profit: Jurnal Manajemen, Bisnis dan Akuntansi Journal of Social Science Journal of Business Management and Economic Development Pancasila International Journal of Applied Social Science Seminar Nasional Teknologi dan Multidisiplin Ilmu Journal of International Multidisciplinary Research Management Studies and Business Journal Accounting Studies and Tax Journal Nusantara Mengabdi kepada Negeri Momentum Matrix: International Journal of Communication, Tourism, and Social Economic Trends Journal of Economics, Management, Accounting and Computer Applications International Journal of Economics, Business Management and Accounting Harmony Management: International Journal of Management Science and Business Management Dynamics: International Journal of Management and Digital Sciences International Conference on Digital Advanced Tourism, Management, and Technology Proceeding of The International Conference on Management, Entrepreneurship, and Business Brilliant International Journal of Management and Tourism Jurnal Akuntansi, Ekonomi dan Manajemen Bisnis ALKHIDMAH: Jurnal Pengabdian dan Kemitraan Masyarakat
Ray Octafian
STIEPARI Semarang
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REGENERASI PESISIR: PEMBERDAYAAN MASYARAKAT PENGELOLA MANGROVE TRANSFORMASI EKOLOGI DAN EKONOMI MELALUI EDUWISATA MANGROVE Octafian, Ray; Putra, Dyan Triana; Putra, Rizal Ichsan Syah; Fitra, Saskia Cahya Khaylila; Aprilia, Erlina Mutiara; Mistriani, Nina
JMM (Jurnal Masyarakat Mandiri) Vol 9, No 6 (2025): Desember
Publisher : Universitas Muhammadiyah Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31764/jmm.v9i6.34917

Abstract

Abstrak: Kawasan pesisir Tapak Tugu, mengalami degradasi ekosistem mangrove sebesar 45% akibat abrasi pantai (3,2 meter/tahun), penurunan permukaan tanah (8-10 cm/tahun), dan intensitas rob 12-15 kali per bulan. Tujuan pengabdian ini adalah mentransformasi kondisi ekologi dan ekonomi masyarakat melalui eduwisata mangrove berkelanjutan dengan menekankan pada aspek pemberdayaan masyarakat agar mampu berpartisipasi aktif dalam pengelolaan sumber daya alam secara mandiri dan berkelanjutan. Metode pelaksanaan meliputi: (1) sosialisasi program kepada Pokdarwis Bina Tapak Lestari dan stakeholder; (2) pelatihan produksi olahan mangrove dan manajemen eduwisata; (3) implementasi eduwisata penanaman mangrove partisipatif; (4) kampanye edukasi melalui program kunjungan rombongan wisatawan; dan (5) monitoring dan evaluasi berkelanjutan dilakukan untuk menilai efektivitas program melalui observasi wawancara, serta analisis data capaian kegiatan. Sehingga keberhasilan program dapat diukur secara objektif dari aspek pemberdayaan masyarakat dan pengelolaan lingkungan. Mitra sasaran adalah kelompok Pokdarwis yang berjumlah 35 orang. Hasil yang dicapai adalah praktik pembuatan dodol mangrove oleh 12 anggota kelompok perempuan dengan omzet Rp 2.250.000 per bulan, terlaksananya program eduwisata penanaman mangrove dengan partisipasi 24 rombongan wisatawan (480 orang), kampanye edu wisata melalui kegiatan menanam dan kunjungan tambak yang melibatkan akademisi, serta peningkatan kesadaran lingkungan masyarakat sebesar 78%. Program ini berhasil mentransformasi kawasan mangrove menjadi destinasi eduwisata berkelanjutan dengan peningkatan pendapatan masyarakat sebesar 65%.Abstract: The Tapak Tugu coastal area has experienced a 45% degradation of its mangrove ecosystem due to coastal abrasion (3.2 meters/year), land subsidence (8-10 cm/year), and tidal flooding 12-15 times per month. The objective of this community service program is to transform the ecological and economic conditions of the community through sustainable mangrove ecotourism, emphasizing community empowerment so that they can actively participate in the independent and sustainable management of natural resources. The implementation methods include: (1) socialization of the program to Pokdarwis Bina Tapak Lestari and stakeholders; (2) training in mangrove processing and ecotourism management; (3) implementation of participatory mangrove planting ecotourism; (4) educational campaigns through tourist group visit programs; and (5) continuous monitoring and evaluation to assess program effectiveness through observation interviews and analysis of activity achievement data. Thus, the success of the program can be measured objectively in terms of community empowerment and environmental management. The target partners are the Pokdarwis group, consisting of 35 people. The results achieved were the production of mangrove dodol by 12 members of a women's group with a turnover of Rp 2,250,000 per month, the implementation of an educational mangrove planting program with the participation of 24 tourist groups (480 people), an educational campaign through planting activities and visits to fish ponds involving academics, and a 78% increase in community environmental awareness. This program has successfully transformed the mangrove area into a sustainable edutourism destination with a 65% increase in community income.
Deciphering Consumer Choices: Axioo Brand Laptop Purchase Patterns at AFA Computer Ambarawa Anastasia Fransiska Sihura; Ray Octafian
LITERACY : International Scientific Journals of Social, Education, Humanities Vol. 2 No. 3 (2023): December : International Scientific Journals of Social, Education, Humanities
Publisher : Badan Penerbit STIEPARI Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56910/literacy.v2i3.952

Abstract

In the current context, businesses must effectively utilize their resources, including the implementation of strategies aimed at influencing consumer buying choices, particularly for Axioo brand laptops. This research aims to explore consumers' perceptions of their decision-making process when considering the purchase of an Axioo brand laptop and identify strategies to enhance the purchase decision-making process for this brand. The research employs a descriptive qualitative methodology.The findings of this study reveal that consumers' purchasing decisions regarding Axioo laptops are influenced by factors such as performance, specifications, pricing, and ease of use. Additionally, the availability of various color options and the compact design of Axioo laptops contribute to their appeal. To enhance the purchase decisions for Axioo brand laptops, effective strategies are needed to capture consumers' interest. These strategies may include promotional campaigns, incentive offerings, and the utilization of social media as a powerful promotional tool, all of which can significantly impact and bolster purchase decisions.
The Role of Self-efficacy in Enhancing Employee Performance: A Phenomenological Analysis of Malaysian Hotel Sector Ray Octafian; Dyah Palupiningtyas; Aletta Dewi Maria; Krisnawati Setyaningrum Nugraheni; Farah Nabilah Binti Yaacob; Nabilah Binti Muhammad
LITERACY : International Scientific Journals of Social, Education, Humanities Vol. 4 No. 3 (2025): December : International Scientific Journals of Social, Education, Humanities
Publisher : Badan Penerbit STIEPARI Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56910/literacy.v4i3.3370

Abstract

The hospitality industry faces significant challenges in maintaining consistent service quality amidst increasingly intense global competition. Employee Self-efficacy, or confidence in one’s own abilities, is a crucial factor influencing service performance; however, an in-depth understanding of its mechanisms within a multicultural context remains limited. This study aims to explore the Self-efficacy experiences of employees in international hotels in Malaysia and examine how these experiences impact their service performance. The findings reveal that employee Self-efficacy manifests in three key dimensions: confidence in technical abilities, adaptability, and interpersonal skills. The development of Self-efficacy occurs through four stages: acclimatization to workplace culture, experiential learning, internalization of organizational values, and the cultivation of specific expertise. Key supporting factors include comprehensive training systems, social support, fair reward systems, career development opportunities, team cultural diversity, and autonomy in decision-making. Self-efficacy plays a central role in determining the quality of hotel employee performance through complex mechanisms influenced by the multicultural workplace context. These findings provide theoretical contributions to the development of Self-efficacy theory within multicultural organizations and practical implications for human resource management in the hospitality industry.
Peningkatan Pembinaan Sadar Wisata Dalam Pengembangan Pariwisata Pada Sentral IKM Batik Malon Nina Mistriani; C.Susmono Widagdo; Ray Octafian
ALKHIDMAH: Jurnal Pengabdian dan Kemitraan Masyarakat Vol. 2 No. 3 (2024): Juli : Jurnal Pengabdian dan Kemitraan Masyarakat
Publisher : LP3M INSTITUT KH YAZID KARIMULLAH

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59246/alkhidmah.v2i3.964

Abstract

Tourism is a mainstay for the development of new leading tourist attractions or destinations. Pokdarwis (Tourism Awareness Group) is a key element for the community with its strategic role in developing and managing the natural, cultural, and artificial potential of a region to become a tourist destination. This community service activity aims to strengthen the institutional function of the Batik Small and Medium Industries (IKM) in understanding the potential elements of Sapta Pesona (Seven Charms). The implementation of Sapta Pesona is an effort to provide excellent service to tourists, especially for tourism villages, so the participation of the Batik IKM central community is needed in managing the 7 elements of Sapta Pesona. The Sapta Pesona campaign aims to recognize and gain experience in developing tourism villages that have become tourist attractions, through stages of recognizing and gaining experience in managing community-based tourism products and implementing Sapta Pesona actions in the management of tourism villages.
Belanja Impulsif dalam Penggunaan Paylater : Peran Kepercayaan dan Persepsi Risiko Novid Kasnanda Putri Ndruru; Ray Octafian
JEMSI (Jurnal Ekonomi, Manajemen, dan Akuntansi) Vol. 12 No. 4 (2026): Agustus 2026
Publisher : Lembaga Komunitas Informasi Teknologi Aceh (KITA), Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/jemsi.v12i4.6854

Abstract

Rapid growth of paylater services in Indonesia has raised concerns regarding impulsive buying behavior, particularly among students who face financial constraints but demonstrate a high level of digital technology adoption. This study aims to: (1) analyze the effect of trust on the impulsive buying behavior of students at LPK Kartika Bawen Semarang in using paylater services; (2) analyze the effect of risk perception on impulsive buying behavior; and (3) analyze the simultaneous effect of trust and risk perception on students’ impulsive buying behavior. A quantitative approach with a causal associative research design was employed in this study. The sampling technique used was purposive sampling targeting active students who had used paylater services within the last six months. Data were collected through structured questionnaires using a five-point Likert scale and analyzed using multiple linear regression with the assistance of SPSS version 24. The results indicate that trust has a positive and significant effect on impulsive buying behavior, while risk perception has a negative and significant effect. Simultaneously, both variables have a significant effect with a coefficient of determination (R²) of 0.328. Trust was identified as the dominant factor with a standardized beta value higher than that of risk perception. These results indicate that high trust in paylater services reduces psychological barriers to transactions, thereby encouraging spontaneous purchases, while risk perception serves as an inhibiting mechanism that activates cognitive evaluation before decision-making. These findings imply that trust functions as a catalyst for impulsive buying through the consumer decoupling effect, suggesting the need to strengthen digital financial literacy that balances trust development and risk awareness among student paylater users.
Green HRM as a Driver of Hotel Employee Performance: The Intervening Role of Environmentally Friendly Workplace Behaviors C Susmono Widagdo; Dyah Palupiningtyas; Krisnawati Setyaningrum Nugraheni; Aletta Dewi Maria; Ray Octafian
Management Dynamics: International Journal of Management and Digital Sciences Vol. 1 No. 4 (2024): October : International Journal of Management and Digital Sciences
Publisher : International Forum of Researchers and Lecturers

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70062/managementdynamics.v1i4.187

Abstract

This study examines the relationship between Green Human Resource Management (Green HRM), Pro-Environmental Behavior (PEB), and Employee Performance in the hospitality industry. Using data collected from 265 employees across 12 star-rated hotels in Semarang that have implemented green hotel practices, this research employs Partial Least Squares Structural Equation Modeling (PLS-SEM) to test the proposed hypotheses. The findings reveal that Green HRM positively influences both PEB (β = 0.627) and Employee Performance (β = 0.341). Furthermore, PEB positively affects Employee Performance (β = 0.396) and partially mediates the relationship between Green HRM and Employee Performance. Demographic factors, including age, education level, and tenure, moderate several relationship paths, suggest the importance of a differentiated approach in Green HRM implementation. Among Green HRM dimensions, Training and Development and Employee Involvement have the strongest effect on PEB, while Performance Management and Reward Systems most directly influence Employee Performance. These results provide empirical evidence that integrating environmental sustainability into HR practices benefits not only environmental outcomes but also enhances employee performance, creating a win-win situation for hotels in their pursuit of competitive advantage while meeting environmental responsibilities.
Perencanaan Tenaga Kerja Berbasis Target Produksi: Analisis Forecasting Kebutuhan Sumber Daya Manusia Yuyun Sukawati Zagoto; Ray Octafian
Profit: Jurnal Manajemen, Bisnis dan Akuntansi Vol. 5 No. 3 (2026): Agustus: Profit: Jurnal Manajemen, Bisnis dan Akuntansi
Publisher : UNIVERSITAS MARITIM AMNI SEMARANG

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58192/profit.v5i3.4975

Abstract

This study aims to analyze workforce requirement Forecasting based on production targets at the sewing line of PT Morich Indo Fashion. The study employs a descriptive qualitative approach with data collection techniques including in-depth interviews, participatory observation, and documentation studies. Research informants consist of production managers, sewing line supervisors, HRD department heads, and sewing line operators selected through purposive sampling. Data analysis was conducted using Miles and Huberman’s interactive model comprising data reduction, data display, and conclusion drawing. The findings reveal a gap between forecasted workforce requirements and actual workforce availability at the sewing line, caused by production target fluctuations, product complexity variations, worker turnover rates, and limitations in workforce planning systems. The study also identifies that current workforce planning practices have not fully utilized systematic Forecasting methods, resulting in challenges in balancing labor capacity and production demands. The implications of these findings indicate the need for integrating data-driven workforce Forecasting systems into the company’s human resource planning process to achieve production targets efficiently without creating excessive workload, reducing productivity risks, or causing resource waste. This research provides insights for improving workforce management strategies in the garment manufacturing industry.
Co-Authors ABDUL RAUF Agatha Esti Rinalda Laia Ahmad Mansur Aletta Dewi Maria Amanda Amanda Amaniar Istiqomah Ameliana, Hesty Anastasia Fransiska Sihura Andhara Auror Alnilam Andriani Putri Aprilia, Erlina Mutiara Asania Waruwu Aswan, Mukhamad Kholil Aswari, Novita Indri Aurilia Triani Aryaningtyas Azizah Naharia Bago, Fitra Andayani Mentari Bima Prahar Adilase Bima Prahar Adilase Bonaventura Ngarawula C Susmono Widagdo C.Susmono Widagdo C.Susmono Widagdo Denik Risyanti, Yustina Desy Rahmawati Lukmana Dian Ratnasari Dita Aulia Rachma Nurul Farida Dorotea Sotizunidar Waruwu Dwi Ermayanti Susilo Dyan Triana Putra Edypriyanto Edypriyanto Elna Matasari Halawa Enik Rahayu Erlin Kristinawati Waruwu Fadhill Ramadhan Farah Nabilah Binti Yaacob Fhiresti Duha Fitra, Saskia Cahya Khaylila Fransiska Oktalia Duha Gumano Galih Ahmad Khoiri Gofrandha Hilga Hibatullah Gulo, Marnila Gulo, Yupilia Guntur Suryaning Hadi Haniek Listyorini Hardiani, Wenefrida Ardhian ayu Harefa, Fati Elfina Doris Hendrajaya Hendrajaya Heri Usodo Heru Yulianto Heru Yulianto HeruYulianto Hesky Ilham Ikhlasandi I Gede Wiwin Suyasa Idah Kusuma Dewi Isnu Hadi Sunarko Istiqomah, Amaniar Julian Adriani Putri Julian Andriani Putri Junianto Junianto Juwarti Juwarti, Juwarti Kafilatul Hidayah Karunia Wati Telaumbanua Kholil Aswan, Mukhamad Krisnatalia, Heni Kristinawati Setyaningrum Nugraheni laeli masruroh Lina Lina Lorenza, Sara Margaretha Setyaningtyas Maria Th, Aletta Dewi Marlinawati Waruwu Mendrofa, Herlinawati Mochamad Miswanto Gunawan Muhammaad Azhar Putra Muhammad Arif Winata Mulyoko, Mulyoko Nabilah Binti Muhammad Nanda Utami Putri Nina Mistriani Novid Kasnanda Putri Ndruru Nugraheni, Krisnawati Setyaningrum Nugraheni, Kristinawati Setyaningrum Nurdina Prasetyo NURJANAH, IVA Oktavianto, Ibnu Farhan Palupiningtyas, Dyah Perez Eben Ezer Sidabutar Petra Arnol Vini Bulunisora Harita Putra, Rizal Ichsan Syah Putri, Julian Andriani Putri, Nanda Utami Rifki A. Rachman Rifki A. Rachman Rudi Prasetyo Ardi Sajia Ferdousi Sapto Supriyanto Sarah Nur Amalina Septiana Raihan Saputri Shella Gherina Saptiany Siswanto Siswanto Solichoel, Solichoel Sony Heru Priyatno Sugiarto Sugiarto Supriyadi, Andhi Susilaningtyas, Gesit Suwarti Suwarti Suwarti, Suwarti Tri Suyud Tutik Tutik Tutik Tutik Tuwuh Adhistyo M.Par SE Wijoyo Tuwuh Adhistyo Wijoyo Vardhani, Nadia Waruwu, Demi Kristiani Waruwu, Erlin Kristinawati Wularsih, Endang Ammi` Y R Satoto Yema Charista Zelda Yohana Efenia Ndruru Yuliamir, Henry Yusuf, Faisal Yuyun Sukawati Zagoto Zebua, Estera Asriani Zebua, Friderikus Zega, Neill Ayu Moralina Zendrato, Minta Wati