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All Journal SEGMEN Jurnal Manajemen dan Bisnis Kompak : Jurnal Ilmiah Komputerisasi Akuntansi Gemawisata: Jurnal Ilmiah Pariwisata Jurnal Pariwisata Jurnal Manajemen STIE Muhammadiyah Palopo JMM (Jurnal Masyarakat Mandiri) Scientific Journal of Reflection : Economic, Accounting, Management and Business Jurnal Pengabdian Dharma Laksana Jurnal Mantik JENIUS (Jurnal Ilmiah Manajemen Sumber Daya Manusia) Management Studies and Entrepreneurship Journal (MSEJ) Bisman (Bisnis dan Manajemen): The Journal of Business and Management JIIP (Jurnal Ilmiah Ilmu Pendidikan) Community Development Journal: Jurnal Pengabdian Masyarakat Journal of Social Science Budapest International Research and Critics Institute-Journal (BIRCI-Journal): Humanities and Social Sciences Jurnal Ekonomi Efektif Jurnal Abdimas ADPI Sosial Dan Humaniora Jurnal Bingkai Ekonomi (JBE) Interdisciplinary Social Studies Kontigensi: Jurnal Ilmiah Manajemen Jurnal Pengabdian Masyarakat Waradin Sewagati: Jurnal Pengabdian Masyarakat Indonesia Gema Wisata Nawasena: Jurnal Ilmiah Pariwisata Literacy : International Scientific Journals of Social, Education, Humanities Journal of Social Science Journal of Business Management and Economic Development Pancasila International Journal of Applied Social Science Seminar Nasional Teknologi dan Multidisiplin Ilmu Journal of International Multidisciplinary Research Management Studies and Business Journal Accounting Studies and Tax Journal Nusantara Mengabdi kepada Negeri Momentum Matrix: International Journal of Communication, Tourism, and Social Economic Trends Journal of Economics, Management, Accounting and Computer Applications International Journal of Economics, Business Management and Accounting Harmony Management: International Journal of Management Science and Business Management Dynamics: International Journal of Management and Digital Sciences International Conference on Digital Advanced Tourism, Management, and Technology Proceeding of The International Conference on Management, Entrepreneurship, and Business Brilliant International Journal of Management and Tourism Jurnal Akuntansi, Ekonomi dan Manajemen Bisnis ALKHIDMAH: Jurnal Pengabdian dan Kemitraan Masyarakat
Ray Octafian
STIEPARI Semarang
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The Role of Management Commitment and Leadership in Implementing Green HRM in Hotels Dyah Palupiningtyas; Krisnawati Setyaningrum Nugraheni; Ray Octafian; Aletta Dewi Maria; Yema Charista Zelda; Sajia Ferdousi; Dita Aulia Rachma Nurul Farida; Hesky Ilham Ikhlasandi
Proceeding of the International Conference on Management, Entrepreneurship, and Business Vol. 1 No. 2 (2024): December : Proceeding of the International Conference on Management, Entreprene
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/icmeb.v1i2.126

Abstract

This study aims to investigate how top management commitment and leadership style influence the effectiveness of implementing green HRM practices in the hospitality industry. The study employs a qualitative approach by conducting case studies in selected hotels across Asian countries. Data is collected through in-depth interviews with hotel leaders and HR staff. Thematic analysis is performed to identify important patterns and insights related to the role of commitment and leadership in implementing green HRM initiatives. The results of this study are expected to provide a better understanding of the key factors that determine the successful adoption of green HRM practices in the Asian hospitality industry.
CULINARY MAPPING IN SEMARANG CITY (CHINESE MENU) Dewi Maria, Aletta; Kholil Aswan, Mukhamad; Mansur, Ahmad; Mulyoko, Mulyoko; Ray Octafian
Brilliant International Journal Of Management And Tourism Vol. 2 No. 2 (2022): Brilliant International Journal Of Management And Tourism
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/bijmt.v2i2.422

Abstract

The general objective of this study was to determine the culinary mapping of Peranakan Chinese menu in Semarang City, Central Java. The specific objectives of this research are to find out how to provide Peranakan Chinese menu culinary based on the number and types that exist in Semarang City. Furthermore, to find out how to serve the Peranakan Chinese menu culinary provision and to find out efforts to preserve the Peranakan Chinese menu as a culinary speciality of Semarang City. The technique of collecting primary data is very useful for collecting information needed for analysis and decision making. Based on the results of the research, it is obtained that the provision of Peranakan Chinese menu culinary in the city of Semarang in several types of dishes and drinks still uses original recipes from ancestors, both cooking ingredients, spices and cooking techniques. The culinary presentation of the Peranakan Chinese menu in some culinary shows distinctiveness without leaving its authenticity even though there are several additional menu variants. Efforts to preserve the Peranakan Chinese menu as a culinary speciality of the city of Semarang have been made by culinary business people, families, communities and the Semarang City government.
How The Image of The Company and The Value of The Customer Affect Satisfaction Octafian, Ray; Mochamad Miswanto Gunawan; Krisnawati Setyaningrum Nugraheni; Septiana Raihan Saputri
Brilliant International Journal Of Management And Tourism Vol. 2 No. 2 (2022): Brilliant International Journal Of Management And Tourism
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/bijmt.v2i2.551

Abstract

A primary goal of this study is to investigate and dissect the connection between a company's public image and its ability to retain satisfied clients. The second objective is to investigate the connection between customer value and contentment. Third, to dissect what factors have the most impact on happiness and why. The description of each variable answer in this study is Corporate Image (X1), Customer Value (X2) and Customer Satisfaction (Y1) can be done by means of descriptive analysis In accordance with the results of the discussion there are several things that can be concluded in accordance with the objectives of this study there is a positive influence of corporate image variable on customer satisfaction, the better the corporate image that is formed with the existing suitability it will form customer satisfaction. There is a positive influence of the customer value variable on customer satisfaction, the more customers benefit from the programs offered, the more customer satisfaction increases. The customer value variable is the variable that has the biggest influence on customer satisfaction, so it needs special attention for management to improve customer satisfaction.
Product and Location Analysis of Guest Purchase Decisions Aswari, Novita Indri; Octafian, Ray
Brilliant International Journal Of Management And Tourism Vol. 2 No. 3 (2022): Brilliant International Journal Of Management And Tourism
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/bijmt.v2i3.727

Abstract

This research has purpose to analyze how the influence of product and location is also to identify which variables are the most dominant on purchasing decisions at Wee Nam Kee Restaurant Semarang. Data collection techniques were carried out by observation and questionnaires. The analytical method used was quantitative descriptive analysis method using the SPSS application for data processing. The results obtained from this study have a positive and significant effect between product and location on purchasing decisions and the most dominant variable is the Location variable.
INOVASI PROMOSI WISATA KAMPUNG PELANGI: KETERLIBATAN MASYARAKAT DAN PENGGUNAAN MEDIA SOSIAL Waruwu, Demi Kristiani; Octafian, Ray
Jurnal Pariwisata Vol 11, No 1 (2024): Jurnal Pariwisata
Publisher : LPPM Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31294/par.v11i1.21579

Abstract

ABSTRAK Tujuan dari studi ini adalah untuk menilai efektivitas inovasi promosi untuk wisata Kampung Pelangi, khususnya dengan mengkaji dampak penggunaan media sosial untuk meningkatkan keterlibatan dari masyarakat lokal dan menarik lebih banyak wisatawan. Studi ini menggunakan pendekatan kualitatif yang berfokus pada pemahaman mendalam tentang keterlibatan masyarakat, penggunaan media sosial, dan promosi wisata dengan menekankan pada konteks, makna, dan interpretasi yang kompleks. Teknik pengumpulan data melalui kuesioner, wawancara mendalam, dan analisis konten media sosial. Kuesioner yang digunakan bersifat tertutup dan mendalam, dengan pertanyaan yang dirancang untuk menggali pemahaman yang lebih dalam dari narasumber terkait dengan keterlibatan masyarakat, penggunaan media sosial, dan promosi wisata. Narasumber dipilih menggunakan model purposive sampling dan snowball sampling. Analisis konten media sosial dilakukan dengan mengumpulkan data dari platform media sosial terkait, kemudian menganalisisnya secara mendalam untuk menemukan pola, tren, dan makna terkait dengan topik penelitian. Metode analisis yang digunakan dapat berupa analisis teks, analisis sentimen, atau analisis konten visual, tergantung pada jenis data yang diperoleh. Hasilnya menunjukkan bahwa pemanfaatan media sosial secara strategis dalam pemasaran pariwisata dapat memiliki dampak yang substansial dalam meningkatkan kesadaran dan menghasilkan minat terhadap destinasi wisata, sekaligus meningkatkan keterlibatan komunitas. Rekomendasi praktis yang diusulkan adalah menggabungkan taktik promosi media sosial dengan partisipasi aktif masyarakat lokal untuk menciptakan pengalaman wisata yang berkelanjutan. Kampung Pelangi atau destinasi serupa dapat meningkatkan daya tariknya sebagai tempat wisata yang unik dan menarik bagi para pengunjung. Strategi seperti kampanye hashtag, kemitraan dengan individu berpengaruh, dan penyediaan materi yang menarik yang mendorong keterlibatan pengguna telah menunjukkan efektivitas dalam meningkatkan kedatangan pengunjung. Keyword : Promosi Wisata, Keterlibatan Masyarakat, Kunjungan Wisatawan. AbstractThis study aims to assess the effectiveness of promotional innovation for tourism in Kampung Pelangi, specifically by examining the impact of social media usage in enhancing local community engagement and attracting more tourists. The study employs a qualitative approach that focuses on gaining an in-depth understanding of community engagement, social media usage, and tourism promotion with an emphasis on context, meaning, and complex interpretations. Data collection techniques involve questionnaires, in-depth interviews, and social media content analysis. The questionnaires used are closed-ended and in-depth, with questions designed to elicit a deeper understanding from respondents regarding community engagement, social media usage, and tourism promotion. Respondents are selected using purposive sampling and snowball sampling models. Social media content analysis is conducted by collecting data from relevant social media platforms, then analyzing it in-depth to find patterns, trends, and meanings related to the research topic. The analysis methods used can be text analysis, sentiment analysis, or visual content analysis, depending on the type of data obtained. The results demonstrate that strategic social media utilization in tourism marketing can have a substantial impact in raising awareness and generating interest in tourist destinations, while simultaneously enhancing community engagement. The practical recommendations proposed are to combine social media promotional tactics with active participation from the local community to create sustainable tourism experiences. Kampung Pelangi or similar destinations can enhance their appeal as unique and attractive tourist destinations for visitors. Strategies such as hashtag campaigns, partnerships with influencers, and providing engaging content that encourages user engagement have shown effectiveness in increasing visitor arrivals. Kata kunci:  Tourism Promotion, Community Engagement, Tourist Visits.
The Impact of Work Environment and Job Satisfaction on Employee Loyalty Wularsih, Endang Ammi`; Octafian, Ray
International Journal of Economics, Business Management and Accounting (IJEBMA) Vol. 6 No. 2 (2024): July 2024
Publisher : MultiTech Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59890/ijebma.v6i2.2218

Abstract

STIEPARI Semarang is a public organization engaged in educational services. As an education provider, STIEPARI Semarang is truly required to show its professionalism in the form of improvements and enhancements in organizational performance. STIEPARI Semarang's main task is to produce the best graduates according to stakeholders' needs. Seeing this, STIEPARI Semarang must strive as much as possible to improve its performance quality to compete and become a leading higher education institution in management and tourism in line with its vision and mission. Some employees also arrived late and took breaks exceeding the stipulated time. In this research, the type of study used is explanatory research or explanatory level research. Based on the type of explanatory research, this research is classified as associative research. The sampling technique used in this research is census sampling, where the entire population, which is 89 employees The work environment has a positive impact on employee loyalty. As a result, more employee loyalty to the company is strongly correlated with a happy and encouraging work environment. Job satisfaction has a big impact on employee loyalty. As a result, there exists a strong association between employees' job satisfaction levels and their loyalty to the company
Millennial Employee Turnover: Contributive Factors and Retention Strategies in the Indonesian Industry Ratnasari, Dian; Octafian, Ray
International Journal of Economics, Business Management and Accounting (IJEBMA) Vol. 6 No. 2 (2024): July 2024
Publisher : MultiTech Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59890/ijebma.v6i2.2285

Abstract

This research aims to explore the phenomenon of millennial employee turnover in the Indonesian industry, identify the contributive factors to the high turnover rate, and formulate effective retention strategies to retain millennial talent. The research method used is a qualitative approach with data collection techniques through semi-structured interviews and participatory observation. The participants in this study are 6 millennial employees, 1 supervisor, and 1 manager from one of the industries in Indonesia, selected through purposive sampling. The results of the study show significant differences in values and work culture between the millennial generation and previous generations. Millennials tend to desire a more flexible, collaborative work environment that focuses on individual development. They also have higher expectations regarding technology, innovation, and more frequent feedback and recognition. These differences can pose challenges in intergenerational communication and collaboration in the workplace. The implications of this research include the need for transformation in HR management practices to accommodate the characteristics and expectations of millennial employees. Companies that successfully adapt their HR management approach will be better able to attract, retain, and optimize the potential of millennial talent, thereby driving business growth and innovation in this increasingly competitive era
Road To Customer Satisfaction: The Servqual Journey Fransiska Oktalia Duha Gumano; Ray Octafian
International Conference On Digital Advanced Tourism Management And Technology Vol. 1 No. 1 (2023): International Conference on Digital Advanced Tourism, Management, and Technolog
Publisher : Sekolah Tinggi Ilmu Ekonomi Pariwisata Indonesia Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56910/ictmt.v1i1.9

Abstract

This study was carried out at Resto Bebek Goreng Pak Eko with the objectives of examining and measuring the quality of service offered by restaurant personnel and determining the level of satisfaction experienced by customers who dined at the establishment. The research was conducted using a qualitative approach and a descriptive research method, which allows for a more in-depth presentation of the findings of the research. In this study, the methods for collecting data included interviews with restaurant staff, observations of interactions between employees and clients, and a review of the literature to gain a better understanding of the conceptual framework underlying Servqual. The outcomes of the research are a reflection of how guests feel about the quality of service they receive when dining at the restaurant. Based on the findings of the research, one can draw the conclusion that the service that customers receive from the staff of Resto Bebek Goreng Pak Eko may be classified as being of a high quality. The level of service that guests get meets and exceeds their expectations. This shows that the restaurant has been effective in maintaining high service standards and satisfying the expectations of their customers within the framework of the customers' happiness with the service that has been delivered.
Building a Competitive Edge: The Effectiveness of the 3 in 1 Program in Enhancing LPK Kartika's Marketing Yohana Efenia Ndruru; Ray Octafian
International Conference On Digital Advanced Tourism Management And Technology Vol. 1 No. 2 (2023): International Conference on Digital Advanced Tourism, Management, and Technolog
Publisher : Sekolah Tinggi Ilmu Ekonomi Pariwisata Indonesia Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56910/ictmt.v1i2.108

Abstract

The Kartika Job Training Institute (LPK) and STIEPARI Semarang have formed a partnership to offer part-time classes at the Kartika LPK building on weekends, allowing students to balance their employment commitments. Nevertheless, a number of obstacles have arisen, including the necessity for students to efficiently handle their time and focus, while simultaneously fulfilling their obligations to both endeavours. The data collection methods employed in this study encompassed interviews conducted by the interviewer, direct observations of the study subject, and a comprehensive literature review that entailed gathering information from newspaper articles, books, and prior scholarly research. The research findings, acquired through various data collection approaches, illustrate the efficacy of utilising Kartika LPK's advantages to capitalise on current chances. This entails the creation of distinctive and varied products in order to appeal to a more devoted client demographic, as well as the efficient utilisation of technology to bolster the advancement of the 3 In 1 programme. Moreover, effectiveness is attained by capitalising on existing possibilities to overcome hurdles. Ultimately, the achievement of lowering dangers is accomplished by means of proficient communication among training participants, enhanced customer service, and more streamlined employee training.
Cultivating Green Excellence : How Sustainable Talent Management Transforms HR Performance in Eco-Friendly Hotels of Central Java Ray Octafian; Dyah Palupiningtyas; Nina Mistriani; Krisnawati Setyaningrum Nugraheni
Harmony Management: International Journal of Management Science and Business Vol. 1 No. 4 (2024): December: International Journal of Management Science and Business
Publisher : International Forum of Researchers and Lecturers

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70062/harmonymanagement.v1i4.188

Abstract

This study examines the impact of green talent management practices on HR performance quality in eco-friendly hotels in Central Java, Indonesia, using a phenomenological approach. Through in-depth interviews with 24 participants across six star-rated hotels, direct observation, document analysis, and focus group discussions, the research explores how green HRM practices influence employee performance and career development opportunities for young talent. The findings reveal that eco-friendly hotels have implemented various green talent management practices including environmentally-conscious recruitment, sustainability training, green performance management, and employee involvement in environmental initiatives. These practices positively impact multiple dimensions of employee performance: task performance through improved resource efficiency; contextual performance through enhanced teamwork; adaptive performance through increased innovation capability; and environmental performance through strengthened pro-environmental behaviors. The effectiveness of these practices is influenced by top management commitment, integration with business strategy, training quality, organizational culture, and resource availability. Young employees perceive involvement in green initiatives as valuable for developing leadership skills, expanding professional networks, and enhancing market competitiveness, although they identify the need for clearer sustainability-focused career paths. The study contributes to GHRM and talent management literature by explicating the mechanisms linking green talent management with performance outcomes in the hospitality industry context, while providing practical implications for hotel managers seeking to enhance both environmental sustainability and human resource performance. The research underscores the importance of a holistic approach to green talent management that aligns environmental priorities with employee development and organizational strategy.
Co-Authors ABDUL RAUF Agatha Esti Rinalda Laia Ahmad Mansur Aletta Dewi Maria Amanda Amanda Amaniar Istiqomah Ameliana, Hesty Anastasia Fransiska Sihura Andhara Auror Alnilam Andriani Putri Aprilia, Erlina Mutiara Asania Waruwu Aswan, Mukhamad Kholil Aswari, Novita Indri Aurilia Triani Aryaningtyas Azizah Naharia Bago, Fitra Andayani Mentari Bima Prahar Adilase Bima Prahar Adilase Bonaventura Ngarawula C Susmono Widagdo C.Susmono Widagdo C.Susmono Widagdo Denik Risyanti, Yustina Desy Rahmawati Lukmana Dian Ratnasari Dita Aulia Rachma Nurul Farida Dorotea Sotizunidar Waruwu Dwi Ermayanti Susilo Dyan Triana Putra Edypriyanto Edypriyanto Elna Matasari Halawa Enik Rahayu Erlin Kristinawati Waruwu Fadhill Ramadhan Farah Nabilah Binti Yaacob Fhiresti Duha Fitra, Saskia Cahya Khaylila Fransiska Oktalia Duha Gumano Galih Ahmad Khoiri Gofrandha Hilga Hibatullah Gulo, Marnila Gulo, Yupilia Guntur Suryaning Hadi Haniek Listyorini Hardiani, Wenefrida Ardhian ayu Harefa, Fati Elfina Doris Hendrajaya Hendrajaya Heri Usodo Heru Yulianto Heru Yulianto HeruYulianto Hesky Ilham Ikhlasandi I Gede Wiwin Suyasa Idah Kusuma Dewi Isnu Hadi Sunarko Istiqomah, Amaniar Julian Adriani Putri Julian Andriani Putri Junianto Junianto Juwarti Juwarti, Juwarti Kafilatul Hidayah Karunia Wati Telaumbanua Kholil Aswan, Mukhamad Krisnatalia, Heni Kristinawati Setyaningrum Nugraheni laeli masruroh Lina Lina Lorenza, Sara Margaretha Setyaningtyas Maria Th, Aletta Dewi Marlinawati Waruwu Mendrofa, Herlinawati Mochamad Miswanto Gunawan Muhammaad Azhar Putra Muhammad Arif Winata Mulyoko, Mulyoko Nabilah Binti Muhammad Nanda Utami Putri Nina Mistriani Nugraheni, Krisnawati Setyaningrum Nugraheni, Kristinawati Setyaningrum Nurdina Prasetyo NURJANAH, IVA Oktavianto, Ibnu Farhan Palupiningtyas, Dyah Perez Eben Ezer Sidabutar Petra Arnol Vini Bulunisora Harita Putra, Rizal Ichsan Syah Putri, Julian Andriani Putri, Nanda Utami Rifki A. Rachman Rifki A. Rachman Rudi Prasetyo Ardi Sajia Ferdousi Sapto Supriyanto Sarah Nur Amalina Septiana Raihan Saputri Shella Gherina Saptiany Siswanto Siswanto Solichoel, Solichoel Sony Heru Priyatno Sugiarto Sugiarto Supriyadi, Andhi Susilaningtyas, Gesit Suwarti Suwarti Suwarti, Suwarti Tri Suyud Tutik Tutik Tutik Tutik Tuwuh Adhistyo M.Par SE Wijoyo Tuwuh Adhistyo Wijoyo Vardhani, Nadia Waruwu, Demi Kristiani Waruwu, Erlin Kristinawati Wularsih, Endang Ammi` Y R Satoto Yema Charista Zelda Yohana Efenia Ndruru Yuliamir, Henry Yusuf, Faisal Zebua, Estera Asriani Zebua, Friderikus Zega, Neill Ayu Moralina Zendrato, Minta Wati