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All Journal SITEKIN: Jurnal Sains, Teknologi dan Industri Jurnal Ilmiah Giga Jurnal EMT KITA Minda Baharu Jurnal Ilmiah Edunomika (JIE) Jurnal Informasi dan Teknologi Jurnal JTIK (Jurnal Teknologi Informasi dan Komunikasi) Journal Sensi: Strategic of Education in Information System Journal Cerita: Creative Education of Research in Information Technology and Artificial Informatics Community Development Journal: Jurnal Pengabdian Masyarakat Jurasik (Jurnal Riset Sistem Informasi dan Teknik Informatika) Kompleksitas: Jurnal Ilmiah Manajemen, Organisasi, dan Bisnis International Journal Software Engineering and Computer Science (IJSECS) Digital Transformation Technology (Digitech) Innovative: Journal Of Social Science Research West Science Journal Economic and Entrepreneurship West Science Interdisciplinary Studies The Eastasouth Journal of Learning and Educations West Science Interdisciplinary Studies The Eastasouth Journal of Social Science and Humanities
Mardiani, Eri
Unknown Affiliation
Humanities Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Health Professions Industrial & Manufacturing Engineering Law, Crime, Criminology & Criminal Justice Library & Information Science Public Health Social Sciences Other

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Implementation of Digital Science and Literacy Teaching in Developing Science Literacy in Middle School Students in Indonesia Mardiani, Eri; Mokodenseho, Sabil; Matiala, Tiara Fathulmila; Limbalo, Syifa Sumayyah Azzahrah; Mokodompit, Nesa Yuliska
The Eastasouth Journal of Learning and Educations Vol. 2 No. 01 (2024): The Eastasouth Journal of Learning and Educations (ESLE)
Publisher : Eastasouth Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/esle.v2i01.228

Abstract

This research investigates the impact of science teaching methods and digital literacy on the development of science literacy among junior high school students in Indonesia. A quantitative analysis employing structural equation modeling (SEM-PLS) was conducted on a sample of 150 students. Descriptive statistics revealed moderate science literacy levels, preferences for hands-on experiments, and a high proficiency in digital literacy. SEM-PLS results demonstrated significant positive relationships between science teaching methods, digital literacy, and science literacy. The bootstrapping analysis confirmed these relationships, emphasizing the importance of both factors in shaping science literacy outcomes. The model exhibited a strong fit, and coefficients indicated substantial explanatory and predictive power for Developing Science Literacy. These findings contribute to the understanding of effective educational strategies for science literacy in the Indonesian context.
Bibliometric Analysis of Hybrid and Distance Learning Literature in the Digital Age Mardiani, Eri; Riniati, Wa Ode; Mokodenseho, Sabil; Podomi, Adelia; Mamonto, Jessyka
The Eastasouth Journal of Learning and Educations Vol. 2 No. 01 (2024): The Eastasouth Journal of Learning and Educations (ESLE)
Publisher : Eastasouth Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/esle.v2i01.229

Abstract

This bibliometric analysis delves into the literature on hybrid and distance learning within the digital age, examining its evolution, trends, and impact. Through systematic retrieval and analysis of scholarly outputs from 1980 to 2024, key bibliometric metrics, network visualizations, and citation analyses were conducted. The findings reveal a significant transition from traditional to technical research themes over time, reflecting broader societal shifts towards data-driven decision-making. Highly cited works underscore the enduring relevance of foundational concepts and the timely exploration of emergent topics, particularly in response to the COVID-19 pandemic. Moreover, future study directions identified through network visualization offer promising avenues for advancing research agendas in education. This analysis provides valuable insights for educators, policymakers, and researchers, informing evidence-based decision-making and fostering interdisciplinary collaborations in educational innovation.
B2B Digital Marketing and ROI Measurement: Challenges and Opportunities in the Business-to-Business Industry for MSMEs in Indonesia Mardiani, Eri; Utami, Eva Yuniarti; Farooq Mujahid, Muhammad Umer
West Science Interdisciplinary Studies Vol. 1 No. 09 (2023): West Science Interdisciplinary Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsis.v1i09.249

Abstract

In order to maintain growth and competitiveness in the modern business environment, digital marketing must be strategically integrated, especially for Micro, Small, and Medium-Sized Enterprises (MSMEs) that conduct business-to-business (B2B) transactions. This study looks into the potential and difficulties that come with B2B digital marketing as well as how to measure return on investment (ROI) for MSMEs in Indonesia. Surveys and in-depth interviews were used in a mixed-methods approach to collect both quantitative and qualitative data. The results show that MSMEs have widely adopted digital marketing tactics, with social media and content marketing being the most popular. There are still issues like tight budgets, hard ROI calculations, and fierce market competition. The report makes actionable suggestions, such as group marketing campaigns, the creation of uniform ROI measurements, and a focus on innovation via emerging technologies and niche targeting. The insights provide practitioners, policymakers, and industry stakeholders with practical advice for improving the knowledge of the dynamics in B2B digital marketing for MSMEs in Indonesia.
Improving Trust and Accountability in AI Systems through Technological Era Advancement for Decision Support in Indonesian Manufacturing Companies Mardiani, Eri; Judijanto, Loso; Rukmana, Arief Yanto
West Science Interdisciplinary Studies Vol. 1 No. 10 (2023): West Science Interdisciplinary Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsis.v1i10.301

Abstract

This study explores how technological developments in Artificial Intelligence (AI) decision support systems within Indonesian manufacturing organizations interact with the intricate dynamics of trust, accountability, and technology. The study employed a cross-sectional quantitative research approach to gather responses from a representative sample of professionals spanning different organizational levels, age groups, and functions. The results show that there is a high degree of trust in AI systems, which is largely impacted by dependability and transparency. Strong perceived accountability frameworks encourage prudent decision-making. Technological developments have a big impact on trust and responsibility, especially in Explainable AI and bias prevention. A nuanced interpretation is ensured by the study's demographic analysis, which provides practitioners and policymakers with practical insights to support ethical AI integration in Indonesia's industrial sector.
ANALISA PERSEPSI KONSUMEN TERHADAP PENERAPAN KODE QR DALAM PROMOSI DAN PEMBAYARAN TRANSAKSI DI RUMAH MAKAN SURYA REZEKI “TAHU GIMBAL” TLOGOSARI Kurniati, Ira; Mardiani, Eri; Rahmansyah, Nur; Putri, Lusiana; Hendriyani, Mungky; Yandri, Delfi
KOMPLEKSITAS: JURNAL ILMIAH MANAJEMEN, ORGANISASI DAN BISNIS Vol 13, No 2 (2024): KOMPLEKSITAS EDISI DESEMBER 2024
Publisher : ITB Swadharma

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56486/kompleksitas.vol13no2.641

Abstract

This research analyses consumer perceptions of using QR Codes in promotional activities and digital payments implemented at Rumah Makan Surya Rezeki "Tahu Gimbal" Tlogosari-Semarang.  The research method used is descriptive quantitative with a questionnaire analysis approach given to consumers who have completed transactions at the restaurant. The result of this research is a change in how restaurants serve consumers with the introduction of QR Code technology as an alternative to provide information on the available menu items along with their prices and enable digital payments. The QR Code information provided is sufficient when printed as an image, and consumers focus their smartphone camera on scanning it until it connects to the needed information. The implementation of QR codes impacts the improvement of customer service through more straightforward, faster, and safer service. The obstacles encountered in implementing this QR code technology are unstable network access, which causes the application communication to malfunction, and many consumers still do not understand how to use the QR code.Penelitian ini bertujuan untuk menganalisa persepsi konsumen terhadap penggunaan Kode QR dalam kegiatan promosi dan pembayaran digital yang diterapkan di Rumah Makan Surya Rezeki “Tahu Gimbal” Tlogosari-Semarang. Metode penelitian yang digunakan adalah deskriptif kuantitatif dengan pendekatan analisa kuesioner yang diberikan kepada konsumen yang selesai bertransaksi di rumah makan. Hasil penelitian ini adalah adanya perubahan dalam cara pelayanan rumah makan kepada konsumen dengan terbentuknya teknologi Kode QR sebagai alternatif untuk memberikan informasi daftar menu yang tersedia untuk dipesan beserta harganya serta pembayaran yang dapat dilakukan secara digital. Informasi Kode QR yang diberikan cukup dengan dicetak dalam bentuk gambar, kemudian konsumen memfokuskan kamera smartphone untuk memindai kode QR hingga terkoneksi pada informasi yang dibutuhkan. Penerapan kode QR ini berdampak kepada peningkatan layanan konsumen melalui pelayanan yang lebih mudah, cepat, dan aman. Hambatan yang dirasakan dalam penerapan teknologi kode QR ini adalah ketersediaan akses jaringan yang tidak stabil menyebabkan komunikasi aplikasi tidak berjalan dengan baik dan masih banyaknya konsumen yang belum memahami cara menggunakan kode QR tersebut.
Sistem Informasi Penjualan Pada Jeeni Shop Mardiani, Eri; Ramadhan, Ferdan Akbar
Innovative: Journal Of Social Science Research Vol. 3 No. 5 (2023): Innovative: Journal of Social Science Research
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Jeeni Shop merupakan toko yang menyediakan berbagai macam kebutuhan elektronik dan fashion. Umumnya, JeEni Shop lebih mengutamakan kebutuhan untuk para remaja hingga dewasa. Saat ini sistem di JeEni Shop untuk melakukan promosi barang masih menggunakan facebook dan instagram tidak adanya penjualan jarak jauh yang bisa mempermudah perusahaan dalam memperluas wilayah pemasaran. JeEni Shop merupakan toko yang menerapkan model bisnis B2C (Business to Customer), dan konsumen harus datang sendiri ke lokasi dan pembayaran dilakukan secara tunai. Hal ini tentu menyulitkan para calon konsumen dari dalam dan luar kota, dikarenakan harus mengeluarkan biaya untuk mengunjungi JeEni Shop. Sehingga calon konsumen membutuhkan layanan pembelian dan pembayaran secara online dan transfer melalui rekening. Melalui pemanfaatan sistem informasi website ini, diharapkan mampu meningkatkan kebutuhan akan data dan informasi kepada calon konsumen JeEni Shop, dimana calon konsumen dapat melakukan pertukaran data dan informasi hingga transaksi tentang segala produk yang ada pada JeEni Shop
Innovation Performance Measurement in Entrepreneurial Business: A Comparative Study between Start-ups and More Established Enterprises Mardiani, Eri; Dewi, A.Ratna Sari; Panjaitan, Feliks Anggia Binsar Kristian; Damau, Unika Oktaviani
West Science Journal Economic and Entrepreneurship Vol. 1 No. 10 (2023): West Science Journal Economic and Entrepreneurship
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsjee.v1i10.302

Abstract

Innovation performance measurement is an important aspect of understanding and improving entrepreneurial success, which has implications for economic development, organizational growth, and community welfare. This study uses comprehensive bibliometric analysis to systematically review and analyze the literature on innovation performance measurement in entrepreneurial business. The research covers startups and established companies, aiming to uncover key themes, influential works, and an ever-evolving research landscape in this dynamic field. His methodological approach integrates bibliometric analysis and visualization using VOSviewer, which provides a holistic view of the intellectual structure in the domain. Key findings include the identification of thematic groups, influential authors, and important works, which provide valuable insights for academics, practitioners, and policymakers involved in fostering innovation and entrepreneurship.
Bibliometric Exploration of Publication Development in Entrepreneurship Education Mardiani, Eri; Syamsulbahri, Syamsulbahri; Ilhamiwati, Mega; Surahmi, Mila; Cahyani, Lidya
West Science Journal Economic and Entrepreneurship Vol. 2 No. 01 (2024): West Science Journal Economic and Entrepreneurship
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsjee.v2i01.663

Abstract

This research presents a bibliometric exploration of publication development in entrepreneurship education, aiming to elucidate trends, research focuses, and emerging opportunities within the field. Entrepreneurship education has gained prominence as a crucial discipline in academia and practice, reflecting the growing recognition of entrepreneurship's role in economic and societal advancement. Through bibliometric analysis techniques, including citation analysis, keyword analysis, and visualization methods, a comprehensive examination of scholarly publications related to entrepreneurship education from 1977 to 2023 was conducted. The findings offer insights into publication metrics, such as citation counts, author productivity, and impact indices, providing a nuanced understanding of the scholarly landscape. Visualization of term networks and trends revealed dominant research themes, evolving concepts, and potential research directions within entrepreneurship education. Practical implications derived from this study inform educators, policymakers, practitioners, and other stakeholders about curriculum design, policy formulation, and program implementation strategies to foster collaboration, innovation, and excellence in entrepreneurship education research and practice.
Bibliometric Study on the Influence of Digital Technology in the Field of Arts and Culture Mardiani, Eri; Rukmana, Arief Yanto; Maqfirah, Poetri AL-Viany; Nuswantoro, Patriandi; Uhai, Sabalius
The Eastasouth Journal of Social Science and Humanities Vol. 1 No. 02 (2024): The Eastasouth Journal of Social Science and Humanities (ESSSH)
Publisher : Eastasouth Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/esssh.v1i02.212

Abstract

This bibliometric study delves into the impact of digital technology on the field of arts and culture through a systematic examination of scholarly literature. By employing bibliometric methodologies, the research identifies key themes, trends, and gaps in existing research, shedding light on the multifaceted influence of digital innovation in artistic creation, distribution, preservation, education, and industry dynamics. Through data collection, extraction, and analysis, the study reveals evolving research patterns over time and offers insights into potential avenues for future inquiry. The findings contribute to a deeper understanding of the dynamic relationship between technology and cultural expression, informing decision-making and inspiring innovative practices in the digital age.
STRATEGI DIGITAL MARKETING PKM UNTUK MENUMBUH KEMBANGKAN USAHA UMKM Mardiani, Eri; Rahmansyah, Nur; Sari Ningsih; Yunan Fauzi Wijaya; Endah Tri Esthi Handayani; Deny Hidayatullah; Dhieka Avrilia Lantana
Community Development Journal : Jurnal Pengabdian Masyarakat Vol. 5 No. 1 (2024): Volume 5 No 1 Tahun 2024
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/cdj.v5i1.25010

Abstract

Pengelolaan Pengetahuan (PKM) adalah konsep yang dapat diterapkan dalam strategi digital marketing untuk memberdayakan masyarakat dalam mengembangkan usaha ekonomi kreatif. Permasalahan yang diangkat adalah bagaimana melakukan strategi digital marketing bagi pkm untuk menumbuh kembangkan usaha. Tujuan kegiatan pengabdian masyarakat ini agar Pelaku Bisnis dapat mengembangkan usaha kegiatan E-Commerce berbasis Web dengan baik melalui bimbingan fasilitator. Rekomendasi dalam kegiatan ini adalah perlunya sinergisitas dengan dinas/instansi terkait agar pelaku bisnis mendapatkan akses usaha berbasis online demi peningkatan ekonomi mereka sehari-hari. Pemanfaatan konsep pemasaran berbasis teknologi digital menjadi harapan bagi usaha kecil dan menengah untuk berkembang menjadi pusat kekuatan ekonomi. Usaha Kecil dan Menengah dapat menggunakan media sosial sebagai sarana digital marketing. Pemasaran digital merupakan sarana utk memperkenalkan produk melalui media digital maupun online. Perkembangan dunia digital saat ini sedang trend dan menjadi kebutuhan di semua kalangan. Banyaknya UKM yang masih mengalami kesulitan dalam proses pemasaran produk dalam pengembangan usahanya. Tujuan dari kegiatan ini adalah Meningkatkan kemampuan dan pengetahuan usaha kecil dan menengah melalui digital marketing untuk memasarkan produk yang lebih luas sehingga penjualan bisa meningkat.
Co-Authors . Syamsulbahri Agung Triayudi Ahmad Salabi Akbar Ramadhan, Ferdan Arief Setiawan Arief Yanto Rukmana Arief, Arya Arundy, Vicky Agnes Aziza, Failasufa Budyarti, Sisca Cahyani, Lidya D.Iwan Riswandi Damau, Unika Oktaviani Darusallam, Ucuk Deny Hidayatullah Deny Hidayatullah Dewi, A.Ratna Sari Dhema, Salestinus Petrus Dhieka Avrilia Lantana Dhieka Avrilia Lantana Djafri, Novi Djamaludin, Muhammad Ariel Djoko Setyadi Endah Tri Esthi Handayani Endah Tri Esti Handayani Fachry, Fachry Farooq Mujahid, Muhammad Umer Fauziah, F Feliks Anggia Binsar Kristian Panjaitan Fitri, Annisa Amalia Hadiwinata, Daad Halim Mudia Haryaka, Usfandi Hasian, Irene Hendriyani, Mungky Hia, Era Era Ilhamiwati, Mega Ilwandri, Ilwandri Irma Rahmawati Irwansyah Irwansyah Iskandar Fitri, Iskandar Judijanto, Loso Khamaludin, Khamaludin Kurniati, Ira Leonita Sibarani, Magdalena Linda Limbalo, Syifa Sumayyah Azzahrah Lombu, Azzaleya Agashi Mamonto, Jessyka Maqfirah, Poetri AL-Viany Matiala, Tiara Fathulmila Matondang, Nurhafifah Mohammad Edy Nurtamam, Mohammad Edy Mokodenseho, Sabil Mokodompit, Nesa Yuliska Mustafa, Rayhan Nur Hayati Nurfaiz, Kelfin Occe Luciana, Occe Perdana, Muhammad Rizky Podomi, Adelia Pramesti, Komang Mustika Prasetya, Vithalia Rizki Prasetyo, Yoga Dwi Purnata, Alan Putri, Lusiana Putro, Prayogo Dwi Cahyo Raden Mohamad Herdian Bhakti Rahmansyah, Nur Ramadhan, Ferdan Akbar Rasyad, Rizky Zakariyya Ratih Titi Komalasari Rini Fatmawati Riniati, Wa Ode Rizki, Muhammad Romadhoni Romzy , Inayah Sabalius Uhai Santosa, Tomi Apra Sari Ningsih Satriawan Desmana Septya, Sharmila Setiawan Wibowo, Teguh Sugiyarto, Arman Prasojo Suharto Suharto Suhatmojo, Guing Tri Supriyanti, Dedeh Surahmi, Mila Syarifah Hudayah Tesalonika Utami, Eva Yuniarti Utomo, Budi Tri Wibowo, Teguh Setiawan Wijaya, Yunan Fauzi Wulandana, Nabila Puspita Yandri, Delfi Yayat Suharyat Yunan Fauzi Wijaya ZA, Saida Zainurossalamia Zanitha, Dinda Amelia