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All Journal ELT Worldwide: Journal of English Language Teaching BAHASA DAN SASTRA QALAMUNA: Jurnal Pendidikan, Sosial, dan Agama Jurnal Onoma: Pendidikan, Bahasa, dan Sastra Borneo Journal of English Language Education Abdimas Langkanae Seminar Nasional Pengabdian Kepada Masyarakat Abdimas Indonesian Journal Phonologie : Journal of Language and Literature INOVASI: Jurnal Hasil Pengabdian Masyarakat ELITERATE : Journal of English Linguistics and Literature Studies Studies in English Language and Education IPTEK: Jurnal Hasil Pengabdian kepada Masyarakat Seminar Nasional Hasil Penelitian LP2M UNM PERFORMANCE: JOURNAL OF ENGLSH EDUCATION AND LITERATURE Journal of English Literature and Linguistic Studies (JELLS) GEMBIRA (Pengabdian Kepada Masyarakat) PEDAMAS (Pengabdian Kepada Masyarakat)
Burhamzah, Muftihaturrahmah
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Journal : performance journal of englsh education and literature

 1 
THE INFLUENECE OF THE SMALL TALK STRATEGY ON PERSONAL BRANDING USED BY “JIMMY FALLON” IN YOUTUBE Amaliya, Amaliya; Mahmud, Murni; Burhamzah, Muftihaturrahmah
PERFORMANCE: JOURNAL OF ENGLISH EDUCATION AND LITERATURE Vol 3, No 4: November (2024) Performance: Journal of English Education and Literature
Publisher : State University of Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26858/performance.v3i4.67751

Abstract

Small talk is light-hearted conversation that is usually done to cure boredom or to start a conversation with someone new. Usually, the topics discussed in small talk are not very deep or serious, such as the weather, daily activities, or hobbies. The main purpose of small talk is to build intimacy or rapport with others. This research aims to find out the effect of small talk in introducing personal branding and how to make small talk with the public to introduce personal branding. This research uses descriptive qualitative methods in analyzing data. There are two sources used, namely Primary and secondary. According to Peter Montoya in Haroen (2014) there are 8 personal branding concepts that must exist in a public figure, including The Law of Visibility, The Law of Specialization, The Law of Unity, The Law of Leadership, The Law of Persistence, The Law of Personality, The Law of GoodWill, and The Law of Distinctiveness. Based on this research, we found 31 extracts included in 8 Specialization, 1 Leadership, 7 Personality, 4 Distinctiveness, 4 Visibility, 2 Unity, 4 Persistence, and 1 Goodwill. Keywords : Small Talk, Personal Branding, Jimmy Fallon,
FIGURATIVE LANGUAGE IN THE SELECTED SONGS IN THE ALBUM “ONLY HUMAN” BY CALUM SCOTT Tiara, Tiara; Weda, Sukardi; Burhamzah, Muftihaturrahmah
PERFORMANCE: JOURNAL OF ENGLISH EDUCATION AND LITERATURE Vol 4, No 3: August (2025) Performance: Journal of English Education and Literature
Publisher : State University of Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26858/performance.v4i3.76513

Abstract

This study aims to suppress the answers to the research questions. The objective of this study are: (1) To find out the type of figurative language used in the lyrics of Calum Scott songs. (2) To identify the meaning of the figurative language used in the lyrics of Calum Scott selected songs. This research using a qualitative descriptive. The data sources of this research are several Calum Scott song lyrics contained in the album “ Only Human”, namely "You Are the Reason", "Only You", "What I Miss Most", "Dancing on My Own" and "Won't Let You Down". In this study the writers used the theory of Geoffrey N. Leech (1969). From the analysis, the results of this study showed that the total number of types of language styles used in Calum Scott song were 14 data. Based on the analysis of the meaning of figurative language, it can be seen that the meaning mostly describes the feelings of the singer implied by the figurative language used in the lyrics. It can be concluded that the role of using figurative language is important in the creation of song lyrics, because this type of language is used to create a meaningful sentence to give a certain effect by expressing feelings and ideas in such a way as to make the reader more impressed and the delivery of the message can be reflected well into the mind of the reader or listener.Keywords: Figurative Language, Meanings, Song Lyrics, Calum Scott.
AN ANALYSIS OF THE EMOTIONAL EXPRESSIONS IN THE SELECTED SONGS OF THE ALBUM “BLONDE” BY FRANK OCEAN Ahmad, Ahmad; Mahmud, Murni; Burhamzah, Muftihaturrahmah
PERFORMANCE: JOURNAL OF ENGLISH EDUCATION AND LITERATURE Vol 4, No 3: August (2025) Performance: Journal of English Education and Literature
Publisher : State University of Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26858/performance.v4i3.76523

Abstract

In this study, the researcher analyzed the emotional expressions in three selected songs from Frank Ocean’s Blonde album, namely Ivy, Self-Control, and Godspeed. The research applies Parrott’s (2001) theory of emotions, which categorizes emotions into three levels: primary, secondary, and tertiary. A descriptive qualitative method was used to identify the emotions conveyed in the song lyrics.The findings show that the lyrics depict various emotions. Primary emotions, such as surprise and sadness, arise from spontaneous reactions. Secondary emotions, like hope and longing, are revealed through deeper reflections. Tertiary emotions, which are more complex, reflect emotional maturity and acceptance, as seen in the lyric "I let go of my claim on you, it is a free world." This study concludes that the Blonde album not only presents simple emotional reactions but also portrays a deep and complex emotional journey. These findings provide insights into how emotions are expressed through song lyrics and can serve as a reference for further studies in music and linguistics.Keywords: Emotions, Parrott’s theory, Frank Ocean, Blonde. 
The Analysis of Code-Switching on Comfort in Expressing True Meanings in TikTok Influencers Content Mahmud, Murni; Burhamzah, Muftihaturrahmah; Zachira, Amirah Maraya; Efendi, Faturrahman
PERFORMANCE: JOURNAL OF ENGLISH EDUCATION AND LITERATURE Vol 4, No 4: November (2025) Performance: Journal of English Education and Literature
Publisher : State University of Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26858/performance.v4i4.79485

Abstract

This study aims to address this gap by examining the use of code-switching in TikTok influencer content and its impact on the convenience of conveying true meaning. Code- switching, which is prevalent in bilingual and multilingual communication, has attracted much attention in various contexts. The emergence of social media platforms has changed the way individuals communicate and convey their identities. Through a qualitative approach, this study explores an in-depth understanding of discourse analysis and identifies code-switching that appears in TikTok content. It is evident that this linguistic strategy serves as a powerful tool to convey true meaning with ease and comprehensibility. In addition, this research will provide insight into the linguistic and cultural competencies required to use code-switching proficiently in online communication. Keywords: Tiktok influencer, Code-swicthing, social media, TikTok content, and True meanings 
The Used of Swear Word In “Ted” (2012) Movie Ramadhan, Azakir; Mahmud, Murni; Burhamzah, Muftihaturrahmah
PERFORMANCE: JOURNAL OF ENGLISH EDUCATION AND LITERATURE Vol 5, No 1: February (2026) Performance: Journal of English Education and Literature
Publisher : State University of Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26858/performance.v5i1.83001

Abstract

In this study, researchers analyzed the use of swear words in the 2012 Ted film from characters in the movie. The researcher analyzes the problems, namely: (1) What What are the types of swear words that appear in the movie “Ted 2012?”, (2) What are the functions of the swear words that appear in the dialog of the movie “Ted 2012”? The movie Ted 2012 directed by MacFarlane, . This research focuses on the types and functions of swear words used by the This research focuses on the types and functions of swear words used by the film's characters, especially Ted, a teddy bear who has a funny and brash personality that significantly shapes the dialogue. This research uses a descriptive qualitative method on the sociolinguistic approach to analyze swear words in the film, This research categorizes swearing into five types: dysphemistic, idiomatic, abusively, emphatic, and cathartic, and identified five functions: abusive, humorous, expletive, euphemistic and habitual. The research found that swearing in films is used for a variety of purposes, including used for a variety of purposes, including expressing emotions, creating humor, showing tension, and strengthening interpersonal relationships. Swear words were analyzed in the characters' dialogues, which showed the relevance of swear word types and functions of swear words. In Ted's movie, swearing is often used to build the characters, drive the plot, and reflect Western cultural values. Keywords: sociolinguistic, swear word, movie, ted.
DISCOURSE ANALYSIS THE USE OF FORMAL AND INFORMAL LANGUAGE IN SOCIAL MEDIA Mahmud, Murni; Burhamzah, Muftihaturrahmah; Mutiara, Mutiara
PERFORMANCE: JOURNAL OF ENGLISH EDUCATION AND LITERATURE Vol 5, No 2: May (2026) Performance: Journal of English Education and Literature
Publisher : State University of Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26858/performance.v5i2.85413

Abstract

This study explores the use of formal and informal language in social media, specifically examining Instagram posts by Arini Nurwijayanti, an influencer based in Makassar, Indonesia. The research employs a qualitative approach, utilizing discourse analysis to understand the linguistic features present in her social media interactions. Data was collected from Arini Nurwijayanti's Instagram account (@arininurwijayanti), focusing on textual data from her posts. The collected data was then analyzed using a discourse analysis framework, examining syntax and sentence structure, the use of abbreviations, slang, emojis, and hashtags, as well as the degree of grammatical correctness. The findings reveal a dominant use of informal language in Arini's posts, characterized by simple sentence structures, colloquial vocabulary (e.g., "mau belanja," "udah abis"), and code-mixing (e.g., "skip dulu"). This informal style fosters a sense of relatability and engagement with her audience. While effective for building rapport, the analysis also indicates deviations from formal grammar, including fragmented sentences and a lack of punctuation. The study suggests that Arini Nurwijayanti strategically employs informal language to create a casual and approachable persona, thereby enhancing her connection with followers. The research highlights the importance of understanding the interplay between language, audience, and platform in shaping digital communication strategies. The study also implies that formal and informal language usage impacts different assumptions that can be made by a social media user.Keywords: social media, discourse analysis, language
Co-Authors A Halim Abd. Halim Achmad, Dita Maharani Ahmad Ahmad Akhmad Affandi Alamsyah - Alda, Alda Alissa Geisler Alkausar, Alkausar Amaliya Amaliya Ambo Dalle Amin, Fatimah Hidayahni Asfah, Indrawaty Asri, Wahyu Kurniati Asriati Asriati, Asriati Auliyanti Sahril Nurfadhilah Awaliyah, Nurul Husnul B, Nur Fitriani Burhamzah, Rahmat Burhan, Siti Aisyah Nurinsani Auliyah Efendi, Faturrahman Fatmawati Fatmawati Fauzi, Rizki Fitriyani Bakri Harnum, Yuni Kartika Irwan Irwan Iskandar Sulaiman, Iskandar Johar Amir Kadang, Kristiani Irma Lia Kartika, Lia Muh. Hasbi Muh. Hasbi Murni Mahmud Mustikawati, Yunitari mutiara mutiara Noni, Nurdin Novia, Lely Nur, Riola Haya Nurmadina, Nurmadina Priyandini, Tiara Adhiesty Rahim, Ismail Rahma Rahma Ramadhan, Azakir Rhamadanty, Winda Ayu Utami Ridwan Daud Mahande Rosalia, Harnita Sabrina Rocholl Sarira, Pret Sarmita Samad, Ita Setialaksana, Wirawan - Sukardi Weda, Sukardi Sunra, La Syarifah Fatimah, Syarifah Syarifuddin Dollah Tiara, Tiara Utami, Andini Putri Veithzal Rivai Zainal Zachira, Amirah Maraya