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All Journal Jurnal Manajemen Terapan dan Keuangan E-Journal Home Economic and Tourism Jurnal Pendidikan Teknologi dan Kejuruan Jurnal Ilmiah Ekonomi dan Bisnis Jurnal Organisasi Dan Manajemen JURNAL PENDIDIKAN TAMBUSAI Ensiklopedia of Journal Jurnal Pengabdian Kepada Masyarakat MEMBANGUN NEGERI Jurnal Ekonomi dan Bisnis Dharma Andalas Jurnal Pendidikan dan Keluarga Community Development Journal: Jurnal Pengabdian Masyarakat Jurnal Kajian Pariwisata dan Bisnis Perhotelan Indonesian Journal of Tourism and Leisure ARZUSIN: Jurnal Manajemen dan Pendidikan Dasar Nawasena: Jurnal Ilmiah Pariwisata Journal of Business on Hospitality and Tourism Jurnal Manajemen Pariwisata dan Perhotelan Consilium Jurnal Kajian Pariwisata dan Perhotelan Journal of Multidimensional Management JRTI (Jurnal Riset Tindakan Indonesia) Bogor Hospitality Journal
Youmil Abrian
Universitas Negeri Padang
Religion Arts Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Health Professions Law, Crime, Criminology & Criminal Justice Library & Information Science Physics Public Health Social Sciences Other

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Journal : journal of multidimensional management

 1 
The Influence of Motivation and Organizational Culture on Employee Commitment at Kyriad Bumiminang Hotel Vebbi Ilfian; Youmil Abrian
Journal of Multidimensional Management Vol. 1 No. 2 (2024): Journal of Multidimensional Management (JoMM)
Publisher : Pt. Threeple Herphi Educate

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63076/jomm.v1i2.15

Abstract

The purpose of this study is to analyze the Influence of Moivation and Organizational Culture on Employee Commitment at the Kyriad Bumiminang Hotel. This type of research is quantitative descriptive using the survey method. The sampling technique uses non-probability sampling. The sample used is a saturated sample, a saturated sample is a sampling technique when all populations are used as samples. The sample used was all operational employees at the Kyriad Hotel Bumiminang Padang, totaling 41 people. The data obtained were described, then a description of the research results was carried out using the TCR and SPSS techniques. Based on the results of the study, the Influence of Moivation and Organizational Culture on Employee Commitment at the Kyriad Bumiminang Hotel is seen from: the motivation variable is categorized as good at 3.4, the visiting variable of organizational culture is categorized as very good at 3.32, and the commitment variable is categorized as good at 3.33. the regression equation is Y = 24.111 + 0.110X1 + 0.176X2, and the F test value in this multiple linear regression analysis is 12.375 with a p-value of 0.000 which is smaller than 0.05 (significant) and an Adj.R square value of 0.322.
The Influence of Promotion Through Instagram Social Media on the Decision to Stay at Villa Air Manis Hill Residence Juli Andra; Youmil Abrian
Journal of Multidimensional Management Vol. 1 No. 2 (2024): Journal of Multidimensional Management (JoMM)
Publisher : Pt. Threeple Herphi Educate

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63076/jomm.v1i2.16

Abstract

This research began with the discovery of the occupancy rate of Villa Air Manis Hill Residence rooms that did not reach the target. This study aims to determine the influence of Instagram social media on the decision to stay at Villa Air Manis Hill Residence. This type of research is quantitative research with a causal associative method. The population in this study were guests staying at Villa Air Manis Hills Residence with a sample of 130 people. The data collection technique used was to distribute questionnaires. The instrument test used validity and reliability tests. Data processing and analysis used were data tabulation and data description. The analysis requirements test used normality tests, homogeneity tests and linearity tests. The research hypothesis testing used simple regression analysis. The results of this study are 1) Villa Air Manis Hill Residence social media promotion shows a sufficient category with a percentage of 63.2%, 2) The decision to stay at Villa Air Manis Hill Residence shows a sufficient category with a percentage of 67.6%, 3) The influence of social media promotion variables on the decision to stay is 15.2% with a significance value of 0.00 <0.05 thus X has an effect on Y.
A Quantitative Study on the Influence of Authenticity and Employee Helpfulness on Customer Delight at The Balcone Hotel & Resort Safitri Firdaus; Youmil Abrian
Journal of Multidimensional Management Vol. 2 No. 1 (2025): Journal of Multidimensional Management (JoMM)
Publisher : Pt. Threeple Herphi Educate

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63076/jomm.v2i1.26

Abstract

This study investigates the influence of authenticity and employee helpfulness on customer delight in the context of a luxury hospitality environment. Using a quantitative, causal-associative approach, the research was conducted at The Balcone Hotel & Resort Bukittinggi, with data collected from 90 guests using a structured questionnaire. The variables measured include authenticity (uniqueness, concept consistency, and staff sincerity), employee helpfulness (responsiveness, problem-solving, and attentiveness), and customer delight (satisfaction, exceeded expectations, and willingness to recommend). Multiple linear regression analysis revealed that both authenticity (β = 0.270, p = 0.002) and employee helpfulness (β = 0.670, p = 0.000) have significant positive effects on customer delight. Furthermore, the F-test confirmed a significant simultaneous influence of the two variables. These findings highlight the importance of integrating authentic service design with emotionally responsive staff behavior to create memorable guest experiences. The study provides theoretical insights and practical implications for hotel managers aiming to achieve emotional differentiation and customer loyalty in competitive hospitality markets.
The Influence of Instagram Social Media Promotion and Religiosity on the Decision to Stay Alghifary, M Rasyid; Youmil Abrian
Journal of Multidimensional Management Vol. 2 No. 2 (2025): Journal of Multidimensional Management (JoMM)
Publisher : Pt. Threeple Herphi Educate

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63076/jomm.v2i2.41

Abstract

The rapid expansion of the global halal tourism sector, projected to reach USD 300 billion by 2026, underscores the growing demand for sharia-compliant hospitality services. This study investigates the influence of Instagram-based promotion and religiosity on guests’ decision to stay at Hotel Syariah Rangkayo Basa Padang, Indonesia. A quantitative causal–associative approach was employed, involving 150 purposively selected respondents who had prior exposure to the hotel’s Instagram promotions and had stayed at least one night. Data were collected via a structured questionnaire, validated through expert judgment and pilot testing, and analyzed using SPSS 25. Classical assumption tests confirmed normality, homoscedasticity, and absence of multicollinearity. Multiple regression analysis revealed that both Instagram-based promotion (β = 0.254, p < 0.05) and religiosity (β = 0.220, p < 0.05) significantly and positively affect guests’ decision to stay, jointly explaining 38% of its variance. These findings highlight the strategic importance of integrating visually engaging digital marketing with strong adherence to Islamic service values to enhance brand trust and meet the experiential and spiritual needs of Muslim travelers. The study contributes to halal tourism literature by bridging digital engagement strategies and religiosity-based brand positioning, offering practical insights for sharia-compliant hotel managers.
The Influence of Soft Skills and Discipline on Employee Work Productivity at Bedrock Hotel Kuta Bali Febri Rahmad Agung; Youmil Abrian
Journal of Multidimensional Management Vol. 2 No. 2 (2025): Journal of Multidimensional Management (JoMM)
Publisher : Pt. Threeple Herphi Educate

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63076/jomm.v2i2.42

Abstract

The hospitality sector is central to Bali’s tourism industry, where employee productivity directly impacts service quality and competitiveness. This study examines the influence of soft skills and work discipline on employee productivity at Bedrock Hotel Kuta Bali. Using a quantitative causal-associative approach, data were collected from all 55 employees through a validated Likert-scale questionnaire. Soft skills were assessed via communication, teamwork, and initiative indicators, while work discipline included punctuality, adherence to rules, and task consistency. Multiple linear regression analysis, preceded by classical assumption tests, revealed that both soft skills (β = 0.518, p < 0.05) and work discipline (β = 0.577, p < 0.05) significantly and positively affect productivity, jointly explaining 86.6% of its variance. These results highlight that non-technical competencies and behavioral discipline are equally critical for enhancing operational performance in hospitality. Practically, the findings recommend implementing structured training to improve problem-solving, conflict resolution, and teamwork, alongside clear policies that strengthen punctuality and procedural compliance. Theoretically, the study extends human capital perspectives by confirming the complementary role of soft skills and discipline in driving productivity in service-oriented contexts. Future research should incorporate leadership style, organizational culture, and technology adoption to enrich the productivity framework in hospitality operations.
The Influence of Work-Life Balance and Job Satisfaction on Turnover Intention Among Generation Z Employees at Four Points by Sheraton Jakarta, Thamrin Renu Fara Dea; Youmil Abrian
Journal of Multidimensional Management Vol. 2 No. 3 (2025): Journal of Multidimensional Management (JoMM)
Publisher : Pt. Threeple Herphi Educate

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63076/jomm.v2i3.56

Abstract

The hospitality industry plays a crucial role in tourism competitiveness, yet high turnover intention, particularly among Generation Z employees, remains a major challenge that threatens operational stability and increases recruitment costs. This study investigates the effect of work-life balance and job satisfaction on turnover intention among Generation Z employees at Four Points by Sheraton Jakarta, Thamrin. Using a quantitative design, data were collected from 43 respondents through structured questionnaires and analyzed with SPSS 25.0 using validity and reliability testing, classical assumption testing, and multiple linear regression. The findings show that work-life balance (β = –0.586, p < 0.001) and job satisfaction (β = –0.518, p < 0.001) both have significant negative effects on turnover intention. The model explains 81.6% of the variance (Adjusted R² = 0.816), highlighting that enhancing work-life balance and job satisfaction can substantially reduce turnover intention. These results provide theoretical contributions to employee retention studies and practical implications for human resource strategies in the hospitality industry.
Accommodation Infrastructure and Employee Behavior Influence Guest Satisfaction at Kyriad Hotel Bumiminang Padang Sasgia Febby Yolla; Youmil Abrian
Journal of Multidimensional Management Vol. 3 No. 1 (2026): Journal of Multidimensional Management (JoMM)
Publisher : Pt. Threeple Herphi Educate

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63076/jomm.v3i1.106

Abstract

Preliminary researcher observations at Kyriad Hotel Bumiminang Padang indicated concerns involving facility condition and frontline service interactions, making it important to assess how both operational dimensions relate to guest satisfaction. This study examines the effects of accommodation infrastructure and employee behavior on guest satisfaction. A quantitative causal-associative survey design was applied to a reported population of 1,673 hotel guests, with 323 respondents selected through non-probability purposive sampling. Data were collected using a five-point Likert-scale questionnaire and analyzed with descriptive statistics and multiple linear regression in SPSS 26. Accommodation infrastructure (mean = 40.99), employee behavior (mean = 27.83), and guest satisfaction (mean = 31.16) were all classified as good. Accommodation infrastructure had a positive and significant effect on guest satisfaction (B = 0.422, t = 11.224, p < 0.001), and employee behavior also had a positive and significant effect (B = 0.362, t = 6.941, p < 0.001). Together, both predictors were significant (F = 314.988, p < 0.001) and explained 66.1% of the variance in guest satisfaction (adjusted R² = 0.661). Accommodation infrastructure was the stronger predictor, indicating that facility maintenance should be prioritized while employee-service development is strengthened in parallel.
Social Media Marketing Activity and Cafe Atmosphere as Predictors of Revisit Intention at Northeast Coffee Padang Kevin Oktrianda Muda; Youmil Abrian
Journal of Multidimensional Management Vol. 3 No. 1 (2026): Journal of Multidimensional Management (JoMM)
Publisher : Pt. Threeple Herphi Educate

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63076/jomm.v3i1.113

Abstract

This study examines whether social media marketing activity and cafe atmosphere predict consumers' revisit intention at Northeast Coffee Padang. A quantitative cross-sectional survey was conducted with 337 consumers selected through purposive sampling. Eligible respondents were at least 18 years old, had previously visited the cafe, had been exposed to Northeast Coffee's Instagram content, and were able to evaluate the cafe atmosphere. Data were collected using a five-point Likert-scale questionnaire and analyzed using multiple linear regression in SPSS 26. The overall model was significant (F = 33.823, p < 0.001) and explained 16.8% of the variance in revisit intention (adjusted R2 = 0.163). Social media marketing activity had a positive but modest effect (B = 0.094, beta = 0.120, p = 0.027), whereas cafe atmosphere was the stronger predictor (B = 0.243, beta = 0.348, p < 0.001). The findings indicate that Northeast Coffee should prioritize improvements to the physical cafe environment while strengthening the consistency, interaction, accessibility, and credibility of its Instagram communication. The relatively low R2 also indicates that revisit intention is substantially influenced by factors outside the present model.
Co-Authors Abror Abror Afni, Fauza Akvaro, Habibullah Aldiman, Aldiman Alfajar, Mhd Alfi Husni Fansurya Alghifary, M Rasyid Algi Joni Putra Alif Akbar Alhamdi Ananda, Prima Rizki Andira Nova Winazora Andre Awal Anggi Takila Rahmania Annyssa Riva Ayunia Arafat, Lathif Arif Adrian Ayu Wirdawati Azwar, Hendri Bamy Emely Bancin, Martalina Cindy Dameza Hendrix Dhaifina, Dhaifina Dini Putri Ayu Dwi Ningsih, Silpia Dwita, Vidyarini elida elida fadly fadly Fajar Sidik Febri Rahmad Agung Febrian Ananda Febryanda Arifin Feri Ferdian Feriantano Sundang Pranata Florensia, Wiva Audi Fran Serano Andres Fran Serano Andres Gyvel Melvani Putri Hasan, Siti Fatimah Hidayat, Riski Hijriyantomi Suyuthie Ira Meirina Chair jihan nur fahira Juli Andra Junaidi, Novrial Kamal, Farid Kasmita Kasmita Kasmita Kasmita Kevin Oktrianda Muda Khafifah Fajarwati Kheir, Zuhra Riadatul koko pristiadi Mariana Sinurat Martalena Martalena Martin Karim Mefri, Happy Mirna Yolanda Missil Indrawati Mita Aprilia Kartini Muhammad Abdillah Muhammad Fajrio Adha Mulia, Putri Rahma Nadia Vega Nazlla Puteri Afifah Nidia Wulansari Nurhaliza, Afdilla Nurul Fajri Ocvi Puan Medina Adinda Oktavianti, Mega Oxta Afriyanti Pratama, Randy Pratamy, Rahayu Putra, Bayu Permana PUTRA, MARDA YOGI Putri Sari Dame N , Novita Putri, Junita Sartika Putri, Rahmi Hariyani Putri, Yuzia Eka Rahima, Witri Rahma Risa Asri Rahman, Hidayatur Raisya Rasheka Ramadhanti Raisya Rasheka Ramadhanti Ramadeni, Ramadeni Renato, Valdo Renu Fara Dea Restia Audina Rezvianny Dianty Rian Surendra Riva Ayunia, Annyssa Rizki Amelia Sinensis Rukmana, Vira Hardiyanti Ryegi Anandia Safitri Firdaus Safitri, Tania Permatalia Safli, Asrofil Anas Saputra, Jeri Sari, Putri Yulia Sari, Resti Yunita Sasgia Febby Yolla Silfeni Silfeni Sintia, Nelvi Sonia Oktavianis Surenda, Rian Surendra, Rian Susi Evanita Susi Evanita Syahputra, Robby Tanjung, Nora Cetisia Tito Setya Sugiarto Ulfa Ulfa ummah, kuntum khaira Utami Tri Kinasih Vanica Serly Vebbi Ilfian Vischa Mansyera Pratama Wanara, Anangga Dewang Waryono . Wasisto, Fapenta William Oscar Wiranto Windi Marta Syafutra Wira Tri Annisa Witra Neldi Witrin, Rosy Wulandari, Dwi Pratiwi Yolinda Ratna Fari Yolinda Ratna Fari Yosi Hana Fibri Yovi Dani Septian Yuke Permata Lisna Yuke Permata Lisna Yuliana Yuliana Yulita Sari Yunia Wardi Yunia Wardi Yunus Supriharto Zelmiati, Zelmiati Zengga Zengga Ziana Sastia