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Strategi Pemasaran Dalam Upaya Meningkatkan Pelayanan Jasa Pada PT AeroJasa Kargo Tahun 2021 Etgar Ramadhani Pambudi; Mustikasari Mustikasari; Siti Nurhayati; Sarinah Sihombing
Jurnal Manajemen Bisnis Transportasi dan Logistik Vol 7, No 3 (2021): September
Publisher : Institut Transportasi dan Logistik Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54324/j.mbtl.v7i3.675

Abstract

PT Aerojasa Cargo is one of the subsidiaries in the business strategy group of the Garuda Indonesia Group Aerowisata unit which is engaged in transportation, tourism, hospitality, logistics and flight catering services. Tbk. The method used in this research is descriptive qualitative using SWOT analysis. Based on the results of the SWOT analysis, the IFE matrix shows that the strength and weakness factors have a total score of 3.47. This indicates that the condition is in a very strong internal position. Furthermore, the EFE matrix shows that the opportunity and threat factors have a total score of 3.14. This indicates that the Cargo Services business can respond to the opportunities that exist in the right way so as to avoid threats in the industrial market. The quadrant diagram shows that PT Aero Jasa Cargo is in the Growth quadrant where the quadrant is in a very favorable condition. The results of the SO strategy, obtained the strength factor that must be maintained in order to be able to take the existing opportunities, the ST strategy shows that the company must maximize the strength to overcome the existing threats, the WO strategy, take advantage of the existing opportunities by minimizing the company's weaknesses. As well as the WT strategy which requires companies to be able to minimize weaknesses and avoid threats.
Pengaruh Kualitas Layanan, Kebijakan Publik dan Kepuasan Pelanggan terhadap Loyalitas Pelanggan Krisman Damanik; Magdalena Sinaga; Sarinah Sihombing; Masjraul Hidajat; Otto Sugiharto Prakoso
JURNAL MANAJEMEN PENDIDIKAN DAN ILMU SOSIAL Vol. 5 No. 2 (2024): Jurnal Manajemen Pendidikan dan Ilmu Sosial (Februari - Maret 2024)
Publisher : Dinasti Review

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/jmpis.v5i2.1834

Abstract

Abstrak: Pengaruh Kualitas Pelayanan, Kebijakan Publik Dan Kepuasan Pelanggan Terhadap Loyalitas Pelanggan merupakan artikel ilmiah studi literatur dalam lingkup Transportasi Darat. Tujuan artikel ini adalah untuk membangun hipotesis pengaruh antar variabel yang akan digunakan dalam penelitian selanjutnya. Objek penelitian di perpustakaan online, Google Scholar, Mendeley dan media online akademik lainnya. Metode penelitian menggunakan penelitian perpustakaan yang bersumber dari e-book dan e-journal open access. Analisis deskriptif kualitatif. Hasil penelitian ini: 1) Kualitas Pelayanan berpengaruh terhadap Loyalitas Pelanggan; 2) Kebijakan Publik berpengaruh terhadap Loyalitas Pelanggan; dan 3) Kepuasan Pelanggan berpengaruh terhadap Loyalitas Pelanggan.
PENINGKATAN KESIAPSIAGAAN MASYARAKAT MENGHADAPI BENCANA DENGAN KOMUNIKASI YANG EFEKTIF (DESA KADEMANGAN) Sarinah Sihombing; Elferida Sormin; Titiek Surya Ningsih; Ummy Hanifa; Mikhael Farreli Simarmata
JURNAL Comunità Servizio : Jurnal Terkait Kegiatan Pengabdian kepada Masyarakat, terkhusus bidang Teknologi, Kewirausahaan dan Sosial Kemasyarakatan Vol. 7 No. 1 (2025): APRIL
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat (LPPM), Univesitas Kristen Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33541/cs.v7i1.6569

Abstract

ITL Trisakti with several private universities under the coordination of LLDikti III, including Universitas Kristen Indonesia and Universitas Tama Jagakarsa were carried out a community outreach program in Kademangan Village, Cianjur City, aimed at increasing public awareness of disaster risks in the region. The program sought to enhance the community's ability to respond to and evacuate during disasters, emphasize the importance of effective communication in disaster preparedness, and strengthen mitigation efforts. Utilizing the Smart Village Program under the Smart People pillar, the initiative included public education, donation distribution, and the integration of Artificial Intelligence into creative teaching and learning resources for educators from five elementary schools in Kademangan Village. Post-program evaluations indicated that the activities were highly impactful, providing practical self-rescue strategies, increasing knowledge and awareness, and enabling participants to adopt preventive measures before, during, and after natural disasters to safeguard themselves and assist their families and communities.
Analysis Assessment, Training and Counseling on Employee Performance is Mediated by Job Satisfaction at Cargo Companies Primadi Candra Susanto; Aswanti Setyawati; Cecep Pahrudin; Sugiyanto Sugiyanto; Esterlinus Edwin Lermatan; Euis Saribanon; Sarinah Sihombing
Jurnal Ilmiah Manajemen Kesatuan Vol. 13 No. 4 (2025): JIMKES Edisi Juli 2025
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v13i4.3699

Abstract

This study aims to analyze the effects of assessment, training, mentoring, and counseling on employee performance, with job satisfaction as a mediating variable, in sea cargo expedition companies in Jakarta. A descriptive quantitative approach was used, with data collected through a Likert-scale questionnaire (1–5) from 88 respondents selected using a census technique. Data analysis was conducted using Structural Equation Modeling (SEM) with the Partial Least Squares (PLS) method via SmartPLS version 4.1.0.0. The results show that assessment and training have a positive and significant effect on job satisfaction, while mentoring and counseling have no significant effect. Assessment also has a direct and significant effect on employee performance, whereas training, mentoring, and counseling do not. Job satisfaction is found to significantly mediate the relationship between assessment and employee performance. These findings highlight the importance of effective assessment practices in enhancing job satisfaction and employee performance, while suggesting the need to improve the implementation of training, mentoring, and counseling programs.   Keywords: Employee Performance, Job Satisfaction, Assessment, Training, Counseling
The Effect of Safety and Efficiency Levels on Land Transportation Public Transport Services Retno Mawarti; Banun Erlin; Sarinah Sihombing; Yuliantini Yuliantini; Erny Sulistyaningsih
Dinasti International Journal of Education Management And Social Science Vol. 6 No. 1 (2024): Dinasti International Journal of Education Management and Social Science (Octob
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/dijemss.v6i1.3363

Abstract

This research is motivated by one of the choices of public transportation modes in East Jakarta is Damri Bus. The existence of Damri public bus transportation is expected to meet the mobility needs of people in East Jakarta and reduce congestion by integrating several urban transportation lines into one Damri bus line. The purpose of this study was to determine how the level of safety and efficiency affects public transportation services in East Jakarta (Damri). The method used in the research is quantitative research. The results of the study using SPSS 26. Shows that the level of safety has a significant and influential effect on land public transportation services (Damri) in East Jakarta. Efficiency has a significant and significant effect on public land transportation (Damri) in East Jakarta. The level of safety and efficiency has a significant effect on public land transportation services (Damri) in East Jakarta. This approach is relevant to evaluate Damri's contribution to improving the quality of public transportation as well as the safety of passengers and other road users.