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The Influence of Product Quality and Price on Repurchase Interest Through Consumer Satisfaction at Coffee Shops in Denpasar City Widnyani, Ni Made; Aristayudha, A.A. Ngurah Bagus; Rettobjaan, Vitalia Fina Carla; Richadinata, Kadek Riyan Putra; Astitiani, Ni Luh Putu Surya
Journal of Economics and Public Health Vol 3 No 4 (2024): Journal of Economics and Public Health: December 2024
Publisher : Global Health Science Group

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37287/jeph.v3i6.4959

Abstract

Consumer satisfaction is a measure of the value of a product and service that will affect consumer interest in repurchasing the product or reusing the service. In addition to the quality of the product itself, price is one of the indicators that indirectly affects consumer response to repurchase the goods. This study aims to determine the effect of product quality, price on repurchase interest through consumer satisfaction at coffee shops in Denpasar. Method: This study uses a quantitative method with a differential analytical descriptive approach. The number of samples used was 100 respondents calculated from the number of indicators in the question. The questionnaire used has been tested for validity and reliability. The results of the study were analysed usingalternative structural equation modeling (SEM) method PLS (Partial Least Square) with the SmartPLS 3.0 M3 program. The results of this study indicate that price and consumer satisfaction factors affect consumer repurchase interest, while product quality is not significant to consumer repurchase interest. Mediating consumer satisfaction is proven to only apply to the relationship between price and repurchase interest. Satisfaction indirectly influences consumer repurchase interest in addition to paying attention to product quality and the price of the product itself.
Transformasi Digital dan Penerapan Pemasaran Berbasis E-Commerce pada Pelaku UMKM Desa Sayan Widnyani, Ni Made; Astitiani, Ni Luh Putu Surya; Rettobjaan, Vitalia Fina Carla; Wulandari, Putu Diana; Nurfitria, Dini
Jurnal Peduli Masyarakat Vol 6 No 3 (2024): Jurnal Peduli Masyarakat: September 2024
Publisher : Global Health Science Group

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37287/jpm.v6i3.4717

Abstract

Kegiatan pengabdian masyarakat bertajuk "Transformasi Digital: Penerapan Pemasaran Berbasis E-commerce pada UMKM Desa Sayan" dilaksanakan untuk membantu pelaku UMKM setempat beradaptasi dengan perkembangan teknologi digital. Tujuan utama dari kegiatan ini adalah meningkatkan literasi digital pelaku usaha dan memperkenalkan platform e-commerce serta strategi pemasaran digital yang efektif. Program yang dilaksanakan pada tanggal 25-30 Agustus 2024 ini mencakup pelatihan penggunaan e-commerce, optimalisasi media sosial, serta pemanfaatan SEO dan analisis data untuk pengambilan keputusan bisnis yang lebih strategis. Hasil kegiatan menunjukkan adanya peningkatan signifikan dalam pemahaman dan kemampuan pelaku UMKM untuk menggunakan teknologi digital dalam operasional sehari-hari. Beberapa pelaku usaha mulai menerapkan e-commerce dan media sosial untuk memperluas jangkauan pasar mereka, sementara sebagian lainnya mulai memanfaatkan data penjualan dari platform digital untuk menyusun strategi pemasaran yang lebih efektif. Tantangan seperti keterbatasan akses internet dan modal usaha masih menjadi kendala, namun dapat diatasi dengan dukungan berkelanjutan dari pemerintah dan pihak swasta. Kegiatan ini memberikan dampak positif terhadap perekonomian lokal dengan meningkatkan daya saing UMKM Desa Sayan di pasar yang lebih luas. Keberlanjutan program ini sangat penting, mengingat transformasi digital membutuhkan pendampingan yang terus menerus agar pelaku UMKM dapat mempertahankan dan mengembangkan hasil yang telah dicapai. Secara keseluruhan, program ini memberikan dasar yang kuat bagi UMKM untuk bertransformasi digital dan berkembang di era ekonomi digital.
Peningkatan Produksi Minyak Tandusan di Bali melalui Implementasi Teknologi Berbasis Sistem Digital Gama, Adie Wahyudi Oktavia; Widnyani, Ni Made; Widayanti, Ni Putu
Jurnal Peduli Masyarakat Vol 6 No 4 (2024): Jurnal Peduli Masyarakat: Desember 2024
Publisher : Global Health Science Group

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37287/jpm.v6i4.5515

Abstract

Minyak tandusan, produk unggulan berbasis kearifan lokal dari Desa Baluk, Kecamatan Negara, Kabupaten Jembrana, telah menjadi bagian tak terpisahkan dari tradisi masyarakat setempat. Minyak ini terbuat dari kelapa lokal dengan aroma khas dan berbagai manfaat kesehatan, seperti perawatan kulit dan rambut. Namun, produksi minyak tandusan masih mengandalkan metode tradisional yang kurang efisien, sehingga membatasi potensi pasar yang lebih luas. Selain itu, penerapan teknologi dalam proses produksi dan pemasaran masih sangat terbatas. Program pengabdian masyarakat ini bertujuan untuk mengatasi tantangan tersebut melalui penerapan inovasi teknologi pada proses produksi dan pemasaran minyak tandusan.Metode kegiatan meliputi pelatihan pemasaran digital, seperti pemanfaatan media sosial, pembuatan website, dan penggunaan platform e-commerce untuk memperluas jangkauan pasar. Peserta kegiatan sebanyak 20 orang dengan memberdayakan Orang dengan HIV (ODHIV) yang bekerja dalam produksi minyak tandusan. Program ini juga melalui pelatihan keterampilan baru, memberikan peluang ekonomi yang lebih baik, dan mendorong integrasi sosial mereka. Kegiatan ini dimulai dengan tahap persiapan, meliputi survei kebutuhan masyarakat, koordinasi dengan kelompok usaha, dan penyusunan modul pelatihan. Pelaksanaan program terdiri dari penyuluhan, pelatihan teknis, dan pendampingan langsung dalam penerapan teknologi produksi dan pemasaran. Evaluasi dilakukan dengan cara menilai peningkatan produktivitas, kemampuan pemasaran digital peserta, serta perluasan jangkauan pasar minyak tandusan. Hasil kegiatan menunjukkan peningkatan efisiensi produksi, profesionalisme industri, serta daya saing produk di pasar yang lebih luas. Dengan penerapan teknologi berbasis ekonomi digital, diharapkan usaha minyak tandusan dapat berkembang secara berkelanjutan dan meningkatkan kesejahteraan masyarakat Desa Baluk.
The Nandu or Nyakap System: Subak Local Wisdom in The Realm if Profit Sharing to Improve The Welfare of Farmers Ayuni, Ni Made Sri; Widnyani, Ni Made; Budiasni, Ni Wayan Novi
INVEST : Jurnal Inovasi Bisnis dan Akuntansi Vol. 3 No. 2 (2022): INVEST : Jurnal Inovasi Bisnis dan Akuntansi
Publisher : Lembaga Riset dan Inovasi Al-Matani

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55583/invest.v4i1.478

Abstract

This research uses a qualitative approach. Data collection techniques used in this study were in the form of interviews supported by documentation and observation, which were selected as respondents or informants were 6 key informants consisting of 3 smallholders, 3 landowners, and 3 supporting informants namely the management of Subak Yeh Taluh which consists of the Chairperson, Secretary and Treasurer. The data validity checking technique used is to use triangulation, namely triangulation techniques and source triangulation, while data analysis techniques consist of data collection, data reduction, data presentation and drawing conclusions. Based on the results of the process that has been processed shows that nandu activities are capable of subak Yeh Taluh Penarukan carried out in three models, namely mixed, for five, and for two where all three are considered capable of helping the welfare of farmers with the management of land with a certain area as the main support for increasing income and farmers' welfare. The purpose of this study was to find out how profit sharing models were applied to the Nandu system on the Subak Yeh Taluh Penarukan Buleleng and its effectitive qualitative approach
The Influence of Stress on Work Performance Through Leader Support Moderation in Digital Msmes in Denpasar City Rettobjaan, Vitalia Fina Carla; Richadinata, Kadek Riyan Putra; Aristayudha, A.A. Ngr Bagus; Widnyani, Ni Made; Ada, Kadek Bramdhika; Dewi, Putu Febri Candra
Journal of Economics and Public Health Vol 4 No 1 (2025): Journal of Economics and Public Health: March 2025
Publisher : Global Health Science Group

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37287/jeph.v4i1.6067

Abstract

The growth of the Micro, Small, and Medium Enterprises (MSMEs) sector in Denpasar City, Bali, is increasingly rapid along with the penetration of digital technology. Digital MSMEs are the main drivers of economic growth and job creation. However, amidst this progress, worker welfare and the performance of digital MSMEs still face challenges, especially work stress that can affect employee performance. Factors such as a competitive business environment and pressure to adapt to new technologies often increase stress among workers. This study aims to investigate the effect of stress on the work performance of digital MSME employees in Denpasar City, considering the moderating role of leader support. This study uses an observational analytical method with a quantitative approach and a cross-sectional design. Data were collected through structured questionnaires distributed to digital MSME employees in the Denpasar City area. The research sample consisted of 100 employees selected using the proportional random sampling technique. Data analysis was performed using statistical methods, including descriptive analysis to summarize respondent characteristics, correlation analysis to examine relationships between variables, and multiple regression analysis to test the effect of work stress on work performance. Additionally, a moderation analysis was conducted to assess the role of leader support in moderating the impact of work stress on performance. The validity and reliability of the questionnaire were tested using Cronbach’s Alpha and factor analysis to ensure consistency and accuracy of the measurement instruments. Hypothesis testing was carried out at a 95% confidence level (α = 0.05) to determine the significance of the relationships among variables.The results showed that work stress had a negative effect on work performance, while leader support had a positive effect on work performance. Leader support was also shown to moderate the relationship between work stress and work performance. These findings provide important insights for digital MSME owners to understand the role of leader support in creating a healthy and productive work environment. This study is expected to provide practical recommendations for MSME managers to manage stress and improve employee well-being and business performance.
Expert System For Early Diagnosis Of Dog Skin Diseases Using The Dempster-Shafer Method Adie Wahyudi Oktavia Gama; Putri Prema Paramitha; Ni Made Widnyani
Jurnal Info Sains : Informatika dan Sains Vol. 14 No. 04 (2024): Informatika dan Sains , 2024
Publisher : SEAN Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This study developed a web-based expert system for the early diagnosis of canine skin diseases, utilizing the Dempster-Shafer method. The close bond between humans and dogs, the high rate of dog ownership, and the prevalence of skin diseases among dogs in Bali Province highlight the need for an effective solution, particularly given dog owners' limited knowledge of diagnosis and treatment options. The research involved interviews with veterinary experts and an extensive literature review, resulting in the creation of a knowledge base comprising 12 common canine skin diseases and 23 associated symptoms. The Dempster-Shafer method was employed to address uncertainty in decision-making by calculating belief and plausibility values, ensuring accurate diagnostic results. The system's database design enables efficient management of disease, symptom, patient, and diagnosis information. Testing demonstrated an accuracy rate of 86.36% and a user satisfaction score of 89.09%, indicating that the system is both reliable and user-friendly. This expert system provides a practical tool for dog owners in Bali, supporting early diagnosis and appropriate management of canine skin diseases.
INDIVIDUAL CHARACTERISTICS, WORKLOAD, AND WORK STRESS ON NURSE PERFORMANCE Luh Gde Nita Sri Wahyuningsih; Ni Made Widnyani; Ni Luh Darmayanti
Jurnal Ekonomi Vol. 11 No. 01 (2022): Jurnal Ekonomi
Publisher : SEAN Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (447.264 KB)

Abstract

The purpose of this study was to determine the effect of individual characteristics, workload and work stress on performance of nurses. This study used quantitative research methods. Data collection techniques used in this study was a questionnaire measuring devices in the form of Agree-Disagree Scale, in which respondents are all nurses at Kasih Ibu Hospital Denpasar many as 143 people. In this study, data analysis was performed using SEM assisted by AMOS program 22. The results of this study indicate that individual characteristics and work stress have a significant effect on the performance of nurses in Kasih Ibu Hospital Denpasar. While the workload shows no significant effect on the performance of nurses in Kasih Ibu Hospital Denpasar. From the results of this study are expected to provide an overview to the management of Kasih Ibu Hospital Denpasar in improving the performance of nurses. Increasing the performance of nurses will have an impact on service delivery to the optimal and sustainable society
Optimizing the Productivity of the Tandusan Oil Home Industry in Jembrana Through the Implementation of a Digital Platform Widayanti, Ni Putu Widayanti; Widnyani, Ni Made; Darma, I Gede Wahyu Surya; Gama, Adie Wahyudi Oktavia
Wikrama Parahita : Jurnal Pengabdian Masyarakat Vol. 9 No. 1 (2025): May 2025
Publisher : Universitas Serang Raya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30656/jpmwp.v9i1.9448

Abstract

The Tandusan oil household industry in Baluk-Jembrana Village is a form of local business that produces organic coconut oil. The problem faced by this industrial group is a lack of understanding of product quality and a lack of knowledge in marketing digital-based products. The proposed solution includes education on improving product quality based on predetermined chemical parameters and intensive training in digital platform-based product marketing. The methods used in this activity are Participation Action Research (PAR). This activity's success level is measured through the pretest and posttest. This activity was carried out on September 2, 2023. The number of partner workers who participated in this training activity was 10. With this training, partners' knowledge of product quality increased by eighty-two percent, while partners' knowledge increased by eighty-three percent regarding digital platform-based product marketing.
Penerapan Algoritma Naïve Bayes untuk Prediksi Penyakit Depresi pada Mahasiswa gama, Adie Wahyudi Oktavia; Grren, Agustini Degni Melsy; Paramartha, I Gusti Ngurah Darma; Prathama, Gede Humaswara; Widnyani, Ni Made; Dananjaya, Md. Wira Putra
Journal of Language and Health Vol 6 No 2 (2025): Journal of Language and Health
Publisher : CV. Global Health Science Group

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37287/jlh.v6i2.6926

Abstract

Depression is one of the most serious mental health problems among college students, but it often goes unnoticed due to social stigma and limited access to psychological services. This study aims to apply the Naïve Bayes algorithm to predict depression in college students based on various factors, such as academic pressure, sleep duration, eating habits, financial stress, and family history of mental disorders. The model was built using 502 data obtained from the Kaggle platform, through the stages of data preprocessing, transformation, classification using Gaussian Naïve Bayes, and evaluation using a confusion matrix. The implementation process was carried out in Google Colab using the scikit-learn library. The evaluation results showed very good model performance with an accuracy of 97%, precision of 96%, recall of 98%, and F1-score of 97%. These findings indicate that the Naïve Bayes algorithm can be used effectively as an anonymous and efficient early screening tool for depression and has the potential to support increased awareness and mental health interventions in the college student environment.
Antecedents of Healthy Food Purchase Intention Among Local Gen-Z Tourists in Bali Richadinata, Kadek Riyan Putra; Putra, I Made Luhur Adi; Kusuma, AA Made Indra Wijaya; Pratama, Putu Yogi Agustia; Widnyani, Ni Made; Lisnawati, Ni Made Ary
Journal of Economics and Public Health Vol 4 No 1 (2025): Journal of Economics and Public Health: March 2025
Publisher : Global Health Science Group

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37287/jeph.v4i1.7068

Abstract

The growing public awareness of healthy eating patterns in Indonesia has driven the consumption of organic foods and environmentally friendly products. However, despite this rising trend, not all consumers have a strong intention to purchase healthy foods. This study aims to analyze the influence of environmental concern, food quality, health consciousness, and media exposure on the intention to purchase healthy food, with subjective norm as a mediating variable. A quantitative approach was employed using Structural Equation Modeling Partial Least Square (SEM-PLS), involving 140 domestic tourists who had visited Bali, selected through purposive sampling. The research instrument was adapted from previously validated standardized scales. The analysis results show that all four independent variables significantly affect subjective norm, and subjective norm partially mediates the relationship between environmental concern, food quality, health consciousness, and media exposure with the intention to purchase healthy food. These findings highlight the importance of social influence in shaping Gen Z consumers' intention to buy healthy food. This study offers theoretical contributions to the development of the Theory of Planned Behavior (TPB) and practical insights for marketing strategies of healthy food products based on social and environmental values.
Co-Authors ., Ni Putu Ayu Laksmini A A Ngr Bagus Aristayudha Ada, Kadek Bramdhika Adie Wahyudi Oktavia Gama Adnyani, Luh Ari Agus Wahyudi Salasa Gama Agustina, Febyola Ahmad, Rahmat Aldri Frinaldi Anik Nurhaeni Aris Budi Sulistyo, Aris Budi Ayu Saka Laksmita W Bendesa, I.K.G. Berty Christina Lidyanita Putri Cattleyana, Dilla Dananjaya, Md. Wira Putra Darma, I Gede Wahyu Surya Desak Putu Risky Vidika Apriyanthi Dewa Nyoman Agus Prasetya Dewi, Putu Febri Candra Dharma, I Kadek Dwi Yudiarsana Didiet Prayogo, Nyoman Eka Mitariani, Ni Wayan Elina Damayanti Elok Rosyidah Febyola Agustina Fina Carla Rettobjaan, Vitalia Gede Humaswara Prathama Grren, Agustini Degni Melsy Gusti Ayu Dhanu Wantari Dewi I Gede Karang Komala Putra I Gede Suasnawa I Gede Wahyu Surya Dharma I Gusti Ayu Wilya Susmitha Prami Dewi I Gusti Ngurah Darma Paramartha I Nyoman Ade Mawan Setiawan I Putu Prisa Jaya . I WAYAN SUARJANA Isti Fadah Kadek Kristina Dewi Khadijah Febriana Rukhmanti Udhayana Kinandana, Gede Aryamanik Kusuma, AA Made Indra Wijaya luh Gde Nita Sri Wahyuningsih Luh Kartika Ningsih Maharani, Ni Putu Ayu Putri Ni Kadek Winda Patriani Ni Luh Darmayanti Ni Luh Putu Ayu Savitri Devi Ni Luh Putu Eka Yudi Prastiwi Ni Luh Putu Eka Yudi Pratiwi Ni Luh Putu Surya Astitiani Ni Made Ary Lisnawati Ni Made, Sri Ayuni Ni Nyoman Diliyanti Ni Nyoman Sunariani Ni Putu Ayu Putri Maharani Ni Putu Widayanti Ni Wayan Novi Budiasni . Ning Septyarini Putri Astawa, Ni Luh Putu Nurfitria, Dini Nyoman Trisna Aryanata Prami Dewi, I Gusti Ayu Wilya Susmitha Pratama, Putu Yogi Agustia Purnamawati, Ni Luh Gede Putu Purnawati, Ni Luh Gede Putu Purnawati Putra, I Made Luhur Adi Putri Prema Paramitha Putri, Berty Christina Lidyanita Putu Febri Candra Dewi Putu Krisna Juliharta, I Gede putu suparna, putu Reganata, Gde Palguna Richadinata, Kadek Riyan Putra Ridhotama, Firli Adri Savitri Devi, Ni Luh Putu Ayu Sri Ayuni, Ni Made Sriwahyuningsih, Ni Luh Gde Nita Sugianta, Kadek Arya Sugiantari, Komang Linda Vitalia Carla Rettobjaan Vitalia Carla Rettobjaan Vitalia Fina Carla Rettobjaan Wahyuningsih, Luh Gde Nita Sri Wahyuningsih, Ni Luh Gde Nita Sri Wardhiana, I Nyoman Gde Artadana Mahaputra Wirabawa, I Kadek Agus Wulandari, Putu Diana Yani, Ni Wayan Mega Sari Apri Yudi Prastiwi, Ni Luh Putu Eka Yudiastra, Putu Pande