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All Journal Indonesian Journal of Islam and Muslim Societies MUQTASID Jurnal Administrasi Bisnis (JABis) EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Perisai : Islamic Banking and Finance Journal al-Uqud : Journal of Islamic Economics Journal of Economic, Bussines and Accounting (COSTING) EKONOMIS : Journal of Economics and Business Muqtasid: Jurnal Ekonomi dan Perbankan Syariah Journal of Economic, Management, Accounting and Technology (JEMATech) Efektor Jambura Journal of Educational Management Inovasi: Jurnal Ilmiah Ilmu Manajemen Jurnal Administrasi dan Manajemen Jurnal Manajerial JURNAL EKSBIS Dinasti International Journal of Education Management and Social Science Revitalisasi : Jurnal Ilmu Manajemen Management Studies and Entrepreneurship Journal (MSEJ) Jurnal Ilmiah Manajemen Kesatuan Jurnal E-Bis: Ekonomi Bisnis JOURNAL OF BUSINESS AND ECONOMICS RESEARCH (JBE) Indonesian Journal of Cultural and Community Development Indonesian Journal of Law and Economics Review Jurnal Disrupsi Bisnis Jurnal Ilmu Manajemen Advantage Indonesian Journal of Innovation Studies Indonesian Journal of Public Policy Review Indonesian Journal of Islamic Studies Journal of Islamic and Muhammadiyah Studies Jurnal Ilmiah MEA (Manajemen, Ekonomi, dan Akuntansi) Journal Publicuho Journal Research of Social Science, Economics, and Management Paradoks : Jurnal Ilmu Ekonomi Research Horizon Innovative Technologica: Methodical Research Journal IIJSE Jurnal Pemberdayaan Ekonomi dan Masyarakat Journal of Economics and Economic Policy Frontiers in Research Journal Journal of Micro, Small and Medium Enterprises Ulil Albab Jurnal Ilmu Manajemen Academia Open International Journal of Economic Integration and Regional Competitiveness Journal of Artificial Intelligence and Digital Economy
Kumara Adji Kusuma
Program Studi Manajemen, Universitas Muhammadiyah Sidoarjo, Indonesia
Religion Arts Humanities Chemical Engineering, Chemistry & Bioengineering Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Engineering Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mechanical Engineering Medicine & Pharmacology Public Health Social Sciences Other

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PENGARUH KUALITAS PRODUK, KUALITAS PELAYANAN DAN KEPERCAYAAN PELANGGAN TERHADAP KEPUASAN PELANGGAN PADA INDOMARET FRESH RAYA JATI SIDOARJO Arini, Yulita Tri; Kusuma, Kumara Adji; Hariasih, Misti
Jurnal Ilmiah Manajemen, Ekonomi, & Akuntansi (MEA) Vol 9 No 1 (2025): Edisi Januari - April 2025
Publisher : LPPM STIE Muhammadiah Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31955/mea.v9i1.5136

Abstract

Tujuan dari penelitian ini adalah untuk mengetahui model dari pengaruh kualitas produk, kualitas pelayanan dan kepercayaan pelanggan terhadap kepuasan pelanggan pada Indomaret Fresh Raya Jati Sidoarjo. Jenis penelitian ini menggunakan metode penelitian kuantitatif dengan pendekatan eksplanatori (exsplanatory research). Populasi yang digunakan dalam penelitian ini adalah konsumen yang pernah berkunjung dan melakukan pembelian di Indomaret Fresh Raya Jati Sidoarjo. Teknik pengambilan sampel dalam hal ini penelitian menggunakan metode non-probability sampling dengan teknik purposive sampling. Teknik pengumpulan data menggunakan penyebaran kuesioner dan diukur dengan skala likert 1-5. Teknik analisis data dalam penelitian ini menggunakan bantuan Software IBM SPSS Statistics Version 25 for Windows. Hasil penelitian menunjukkan bahwa kualitas produk berpengaruh positif dan signifikan terhadap kepuasan pelanggan pada Indomaret Fresh Raya Jati Sidoarjo, kualitas pelayanan berpengaruh positif dan signifikan terhadap kepuasan pelanggan pada Indomaret Fresh Raya Jati Sidoarjo, dan kepercayaan pelanggan berpengaruh positif dan signifikan terhadap kepuasan pelanggan pada Indomaret Fresh Raya Jati Sidoarjo.
PENGARUH BRAND AWARENESS, HARGA DAN PROMOSI TERHADAP KEPUTUSAN PEMBELIAN PADA STARBUCKS Sabrina, Herdina; Oetarjo, Mas; Kusuma, Kumara Adji
Jurnal Ilmiah Manajemen, Ekonomi, & Akuntansi (MEA) Vol 9 No 1 (2025): Edisi Januari - April 2025
Publisher : LPPM STIE Muhammadiah Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31955/mea.v9i1.5469

Abstract

Penelitian ini bertujuan untuk mengetahui pengaruh brand awareness, harga dan promosi terhadap keputusan pembelian pada Starbucks. Penelitian ini menggunakan pendekatan kuantitatif yang mana populasi pada penelitian ini adalah para konsumen Starbucks di kabupaten Sidoarjo. Penentuan sampel pada penelitian ini menggunakan non probability sampling dengan teknik purposive sampling sebanyak 100 konsumen. Teknik pengumpulan data dengan menyebar kuesioner dan jawaban diukur dengan skala likert. Teknik analisa data menggunakan metode PLS-SEM menggunakan Software SmartPLS. Hasil penelitian ini membuktikan bahwa brand awareness, harga dan promosi berpengaruh signifikan terhadap keputusan pembelian pada Starbucks di Sidoarjo.
Pengaruh Sistem Komunikasi, Budaya Organisasi dan Lingkungan Kerja terhadap Kinerja Pegawai PT KAI Ilmi, Samrotul; Kusuma, Kumara Adji; Ubaidillah, Hasan
INOVASI Vol. 11 No. 2 (2024): Inovasi: Jurnal Ilmiah Ilmu Manajemen
Publisher : Universitas Pamulang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32493/Inovasi.v11i2.p496-506.43301

Abstract

Penelitian ini mengkaji pengaruh sistem komunikasi, budaya organisasi, dan lingkungan kerja terhadap kinerja pegawai di PT KAI. Berdasarkan hasil analisis dan pengujian hipotesis, temuan penelitian menunjukkan bahwa sistem komunikasi berpengaruh positif dan signifikan terhadap kinerja pegawai. Begitu pula, variabel budaya organisasi juga memiliki pengaruh positif dan signifikan terhadap kinerja pegawai. Selain itu, variabel lingkungan kerja ditemukan berpengaruh positif dan signifikan terhadap kinerja pegawai. Hasil ini menekankan pentingnya sistem komunikasi yang kuat, budaya organisasi yang kokoh, dan lingkungan kerja yang kondusif dalam meningkatkan kinerja pegawai di perusahaan.
ZAKAT INFAQ ALMS (ZIS) MOVEMENT MODEL AND GREEN ECONOMY: STUDY OF THE ROLE OF LAZISMU EAST JAVA Kusuma, Kumara Adji; Lestari , Indah Dwi; Amelia, Ananda Mety; Wai, Khoong Tai
Journal of Economic and Economic Policy Vol. 2 No. 1 (2025): Journal of Economics and Economic Policy
Publisher : PT. Antis International Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61796/ijecep.v2i1.56

Abstract

Objective: This study aims to explore the role of Lazismu East Java in supporting the Green Economy through the management of zakat, infaq, and sedekah (ZIS) funds. Method: A qualitative approach is used to analyze the implementation of the ZIS movement model applied by Lazismu and its impact on sustainable development. Results: This study covers Lazismu programs, such as organic farming, waste management, renewable energy, and community economic empowerment. The results of the study indicate that Lazismu East Java has succeeded in integrating ZIS values with green economy principles, which have created positive impacts on both the environment and social welfare. However, this study also identified challenges, such as limited resources and community understanding of the Green Economy concept. Novelty: The ZIS movement model developed by Lazismu has great potential to be replicated by other zakat organizations, provided that there is increased capacity, cross-sector collaboration, and further education on the importance of sustainable development. These findings are expected to provide guidance for zakat institutions in playing a more significant role in supporting the Green Economy in Indonesia.
INTERNATIONAL BUSINESS STRATEGY FOR ISLAMIC BANKING INDUSTRY IN INDONESIA: AN ANALYSIS FOR EXPANSION Kusuma, Kumara Adji; Rosyihin, Farih Ayu Mukhoirotin Sirojul Umma; Maharani, Febi Putri; Yulianto, Mochamad Rizal; Wai, Khoong Tai
Journal of Economic and Economic Policy Vol. 2 No. 1 (2025): Journal of Economics and Economic Policy
Publisher : PT. Antis International Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61796/ijecep.v2i1.57

Abstract

Objective: The Indonesian Islamic banking industry holds tremendous potential for growth, driven by factors like the large Muslim population, government support, increasing economic activity, and growing demand for ethical and Sharia-compliant financial products. In its implementation of course there are challenges, but with the right strategies, Indonesia’s Islamic banking sector could emerge as a leader not only in the Southeast Asian region but also on the global stage. This study will be covering the environments where an Islamic bank would survive, grow and develop itself, including examining on the current situation of the Islamic banking industry in Indonesia: its strength, weakness, opportunities and threats internally and externally. Method: This study uses a qualitative method with primary and secondary data collection. This research approach uses a case study of Indonesian Islamic banks. Results: The result of the analysis will be used to build up a structure, let’s say a methodology, a mechanism or a framework which allows an Islamic bank in Indonesia to mapping out and measure the feasibility of its enterprise in the targeted country as new area of market and create a step by step strategy for the bank to strengthen its basis in the new market. This will help the Indonesian Islamic financial institution especially Islamic banks in opening up the expansion possibilities in a certain country in the world. Novelty: This will help the Indonesian Islamic financial institution especially Islamic banks in opening up the expansion possibilities in a certain country in the world.
THE ROLE OF CELEBRITY ENDORSEMENT, CONTENT MARKETING, AND PRODUCT QUALITY ON PURCHASING DECISIONS OF ULTRA MILK BRAND UHT MILK PRODUCTS Chusnah, Yunia Najachatul; Indayani, Lilik; Kumara Adji Kusuma; Rizky Eka Febriansah
Journal of Economic and Economic Policy Vol. 2 No. 3 (2025): Journal of Economics and Economic Policy
Publisher : PT. Antis International Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61796/ijecep.v2i3.66

Abstract

Objective: This study aims to determine the effect of Celebrity Endorsement, Content Marketing, and Product Quality on Purchasing Decisions for Ultra Milk brand UHT milk products. Method: This study uses a quantitative method. The population used is people who live in Sidoarjo, especially people who have purchased Ultra Milk brand UHT milk products. The number of samples in this study was 100 respondents, taken using a questionnaire with a purposive sampling method. Data analysis in this study used IBM SPSS Statistics Version 26 for Windows. Results: The results of this study indicate that Celebrity Endorsement has a negative and insignificant effect on Purchasing Decisions, Content Marketing has a positive and significant effect on Purchasing Decisions, and Product Quality has a positive and significant effect on Purchasing Decisions. Novelty: This study offers a unique contribution by simultaneously examining the effects of Celebrity Endorsement, Content Marketing, and Product Quality on purchasing decisions in the context of a specific local market—Ultra Milk UHT products in Sidoarjo. The findings highlight a surprising insight that Celebrity Endorsement, despite its common use in marketing strategies, has a negative and insignificant impact on consumer purchasing decisions in this case.
The Effect of Compensation, Commitment and Work Discipline on Employee Performance: Pengaruh Kompensasi, Komitmen dan Disiplin Kerja Terhadap Kinerja Karyawan Oktaviani, Ika; Kusuma, Kumara Adji
Indonesian Journal of Law and Economics Review Vol. 15 (2022): May
Publisher : Universitas Muhammadiyah Sidoarjo

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (238.367 KB) | DOI: 10.21070/ijler.v15i0.785

Abstract

This study aims to determine the effect of compensation, commitment and work discipline on employee performance at CV. Indo Prima Plastik. This research uses quantitative research with hypothesis testing. The sample used in this study were 50 employees at CV. Indo Prima Plastik. The analytical tool used in this research is using IBM SPSS statistical software version 2.5.0, this study aims to determine the effect of compensation, commitment and work discipline. Primary data in this study were obtained from questionnaires. The results of this study prove that (1) compensation has an effect on employee performance, (2) commitment has an effect on employee performance, (3) work discipline has an effect on employee performance.
The Effect of Job Satisfaction, Organizational Culture, and Perceived Organizational Support on Organizational Citizenship Behavior on Employee in Company: Pengaruh Kepuasan Kerja, Budaya Organisasi, dan Perceived Organizational Support terhadap Organizational Citizenship Behavior pada Karyawan Perusahaan Aureliyah Putri, Ladynah Zarrah; Kusuma, Kumara Adji
Indonesian Journal of Law and Economics Review Vol. 18 No. 1 (2023): February
Publisher : Universitas Muhammadiyah Sidoarjo

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (17.338 KB) | DOI: 10.21070/ijler.v18i0.879

Abstract

This study aims to determine the effect of job satisfaction, organizational culture and perceptions of organizational support on organizational citizenship behavior in employees of PT. EMKL Transindra Perkasa Surabaya. This research is a quantitative research type. This research used a sample of 60 employees of PT. EMKL Transindra Perkasa Surabaya. This study uses multiple linear analysis as an analytical technique with the help of the SPSS (Statistical Program for Social Science) version 18.0 application. This study uses primary data and secondary data obtained from the company. Questionnaires are used in research as a tool for statistical testing. The results of the study prove that job satisfaction has an effect on OCB, organizational culture has an effect on OCB, perceptions of organizational support have an effect on OCB. And job satisfaction, organizational culture and perceived organizational support simultaneously affect OCB.
The Impact of Environment, Communication, and Motivation on Employee Performance: Pengaruh Lingkungan, Komunikasi, dan Motivasi Terhadap Kinerja Karyawan Febrianti, Shela; Adji Kusuma, Kumara
Indonesian Journal of Law and Economics Review Vol. 19 No. 2 (2024): May
Publisher : Universitas Muhammadiyah Sidoarjo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21070/ijler.v19i2.1081

Abstract

This study investigates the impact of the work environment, communication, and motivation on employee performance at PT. Harapan Sejahtera Karya Utama's production department. Utilizing quantitative methods and a sample of 169 employees, data was collected through questionnaires and analyzed using SPSS 22. Results indicate that these factors individually and collectively influence employee performance significantly. Specific aspects such as lighting, security, clear communication, teamwork, achievement rewards, career opportunities, and a sense of belonging positively affect performance. The findings underscore the importance of creating supportive work environments and implementing motivational strategies to enhance productivity and product quality, ultimately benefiting organizational success and profitability. Recommendations include aligning job roles with employee abilities to uphold product quality and increase company profits. Highlights: 1. Examining work environment, communication, motivation impact on employee performance.2. Significant influence found, emphasizing supportive environments and motivational strategies.3. Recommendations include aligning job roles to enhance productivity and profitability. Keywords: Work Environment, Communication, Motivation, Employee Performance, Quantitative Methods
Online Strategies Drive Fast Food Consumer Behavior in pandemic marketing: Strategi Online Mendorong Perilaku Konsumen Makanan Cepat Saji dalam pemasaran pandemi Aulia, Nabilah Syaharani; Adji Kusuma, Kumara
Indonesian Journal of Law and Economics Review Vol. 19 No. 2 (2024): May
Publisher : Universitas Muhammadiyah Sidoarjo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21070/ijler.v19i2.1114

Abstract

This study investigates how social restrictions, online marketing, and product bundling influence consumer behavior in purchasing McDonald's products in Sidoarjo. Surveying 108 consumers, data were analyzed using SPSS 20 with various statistical tests. Results indicate that social restrictions have a mixed but not significant impact, while online marketing and product bundling both significantly and positively affect consumer behavior. The findings underscore the effectiveness of online marketing and product bundling strategies in engaging consumers and boosting sales during the pandemic. Highlights: 1. Social restrictions: mixed impact, not significant on consumer behavior.2. Online marketing: significant, positive effect on consumer behavior.3. Product bundling: enhances engagement, boosts purchasing decisions. Keywords: Consumer behavior, Social restrictions, Online marketing, Product bundling, Fast food industry
Co-Authors Abadiyah, Rifda Abbadiyah, Rifdah Abdul Hadi Abiadiyah, Rifdah Adi Setiyawan, Moch. Rizqi Aidah Safira Maharani Aji, Yovan Khrisna Alshaf Pebrianggara Amaliyah, Rose Amelia Khusnul Chotima Amelia, Ananda Mety Amin, Muchammad Iqbal Al Ananda Ratih Ayu Kumalasari Anggara, Reza Tri Ardiansyah, M. Ilham Aril Amanda Putri Arini, Yulita Tri Arumalaita, Dina Asfianto, Firda Oktavia At’taib , Adam At’taib, Adam Aulia Riza Ainun Nur Rohmah Aulia Safira Andrianti Aulia, Nabilah Syaharani Aureliyah Putri, Ladynah Zarrah bin Ramlan, Syafiq Izwan Binti Nordin, Nadhirah Cahyaningrum , Bunga Dyah Chusna, Nisaul Chusnah, Yunia Najachatul Della Puspita Maretania Detak Prapanca Dewi Andriani Dewi Andriani Dewi Komala Sari Dhinin Bella Ira Sari Ditya, Dhiki Arta Dyah Atia Mayang Fa'una Efendy, Syahril Effendie , Abdul Haris Eka Febriansah, Rizky Eko Hardi Ansyah Fandi Ardiansyah Faruq Ahmad Futaqi Fauline Arizka Putri Fauzi Ahmad Muda Febrianti, Shela Firda Oktavia Asfianto Firdaus, Nala Alifiyah Firdausi Gita Agustiya Firmansyah, Syafril Adin Fita Widi Rahmawati Fitriyah, Yeni Gitania, Ahmita Dwi Hadi Praseno Harijono, Dyah Alifia Wulandhari Hasan Ubaidillah Hasan Ubaidillah Herlinda Maya Kumala Sari Herlinda Maya Kumala Sari, Herlinda Maya Kumala Hidayatulloh Ida Wijayanti Ilmi, Samrotul Imam Fauji, Imam Julian Adam Khoong Tai Wai Kyki Veronica Anggraeni Lailatul Ilmia Lestari , Indah Dwi Lilik Indayani M. Farid Hilmi Najim Machdani, Muchlis Dzul Maharani, Febi Putri Mas Oetarjo Mashuri, Muchamad Ali Maulana Rizky Widhiarto Misti Hariasih Miya Wulandari Setyaningsih Mochamad Rizal Yulianto Mochamad Rizal Yulianto Mochammad Fatur Irawan Mohammad Ridho Mubarok Muhamad Nafik Hadi Ryandono Muhammad Rajib Krisnahadi Muhammad Yani Muhammad Yani, Muhammad Neni Dwi Riris Setyowati Nisail Azizah, Risma Nugroho, Mukhamad Aditya Bayu Nur Kholidah Nurhafizah, Intan Oktaviani, Ika Pamungkas, Nur Cahyo Bagas Payapo, Muhammad Sabilal Akbar Praseno, Hadi Putri, Dhita Eka Ananda Rafli Permana Putra Rara Novalia Rifdah Abadiyah Rindiani Rindiani Risma Septiani Rita Ambarwati Rita Ambarwati Sukmono Riyandah, Bayu Rafid Riza Nur Laila Rizki Ragil Pamungkas Rizky Eka Febriansah Rizky Eka Febriansah Rosyihin, Farih Ayu Mukhoirotin Sirojul Umma Sabrina, Herdina Safina, Maria Salsabila Putri Agustina Santosa, Lexssy Saputra , Marchelino Tryas Sari, Melani Fitria Devita Sari, Puput Dwi Sasmita Setiawan, Mochammad Agung Setyowati, Neni Dwi Riris Sinta Listia Siti Jamilah Siti Nur Hidayati Sumartik Syafrianda, Adityan Tai Wai, Khoong Taris Dwi Wulandari Teguh Prasetyo Teguh Prasetyo Tiga Andina Tri Ardha Rachmadani Tuffah Hati Umniyyah Ubaidillah , Hasan Ubaidillah, Hasan Umi Nafakhatu Ambariya Ummi Syakinah, Innani Uswatun Nur Lailiya Utami, Siska Putri Vera Firdaus Wahyu Danang Setiawan Wahyuma, Nukhi Khusna wahyuni wahyuni Wai, Khoong Tai Walidah, Laili Zana Wibowo, Zurna Arifah Masruri Widi, Yodik Lestyo Wijayanti, Ida Yodik Lestyo Widi Yulianita Dwi Safitri Yunia Najachatul Chusnah Yusuf Sobirin Zaenha, Mochamad Abdi Redani