Outcome‑Based Education (OBE) requires assessment that captures not only knowledge but also professional dispositions and observable performance. Program-level evidence in Arabic Language Education (ALE) remains limited, especially studies that link holistic assessment design to institutional quality indicators and graduate outcomes. This study aims to appraise the effectiveness of a holistic assessment system (cognitive–affective–psychomotor) in the ALE Study Program at Universitas Islam Riau using Goal‑Free Evaluation (GFE), and to examine its association with academic attainment and graduate outcomes. Methods: A mixed‑methods, descriptive‑dominant design; data sources included three academic years (Y‑2 [2022] to Y [2025]) of institutional records, quality assurance documents (Graduate Learning Outcomes (GLOs) → Course Learning Outcomes (CLOs)→sub‑CLOs; rubrics), micro‑teaching artefacts, student satisfaction surveys, and tracer study. Results are presented in compact tables to maintain clear links between indicators and findings. Findings: (i) cognitive—mean Grade Point Average (GPA) remained high and on‑time graduation reached 52% in Y; (ii) affective—“excellent” ratings ≥75% across most service dimensions; (iii) psychomotor—a standardized micro‑teaching ecosystem (≥4 practices/semester; ≥10 core skills; minimum passing grade B‑). Graduate outcomes included 92.86% tracer coverage, 97.5% employed/entrepreneurship/further study, and a mean job‑seeking time of 4.8 months. Conclusion: A 40–30–30 assessment design explicitly linked to GLOs→CLOs and supported by programmatic Quality Assurance (QA) effectively sustains performance across three domains and employability. Recommendations include rubric standardization and digitization, strengthened assessor moderation, expanded practice partnerships, and longitudinal tracking to estimate relative contributions across domains.