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Identification of the "4 A" Potential in Developing the Tourist Attraction of Jaga Satru Waterfall in East Duda Village, Karangasem District AMERTA, I Made Suniastha; PUTRA, Ida Bagus Udayana; ARTANA, I Wayan Santi; DARMAWAN, Anak Agung Rai
International Journal of Environmental, Sustainability, and Social Science Vol. 5 No. 2 (2024): International Journal of Environmental, Sustainability, and Social Science (Mar
Publisher : PT Keberlanjutan Strategis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38142/ijesss.v5i2.1034

Abstract

International tourism trends are shifting towards unconventional destinations like rural areas for their serene ambiance, contrasting with traditional spots. This prompts research, particularly at Jaga Satru Waterfall, to assess its tourist appeal and potential. The study aims to evaluate the "4A" potential for developing Jaga Satru Waterfall as a tourist site, along with devising general and alternative strategies. The study involves tourists, tourism managers, government officials, community leaders, and locals. Purposive Sampling was employed with a sample size of 30 individuals. Data analysis utilized the Internal External Matrix, SWOT Analysis Diagram, and SWOT Matrix. The research results show: The attractions include the Jaga Satru waterfall, views of Nyegara-Mountain Nature, the tallest statue of God Brahma in Bali and the Sudamala Emblemishing site. Accessibility is quite good even though there are curves and inclines when accessing the area and visitors have to climb down 160 steps with bamboo and iron guards. Amenities are quite good but need to be improved, such as parking area facilities, public toilets/toilets, and restaurants and relaxing areas. Ansilari, namely the official village, has formed a Tourism Awareness Group (POKDARWIS). POKDARWIS in this village is under the coordination of the Pateh traditional village head. General strategies include the management of the Jaga Satru Waterfall DTW needing to improve road access to this area and add various tourism facilities such as souvenir shops and information centers for tourists. Alternative strategies for developing the Jaga Satru Waterfall DTW are implemented in 4 SWOT strategies.
The Rolef Organizational Citizenship Behavior in Mediating the Influence of Transformational Leadership and Job Satisfaction on the Performance Of PT Employees. Safari Wonder Bali in Gianyar District WIDYAWATI, Dewa Ayu; PUTRA, Ida Bagus Udayana; AMERTA, I Made Suniastha
International Journal of Environmental, Sustainability, and Social Science Vol. 5 No. 3 (2024): International Journal of Environmental, Sustainability, and Social Science (May
Publisher : PT Keberlanjutan Strategis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38142/ijesss.v5i3.1053

Abstract

PT. Safari Wonders Bali is one of the business units of Taman Safari Indonesia, which operates in the retail sector and sells souvenirs from Taman Safari Indonesia. This research examines organizational citizenship behavior's role in mediating the influence of transformational leadership and job satisfaction on employee performance. The number of samples used in this research was 51, and the hypothesis was tested using SEM-PLS inferential data analysis. This research shows that transformational leadership has a positive and significant effect on employee performance. Job satisfaction has a positive and significant effect on employee performance. Transformational leadership has a positive and significant effect on OCB. Job satisfaction has a positive and insignificant effect on OCB. OCB has a positive and significant effect on employee performance. OCB mediates the influence of transformational leadership on employee performance. OCB does not mediate the effect of job satisfaction on employee performance. This research implies that the relationship between transformational leadership and employee performance, job satisfaction and employee performance, transformational leadership and OCB, and the relationship between OCB and employee performance are real.
The Role Of Customer Satisfaction In Mediating The Influence Of Service Quality And Price On Customer Loyalty In Retail Companies Setini, Made; januarianta, I Kadek; indiani, ni luh putu; Putra, Ida bagus udayana
International Journal of Management and Digital Business Vol. 4 No. 2 (2025)
Publisher : Asosiasi Dosen Peneliti Ilmu Ekonomi dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54099/ijmdb.v4i2.1597

Abstract

The retail sector has an important role in the economy, including in Klungkung Regency which shows rapid growth in the number of modern retailers. Fierce competition and shifting consumer behavior demand retail companies to focus on customer retention efforts. Customer loyalty is an important strategic asset for business sustainability, so a study of customer loyalty in the Klungkung retail sector needs to be carried out. This study aims to analyze the influence of service quality and price on customer loyalty with customer satisfaction as a mediating variable in retail companies in Klungkung Regency.The population of this study is all consumers who shop at retail companies in Klungkung Regency. The sample used was 102 respondents from consumers in retail companies in Klungkung Regency. The data collection method is to use a survey ketode with a questionnaire as a research instrument. The analysis technique used to answer the hypothesis is inferential statistical analysis using Partial Least Square (PLS). The results of the study found that service quality has a significant positive effect on customer loyalty, price has a significant positive effect on customer loyalty, service quality has a significant positive effect on customer satisfaction, price has a significant positive effect on customer satisfaction, customer satisfaction has a significant positive effect on customer loyalty, customer satisfaction is able to mediate part of the relationship between service quality and customer satisfaction. customer loyalty, and customer satisfaction are able to mediate part of the price relationship to customer loyalty in retail companies in Klungkung Regency.
Integrating Modern Cassava Processing And Digital Marketing To Strengthen Local Businesses In Angat Buhay Village, Philippines Indiani, Ni Luh Putu; Mangku, I Gede Pasek; Putra, I.B. Udayana; Sumayo, Romeo M.; Lestari, Ni Luh Metri; Wibawa, I Made Aryan Satriya; Darmawan, Kadek Dinda Rahayu
AJARCDE (Asian Journal of Applied Research for Community Development and Empowerment) Vol. 9 No. 3 (2025)
Publisher : Asia Pacific Network for Sustainable Agriculture, Food and Energy (SAFE-Network)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29165/ajarcde.v9i3.814

Abstract

This international community service program was carried out in Angat Buhay Village, Philippines, with the aim of increasing community capacity in cassava processing and digital marketing. The main problem of partners is the limited skills of food technology, production facilities, and offline and digital marketing. The solutions provided include training in cassava processing (mocaf and chips), the provision of modern tools (graters, dryers, vacuum sealers), as well as training in digital marketing strategies through social media and marketplaces. The results of the activity show an increase in the production capacity of partners, partners to produce new products (mocaf and chips), partners have social media, and an increase in sales through digital channels. The program also strengthens international academic collaboration (Warmadewa - UNC).
The Future of Rural Tourism in Bali, Indonesia: The Role of Social Media Platform I Made Suniastha Amerta; Ida Bagus Udayana Putra; Ni Wayan Sitiari; Ilham Sentosa; Farah Hida Sharin
E-Journal of Tourism Volume 12 Number 2 (September 2025)
Publisher : Centre of Excellence in Tourism Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24922/eot.v12i2.2178

Abstract

Digital transformation in Indonesia encourages the development of rural tourism as an instrument for local economic recovery. This study aims to test a Theory of Planned Behavior (TPB)-based model that integrates the role of Social Networking Sites (SNS) on the intention to participate in rural tourism and its impact on sustainability. The research method uses a quantitative survey with a convenience sampling approach. Data was collected through a Google Form which was distributed to 130 student respondents. Data analysis was carried out using SmartPLS to test structural models and relationships between variables. The results of the analysis showed that attitudes, subjective norms, and perceived behavioral control had a significant effect on the intention to participate in rural tourism. The use of social media has been shown to moderate the relationship between the SDG variables and the intention to participate. These findings confirm the validity of the proposed model. The implications of the research provide a theoretical contribution to the development of the SDG model in the context of digital tourism and practical for rural destination managers in designing social media-based marketing strategies. The limitations of research related to the use of convenience sampling require careful interpretation of the results regarding their external validity.
ADAPTASI DESAIN DAN PENGAWASAN KONSTRUKSI AREA KOMERSIAL PANTAI BANGSAL DAN PANTAI MATAHARI TERBIT: Design Adaptation And Construction Supervision Of Commercial Area At The Bangsal And Matahari Terbit Beach Putra, Ida Bagus Gede Parama; Putra, Ida Bagus Udayana; Sarassantika, I Putu Ellsa
Al-Amal: Jurnal Pengabdian Masyarakat Vol. 3 No. 2 (2025): Desember 2025
Publisher : Yayasan Al-Amin Qalbu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59896/amal.v3i2.517

Abstract

The relocation of Sanur Port has led to a 40% decline in traders’ income, shifts in spatial functions, and the deterioration of infrastructure in the Bangsal Beach and Matahari Terbit Beach areas. This Community Service Program was implemented to address the needs of the main partners, namely BUMDA Galang Kangin Sanur, coastal traders, and the local community, through three key activities: design adaptation, masterplan revision, and construction supervision. The program began with field surveys and interviews involving 32 traders, coastal area mapping, and a Focus Group Discussion (FGD) attended by 26 representatives of BUMDA, the traditional village, and MSME groups. The planning process produced several adaptive design outputs, including the initial construction of four modular kiosks using galvanized steel structures, preparation for the improvement of a 300 meter pedestrian corridor that will be developed further depending on community interest, and the introduction of a porous drainage system to mitigate flooding. Periodic construction supervision was carried out to ensure compliance with technical specifications and material durability within the coastal environment. The outcomes of the program indicate improvements in public space comfort, fairer distribution of trading locations, and the strengthening of Balinese architectural identity through contextual design elements. Overall, this program provides direct benefits to coastal traders, BUMDA Sanur, and traditional community stakeholders, and serves as a model for implementing adaptive architectural approaches in the sustainable development of coastal areas.
PENDAMPINGAN PENINGKATAN MANJEMEN BUMDA DAN PENYUSUNAN DED (DETAIL ENGINEERING DRAWING) KANTOR PERBEKEL DESA SANUR KAJA BALI: Assistance In Improving BUMDA Management And Preparation Of DED (Detail Engineering Drawing) For The Village Perbekel Office Sanur Kaja Bali Putra, Ida Bagus Udayana; Putra, Ida Bagus Gede Parama; Sulistiana, Putu Didik
Al-Amal: Jurnal Pengabdian Masyarakat Vol. 3 No. 2 (2025): Desember 2025
Publisher : Yayasan Al-Amin Qalbu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59896/amal.v3i2.537

Abstract

This Community Service (PkM) activity aims to strengthen the institutional capacity of the Galang Kangin Traditional Village through two focus activities, namely mentoring the management of the Regional Owned Enterprise (BUMDA) and the preparation of the Detail Engineering Design (DED) for the construction of the Sanur Kaja Traditional Village Head Office. The main problems of the partners include limited institutional infrastructure, the absence of technical development documents, and weak organizational governance of the BUMDA. The implementation method includes field surveys, technical design, Focus Group Discussions (FGD), organizational management training, and simulation of office construction financing. The results of the activity show the preparation of a complete DED document and increased competence of BUMDA administrators in organizational and financial governance based on local potential. This program is an example of collaboration between academics and indigenous communities in realizing adaptive, professional, and sustainable institutional governance.
The Role Of Job Satisfaction As A Mediating Influence Of Leadership And Organizational Climate On Employee Performance Ida Bagus Udayana Putra; Melissa Percilla Sutrisman; I Made Suniastha Amertha
Jurnal Ekonomi Kuantitatif Terapan Vol. 17 No. 2 (2024): Vol. 17, No. 2, Agustus 2024 (pp.155-369)
Publisher : Universitas Udayana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/JEKT.2024.v17.i02.p11

Abstract

This study aims to analyze the effect of leadership and organizational Climate on employee performance, with jobsatisfaction as an intervening variable. The object of this research is PT Restu Sandhika. The sample in this studywas determined by the census method using all 87 employees as respondents. The data collection method is asurvey method with a questionnaire. The analysis technique used is the inferential analysis technique with PartialLeast Square (PLS). The results found that leadership does not directly affect employee performance but has asignificant effect on job satisfaction. Meanwhile, organizational Climate has a significant positive effect onemployee performance and job satisfaction. In addition, job satisfaction can mediate the relationship betweenleadership and employee performance but cannot mediate the relationship between organizational Climate andemployee performance.
The Role of Intrinsic Motivation as a Mediating Influence of Organizational Culture and Self-Efficacy on Employee Productivity at PT Jasa Raharja Bali Branch in Denpasar Made Deda PURWANTINI; Ida Bagus Udayana PUTRA; A.A. Media MARTADIANI
International Journal of Environmental, Sustainability, and Social Science Vol. 6 No. 2 (2025): International Journal of Environmental, Sustainability, and Social Science (Mar
Publisher : PT Keberlanjutan Strategis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38142/ijesss.v6i2.1333

Abstract

Human resources (HR) plays a strategic role in achieving company goals, especially in the public service sector, such as PT Jasa Raharja. This study analyzes the influence of organizational culture and self-efficacy on productivity and intrinsic motivation, with a population of all PT Jasa Raharja Bali Branch employees in Denpasar. The sample used was a saturated sample of 51 respondents. The data collection method is a questionnaire. The analysis technique used to answer the hypothesis is inferential analysis using Partial Least Square (PLS). The results of the study indicate that organizational culture does not have a significant effect on employee productivity and intrinsic motivation. On the contrary, self-efficacy has a significant positive effect on both. Intrinsic motivation also has a positive effect on productivity but is only able to mediate the relationship between self-efficacy and productivity, not between organizational culture and productivity. Based on the Theory of Reasoned Action (TRA), individual behavior is influenced by subjective attitudes and norms. Although the organizational culture at PT Jasa Raharja Bali is quite good, its impact on productivity has not been felt because employee attitudes are not positive enough and social pressure to implement them is weak. On the other hand, self-efficacy and intrinsic motivation are closely related to these attitudes and norms. Employee self-confidence in completing tasks can strengthen positive attitudes and increase work motivation.
The Effect of Work Motivation and Work Discipline on Employee Performance with Job Satisfaction as a Mediating Variable in the Welfare Division of the Regional Secretariat of Manokwari District Noviardi Angga WIBOWO; I Made SARA; Ida Bagus Udayana PUTRA
International Journal of Environmental, Sustainability, and Social Science Vol. 6 No. 3 (2025): International Journal of Environmental, Sustainability, and Social Science (May
Publisher : PT Keberlanjutan Strategis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38142/ijesss.v6i3.1343

Abstract

Human Resources (HR) is a key asset in driving organizational success across sectors. Improving HR quality is essential for enhancing employee performance, which reflects an individual’s ability to meet work targets effectively and sustainably through competence, responsibility, adaptability, and contributions to organizational goals. This study aims to examine the influence of work motivation and work discipline on employee performance, with job satisfaction as a mediating variable in the People’s Welfare (Kesra) Section of the Manokwari Regency Regional Secretariat. The research involved 32 honorary employees, using a saturated sampling method. Data were collected through questionnaires and analyzed using Structural Equation Modeling - Partial Least Squares (SEM-PLS). The results show that work motivation positively and significantly affects both job satisfaction and employee performance. Work discipline positively affects performance, though the effect is not significant, while it significantly affects job satisfaction. Job satisfaction significantly impacts employee performance and partially mediates the relationship between work motivation and performance, but not between work discipline and performance. To enhance performance in the Kesra Section, efforts should focus on boosting motivation and discipline through recognition programs, training, and consistent rule enforcement. Additionally, fostering a supportive work environment is crucial, given job satisfaction’s mediating role in improving performance outcomes. These strategies can lead to sustainable improvements in employee performance
Co-Authors A.A Media Martadiani A.A. Media MARTADIANI A.A. Media Martadiani, A.A. Media A.A.G Oka Wisnumurti Abdul Faris Umlati Amertha, I Made Suniastha Anak Agung Istri Winda Novitasari ARTANA, I Wayan Santi Darmawan, Anak Agung Rai Darmawan, Kadek Dinda Rahayu Desak Putu Ayu Melbi Suari Dewa Ayu Manik Candrapuspa DEWI, Ni Luh Aria Sukma Faizan Ul-Haq , Faizan Ul-Haq Farah Hida Sharin Febrianto, Petrus Nugraha G. Oka Warmana Gusti Ayu Sugiati Gusti Ayu Sugiati I Gede Pasek Mangku I Gede Riana I Gusti Ayu Intan Saputra Rini I Made Mardika I Made Mardika I Made Sara I Made Suniasta Amerta I Made Suniastha Amerta I Made Suniastha Amertha I Made Wianto Putra I Putu Bayu Sanjaya I Putu Ellsa Sarassantika I Wayan Gde SARMAWA Ida Aju Brahma Ratih Ida Aju Brahma Sari Ida Ayu Surasmi Ida Ayu Surasmi Ida Ayu Surasmi Ida Bagus Cempena Ida Bagus Cempena Ida Bagus Gede Parama Putra Ida Bagus Gede Parama Putra Ida Bagus Gede Udiyana Ida Bagus Nyoman Udayana Ida Bagus Nyoman Udayana Ilham Sentosa Indarwati januarianta, I Kadek Kepakisan, I Nyoman Bagus Yoga Komang Adi Kurniawan Saputra Lestari, Ni Luh Metri Luh Gede Ariastuti Luh Made Mahendrawati Made Ayu Adhi Lestari Made Deda PURWANTINI Melissa Percilla Sutrisman Mochamad Soelton Ni Kadek Sioaji Yamawati Ni Kadek Sioaji Yamawati Ni Luh Putu Indiani Ni Luh Putu Martini Ni Made Dwi Yanti Ni Made Taman Sari Ni Made Wahyuni Ni Nengah Seri Ekayani Ni Putu Ayu Tika Kurniawati Ni Putu Ratih Pradnyaswari Anasta Putri Ni Putu Ratih Pradnyaswari Anasta Putri Ni Putu Ratih Pradnyaswari Anasta Putri Ni Wayan SITIARI Ningsih, Ni Luh Anik Puspa Noviardi Angga WIBOWO Oka, Ida Ayu Diana Dewi Olivia Imaculada do Rêgo Sarmento Putra, Ida Bagus Gede Parama PUTRA, Putu Krisnanda Aryasa Putri, Ni Putu Ayu Aristha Widiani Putri, Ni Putu Ratih Pradnyaswari Anasta Putu Ayu Krisna Dewi Putu Ngurah Suyatna YASA Putu Ngurah Suyatna Yasa Rai Mutiara Sari Reynaldo Charles de Septin DUWIRI RINI, Febry Puspa Sahya Amertha, Genijayendra Sarmawa, I Wayan Gde Satio WISOBROTO Setini, Made Sugiati, Gusti Ayu Sugita, I Made Suhardi Suhardi Sulistiana, Putu Didik Sumayo, Romeo M. Surasmi, Ida Ayu Tantra, I Gusti Lanang Putu Trisnayanthi, Ni Nyoman Wayan Arya Paramarta WIBAWA, I Made Aryan Satriya Wibawa, I Made Manik Putra Wibowo, Agung Edy Widari, Dewa Ayu Putu Niti Widiastari, Ketut Ayu Widyani, Ketut Bambang Ayu WIDYAWATI, Dewa Ayu Wiratama, Nyoman Indra Wiwekananda, Ida Bagus