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Pengaruh User Experience Terhadap Kepuasan Pelanggan Pada Pembelian Tiket Konser di Website Loket.com Athallah, Muhammad Ariq; Kamal, Irsyad
Journal of Digital Business Innovation Vol. 2 No. 1 (2024): MEI
Publisher : LPPM Universitas dr. Soebandi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36858/digbi.v2i1.12

Abstract

Jumlah penjualan tiket konser di Indonesia secara daring mengalami peningkatan pesat, bahkan melebihi angka sebelum masa pandemi Covid-19. Salah satu perusahaan yang secara khusus berfokus pada penjualan tiket konser daring adalah loket.com, juga dikenal sebagai PT Global Loket Sejahtera. Dalam pembelian tiket konser melalui website, pengalaman pengguna (user experience) menjadi salah satu faktor penting yang memengaruhi kepuasan pelanggan. Dengan mempertimbangkan fenomena ini dan hasil penelitian sebelumnya, penulis bertujuan untuk mengeksplorasi pengaruh user experience terhadap kepuasan pelanggan dalam pembelian tiket konser melalui website loket.com. Metode yang digunakan pada penelitian ini adalah metode penelitian kuantitatif dengan meenggunakan data primer. Metode analisis yang digunakan adalah dengan Partial Least Square-Structural Equation Modeling (PLS-SEM) untuk melihat hubungan dari variabel User Experience dan Kepuasan Pelanggan. Hasil yang ditemukan adalah seluruh indikator dari variabel User Experience memiliki pengaruh positif terhadap Kepuasan Pelanggan dengan dimensi Perspicuity atau Kemudahan Pelanggan yang memiliki pengaruh tertinggi.
Mediation Effects of Fraud Prevention on the Relationship of Internal Control, Risk Management and Organizational Performance Tuti Dharmawati; Safaruddin; Irsyad Kamal; Pandu Adi Cakranegara; Muhammad Aqshel Revinzky
Atestasi : Jurnal Ilmiah Akuntansi Vol. 5 No. 2 (2022): September
Publisher : Pusat Penerbitan dan Publikasi Ilmiah, FEB, Universitas Muslim Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57178/atestasi.v5i2.123

Abstract

This study aims to determine the effect of internal control and risk management on organizational performance through fraud prevention. This quantitative research type uses descriptive analysis methods and inferential statistics, namely Structural Equation Modeling (SEM) using Partial Least Square (PLS) and Microsoft Excel software. The population in this study were all auditors who worked at the Inspectorate of Southeast Sulawesi Province, amounting to 37 apparatus. By taking a sample using a saturated piece, the number of samples is 37 Apparatus at the Inspectorate of Southeast Sulawesi Province. This research is sourced from primary data and secondary data. Primary data is obtained from the results of questionnaires distributed to each respondent; secondary data is data that has been collected or data obtained from previous research results—analysis of the Structural Equation Model (SEM) using the PLS program. The study's results found that internal control and risk management had a positive and significant effect on fraud prevention; fraud prevention has a positive and significant impact on organizational performance; internal control and risk management have a positive and significant impact on organizational performance through fraud prevention. Although the internal control implemented is reasonable, it needs to be improved by increasing the identification of every possible risk to avoid risks that will occur in the future. We suggest that the Southeast Sulawesi Provincial Inspectorate can review the performance of each division in carrying out operational activities based on the achievement of performance indicators. Improve regular system maintenance activities, thereby minimizing system disturbances—more follow-up on recommendations on audit findings.
Mengeksplorasi Inovasi dalam Startup : Studi Literatur Sistematis tentang Peran Teknologi dan Pengembangan Produk Irsyad Kamal
CBJIS: Cross-Border Journal of Islamic Studies Vol. 7 No. 1 (2025): Juni
Publisher : Fakultas Tarbiyah dan Ilmu Keguruan, IAI Sultan Muhammad Syafiuddin

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37567/cbjis.v7i1.3630

Abstract

Inovasi merupakan faktor kunci dalam pertumbuhan dan keberlanjutan startup, terutama dengan semakin meningkatnya peran teknologi dalam strategi inovasi. Penelitian ini menggunakan pendekatan Systematic Literature Review (SLR) untuk menganalisis 32 artikel ilmiah yang membahas tren inovasi, faktor pendorong, dan dampaknya terhadap startup. Hasil penelitian menunjukkan bahwa startup semakin beralih ke transformasi digital, dengan pemanfaatan teknologi seperti AI, IoT, dan blockchain dalam pengembangan produk dan model bisnis. Faktor internal seperti kapabilitas tim, budaya inovasi, dan manajemen pengetahuan berperan penting dalam inovasi, sementara faktor eksternal seperti kolaborasi dengan ekosistem startup, regulasi pemerintah, dan akses terhadap modal turut mempercepat adopsi inovasi. Temuan ini menegaskan bahwa startup yang berhasil mengintegrasikan inovasi berbasis teknologi dan strategi bisnis berbasis platform memiliki keunggulan kompetitif dan peluang pertumbuhan yang lebih tinggi. Namun, masih terdapat tantangan seperti keterbatasan sumber daya dan regulasi di negara berkembang yang dapat menghambat inovasi startup. Oleh karena itu, penelitian ini merekomendasikan kebijakan yang lebih mendukung inovasi serta eksplorasi lebih lanjut tentang strategi inovasi berbasis teknologi untuk keberlanjutan startup di berbagai sektor industri.
The Role of Artificial Intelligence in Financial Risk Management in Fintech Companies Anita, Siska Yuli; Kamal, Irsyad; Judijanto, Loso; Chandra, Johnny; NAWP, Rizal Perlambang C
Journal of Economic Education and Entrepreneurship Studies Vol. 6 No. 1 (2024): VOL. 6, NO. 1 (2025): JE3S, MARCH 2025
Publisher : Department of Economics Education, Faculty of Economics, Universitas Negeri Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62794/je3s.v6i1.7695

Abstract

This study aims to examine the impact of the application of Artificial Intelligence (AI) in financial risk management in FinTech companies. With the increasing reliance on technology, AI has great potential in managing various types of risks, such as credit, market and liquidity risks. This study uses a quai-experimental approach by comparing two groups of companies, namely companies that use that do not use AI. The data collected included the level of non-performing (NPLs), market value fluctuations, and liquidity stability, which were analyzed using t-test and ANOVA to identify significant differences between the two groups. The results showed that companies that implemented AI experienced a significant decrease in bad debt rates, more manageable market values fluctuations, and improved liquidity stability. However, the main challenges faced in implementing AI include limited quality data technological comnpetency, and regulatory compliance. Overall, this study reveals that the application of AI can improve the effetiveness of financial risk management in FinTech firms, but requires investment in employee training, technological infrastructure development, and attentionto regulatory aspects to maximize the benefits. 
The Impact of Foreign Direct Investment (FDI) on Economic Growth in Developing Countries to Acceleration in Digitalization Supriyanto, Supriyanto; Widayani, Hapsari; Riri Cornellia; Rini Armin; Irsyad Kamal
Daengku: Journal of Humanities and Social Sciences Innovation Vol. 5 No. 3 (2025)
Publisher : PT Mattawang Mediatama Solution

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35877/454RI.daengku3893

Abstract

This study aims to analyze the influence of Foreign Direct Investment (FDI) on regional economic growth in Indonesia through digitalization acceleration. Using a mixed-methods approach with a sequential explanatory design, the research was conducted in four provinces representing variations in digital readiness and FDI acceptance: West Java, East Java, South Sulawesi, and East Kalimantan. The quantitative results were analyzed using SEM-PLS regression, while the qualitative findings were examined through thematic coding. The study found that FDI significantly contributes to regional digitalization and has a positive impact on economic growth; however, this effect is significantly strengthened by local digital readiness. Digitalization proves to be an important mediator in enhancing the relationship between FDI and economic growth, particularly in terms of operational efficiency, expanding MSME markets, and technological innovation. Digital readiness disparities between regions act as limiting factors, where areas with weak ICT infrastructure and human resources show lower impacts. Therefore, cross-sector collaborative strategies involving local governments, academics, MSME actors, and foreign investors are necessary to build an inclusive and sustainable digital ecosystem. The research highlights the importance of data-driven policy design and local capacity building as prerequisites to maximize the economic benefits of digital-based FDI. These findings are expected to serve as a reference for policymakers, business actors, and researchers in supporting responsive and competitive regional digital economic transformation.
PENGARUH LITERASI KEUANGAN, KEGUNAAN APLIKASI, DAN KUALITAS LAYANAN TERHADAP KEPUTUSAN PEMBELIAN REKSA DANA MELALUI APLIKASI BIBIT PADA KALANGAN GENERASI Z DI JAWA BARAT Fathimah Azzahra Rahadian; Irsyad Kamal; Layyinaturrobaniyah
Journal of Social and Economics Research Vol 7 No 1 (2025): JSER, June 2025
Publisher : Ikatan Dosen Menulis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54783/jser.v7i1.899

Abstract

Salah satu alat investasi reksa dana yang populer di kalangan Generasi Z adalah aplikasi Bibit karena kepraktisannya dan kemudahan penggunaannya. Meskipun demikian, latar belakang literasi keuangan konsumen masih beragam, yang dapat memengaruhi pilihan investasi mereka. Tujuan penelitian ini adalah untuk mengetahui secara parsial dan simultan bagaimana literasi keuangan, kegunaan aplikasi, dan kualitas layanan memengaruhi keputusan Generasi Z di Jawa Barat untuk membeli reksa dana melalui aplikasi Bibit. Studi ini menggunakan kombinasi metode kuantitatif dan kualitatif. Temuan penelitian menunjukkan bahwa meskipun kegunaan aplikasi dan kualitas layanan memengaruhi keputusan pembelian secara parsial, literasi keuangan tidak memiliki dampak parsial. Kesimpulan ini didukung oleh hasil wawancara, yang menunjukkan bahwa sebagian besar responden memilih Bibit lebih berdasarkan pada kemudahan penggunaan dan keandalan sistem aplikasi daripada pengetahuan mereka tentang literasi keuangan. Penelitian ini menunjukkan bahwa, dalam hal Generasi Z, faktor teknologi dan layanan memiliki dampak yang lebih besar pada pilihan investasi.
PENGARUH LITERASI KEUANGAN, KEGUNAAN APLIKASI, DAN KUALITAS LAYANAN TERHADAP KEPUTUSAN PEMBELIAN REKSA DANA MELALUI APLIKASI BIBIT PADA KALANGAN GENERASI Z DI JAWA BARAT Fathimah Azzahra Rahadian; Irsyad Kamal; Layyinaturrobaniyah
Journal of Social and Economics Research Vol 7 No 1 (2025): JSER, June 2025
Publisher : Ikatan Dosen Menulis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54783/jser.v7i1.899

Abstract

Salah satu alat investasi reksa dana yang populer di kalangan Generasi Z adalah aplikasi Bibit karena kepraktisannya dan kemudahan penggunaannya. Meskipun demikian, latar belakang literasi keuangan konsumen masih beragam, yang dapat memengaruhi pilihan investasi mereka. Tujuan penelitian ini adalah untuk mengetahui secara parsial dan simultan bagaimana literasi keuangan, kegunaan aplikasi, dan kualitas layanan memengaruhi keputusan Generasi Z di Jawa Barat untuk membeli reksa dana melalui aplikasi Bibit. Studi ini menggunakan kombinasi metode kuantitatif dan kualitatif. Temuan penelitian menunjukkan bahwa meskipun kegunaan aplikasi dan kualitas layanan memengaruhi keputusan pembelian secara parsial, literasi keuangan tidak memiliki dampak parsial. Kesimpulan ini didukung oleh hasil wawancara, yang menunjukkan bahwa sebagian besar responden memilih Bibit lebih berdasarkan pada kemudahan penggunaan dan keandalan sistem aplikasi daripada pengetahuan mereka tentang literasi keuangan. Penelitian ini menunjukkan bahwa, dalam hal Generasi Z, faktor teknologi dan layanan memiliki dampak yang lebih besar pada pilihan investasi.
Liquidity Risk Management in Corporate Finance: Strategies for Financial Resilience Adzka Rosa Sanjayyana; Irsyad Kamal; Muhammad Rispan Affandi; Medeilia Bernike Br Ginting; Abdul Rosid
Jurnal Informasi dan Teknologi 2025, Vol. 7, No. 2
Publisher : SEULANGA SYSTEM PUBLISHER

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.60083/jidt.vi0.677

Abstract

Liquidity risk management is one of the crucial aspects in maintaining the operational continuity and financial stability of companies. This study aims to explore various strategies employed by Indonesian companies in managing liquidity risk, as well as their impact on financial resilience. The main focus of this research includes cash flow management, financing source diversification, technology utilization, debt management, and the use of hedging strategies. The research findings show that companies with effective liquidity management strategies, such as the use of cash flow projections and cloud-based technology, are more resilient in uncertain market conditions. Furthermore, financing diversification through revolving credit, capital markets, and equity provides flexibility in accessing the necessary funds during liquidity crises. Managing debt with a balance between short-term and long-term debt also plays an important role in reducing liquidity pressure. On the other hand, hedging against exchange rate and interest rate fluctuations using derivative instruments helps companies mitigate external risks that could affect their liquidity. The study concludes that the implementation of these strategies is essential in maintaining liquidity stability and the competitiveness of companies in the face of global economic challenges. Therefore, companies need to develop adaptive and sustainable liquidity management policies to face future economic uncertainties.
The Impact Of The E-Commerce Commercial Jingle On Customer Attitude Among Generation Z Audiences Muhammad Aqshel Revinzky Nizar; Rizky Ramadhan; Kamal, Irsyad
International Journal of Management and Business Economics Vol. 4 No. 1 (2025): October
Publisher : CV Putra Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58540/ijmebe.v4i1.1013

Abstract

The COVID-19 pandemic caused significant disruption to Indonesia’s economy, severely affecting traditional commerce while accelerating the growth of e-commerce. Shopee, as the market leader, leveraged various marketing strategies, including its Shopee COD (Cash on Delivery) commercial jingle, to strengthen brand awareness and attract users. This study examines the quality of the Shopee COD commercial jingle, analyzes Generation Z customers’ attitudes toward it, and evaluates its influence on these attitudes. Using a quantitative, causal associative approach, data were collected via an online survey of 125 Generation Z respondents who had heard the jingle and used the Shopee application. The study adopts a five-dimensional jingle evaluation model (memorability, meaningfulness, likability, adaptability, protectability) and the ABC Model of Attitudes (affective, behavioral, cognitive) to analyze the relationship between jingle quality and customer attitudes. Results show a significant positive correlation between jingle quality and customer attitude, with jingle quality explaining 42% of the variance in attitudes.
Co-Authors A. Malik Fajar Abdul Rosid Adhadian Akbar Adzka Rosa Sanjayyana Agung Anggara Rudini Agus Santoso Amalis Karisma Amaliya Shofiana Andreas Recki Prasetyo Andreas Recki Prasetyo Anindita Nirkin Maheswa Aprih Santoso Arida Susilowati Iswanto Arif Rahman Ariyanto M Arrofaha, Nawwall Asyifa Anandya Athallah, Muhammad Ariq Baiq Farhatul Wahidah Bastanta Prawira Tarigan Benedicta Christina Carmeline Cakranegara, Pandu Adi Cattleya Rejito Chandra, Johnny Chitra Indah Sari Choeriyah, Siti Darmawanto Darmawanto Deru R Indika (Universitas Padjadjaran - Indonesia) Dj, Arifhan Ady Etty Susilowati Farhany Richas Fathimah Azzahra Rahadian Fifi Gus Dwiyanti Fitria Sari Hapsari Widayani Hasan Basri Hety Devita ISKANDAR ZULKARNAEN SIREGAR Jamaludin, Endang Joval Ifghaniyafi Farras Judijanto, Loso Komalasari, Ika Kurnia Khafidhatur Rafiah Kurnia Khafidhatur Rafiah KUSUMADEWI SRI YULITA Latifa Mischa Saqina Layyinaturrobaniyah Lukman Hakim M. Chairul Ihsan Matthew Olufemi Adio Medeilia Bernike Br Ginting Miswari Miswari Muhamad Aqshel Revinzky (Universitas Padjadjaran - Indonesia) Muhammad Aqshel Revinzky Muhammad Aqshel Revinzky Nizar Muhammad Aqshel Revinzky Nizar Muhammad Hisyam Nadhir Muhammad Rispan Affandi Muhammad Rizki Perdana NAWP, Rizal Perlambang C Nur Hayati Pandu Adi Cakranegara Prihastuti, Asepma Hygi Putra, Agus Rachmat, Henti Hendalastuti Rahlana Shidiq Azqar Ratih Pratiwi Rini Armin Riri Cornellia Rizkiati Khasanah Rizky Ramadhan Rosari, Renya Safaruddin Saipul Al Sukri Salim Diarra Siska Yuli Anita Sonia Sischa Eka Putri Sulwani Husna Afrizal Sunu Widianto Supriyanto Susila, Susila Susilo Surahman Tuti Dharmawati Tuti Dharmawati Ubbadul Adzkiya' Yudi Azis Zet Ena