p-Index From 2021 - 2026
11.682
P-Index
Claim Missing Document
Check
Articles

IMPLEMENTASI SISTEM PEMBERIAN PESANGON TERHADAP KEMANDIRIAN PENSIUN KARYAWAN MELALUI KEWIRAUSAHAAN PADA PTPN IV REGIONAL II KEBUN AIR BATU ASAHAN SUMATERA UTARA TAHUN 2024-2025 Melinda, Yola Riska; Simbolon, Agustine Gloria; Nasution, Elfitri Novita; Simbolon, Irfan; Rajaguguk, Patricia Herpayanti; Siagian, Nalom
GOVERNANCE: Jurnal Ilmiah Kajian Politik Lokal dan Pembangunan Vol. 13 No. 1 (2026): 2026 Januari
Publisher : Lembaga Kajian Ilmu Sosial dan Politik (LKISPOL)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56015/gjikplp.v13i1.705

Abstract

The internship activities were carried out with the aim of understanding the impact of the severance pay system implementation on employess’ retirement independence throught entrepreneurship at PTPN IV Regional II Air Batu Plantition, Asahan, North Sumatra, during 2024-2025. Severance pay is expected to serve as capital for employess’ entering retirement, but the suscces of its use is greatly influence by entreprenurial abilities.
The Influence of Creativity on Welfare Through Self-Efficacy in the Lake Toba Area of Samosir District Nalom Siagian; Darma Manalu; Artha Lumban Tobing; Natalia E Sihombing; Jhonson Pasaribu
Jurnal Penelitian Pendidikan IPA Vol 10 No SpecialIssue (2024): Science Education, Ecotourism, Health Science
Publisher : Postgraduate, University of Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/jppipa.v10iSpecialIssue.7803

Abstract

This research aims to analyze the influence of creativity, business interest and self-efficacy on community welfare in the Lake Toba area of Samosir Regency as a tourist attraction, using IBM AMOS path analysis with a sample of 200 people spread across nine sub-districts. This research uses primary data and secondary data collected using the Liskert scale and field observations. The results of the research show that creativity has a direct effect on community welfare, creativity has a direct effect as evidenced by the value (p) = 0.000 < 0.05. Self-efficacy is able to mediate creativity to improve welfare with the result t = 13.15092246 > t table (0.05; 200-4) = 1.972141. Therefore, the first, second and sixth hypotheses in this research can be accepted. Business interests have a direct influence on community welfare. This can be proven by the value (p) = 0.000 < 0.05 while business interest on self-efficacy has no effect with value (p) = 0.34 > 0.05 and self-efficacy is unable to mediate business interest to improve community welfare with calculated t value = -0.93118348 < t table (0.05; 200-4) = 1.982597 then the third hypothesis is accepted while the fourth hypothesis and the seventh hypothesis are rejected.
PERAN MEDIA SOSIAL TERHADAP MINAT BERWIRAUSAHA GENERASI MUDA Sidebang, Johan; sinaga, Monica; sihombing, Axido; Hutasoit, Dio; Rajagukguk, Patricia Herpayanti; Siagian, Nalom
GOVERNANCE: Jurnal Ilmiah Kajian Politik Lokal dan Pembangunan Vol. 13 No. 2 (2026): 2026 Februari
Publisher : Lembaga Kajian Ilmu Sosial dan Politik (LKISPOL)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56015/gjikplp.v13i2.736

Abstract

Interest is a desire or feeling of attraction to something that a person wants to do without any coercion and based on their personal desires. Interest will motivate someone to achieve something. Many factors influence students' interest in entrepreneurship, including social media, entrepreneurial knowledge, and self-confidence. The purpose of this study was to determine the influence of social media, entrepreneurial knowledge, and self-confidence on the entrepreneurial interest of the younger generation. Data collection used a systematic review by analyzing research manuscripts obtained from Google Scholar indexed nationally and internationally over the past five years. The results of this study indicate that social media has a positive and significant influence on entrepreneurial interest, entrepreneurial knowledge has no significant influence on entrepreneurial interest, self-confidence has a positive and significant influence on entrepreneurial interest, and social media. Entrepreneurial knowledge and social media jointly influence entrepreneurial interest in the younger generation.
PENGARUH DIGITAL MARKETING TERHADAP PERTUMBUHAN USAHA MIKRO KECIL MENENGAH (UMKM) DI ERA DIGITAL. Silaban, Yusuf Arnawi; zega, Sepman Teguh; Tambunan, Renhad; Marpaung, Rossy Perwarissa; Rajagukguk, Patricia Herpayanti; Siagian, Nalom
GOVERNANCE: Jurnal Ilmiah Kajian Politik Lokal dan Pembangunan Vol. 13 No. 2 (2026): 2026 Februari
Publisher : Lembaga Kajian Ilmu Sosial dan Politik (LKISPOL)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56015/gjikplp.v13i2.737

Abstract

The development of digital marketing offers numerous opportunities for MSMEs to enhance their business growth. This study aims to analyze the impact of digital marketing on MSME growth today. The method used is a qualitative method, collecting data through interviews and direct observation of MSMEs. The results show that the use of social media and digital platforms can increase brand awareness, boost sales, and expand the market. This program provides digital training, assistance with access to capital, and technical support so that MSMEs can more easily adapt to technological changes. Studies on the impact of the digital economy on MSMEs are increasingly relevant amidst the rapid digital transformation. Research shows that digitalization can increase MSME productivity and operational efficiency, ultimately driving economic growth.
PERAN PENDIDIKAN KEWIRAUSAHAAN DAN PEMANFAATAN MEDIA SOSIAL TERHADAP PEMBENTUKAN JIWA WIRAUSAHA MAHASISWA DALAM MENGEMBANGKAN USAHA KECIL Sianturi, Indra Prayogi; Pasaribu, Andreas Mian Asiniroha; Hutahaean, Linda Sariana; Sagala, Desi Peronika Putri; Rajagukguk, Patricia Herpayanti; Siagian, Nalom
GOVERNANCE: Jurnal Ilmiah Kajian Politik Lokal dan Pembangunan Vol. 13 No. 3 (2026): 2026 Maret
Publisher : Lembaga Kajian Ilmu Sosial dan Politik (LKISPOL)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56015/gjikplp.v13i3.738

Abstract

Entrepreneurship education plays a strategic role in shaping students’ entrepreneurial spirit amid limited employment opportunities and the rapid development of the digital economy. In addition, social media utilization has become a relevant medium for students in developing small businesses. This article aims to analyze the role of entrepreneurship education and social media utilization in shaping students’ entrepreneurial spirit in developing small enterprises. This study employed a qualitative approach with a descriptive method. Data were collected through interviews, observations, and documentation and analyzed using descriptive qualitative techniques. The findings indicate that entrepreneurship education contributes to the development of students’ entrepreneurial attitudes, mindset, and motivation, while social media serves as a practical medium for implementing entrepreneurial activities that support small business development. The integration of entrepreneurship education and social media utilization effectively fosters an adaptive and innovative entrepreneurial spirit among students. Therefore, entrepreneurship education and social media utilization should be continuously strengthened in higher education institutions.
PERAN KEWIRAUSAHAAN MAHASISWA TERHADAP UMKM BERBASIS DIGITAL Sihombing, Suryani; Simbolon, Dino; Purba, Pransisko; Simbolon, Dames; Herpayanti, Patricia; Siagian, Nalom
GOVERNANCE: Jurnal Ilmiah Kajian Politik Lokal dan Pembangunan Vol. 13 No. 3 (2026): 2026 Maret
Publisher : Lembaga Kajian Ilmu Sosial dan Politik (LKISPOL)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56015/gjikplp.v13i3.739

Abstract

In facing business competition in the digital economy era, the digitalization of Micro, Small, and Medium Enterprises (MSMEs) has become a primary necessity. By participating in technology-based entrepreneurial activities, students have significant opportunities to act as agents of change. This study aims to explore how student entrepreneurship contributes to the development of digital-based MSMEs. The research was conducted using a qualitative approach, including observation, interviews, and literature review. The findings indicate that student entrepreneurship supports product innovation, digital marketing, the use of social media and marketplaces, and the improvement of MSME actors’ digital literacy. Consequently, these contributions enhance competitiveness and expand market reach for MSMEs. However, challenges remain, such as limited resources and the readiness of MSME actors to adopt digital
SUDUT PANDANG MAHASISWA TERHADAP KEWIRAUSAHAAN SEBAGAI PILIHAN KARIER DI TENGAH RENDAHNYA LAPANGAN KERJA TERBUKA Hutabarat, Yohana Kristin; Br. Panjaitan, Martha Cristina; Hutapea, Dhea Febryola; Dabukke, Gita Jelita; Siagian, Nalom; Rajagukguk, Patricia Herpayanti
GOVERNANCE: Jurnal Ilmiah Kajian Politik Lokal dan Pembangunan Vol. 13 No. 3 (2026): 2026 Maret
Publisher : Lembaga Kajian Ilmu Sosial dan Politik (LKISPOL)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56015/gjikplp.v13i3.740

Abstract

The limited availability of formal employment has become a serious challenge for university students in determining their future career paths. This condition encourages students to consider entrepreneurship as an alternative and promising career option. This study aims to explore students’ perspectives on entrepreneurship as a career choice amid the scarcity of open job opportunities, as well as to identify the factors influencing entrepreneurial interest. The research employs a descriptive qualitative approach, with data collected through semi-structured interviews involving students who have taken entrepreneurship courses or shown an interest in entrepreneurial activities. The findings indicate that students perceive entrepreneurship as an opportunity to achieve economic independence, develop creativity, and create new job opportunities. However, entrepreneurship is also viewed as a career path with high risks, requiring sufficient capital and experience. Internal, external, and educational factors play significant roles in shaping students’ entrepreneurial interests. With supportive entrepreneurial education and a conducive environment, entrepreneurship has the potential to become a long-term solution for reducing educated unemployment and enhancing youth participation in economic development.
The Influence of Education and Training on Employee Career Development at PT. Asam Jawa Medan Sijabat, Hegy Maylisa; Siagian, Nalom; Pasaribu, Vera A. R.
AS-SABIQUN Vol 8 No 2 (2026): MARET
Publisher : Pendidikan Islam Anak Usia Dini STIT Palapa Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36088/assabiqun.v8i2.6092

Abstract

Driven by the scarcity of empirical studies on specific competency determinants in the plantation industry, this study examines the impact of education and training on career advancement at PT. Asam Jawa Medan. Initial observations revealed a mismatch between employees’ educational qualifications and job requirements, as well as inconsistency in the implementation of training programs. Adopting a quantitative design, the study involved 52 respondents selected through purposive sampling, with data collected via structured questionnaires and analyzed using multiple linear regression in SPSS. The results show that both education and training have a positive and significant effect on career development, and that their combined influence explains 50.5% of the variance in employees’ career growth. These findings align with established human resource management theories and confirm that enhancing the quality of education and the effectiveness of training initiatives is critical for supporting career mobility in the plantation sector. The study concludes that organizations should raise recruitment standards, strengthen technical training, and implement transparent promotion systems to better align competencies with career pathways. Theoretically, the research contributes to the human resource management literature on career development, while practically it offers guidance for HR policy refinement and identifies avenues for future research on additional determinants such as work motivation, leadership, and organizational culture.
The Influence Of Digital Marketing Strategy and Product Quality On Sales Of Culinary Micro, Small, And Medium Enterprises (MSMEs) In Kualuh Leidong District Tumorang, Citra Agustina Br; Siagian, Nalom; Sinaga, Kepler
Jurnal Ilmu Pendidikan dan Sosial Vol. 5 No. 1 (2026): April
Publisher : CV Putra Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58540/jipsi.v5i1.1476

Abstract

The purpose of this study is to determine the effect of digital marketing strategies and product quality on the sales of micro, small, and medium enterprises in Kualuh Leidong District. The population in this study were culinary MSMEs in Kualuh Leidong District. The sampling technique used the Slovin formula, which is a sampling technique with special considerations so that it is worthy of being a Slovin sample and obtained a research sample of 60 respondents. The research variables used two variables, namely dependent and independent variables. For the independent variable (X) includes: digital marketing strategy (X1) and product quality (X2) and the dependent variable (Y) product sales. The data collection technique used was a questionnaire and multiple linear analysis with the equation obtained in this study is the analysis of Y = 8.263 + 0.228X1 + 0.154X2 it can be concluded that the constant value of 8.263 is the consistency value of the culinary MSME product sales variable in Kualuh Leidong District of 8.263. Based on the results of the partial hypothesis test (t test) shows that the digital marketing strategy (X1) has a positive and significant effect on product sales (Y) with a calculated t value of 3.280 and a significance value of 0.002 <0.05. Product quality (X2) also has a positive and significant effect on product sales (Y) with a calculated t value of 2.306 and a significance value of 0.025 <0.05. The results of the simultaneous test (F test) show that the digital marketing strategy and product quality together have a significant effect on the sales of culinary MSME products in Kualuh Leidong District, with a calculated F value of 7.253 and a significance value of 0.002 <0.05. And the results of the coefficient of determination test (R Square) show a value of 0.175, which means that the digital marketing strategy and product quality are able to explain variations in product sales by 17.5%, while the remaining 82.5% is influenced by other variables outside this study. Thus, it can be concluded that digital marketing strategies and product quality significantly influence the sales of culinary MSMEs in Kualuh Leidong District. Culinary MSMEs are advised to continuously optimize their digital marketing strategies and improve product quality to boost sales and business competitiveness
THE INFLUENCE OF SUPERVISION AND SOCIALIZATION STRATEGIES OF BAWASLU MEDAN CITY ON PUBLIC PARTICIPATION IN THE 2024 ELECTION Rencina; Sianturi, Risnawati; Limbong , Ida Ela R; Siagian , Nalom; Tobing , Artha Lumban
International Journal of Cultural and Social Science Vol. 7 No. 2 (2026): International Journal of Cultural and Social Science
Publisher : Pena Cendekia Insani

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53806/ijcss.v7i2.1347

Abstract

This study examined the influence of the supervisory strategy and socialization strategy of the Election Supervisory Body of Medan City on community participation in the 2024 election. The problem addressed was the declining voter participation rate and the gap between implemented electoral supervision efforts and actual public involvement. A quantitative approach was employed using survey data collected from community respondents. The supervisory strategy was measured through preventive actions, law enforcement, and participatory monitoring, while the socialization strategy was assessed through information dissemination, public education, and communication media utilization. The findings indicated that both supervisory and socialization strategies significantly affected community participation. The socialization strategy showed a stronger influence because effective dissemination of electoral information improved public awareness and motivation to vote. The study concluded that strengthening communication-based outreach and community-based monitoring enhanced democratic participation and supported the realization of fair and credible elections.
Co-Authors Adanan Silaban Anasthasya Br Gultom Anggresia, Feni Artha Lumban Tobing Artha Lumban Tobing Banjarnahor, Henok Maruba Berutu, Lasriani Br Pelawi, Karina Mega Liasta Br. Panjaitan, Martha Cristina CYNDIA AUDRIA SIANTURI Cyndia Audria Sianturi Dabukke, Gita Jelita Dachi, Yahya Liok Daeli, Giver Surya P Dalimunthe, Ritha F. Damanik, Rama Yanti Daniel Pakpahan, Daniel Darma Manalu Darma Manalu Darma Manalu Darma Manalu Degodona, L. Primawati Dimpos Manalu Duha, Pelayaran Emi Dewi Susanti Entin Tamaro Hutajulu Erlina Erlina Farasi, Tri Sastraman Gea, Silvia Decmerry Natalia Gulo, Ellenvis Gulo, Nifarius Gulo, Suci Sang Primadona Gultom, Dona Esra Mariana HALAWA, DARMAN KASIH Halawa, Darmanius Hasibuan, Elfirianti Herlina Manullang Herpayanti, Patricia Hisar Siregar Hondo, Wantri Hutabarat, Yohana Kristin Hutagalung, Feby Vantina Hutahaean, Linda Sariana Hutapea, Dhea Febryola Hutapea, Wida Hutapea, Wilda Vionasari Hutasoit, Dio Irentina Sinaga Jhonson Pasaribu Johnson Pasaribu Jonson Rajagukguk Karo, Jani Putri Nasrani Br Kepler Sinaga Limbong , Ida Ela R Lubis, Rut Onike Lumbantoruan, Adi Putra Manalu, Maria Nova Juliana Marbun, Budiman Maringan Panjaitan Marpaung, Rossy Perwarissa Medrofa, Daud Melinda, Yola Riska Misefa Harefa Monica Pardosi Nahampun , Srivianita Nainggolan, Alexandre Wilhem Napitupulu, Lenni Nasution, Elfitri Novita Natalia E Sihombing Natalia E Sihombing Pane, Vitria Panjaitan, Hana Maria Pardosi, Fitri Apriani Pasaribu, Andreas Mian Asiniroha Pasaribu, Jhonson Purba, Pransisko Purba, Putri Damai Yanti Rajaguguk, Particia Herpayanti Rajaguguk, Patricia Herpayanti Rajagukguk, Patricia Herpayanti Rencina Ridhon MB Simangunsong Risnauli Sihombing Roida Nababan Sagala, Desi Peronika Putri Sarumaha, Pontianus P Sarumaha, Pontianus P. Siagian, Abigail Ayumi Siagian, Grace Angelia Julieta siagian, lasma Siagian, Theresia Mastiur Ningsih Siagian, Theresia Mastiur Ningsing Sianturi, Charles M Sianturi, Iani Sianturi, Indra Prayogi Sianturi, Irvan Sudarto Sianturi, Risnawati Sidebang, Johan Sihombing, Axido Sihombing, Natalia Sihombing, Natalia E. Sihombing, Natalia E. T. Sihombing, Natalia E.T. Sihombing, Natalia ET Sijabat, Hegy Maylisa Silaban, Yusuf Arnawi Simangunsong, Ridhon Simangunsong, Ridhon M B Simangunsong, Ridhon MB Simanjuntak, Diana Kristina Simanjuntak, Natasya Stevani Simanjuntak, Sabriana Royani Simatupang, Junianto P. Simbolon, Agustine Gloria Simbolon, Dames Simbolon, Dino Simbolon, Irfan Sinaga, Febrianti Sinaga, Intan Octavianty Sinaga, Irentina sinaga, Monica Sinaga, Wirna Sinaga, Yolanda Febrianti Br Siregar, Ardina Ella Putri Siregar, Nia Astuti Sitanggang, Ade Adryana Putri Sitanggang, Sammer Andreas Sitio, Sisiang Riani Saragih Sitohang, Fani Anastasia Sitorus, Lampola Sitorus, Lampola P. Situmorang, Imelda Bintang Kasih Steven Jordan Siallagan STEVEN, ORLANDO SUNDAY ADE SITORUS Suryani Sihombing, Suryani Suwardi Lubis Tambunan, Renhad Tanjung, Ayu Andira Tarigan, Dodi Evrata Tobing , Artha Lumban Tobing, Artha Tobing, Artha L Tumorang, Citra Agustina Br Turnip, Nova Anastasia Vera A.R. Pasaribu Waruwu, Poppy Efrida Zagoto, Deskarnial Zebua, Ayub Cristoper Zega, Ellen Gracia Zega, Hesti Mariani Zega, Historisman Zega, Ronaldo Zega, Sepman Teguh