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Masni Masni
Fakultas Kesehatan Masyarakat Universitas Hasanuddin
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Analysis of Liquidity Ratios and Profitability Ratios to Assess Financial Performance at PT. Unilever Indonesia Tbk for the Years 2015–2024 masni, Masni; Eko Giyatiningrum, Eko Giyatiningrum
Indonesian Interdisciplinary Journal of Sharia Economics (IIJSE) Vol 9 No 1 (2026): Sharia Economics
Publisher : Universitas KH. Abdul Chalim Mojokerto

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Abstract

This study aims to analyze the financial performance of PT Unilever Indonesia Tbk during the 2015-2024 period based on liquidity and profitability ratios. The research employs a descriptive quantitative method using secondary data obtained from the company’s annual financial statements. The analysis is conducted through the calculation of the Current Ratio (CR) and Quick Ratio (QR) as liquidity indicators, as well as the Gross Profit Margin (GPM), Net Profit Margin (NPM), Return on Investment (ROI), and Return on Equity (ROE) as profitability indicators. The results show that both liquidity and profitability ratios experienced fluctuations with a downward trend, particularly since 2019, due to declining sales and increasing operating expenses. Overall, the company’s financial performance is considered fairly good but shows a decreasing trend. It is recommended that the company improve asset management efficiency, cost control, and sales strategies to enhance liquidity and profitability in the future.
Co-Authors . Juhriah Abdul Maing, Rosmawati Andilala Areni, Intan S. Ariandi Arsad Bahri Asriati Asriati, Asriati Astuti Sajak Asyrafunnisa, Asyrafunnisa Baharuddin Baharuddin Baso, Bahtiar Batau, ST. Haliah Besse Rismayani D. Moelier, Dahlia Dali, Dali Darmawansyah, Andi Darsim Gaffar, Herry Daud Mahande, Ridwan Diana, Sari Eko Giyatiningrum, Eko Giyatiningrum Elis Tambaru Fadillah, Rizka Fahruddin Fahruddin Fauzan, Moh Rizki Fauziah Syamsi, Fauziah Firdiani, Dian Fitria, Devi Nur Fitriayana, Fitriayana Gunawan, M Gustimal Witri Hafinda, Tengku Hairil Akbar Hamid, Sundari Hamsu Abdul Gani HASNAWI HARIS Hasyim, Muhammad Qasas Hasyim, Muhammad Qasash Ifa Safira Irwansyah Suwahyu Jasruddin Daud Malago Jumadi Jumadi Kadir, Jusmarini Kamaruddin, Syamsu A Kaseger, Henny Khadijah Khadijah Khaerani Rahman, Sri Khaerani, Asti Khomariah, Putri Ayu Kusmawati, Iin Lahlau, Keren Lia Murlisa, Lia Lubis, Nur Azizah Manguntungi, Baso Maya Agustina Mayanda, Suci Mayang Sari Mooduto, Moh. Ikram Muhammad Asriadi Muhammad Basir Muhtar Muhtar Muis, Nurmuliayanti Muna, Nasir Nopitasari, Dewi Nur Amaliyah Syahbur, Syaila Nurdin, Muhammad Rizaldi Trias Jaya Putra Nurdin, Rizaldi Nurdin, Rizky Aprilliani Nurhikmah Nurhikmah Nurleli, Nurleli Otang Kurniaman Palulungan, Ratni Paputungan, Siti Arifqa Putri, Nina Eka Rahayu Indriasari Rahmi, Rina Ramadhan, Ahmad Kasim Ramadhan, Muhammad Firdaus Rauf, Wahyudin Renden , Sarlita Riskyani, Shanti Ruth Dameria Haloho Saifuddin Sirajuddin Saifuddin Sirajuddin Saleh, Hamsir Sirajul Firdaus, Sirajul Sri Dwi Friwarti, Sri Dwi St. Fatima Hamid Suherman, Suherman Syamsu Andi Kamaruddin Tang, Muhammad Tenri Abeng, Andi Tisnilawati, Tisnilawati Umar, Muhammad Ruslan Utami, Amaira Veni Hadju Wahyudi Gani, Andika Wahyuni Abidin Wawan Joko Pranoto Wilma Wilma, Wilma Wirawan, Zose Wungubelen, Alexander Lado Yarsi Efendi, Yarsi Yastria, Nurul Marisya Zulfikar, Muh. Ihsan