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PENDAMPINGAN PEMASARAN UKM KAIN PERCA PEKON BANDUNG BARU BERBASIS MEDIA SOSIAL FACEBOOK Trisnawati Trisnawati; Eva Yuliana; Citrawati Jatiningrum; Andino Maseleno
Jurnal PkM Pemberdayaan Masyarakat Vol 2 No 3 (2021): Jurnal PkM Pemberdayaan Masyarakat
Publisher : LP3K Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56327/jurnalpkm.v2i3.35

Abstract

Strategi pemasaran dengan memanfaatkan kemajuan Teknologi Informasi yang dimilikinya dampak yang efisien secara finansial dan proses praktis, dengan menggunakan media sosial juga buat hasil terbaik. Promosikan bisnis Anda menggunakan media sosial gratis dan dapat menarik pelanggan baru menggunakan media sosial, ini sangat cocok jika diterapkan di bisnis UKM (Usaha Kecil Menengah). Pendampingan PkM ini bertujuan untuk mengeksplorasi penggunaan media sosial sebagai strategi pemasaran untuk UKM Kain Perca di Pekon Badung Baru. Hasil PkM menunjukkan bahwa strategi pemasaran melalui sosial media bisa membangun hubungan yang kuat pelaku usaha UKM dan Konsumen serta miningkatkan omset penjualan bagi pelaku usaha.
Financial Management Information System within Government Institution and Supply Chain Strategy: Implementation Technology Acceptance Model (TAM) Citrawati Jatiningrum; Rita Irviani; Fauzi Fauzi; Abdul Halim; Supriyadi Supriyadi
International Journal of Supply Chain Management Vol 8, No 3 (2019): International Journal of Supply Chain Management (IJSCM)
Publisher : International Journal of Supply Chain Management

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Abstract

The provision of comprehensive financial information by the government institution is needed by the wider community to boost the effectiveness of the information to the society and government, and decision-making. This system produces information that is able to encourage the realization of a clean, transparent, and able government to respond to changing demands effectively. Therefore, the success of the information system if the users are successful in the model of acceptance of the systems and information technology and it would be improving their performance. This research aims to examine the acceptance of regional financial information systems in government using the Technology Acceptance Model (TAM) and evidence of its influence on the performance. The study found 556 respondents who are civil servants in Lampung Province. The finding using SEM analysis shows that all constructs have an effect in conformity with the concept of TAM in a government institution. This study reveals that all variables which include the model of TAM theory have a positive impact on the user's performance. It also improves the effectiveness of the information system within the government institution, especially the implementation of the financial management information system.
Environmental Caring Through Character Education In Vocational School Lusy Tunik Muharlisiani; Yoyok Soesatyo; Amrozi Khamidi; Nunuk Hariyati; Siti Bariroh; Endang Noerhartati; Johny Sugiono; Citrawati Jatiningrum
IJEBD (International Journal of Entrepreneurship and Business Development) Vol 4 No 1 (2021): January 2021
Publisher : LPPM of NAROTAMA UNIVERSITY

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (351.268 KB) | DOI: 10.29138/ijebd.v4i1.1224

Abstract

Purpose: This research aims to describe the character of environmental awareness of character education and finding model of the development of character strengthening. Design/methodology/approach: This method uses descriptive qualitative, data collection by in-depth interviews, surveys, observations, and documentation by observing the development of the character of environment. The data sources are principals, teachers, students, and parents. Efforts can be made by playing methods included in the curriculum for local content such as Ethics and Introduction to the Environment. The nature of concern for the environment will be increasingly imprinted if in addition to education at school while at home, parents of students also motivate, give advice and role models to care for the environment and will be more effective when collaborated formal and informal education. The data validity technique uses technique and source triangulation through data display, data reduction, and conclusion drawing. Finding: The results are 1) the development of the school curriculum includes self-development programs, integration in subjects, and school culture (school local content, living drug stores, parks, spaces and offices, inspiration to understudies, use of endowments and disciplines, and character advancement, caring , and Responsibility); 2) Input from stakeholders to strengthen environmental care character education for students; 3) The model of developing character of environmental care in vocational students. Research limitations/implications: Result of this research can be used as references to increase environmental caring through character education in vocational school Practical implications: The conclusion that Vocational Schools have implemented character education is the presence of strategies, ideas and nature-based learning, and the availability of supporting facilities and infrastructure. Paper type: Research Paper
The Contribution of Customer Satisfaction towards Company Image and its impact in Revolution Industry 4.0 Era Samsurijal Hasan; Citrawati Jatiningrum; Miswan Gumanti
IJEBD (International Journal of Entrepreneurship and Business Development) Vol 5 No 2 (2022): March 2022
Publisher : LPPM of NAROTAMA UNIVERSITY

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (694.228 KB) | DOI: 10.29138/ijebd.v5i2.1795

Abstract

Purpose: This study focus on the crucial factors with the development of the workflows for enhancing the corporate images in the public company. Design/methodology/approach: The reviews were quantitative studies using three primary data (i.e., Observation, Questioners, and Interviews) with followed by data analysis and model with the workflow determination. Findings: The result shows company image variable is positively influenced by customer satisfaction variable. Also, the Quality of service reach the level of excellence expected and meet customer needs. The Quality of service becoming very important due to its understanding market and customer needs to and the product or services which should be given by the company. Quality of service is the crucial factor for a company to sustainable and make quality improvements in processing, packaging, and distributing for better company images. Research limitations/implications: Although, the Regional Water Management Company (PDAM) as a local monopoly company providing water for society, improvements in service need to be implemented for enhanced the company images. They should be developing to improve public services, in terms of qualities that qualify as clean water and quantity in the sense that more communities can be served. Practical implications: Therefore, it is necessary that the implementation of quality control management is planned, and implemented systematically and continuously, for the stability of the company. Originality/value: This paper is originality Paper type: Research paper
INVESTIGASI PENGARUH KOMPOSISI DEWAN DAN KONSENTRASI KEPEMILIKAN PADA KUALITAS PENGUNGKAPAN LAPORAN KEUANGAN Citrawati Jatiningrum; Fauzi Fauzi; Bernadhita H.S Utami
AKUNTABILITAS Vol 16, No 1 (2022): AKUNTABILITAS
Publisher : Department of Accounting, Faculty of Economics, Universitas Sriwijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29259/ja.v16i1.16146

Abstract

Crucial issues in Asia occur when modern companies are majority owned by large shareholders and effectively control the company. This phenomenon will lead to type II agency conflict, its happens conflict between the majority shareholder and the minority shareholder. This study aims to investigate the effect of the board composition and concentrated ownership on the disclosure quality of financial statement. The samples selected are companies in Indonesia with concentrated ownership. This study uses multiple regression analysis method with the statistical test result reveal that the concentration of ownership has a negative effect on the disclosure quality, while the board composition has a significant positive effect on the quality of disclosure. However, independent commissioners have no influence on the quality of financial statements. This study provides evidence that the concentration of ownership and board composition has an impact on the disclosure quality in Indonesian companies. This finding can be consideration for regulators and policy makers for improving good corporate governance and review the disclosure requirements of financial statements as a form of protection for minority shareholders. 
PENGARUH PENDAPATAN DAERAH DAN KINERJA KEUANGAN TERHADAP PERTUMBUHAN EKONOMI DAN KESEJAHTERAAN MASYARAKAT PADA KABUPATEN/KOTA PROVINSI LAMPUNG Rita Irviani; Citrawati Jatiningrum; Kasmi Kasmi
AKUNTABILITAS Vol 11, No 1 (2017): AKUNTABILITAS
Publisher : Department of Accounting, Faculty of Economics, Universitas Sriwijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29259/ja.v11i1.8925

Abstract

Regional income is one of the important factors in the implementation of government wheels and become one of the important benchmarks in the implementation of regional autonomy. This study aims to test empirically the relationship between regional revenue and financial performance on Economic Growth and Economic Welfare in the Regency/City Lampung Province. The data used are data of regencies/cities in Lampung Province 2014-2016. By using Panel method with fixed method, the result was significant influence between regional income and financial performance to growth economic and welfare society. Empirical evidence indicates that although all regional income variables are influential, the regional restitution has no significant effect on the Welfare of the Community in Lampung Province.
Intensi Kewirausahaan Sosial Wirausaha Muda di Indonesia: Studi Masa Pandemi Covid-19 Citrawati Jatiningrum; Bernaditha H. S. Utami; Suarni Norawati; Silvany Silvany
eCo-Buss Vol. 4 No. 2 (2021): eCo-Buss
Publisher : Komunitas Dosen Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32877/eb.v4i2.247

Abstract

Kewirausahaan sosial (social entreprenuership) menjadi solusi menghadapi perekonomian yang terpuruk pada saat pandemi Covid-19 di Indonesia. Penelitian ini bertujuan menginvestigasi determinan faktor intensi kewirausahaan sosial para wirausaha muda di Indonesia. Berbagai faktor diuji untuk membuktikan motivasi yang mendorong para pengusaha melakukan kewirausahaan sosial. Penelitin ini menggunakan survei sebanyak 280 para pengusaha muda. Analisis pada penelitian ini menggunakan metode statistik SEM. Temuan penelitian mengungkapkan bahwa kewajiban moral, self-efficacy kewirausahaan dan dukungan sosial sebagai faktor penentu intensi kewirausahaan sosial. Hasil temuan ini memberikan bukti faktor penentu yang mempengaruhi kewirausahaan sosial yang perlu untuk pembinaan berkelanjutan sebagai salah satu solusi bisnis di masa pandemi dan akan meningkatkan perekonomi di Indonesia
Pengembangan UMKM Melalui Peningkatan Pemasaran Produk Kripik Tempe di Desa Wonoharjo Kabupaten Tanggamus Citrawati Jatiningrum; Lusy Tunik Muharlisiani; Sri Rahayu; Ajeng Nur Ramadhani
NEAR: Jurnal Pengabdian kepada Masyarakat Vol. 1 No. 1 (2021): NEAR
Publisher : Komunitas Dosen Indonesia

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Abstract

Usaha Mikro, Kecil, dan Menengah (UMKM) terbukti memberikan kontribusi bagi perekonomian Indonesia. Permaslahan pada UMKM adalah keterbatasan modal kerja, kapasistas sumberdaya manusia yang sangat rendah dan minimnnya penguasaan ilmu pengetahuan dan teknologi yang secara umum berdampak pada prospek usaha. Tujuan penelitian ini adalah mengembangkan UMKM produk kripik tempe pada UMKM di desa Wonoharjo agar usaha yang dijalankan mampu bersaing di pasar dan semakin berkembang dimasa yang akan datang. Hasil dari kajian ini yaitu pengembangan produk UMKM untuk meningkatkan pemasaran melalui pengemasan produk yang menarik dan modern, pembinaan keterampilan sumber daya dan peningkatan pemasaran produk secara online.
Pemanfaatan Aplikasi E-Commerce Pada Pemasaran Produk UMKM Kerajinan Batok Kelapa di Kabupaten Pringsewu Citrawati Jatiningrum; Abshor Marantika; Wulandari Wulandari; Rafika Purnama Sari
NEAR: Jurnal Pengabdian kepada Masyarakat Vol. 1 No. 2 (2022): NEAR
Publisher : Komunitas Dosen Indonesia

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Abstract

UMKM adalah usaha perdagangan yang dikelola oleh badan usaha atau perorangan yang merujuk pada usaha ekonomi produktif sesuai dengan kriteria yang ditetapkan oleh Undang-Undang Nomor 20 Tahun 2008. Salah satu UMKM di wilayah Kabupaten Pringsewu adalah UMKM Kerajinan Batok Kelapa yang beralamatkan di Kecamatan Adiluwih yang merupakan usaha industri kreatif. Selama ini, proses pemasaran produk ini masih di lakukan secara offline sehingga hasil penjualan belum optimal serta jangkauan promosi yang terbatas karena promosi masih di lakukan dari mulut ke mulut dan penjualan produk masih tradisional. Kegiatan pengabdian masyarakat ini berkontribusi untuk merancang aplikasi dan pemanfaatan e-commerce melalui pembuatan aplikasi atau web sebagai media promosi dan penjualan bagi produk kerajinan batok kelapa sehingga dapat meningkatkan penjualan, dan memperluas pangsa pasar
Pengembangan Sumber Daya Manusia Perangkat Desa Bulurejo-Kabupaten Pringsewu melalui Training Aplikasi Online Single Submission Pembuatan Nomor Induk Berusaha M. Junaidi; Citrawati Jatiningrum; Bernadhita H. S. Utami; Panji Nugroho Bhanu Prya
NEAR: Jurnal Pengabdian kepada Masyarakat Vol. 2 No. 1 (2022): NEAR
Publisher : Komunitas Dosen Indonesia

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Abstract

Pekon Bulurejo mengalami peningkatan untuk jumlah pelaku usaha. Banyaknya pelaku usaha yang ada belum mengetahui dan memahami tentang legalitas usaha yaitu pembuatan NIB. Sedangkan NIB sendiri, sangat berperan penting usaha para pelaku usaha. Banyak keuntungan yang didapatkan dengan memiliki NIB salah satunya adalah kelegalitasan hukum usahanya. Adapun tujuan kegiatan pengabdian pada masyarakat ini yaitu salah satu cara sosialisasi mengenai kemudahan pembuatan perijinan NIB dengan memanfaatkan teknologi yang nantinya akan membuat UMKM naik kelas. Metode pengabdian ini yaitu dengan memberikan pelatihan cara membuat NIB secara online melalui aplikasi OSS, Pengabdian masyarakat pada Mahasiswa STMIK Pringsewu jurusan Sistem Informasi pada kegiatan KKN Tematik adalah bagaimana mahasiswa dapat membantu masyarakat yang mempunyai usaha UMKM mampu melegalisasikan produknya untuk usaha berskala Mikro Kecil, melalui sistem online peraturan pemerintah Single Submission (OSS) berdasarkan peraturan pemerintah No. 24 Tahun 2018. Berdasarkan hasil pengabdian di lapangan terlihat bahwa adanya antusias dari mahasiswa dan masyarakat menanggapi pengabdian masyarakat ini. Hasil pengabdian masyarakat menunjukan adanya pemahaman dan ketertarikan mahasiswa dalam mengurus legalitas usahanya berupa sertifikat Nomor Induk Berusaha (NIB).