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Peningkatan Kinerja SDM di Divisi Maintenance Bandara Hang Nadim dalam Era Transformasi Sarmini, Sarmini; Windayati, Diana Titik; Yuniar, Indhiawan
Zona Manajerial: Program Studi Manajemen (S1) Vol 15 No 2 (2025): Zona Manajerial: Program Studi Manajemen
Publisher : Universitas Batam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37776/zonamanajer.v15i2.2053

Abstract

The challenges faced by the company after the Covid-19 pandemic hit, including the recovery of the condition of the airport management company, in this case PT Bandara International Batam. This study aims to determine the condition and implementation of appropriate HR strategies and to maintain the continuity of the company's business continuity. Using a qualitative approach, the problem of declining performance and HR readiness was found to be the main problem of supporting work equipment and a lack of training for employees. Therefore, support is needed to overcome this by providing work support equipment and conducting training according to their fields to increase knowledge and can create and compile SOPs so that employee performance issues and maintenance activities can work well and the speed of handling disruptions can be faster. In addition, several important things that serve as input for the company. Among them, the company focuses on cost efficiency by optimizing the mastery and use of IT technology. Increasingly developing towards a digital era combined with new literacy skills. And the company can reduce business expenses while maintaining good customer service. Where transformation is balanced with the speed of HR adaptation, HR needs to learn new skills to stay relevant, and leadership provision
THE EFFECT OF INTERPERSONAL COMMUNICATION, WORKLOAD AND WORK ENVIRONMENT ON WORK EFFECTIVENESS AND ORGANIZATIONAL COMMITMENTS AS INTERVENING VARIABLES IN THE REGIONAL SECRETARY OFFICE IN BINTAN DISTRICT Hendrik Caros Nugraha; Chablullah Wibisono; Muhammar Khaddafi; Diana Titik Windayati; Fatahurrazak Fatahurrazak
Multidiciplinary Output Research For Actual and International Issue (MORFAI) Vol. 2 No. 3 (2022): October (October-December)
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/morfai.v2i3.429

Abstract

This study aims to analyze the effect of interpersonal communication, workload and work environment on work effectiveness and organizational commitment as intervening variables at the Regional Secretariat Office in Bintan Regency. The research method uses a quantitative approach with a causal design. The population of this study was all employees at the Regional Secretariat Office in Bintan Regency, with a total of 133 people. In this study, the sampling technique was non-probability sampling with the Saturated Sampling (Census) technique with a total sampling of 133 people. Data collection techniques using questionnaires and documentation. Data analysis using SEM analysis with PLS.The results of the study are as follows: (1) The effect of Interpersonal Communication on Work Effectiveness is positive and significant. (2) The effect of workload on work effectiveness is positive and not significant. (3) The influence of the work environment on work effectiveness is positive and significant. (4) The effect of Organizational Commitment on Work Effectiveness is positive and significant. (5) The effect of Interpersonal Communication on Organizational Commitment is positive and significant. (6) The effect of workload on organizational commitment is positive and significant. (7) The effect of work environment on organizational commitment is positive and significant. (8) The effect of Interpersonal Communication on Work Effectiveness variable with Organizational Commitment as an intervening variable is positive and significant. (9) The effect of Workload on Work Effectiveness variable with Organizational Commitment as an intervening variable is positive and significant. (10) The effect of Work Environment on Work Effectiveness variable with Organizational Commitment as an intervening variable is positive and not significant.
MENINGKATKAN LITERASI PAJAK UMKM DI KAMPUNG TUA TELUK MATA IKAN, NONGSA - BATAM Onoyi, Nona Jane; Kurniawati, Ely; Windayati, Diana Titik
Jurnal Pengabdian Ibnu Sina Vol. 5 No. 1 (2026): Januari 2026
Publisher : LPPM Universitas Ibnu Sina

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36352/j-pis.v5i1.1221

Abstract

Micro, Small, and Medium Enterprises (MSMEs) play a vital role in the national economy, yet tax literacy among MSMEs remains low. This community service activity aims to improve MSME tax understanding through communicative and hands-on education in Kampung Tua Teluk Mata Ikan, Batam. Implementation methods included observation, preparation of materials based on the latest regulations (PP 55/2022 and PMK 164/2023), interactive outreach, tax reporting simulations, and evaluation through pre- and post-tests. The activity results showed a significant increase in participants' understanding of tax obligations. A down-to-earth, non-intimidating approach proved effective in creating a comfortable learning environment. The involvement of lecturers and students as facilitators also strengthened emotional bonds with participants. Challenges such as limited revenue recording were addressed by providing simple tools. This program not only impacted tax literacy but also encouraged changes in attitudes toward voluntary tax compliance. These findings underscore the importance of synergy between universities and the community in building an inclusive and sustainable tax culture.
Pengaruh Inovasi Produk dan Strategi Harga Terhadap Keputusan Pembelian Pada Konsumen UMKM di Makassar Sarmini, Sarmini; Titik Windayati, Diana; Kurniawati, Ely; Antartika, Abrianty
Zona Manajerial: Program Studi Manajemen (S1) Vol 15 No 3 (2025): Zona Manajerial: Program Studi Manajemen
Publisher : Universitas Batam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37776/zonamanajer.v15i3.2081

Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh inovasi produk dan strategi harga terhadap keputusan pembelian konsumen UMKM di Makassar. Selain itu, penelitian ini juga mengidentifikasi dimensi dan indikator utama dari masing-masing variabel yang berpengaruh signifikan terhadap keputusan pembelian. Menggunakan pendekatan kuantitatif dengan metode survei, melibatkan 145 responden yang dipilih melalui purposive sampling dari konsumen UMKM di Makassar. Data dikumpulkan menggunakan kuesioner terstruktur dan dianalisis menggunakan regresi linier berganda. Hasil penelitian menunjukkan bahwa inovasi produk berpengaruh signifikan terhadap keputusan pembelian konsumen dengan koefisien sebesar 0,641 dan nilai p-value 0,000. Strategi harga juga memiliki pengaruh signifikan, meskipun lebih kecil, dengan koefisien 0,103 dan nilai p-value 0,005. Secara keseluruhan, kedua variabel ini memberikan kontribusi signifikan terhadap keputusan pembelian konsumen UMKM di Makassar, dengan inovasi produk memberikan dampak yang lebih besar. Penelitian ini menyimpulkan bahwa kombinasi inovasi produk dan strategi harga yang tepat dapat meningkatkan daya tarik produk dan keputusan pembelian konsumen. Oleh karena itu, UMKM di Makassar perlu mengelola kedua faktor ini dengan baik untuk meningkatkan daya saing dan keberhasilan usaha.
SOSIALISASI PAJAK PENGHASILAN (PPH) UNTUK UMKM Ngaliman, Ngaliman; Titik Windayati, Diana; Sumarman, Benni; Diah Lestari, Widyanti; Kurniawati, Ely; Auzar, Silvia; Yantri, One
Jurnal Pendekar Nusantara Vol. 3 No. 2 (2026): FEBRUARI 2026
Publisher : LPPM-Universitas Batam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37776/pend.v3i2.2104

Abstract

, Kegiatan sosialisasi pajak penghasilan bagi Usaha Mikro, Kecil, dan Menengah (UMKM) dilaksanakan sebagai bagian dari upaya peningkatan kesadaran dan pemahaman pelaku usaha terhadap kewajiban perpajakan. Dalam kegiatan ini, diberikan penjelasan terkait kewajiban pajak penghasilan (PPh) Final UMKM, ketentuan tarif, cara pelaporan, dan pembayaran pajak secara daring. Kegiatan ini diikuti oleh 50 pelaku UMKM dari berbagai sektor usaha di RT 002/RW 007 Teluk Mata Ikan, Kelurahan Sambau-Nongsa Kota Batam. Hasil evaluasi menunjukkan peningkatan pemahaman peserta terhadap aspek perpajakan, khususnya PPh Final UMKM. Sosialisasi ini diharapkan dapat mendorong kepatuhan pajak serta memperluas basis pajak nasional.
Co-Authors -, Rika Regita Cahyani Adhiyasa, Rendy Dwi AHMAD FUAD Ananda, Defi Anggra Priyansah Anjani, Arum Dwi Antartika, Abrianty Arif Rahman Hakim Arif Rahman Hakim Asnira Asnira Astarizal, Astarizal Atik, Atik Auzar, Silvia Bagus Prasetya Faozanzen BAMBANG SATRIAWAN Casandra Casandra Catra Y, Wayan Cevy Amelia Chablullah Wibisono Daniel Happy Putra Devy Lestari Nurul Aulia Dewi Agustina Ely Kurniawati Etty Sri Wahyuni Fakho, Teti Darmawati Fatahurrazak Ferdila, Ferdila Fien Zulfikarijah Fitri Sukmawati Friadi, John Gandhi Sutjahjo Grace Tama Rosalinda Gunawan, Dahlan Gusman, Taufik Hendra Marta Hendrik Caros Nugraha Hidayat Hidayati Eka Putri, Fanny Indrawan, M.Gita Indrayani INDRAYANI INDRAYANI Ivan, Julyan Nur John Friadi John Friadi Kartika Kirana Sumirang Kusminin Linayati Lestari, Linayati Luthfi, Andi Mulyadi M. Sigid Safarudin Made, Abdul Malik Maizar Manurung, Kristie Sugama Maulana, Ervindo Mega Kurnia Meri Azmi Mohamad Aras Muammar Khaddafi Mudinillah, Adam Muhammad Arief El Habibie Muhammad Fikry Ananda Syaheza Muhammad Ridho Muhammad Saidy Mursal Mursal Mursal Mursal Mustika, Ita Nazaruddin Malik Ngaliman, Ngaliman Nona Jane Onoyi Nur Andini Rianti Nurhatisyah Nurhatisyah One Yantri One Yantri One Yantri Pamor Gunoto R.A. Widyanti Diah Lestari Ratna Dewi Silalahi Raymond Raymond Ronal Hadi Roni Putra Rudhy Dwi Chrysnaputra Sarmini Sarmini Sarmini Sarmini Satriawan, Bambang Sheptya Y.Putri Sinta, Dwi Siregar, Anugrah Aditeo Alexsander Sri Yanti Suhardis, Adnan Suherti, Suherti Sumarman, Benni Suyanto Taufik Wayan Catra Y Yantri, One Yendri, Yendri Yuniar, Indhiawan zahri, Nadila jannatul