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All Journal MANAJEMEN HUTAN TROPIKA Journal of Tropical Forest Management MIX : Jurnal Ilmiah Manajemen International Research Journal of Business Studies (E-Journal) Jurnal Dunia Kesmas Jurnal Medika Malahayati Jurnal Doktor Manajemen (JDM) Dinasti International Journal of Digital Business Management Enrichment : Journal of Management Maspul Journal of Community Empowerment BERNAS: Jurnal Pengabdian Kepada Masyarakat Business Review and Case Studies International Journal of Economics, Business, and Entrepreneurship (IJEBE) Unram Journal of Community Service (UJCS) Jurnal Ilmu Ekonomi dan Sosial (JIES) Eduvest - Journal of Universal Studies Innovative: Journal Of Social Science Research Women Midwives and Midwifery Jurnal Kajian dan Penelitian Umum Majalah Cendekia Mengabdi International Journal of Management Science and Application Jurnal Akuntan Publik Jurnal Manuhara: Pusat Penelitian Ilmu Manajemen Dan Bisnis Jurnal Bisnis dan Ekonomi Journal of Safety Education Journal of Innovative and Creativity JURNAL AKADEMIK EKONOMI DAN MANAJEMEN International Research Journal of Business Studies Journal of Public Health Indonesian Jurnal Ekonomi, Manajemen, Akuntansi Jurnal Wicara Desa Deiksis: Jurnal Pendidikan Bahasa dan Sastra Indonesia

Ririn Wulandari

Universitas Mercu Buana

Author-ID : 361428

Religion Aerospace Engineering Agriculture, Biological Sciences & Forestry Humanities Biochemistry, Genetics & Molecular Biology Computer Science & IT Decision Sciences, Operations Research & Management Dentistry Economics, Econometrics & Finance Education Environmental Science Health Professions Immunology & microbiology Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Medicine & Pharmacology Neuroscience Nursing Public Health Social Sciences Veterinary Other

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Kesiapan Produsen Mebel di Jepara dalam Menghadapi Sertifikasi Ekolabel Herry Purnomo; Rika Harini Irawati; Ririn Wulandari
Jurnal Manajemen Hutan Tropika Vol. 17 No. 3 (2011)
Publisher : Institut Pertanian Bogor (IPB University)

Furniture is a big 4 of Indonesia’s export commodities with palm oil, textiles, and rubber outside the oil and gas. Value-added is enjoyed by tens of millions of people involved in the value chain. But, the business is experiencing severe challenges to the issue of certification and forest products (green or certified furniture) and the scarcity of wood. Certified furniture is intended for preservation of forest resources, the healthy processing of furniture making as well as improving the welfare of artisans. From the supply side of certified furniture, large producers have been prepared while small producers are not ready. From the demand side, domestic consumers only want to pay less for certified furniture, while British and Norway consumers are 16% 7.5% respectively. The increase in willingness to pay is lower than the certified furniture prices increased between 6–30%., Certification can be done by a third party accredited by the Tropical Forest Trust (TFT), Indonesian Ecolabel Institute (LEI), or Forest Stewardship Council (FSC). When the increase in production costs are higher than the desire of consumers to pay, then the certified furniture becomes difficult to be realized. Need specific strategies to market certified furniture. This article is a case study in Jepara furniture craftsmen who accounted for 10% of national exports.

Effect of Green Marketing and Word of Mouth on Starbucks Indonesia Consumer Buying Decisions with Brand Image as Intervening Variable Yudha Ari Wibowo; Ririn Wulandari
Jurnal Ilmu Ekonomi dan Sosial (JIES) Vol 11, No 1 (2022): Maret 2022
Publisher : Universitas Mercu Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22441/jies.v11i1.15049

This study aims to analyze Green Marketing and Word of Mouth on Starbucks Indonesia Consumer Buying Decisions through Brand Image as Intervening. The population analyzed is millennial consumers who buy Starbucks products in Jakarta and have jobs. The samples analyzed were 170 respondents. Through SEM PLS analysis, it was found that Green Marketing had a significant impact on Brand Image, Word of Mouth had a significant impact on Brand Image, Green Marketing had a significant impact on Buying Decisions, Word of Mouth had a significant impact on Buying Decisions, Brand Image had a significant impact on Buying Decisions, Brand Image has the ability to intervene Green Marketing and Word of Mouth on Buying Decisions, But unable to strengthen.

Factors that Affect Buying Decisions on Kopi Kenangan Ririn Wulandari; Natassja Calista
Enrichment : Journal of Management Vol. 12 No. 4 (2022): October: Management Science and Field
Publisher : Institute of Computer Science (IOCS)

Within three years, Kopi Kenangan managed to increase sales and increase its outlets to 324 outlets spread across 18 major cities throughout Indonesia. It is interesting to study to get answers to what factors encourage consumers to buy Kopi Kenangan. After conducting a review of previous research, the research objective is determined, namely to analyze the effect of price, promotion, brand image, and online purchases on consumer purchasing decisions. The population is consumers who have bought Kopi Kenangan in Jakarta and Bekasi. The sample Unit is 134 respondents. Data analysis using SEM with PLS program. The results showed that price, promotion, and brand image separately affected consumer purchasing decisions. The surprising finding is that online purchases do not affect purchasing decisions. The results of this study become a reference for this and other companies in increasing their sales, as well as input for the development of the theory that different marketing strategies from competitors are driving increased purchasing decisions.

PELATIHAN DAN MONITORING BUDI DAYA LELE DI KELURAHAN JOGLO, JAKARTA BARAT Ririn Wulandari; Arissetyanto Nugroho; Erna Sofriana Imaningsih; Parwoto
BERNAS: Jurnal Pengabdian Kepada Masyarakat Vol. 3 No. 4 (2022)
Publisher : Universitas Majalengka

Budidaya Ikan Lele di DKI Jakarta adalah peluang usaha yang menguntungkan, karena permintaan lebih dari pasokan yang tersedia. Berdasarkan keberhasilan salah seorang Warga RT 17 RW 01 Kelurahan Joglo, Kecamatan Kembangan, Jakarta Barat, dilakukan pelatihan dan pengembangan budi daya Lele, dengan topik bagaimana mengembangkan dan memulai usaha, serta strategi pemasaran. Peserta sangat antusias mengikuti pelatihan sehingga mendapatkan pengetahuan pemasaran Lele dan pengetahuan budi daya Lele sesuai yang diharapkan, serta berencana memulai budi daya Lele. Hal tersebut didukung dengan pemberian lapak terpal 2x2 dan masing-masing 200 bibit Lele. Monitor keberlangsungan program dilaksanakan bersama dengan warga yang sudah sukses budi daya Lele.

The Effect of Owner’s Characteristics through Innovation on the MSMEs Performance Ririn Wulandari; Wei-Loon Koe
INTERNATIONAL RESEARCH JOURNAL OF BUSINESS STUDIES Vol 15, No 3 (2022): December 2022 - March 2023
Publisher : Universitas Prasetiya Mulya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21632/irjbs.15.3.255-267

This study aims to analyze the influence of the characteristics of MSME owners on their performance through innovation in Indonesia and Malaysia. Structural Equation Modeling (SEM) was used to analyze the data, with the Smart-PLS program. The population in this study was Micro, Small, and Medium Enterprises from various types of businesses. The number of respondents was 225 from Indonesia and Malaysia. The sampling technique used was stratified judgment sampling. Questionnaire in the form of Google Forms and distributed via WhatsApp, Facebook, and Instagram. The study results show that innovation affects the performance of MSMEs in Indonesia and Malaysia. In Indonesia, owner characteristics influence innovation but do not affect performance. With the characteristics they have, MSME owners can improve their performance through the creation of innovations. However, this is not the case in Malaysia.

The Effect of Perceived Risk on Intention to Quit Smoking Ririn Wulandari; Mahrinasari MS
MIX: JURNAL ILMIAH MANAJEMEN Vol 13, No 1 (2023): MIX: JURNAL ILMIAH MANAJEMEN
Publisher : Universitas Mercu Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22441/jurnal_mix.2023.v13i1.001

Objectives: This study analyzes the factors that influence the attitude toward not smoking and its effect on the intention to quit smoking with utilitarian, hedonic, and risky behavior considered as a moderating variable.Methodology: This quantitative analysis research uses the Structural Equation Modeling (SEM) method with the Smart-PLS program. The research population was smokers who live in Jakarta, Lampung, and other areas in Indonesia. The population size is not known with certainty, therefore the determination number of samples uses The Hair Method to determine the number of samples which is 5 x the number of indicators. The number of indicators is 20 so the minimum sample is 100. The number of respondents who met the requirements was 117 out of 232. The sampling technique used was nonprobability sampling with judgment.Finding: The results of this study indicate that only the perception of risk affects the intention to quit smoking and the attitudes that are built from awareness do not make intentions appear.Conclusion: Based on the results of this study, it is necessary to add information and develop a marketing strategy for a smoking cessation campaign regarding future health risks and risks to others, especially loved ones

Edukasi Manajemen Kemasan dan Merek Untuk Pengembangan Pemasaran UMKM di Desa Cimulang, Bogor Ririn Wulandari; Yusliza Mohd Yusoff
BERNAS: Jurnal Pengabdian Kepada Masyarakat Vol. 4 No. 2 (2023)
Publisher : Universitas Majalengka

UMKM di Desa Cimulang Kecamatan Rancabungur Bogor berpotensi untuk dikembangkan lebih lanjut. Permasalahan yang dihadapi adalah tidak mampu meningkatkan perluasan target pasar. Untuk memperluas target pasar maka perlu dilakukan pemasaran online, salah satu syarat pemasaran online adalah penguatan konten, termasuk penguatan identifikasi dan diferensiasi produk guna memperoleh positioning yang kuat di industri sejenis. Merek dan kemasan merupakan upaya untuk mengidentifikasi dan membedakan merek produk sehingga identifikasi dan pembeda tersebut dapat tersampaikan ke pasar yang lebih luas dan dapat memasuki persepsi konsumen. Berdasarkan hal tersebut maka kegiatan pengabdian kepada masyarakat ini bertujuan untuk memberikan pelatihan, konsultasi, pendampingan manajemen merek dan kemasan UMKM untuk menjangkau pasar yang lebih luas sehingga dapat meningkatkan kinerjanya. Narasumber pelatihan, dan konsultasi selain dosen dari Universitas Mercu Buana juga dosen dari Universiti Malaysia Terengganu. Setelah pelatihan dilaksanakan, dilakukan pendampingan, dan hasil pelatihan menunjukkan antusias peserta (UMKM) untuk membenahi merek dan kemasan sesuai dengan target pasar yang ditetapkan.

Effect of Service Quality and Trust on Revisiting Interest toward Customer Satisfaction Lasmi Indaryani; Ririn Wulandari
International Journal of Management Science and Application Vol. 1 No. 2 (2022): ijmsa
Publisher : Sultan Publisher

The relationship between service providers and customers is an important component of various service businesses, and this study attempts to identify it. Service quality affects patients on return visits. A case study at Bunda Hospital Purwokerto serves as a quantitative methodology for this research, with 351 respondents randomly selected using the PLS-SEM 3.2.9 analysis tool. According to research findings, patient visits are positively influenced by trust and high-quality customer service. To increase patient interest in repeat visits, medical staff and public service quality must build a relationship of trust with patients. Medical services are intangible products with service quality and reliability to generate interest in repeat patient visits. To encourage patients' aspirations to return, medical facilities must increase their psychological confidence in the quality of their services.

Pengadaan Tempat Sampah Sebagai Wujud Mitigasi Bencana Di Desa Sungai Kuning Hambali Hambali; Elsi Janah Putri; Ririn Wulandari; Muhammad Luthfi Kamal; Anang Arif Hibaturrahman; Rusiani Oktaria; Nafiah Ghina Pratiwi; Sutan Bachar; Aswela Indra; Muhammad Fathan Nugraha
MASPUL JOURNAL OF COMMUNITY EMPOWERMENT Vol 5 No 2 (2023): MASPUL JOURNAL OF COMMUNITY EMPOWERMENT
Publisher : LP2M Universitas Muhammadiyah Enrekang

Show Abstract | Download Original | Original Source | Check in Google Scholar

Desa Sungai Kuning, yang terletak di Kabupaten Kuantan Singingi, Riau, Indonesia, menghadapi masalah serius terkait kurangnya kesadaran masyarakat akan kebersihan lingkungan. Penelitian ini bertujuan untuk menganalisis permasalahan sampah di desa ini dan memberikan solusi melalui pembuatan tempat sampah sebagai upaya mitigasi bencana dan mengurangi dampak penyakit akibat penumpukan sampah. Melalui metode observasi hasil survei menunjukkan bahwa kurangnya kesadaran masyarakat dalam membuang sampah pada tempatnya serta minimnya tempat sampah di tempat umum menjadi masalah utama. Untuk mengatasi permasalahan ini, tim KKN melakukan pengadaan tempat sampah dan mengatur peletakan tempat sampah secara strategis untuk mendorong masyarakat membuang sampah pada tempatnya. Melalui pendekatan mitigasi bencana, program pengadaan tempat sampah ini diharapkan dapat mengurangi penumpukan sampah di Desa Sungai Kuning. Kesadaran masyarakat Desa Sungai Kuning terhadap kebersihan lingkungan masih rendah, tetapi melalui program pengadaan tempat sampah dan upaya pemberdayaan pengolahan sampah, diharapkan dapat mengatasi masalah sampah dan menjaga lingkungan desa agar terhindar dari bencana yang tidak diinginkan.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31949/jb.v4i2.4846

Co-Authors Achmad Fachrodji Adam Mulawarman , Hukmu Adi Nurmahdi, Adi Adi, Eri Hartati Agus Wijaya Soehadi Ajeng Dwi Zhafira Aladawiyah, Robiah Alawiyah, Nur Aisyah Alfianita, Aulia Alvita Sari Amellinda, Raisa Anang Arif Hibaturrahman Ananto, Favian Anggorokasih Putra Andini Putri Andini Anis Rohmana Malik Apriyuni, Lolia Arissetyanto Nugroho Ariyani, Dwi Gita Astuning Saharsini Astuti, Finda Tri Aswela Indra Baihaki, Adam Rizki Bardie, Nafiza Iqbal Bilqis, Mutiara Zahra Budi Suharjo Dewi Murtiningsih Dharmawati, Desy Dimas, Sifa Sabani Dinanti, Nanda Pricilia Dara Eka Tri Wulandari, Eka Tri Ekaputri, Baiq Mayzahra Aulia Elsi Janah Putri Era Trianita Saputra Erna Sofriana Imaningsih Febriananda, Hanif Satria Febryna Indira Hartomo Frederika Daud Hambali Hambali Henni Gusfa Heny Kuswanti Suwarsinah Hermandra, Hermandra Herry Purnomo Herry Purnomo Hikmah Ifayanti Hikmahyanti, Hikmahyanti Hutabarat, Ruth Eviana Iis Tri Utami karmila karmila Khozaeni Bin Rahmad Koe, Wei-Loon Labysta, Gyso Assykar Lasmi Indaryani Lukmawan, Wisnu Ridho Lutfi Chabib, Lutfi Lutfi, Ridwan Mahrinasari MS Maulia Isnaini Maulita, Aprilia Nifatul Miqraj, Gaosi Samdani Muhamad Syahwildan Muhammad Faris, Muhammad Muhammad Fathan Nugraha Muhammad Luthfi Kamal Mulyaningsih, Hendrati Dwi Murni, Ratih Nafiah Ghina Pratiwi Natalia Puteri Widiastuti Natassja Calista Nurlaili, Mutia Oktriyani, Sharon Pandjaitan, Rosmawaty Hilderiah Pardi Pardi Parwoto Pramesty, Kinkin Ayu Pratiwi, Fisca Purboeningrum, Amanda Desti Purnama, Mega lenita Putri Maharani Putri, Savira Izzati Rasyid, Aliy Retno, Sri Nowo Reynitha Permatasari Rika Harini Irawati Rizal Syarief Robiah Aladawiyah Rosida, Mia Fatma Rosmawati Rosmawati Rusiani Oktaria Saputri, Yuni Sari, Desi Kumala Sari, Eka Mardiani Sari, Gita Sagita Setiawan, Aldi Januar SRI RAHAYU SUDARMAJI SUDARMAJI Suhendar, Andri Sutan Bachar Taufik Jamaan Tisnawati, Riya Triana, Viola Ade Wei-Loon Koe Yudha Ari Wibowo Yuli Harwani, Yuli Yuniarto , Kurniawan Yusliza Mohd Yusoff Zakiyyah, Nurul Zed, Etty Zuliawati

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