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All Journal JEM17: Jurnal Ekonomi Manajemen Media Mahardhika JURNAL MANAJEMEN Majalah Ilmiah Dian Ilmu Journal Informatic, Education and Management (JIEM) Majalah Ilmiah Pelita Ilmu International Journal of Education, Social Studies, And Management (IJESSM) JOURNAL OF HUMANITIES, SOCIAL SCIENCES AND BUSINESS (JHSSB) Jurnal Bina Bangsa Ekonomika eCo-Fin Journal of Artificial Intelligence and Digital Business Jurnal Manajemen dan Penelitian Akuntansi (JUMPA) International Research of Multidisciplinary Analysis Journal of Economics, Business, Management, Accounting And Social Sciences Jurnal Ilmiah Ekonomi dan Manajemen PRAGMATIS Jurnal Manajemen dan Bisnis Journal of Islamic economics Perspectives (JIEP) Jihapenmas JEPENDIMAS Asian Journal of Multidisciplinary Research
Emmywati
Sekolah Tinggi Ilmu Ekonomi Mahardhika, Surabaya
Religion Aerospace Engineering Agriculture, Biological Sciences & Forestry Arts Humanities Automotive Engineering Biochemistry, Genetics & Molecular Biology Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Public Health Social Sciences Other

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Pengabdian Masyarakat dalam Pengembangan UMKM Bakso Bu Mur: Pendampingan dan Pemberdayaan Suprihandari, Miya Dewi; Emmywati, Emmywati; Sanggarwati, Diah Ayu; Komariah, Fitri; Sadiqin, Amin; Manape, Leonard Adrie
Jurnal Ekonomi, Pendidikan dan Pengabdian Masyarakat Vol. 2 No. 1 (2025): JANUARI
Publisher : PUTRA JAWA PUBLISHER

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63200/jependimas.v2i1.38

Abstract

Micro, Small, and Medium Enterprises (MSMEs) play a crucial role in Indonesia's economy, particularly in job creation and contributing to the Gross Domestic Product (GDP). One of the leading MSMEs in the culinary field is Bakso Bu Mur. However, it faces financial issues, limited digital marketing, and poor relations with the local community. A community service program conducted by STIE Mahardhika Surabaya aims to address these issues through training and assistance in business management, digital marketing, and community empowerment. This study employs a qualitative descriptive method with a case study approach to analyze the implementation and impact of the community service program on the development of Bakso Bu Mur MSME. Data were collected through in-depth interviews, observation, questionnaires, and documentation. The findings indicate that the program successfully enhanced financial management skills and operational efficiency at Bakso Bu Mur. Digital marketing training improved product visibility and sales through social media and e-commerce platforms. Additionally, local community empowerment strengthened the relationship between the MSME and the surrounding community, fostering a more sustainable business ecosystem. In conclusion, the community service program implemented by STIE Mahardhika Surabaya has had a significant positive impact on the development of Bakso Bu Mur MSME. This program demonstrates that collaboration between higher education institutions and MSMEs can benefit the local economy. This approach can be adopted to support culinary MSMEs across Indonesia.
Kolaborasi Pemuda dalam Meningkatkan Kesadaran Lingkungan melalui Gerakan Penghijauan di Desa Mangunharjo Suprihandari, Miya Dewi; Lestari, Sri; Emmywati, Emmywati; Susanto, Ari; Stafrezar, Burhan; Hayati, Cucu; Sanggarwati, Diah Ayu
Jurnal Ekonomi, Pendidikan dan Pengabdian Masyarakat Vol. 2 No. 1 (2025): JANUARI
Publisher : PUTRA JAWA PUBLISHER

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63200/jependimas.v2i1.41

Abstract

Environmental awareness is one of the main challenges in creating a sustainable society. In Mangunharjo Village, low awareness of the importance of environmental conservation prompted a greening movement based on youth collaboration. This program aims to increase participation and environmental awareness through education, greening actions, and sustainable plant management. The methods used include environmental awareness training, joint tree planting, and assistance in plant maintenance. The results of the program showed an increase in youth understanding of environmental issues and increased active participation in greening activities. In addition, a synergy was created between the youth and the community in maintaining and caring for the village environment. This program has a positive impact by creating a greener environment and strengthening environmental awareness among the youth of Mangunharjo Village.
RURAL WOMEN EMPOWERMENT STRATEGY IN THE DIGITAL ERA TO PROMOTE A SUSTAINABLE CREATIVE ECONOMY Emmywati, Emmywati
Jurnal Bina Bangsa Ekonomika Vol. 18 No. 1 (2025): Jurnal Bina Bangsa Ekonomika (JBBE)
Publisher : LP2M Universitas Bina Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46306/jbbe.v18i1.777

Abstract

Rural women empowerment strategies in the digital era are key to driving a sustainable creative economy. This article examines various empowerment approaches involving education, skills training, access to technology, and policy support to increase rural women's participation and contribution in the creative economy sector. This study uses qualitative methods by collecting data through in-depth interviews, participant observation, and literature studies. The results of the study indicate that rural women empowerment not only improves their economic welfare but also contributes to the social and cultural development of the community. By integrating local values ​​and global potential, this strategy is expected to create an inclusive and sustainable creative economy ecosystem.
Pengaruh Kompensasi, Disiplin Kerja, Dan Motivasi Kerja Terhadap Kinerja Pegawai PT. Pertamina Retail Linda Ratna Fitria Cahyani; Asmirin Noor; Emmywati Emmywati
JURNAL ILMIAH EKONOMI DAN MANAJEMEN Vol. 3 No. 3 (2025): JURNAL ILMIAH EKONOMI DAN MANAJEMEN (JIEM)
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jiem.v3i3.4094

Abstract

This research aims to find out whether compensation, motivation and work discipline influence employee performance at PT Pertamina Retail. This type of research is quantitative. The population studied in this research were all employees at PT Pertamina Retail. The number of samples in this study was 50 respondents. The sample collection technique in this research was carried out using saturated sampling. The data collection technique used in this research was a questionnaire distributed to all PT Pertamina Retail employees. The data analysis technique used in this research is multiple linear regression analysis using SPSS (Statistical Product and Services Solution) software version 29.0. The research results show that compensation, motivation and work discipline partially and simultaneously have a significant effect on employee performance at PT Pertamina Retail. The R Square value of the reward and punishment variables influencing employee performance is 35.5%.
Pengembangan E-Business Pada Organisasi Nirlaba Vanili Indonesia Dengan Analisa SWOT Dan Pestel Lindra Dwi Pramudya; Emmywati; Mochamad Fatchurrohman; Damarsari Ratnasahara Elisabeth
Jurnal Hilirisasi Pengabdian Masyarakat Vol. 2 No. 1 (2025): February 2025
Publisher : STIE Mahardhika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29062/jihapenmas.v2i1.1148

Abstract

Penelitian ini bertujuan untuk menyelidiki pengembangan e-bisnis di dalam organisasi vanili Indonesia, dengan fokus pada analisis SWOT (Strengths, Weaknesses, Opportunities, Threats) dan PESTEL (Political, Economic, Social, Technological, Environmental, Legal). Melalui pendekatan kualitatif, data dikumpulkan melalui wawancara mendalam dengan pemangku kepentingan kunci dari organisasi tersebut, serta analisis dokumen terkait. Hasil penelitian menunjukkan bahwa adopsi e-bisnis oleh organisasi vanili Indonesia menghadapi sejumlah tantangan, termasuk infrastruktur teknologi yang terbatas, kurangnya pemahaman tentang keuntungan e-bisnis, dan tantangan keamanan data. Namun, penelitian ini juga mengidentifikasi peluang signifikan dalam penggunaan teknologi untuk memperluas jaringan pemasaran, meningkatkan efisiensi operasional, dan meningkatkan akses pasar global. Analisis SWOT dan PESTEL memungkinkan peneliti untuk memahami secara holistik posisi organisasi dalam lingkungan bisnis yang dinamis dan memberikan rekomendasi strategis untuk mengoptimalkan pengembangan e-bisnis mereka di masa mendatang. Hasil dari penelitian ini adalah pengembangan e-bisnis yang ada didalam organisasi Vanili Indonesia yaitu pengembangan sosail media Instagram dan pengembangan Website resmi Vanili Indnonesia dengan memaksimalkan penggunaan media sosial dan website resmi menggunakan desain yang menarik dan informatif agar mitra Vanili Indonesia dan Mitra mudah mengakses dan memhami berbagai informasi yang diberikan.
STRATEGI SDM YANG INOVATIF: MENINGKATKAN KEMANDIRIAN WANITA MELALUI DIGITALISASI PROGRAM PKK (STUDI KASUS PKK RT 01 RW 04, MEDOKANAYU SURABAYA) Emmywati, Emmywati; Atmajawati, Yayah; Zebua, Martin
Majalah Ilmiah DIAN ILMU Vol 24 No 2 (2025): MAJALAH ILMIAH "DIAN ILMU" APRIL 2025
Publisher : Sekolah Tinggi Ilmu Administrasi (STIA) Pembangunan Jember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37849/midi.v24i2.420

Abstract

Penelitian ini bertujuan untuk mengeksplorasi bagaimana strategi sumber daya manusia (SDM) yang inovatif dapat meningkatkan kemandirian wanita melalui digitalisasi program PKK (Pembinaan Kesejahteraan Keluarga) di RT 01 RW 04, Medokanayu Surabaya (“PKK Kosagrha”). Dengan memanfaatkan teknologi modern, PKK Kosagrha telah mengintegrasikan sistem manajemen proyek, platform kolaborasi, dan program mentoring digital untuk memberdayakan anggotanya. Penelitian ini menggunakan pendekatan kualitatif dengan metode wawancara mendalam dan analisis dokumen untuk memahami dampak teknologi terhadap keterlibatan dan partisipasi anggota, serta tantangan yang dihadapi dalam penerapannya. Hasil penelitian menunjukkan bahwa penerapan teknologi tidak hanya meningkatkan efisiensi operasional, tetapi juga menciptakan lingkungan yang lebih inklusif dan kolaboratif. Anggota merasa lebih terlibat dalam proses pengambilan keputusan dan memiliki akses yang lebih baik terhadap informasi yang diperlukan untuk menjalankan program. Selain itu, pelatihan berkelanjutan dan dukungan mentoring terbukti meningkatkan keterampilan digital anggota, yang pada gilirannya mendorong kemandirian mereka. Namun, tantangan seperti kesenjangan akses internet dan kebutuhan untuk pelatihan yang lebih inklusif masih perlu diatasi. Hasil penelitian ini memberikan kontribusi penting bagi literatur mengenai manajemen SDM dan pemberdayaan wanita, serta menawarkan wawasan praktis bagi organisasi yang ingin memanfaatkan teknologi untuk mencapai tujuan sosial.
Product Variety on Customer Satisfaction: The Mediating and Moderating Role of Price Perception and Service Quality Lazuardi, Sofyan; Wahjoedi, Tri; Emmywati, Emmywati; Rahardjo, Kusuma Adi; Nugroho, Agung Dwi
International Journal Of Education, Social Studies, And Management (IJESSM) Vol. 5 No. 2 (2025): The International Journal of Education, Social Studies, and Management (IJESSM)
Publisher : LPPPIPublishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52121/ijessm.v5i2.778

Abstract

This study examines the mediation and moderation effects of price perception and service quality on the relationship between product variety and customer satisfaction in the automotive spare parts retail area. In this study, a quantitative approach was used and data were collected from 80 customers of the BC Waru Sidoarjo store using a questionnaire distributed through Google Forms. Statistical analysis was performed by SEM SmartPLS3 software. The results indicate that the factors of pricing perception, service quality, and product variety are interrelated in a very intricate way and can have a huge effect on customer satisfaction. This finding pinpoints the need for an integrated and holistic approach towards improving customer satisfaction. It will help management come up with more efficient ways of improving customer loyalty for competitive advantage in the market by understanding the dynamics of these elements and their interlinkages. It also offers a glimpse into the important interrelations that exist among the variables of key concern, while duly underscoring the need for clarity in understanding those factors that may affect the level of satisfaction on the part of customers from the motor vehicle spare parts sector.
The Digital Leap: How Technology Shapes Employee Perceptions of Professionalism and Productivity in Project Supervision Putri, Faradilla Sukmawati Permata; Manafe, Leonard Adrie; Emmywati, Emmywati
RIGGS: Journal of Artificial Intelligence and Digital Business Vol. 4 No. 2 (2025): Mei - Juli
Publisher : Prodi Bisnis Digital Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/riggs.v4i2.1091

Abstract

This study investigates how employees at CV. Cakrawala Design, a project planning and supervision agency, assess their professionalism and productivity amid the wave of digitalisation. A qualitative approach with a case study design was chosen to ensure that the voices of those on the ground are heard directly. Five informants from various job levels were interviewed without restrictions on their fields to capture hidden nuances. Synchronous observations were then conducted to compare verbal acknowledgments with actual behaviour. Initial findings show that cloud-based software and team chat rooms can cut coordination time by almost half. On the other hand, the flow of tutorials, notifications, and application updates pushed some workers to the brink of overwhelm. Therefore, this study underscores the importance of ongoing training sessions and social dialogue spaces to ensure that technology truly supports rather than dampens morale. Final recommendations urge Cakrawala Design management to embrace daily employee feedback when crafting future digital initiatives.
The Effect Of The Use Of E-Filing, Understanding, And Awareness On Taxpayer Compliance At KPP Sukomanunggal Surabaya Anastasia Cininta Puteri Panjaitan; Emmywati
Journal Informatic, Education and Management (JIEM) Vol 7 No 2 (2025): AUGUST
Publisher : STMIK Indonesia Banda Aceh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61992/jiem.v7i2.134

Abstract

This research analyzes the influence of e-filing utilization, taxation understanding, and taxpayer awareness on compliance levels at KPP Sukomanunggal Surabaya. The research methodology employed a quantitative approach with multiple regression analysis of 123 respondents selected through purposive sampling. The research instrument in the form of structured questionnaires met validity and reliability tests with Cronbach's Alpha values ranging from 0.860-0.880. Analysis results demonstrate that e-filing utilization has a dominant influence on taxpayer compliance with a beta coefficient of 0.600, followed by taxation awareness (0.185) and taxation understanding (0.176). The research model explains 88.6% of taxpayer compliance variance with an F-value of 308.190 (p<0.001). Findings indicate that taxation technology modernization through e-filing serves as the primary catalyst in enhancing compliance behavior. Integration of technological aspects, education, and moral consciousness development creates optimal synergy in taxation compliance management. Research implications emphasize the urgency of implementing holistic strategies that combine technological convenience with enhanced taxation literacy and civic responsibility internalization to create sustainable voluntary compliance.
Product Variety on Customer Satisfaction: The Mediating and Moderating Role of Price Perception and Service Quality Lazuardi, Sofyan; Wahjoedi, Tri; Emmywati, Emmywati; Rahardjo, Kusuma Adi; Nugroho, Agung Dwi
International Journal Of Education, Social Studies, And Management (IJESSM) Vol. 5 No. 2 (2025): The International Journal of Education, Social Studies, and Management (IJESSM)
Publisher : LPPPIPublishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52121/ijessm.v5i2.778

Abstract

This study examines the mediation and moderation effects of price perception and service quality on the relationship between product variety and customer satisfaction in the automotive spare parts retail area. In this study, a quantitative approach was used and data were collected from 80 customers of the BC Waru Sidoarjo store using a questionnaire distributed through Google Forms. Statistical analysis was performed by SEM SmartPLS3 software. The results indicate that the factors of pricing perception, service quality, and product variety are interrelated in a very intricate way and can have a huge effect on customer satisfaction. This finding pinpoints the need for an integrated and holistic approach towards improving customer satisfaction. It will help management come up with more efficient ways of improving customer loyalty for competitive advantage in the market by understanding the dynamics of these elements and their interlinkages. It also offers a glimpse into the important interrelations that exist among the variables of key concern, while duly underscoring the need for clarity in understanding those factors that may affect the level of satisfaction on the part of customers from the motor vehicle spare parts sector.
Co-Authors A. Musyaffa Agung Dwi Nugroho, Agung Dwi Amin Sadiqin Amrina, Amrina Anastasia Cininta Puteri Panjaitan Anita Sulistiani Aprilisa, Lucia Dian ARI SUSANTO Asmirin Noor Atmajawati, Yayah Bagus Ardianto Bambang Sri Wibowo Bambang Sri Wibowo Berkey Tabitha Vahrya Anam Chamid, Abdul Cinta Dewi, Octaviona Damarsari Ratnasahara Elisabeth Diah Ayu Sanggarwati Dwinita, Friska Amelia Fareed, Abid Gita Fitri Gloria Imaniar Talahatu Hanifah Harjanti, Wulandari Hayati, Cucu Hilda Shinta Ramadani IKA WIDYAWATI ILHAM Ilham Iman Supriadi Irawan, Wahyu Purno Iwang Suwangsih Iwang Suwangsih khusnul khotimah Komariah, Fitri Kurniawan, Moch Bambang Kusmayati, Nindya Kartika Kustelen, Ferdy Arman Kusuma Adi Rahardjo Lazuardi, Sofyan Leonard Adrie Manafe Linda Ratna Fitria Cahyani Lindra Dwi Pramudya Lingga Octaviana Mahendra, Rachmad Aditya Manape, Leonard Adrie Martin Zebua Mashanim M, Wahyu Masyhuri, Mohammad Ali Miya Dewi Suprihandari Mochamad Fatchurrohman Muhammad Fhasa Ardibillah Muhammad Irvan Mukhamad Samsul Musyaffa, A. Noneng R S Noneng R S Noneng R Sukatmadiredja Noneng R Sukatmadiredja Noneng R.Sukatmadiredja Noneng R.Sukatmadiredja Noneng Rukayah Sukatmadiredja Noneng Rukayah Sukatmadiredja Nurwanti, Lathifah Aisha Nuzulul Fatimah Perdana, Rimba Fadha Sendy Putri, Faradilla Sukmawati Permata Putri, Salsabila Eka Rachmad Rizzeki Ramadhan Benni Mulyanto Rahardjo, Kusuma Adi Rismawati, Rismawati Sitepu Romadhon, Muhammad Tito Roy Sumaryono Salsabila, Shifa Sa’diyah, Halimatus Setyawan, Mochamad Ardi Shobikin, Shobikin Sri Lestari Stafrezar, Burhan Susanti, Lanny Regina Teguh Purnomo, Teguh Tri Indayani Velian Felent Inestania Clarita Wahjoedi, Tri Yayah Atmajawati Yulia Nurhidayanti, Alfin