Article Per Year (5 Year)
p-Index From 2021 - 2026
9.612
P-Index
This Author published in this journals
All Journal Dimas: Jurnal Pemikiran Agama untuk Pemberdayaan Jurnal Manajemen Atma Jaya Agrokreatif Jurnal Ilmiah Pengabdian kepada Masyarakat The Asian Journal of Technology Management (AJTM) Jurnal Ecodemica : Jurnal Ekonomi Manajemen dan Bisnis Jurnal Pariwisata J-IKA : Jurnal Ilmu Komunikasi Fakultas Ilmu Komunikasi Universitas BSI Bandung Jurnal Komunikasi Ikatan Sarjana Komunikasi Indonesia Syntax Literate: Jurnal Ilmiah Indonesia International Journal of Applied Sciences in Tourism and Events Journal of Secretary and Business Administration JURNAL SYARIKAH : JURNAL EKONOMI ISLAM Share : Journal of Service Learning Journal of Humanities and Social Studies Almana : Jurnal Manajemen dan Bisnis Jurnal Samudra Ekonomi dan Bisnis Jurnal Muara Ilmu Ekonomi dan Bisnis ACADEMICS IN ACTION Journal of Community Empowerment Altasia : Jurnal Pariwisata Indonesia FIRM: Journal of Management Studies Journal of Industrial Engineering Agro Bali: Agricultural Journal International Journal of Business Studies Abdimas: Jurnal Pengabdian Masyarakat Universitas Merdeka Malang Abdimas Galuh: Jurnal Pengabdian Kepada Masyarakat International Journal of Industrial Optimization (IJIO) Jurnal Fokus Manajemen Bisnis SPEKTA (Jurnal Pengabdian Kepada Masyarakat : Teknologi dan Aplikasi) Ilomata International Journal of Social Science IJORER : International Journal of Recent Educational Research Kontigensi: Jurnal Ilmiah Manajemen Jurnal Ekonomi dan Manajemen Indonesia Jurnal Manajemen Indonesian Marketing Journal Rudence: Rural Development for Economic Resilience IDEAS: Journal of Management & Technology IJFBP International Journal of Family Business Practices Proceeding of the International Conference on Family Business and Entrepreneurship (ICFBF) International Journal of Applied Business and International Management Journal of the Community Development in Asia Asia Pacific Journal of Management and Education Jurnal Kewirausahaan, Akuntansi, dan Manajemen TRI BISNIS Jurnal Manajemen dan Pemasaran Jasa Proceeding National Conference Business, Management, and Accounting (NCBMA) Seminar Ilmiah Nasional Teknologi, Sains, dan Sosial Humaniora (SINTESA) EcoProfit : Sustainable and Environtment Business Journal of Character and Environment Interaction, Community Engagement, and Social Environment Bioculture Journal Jurnal Pengabdian UMKM Samakta: Jurnal Pengabdian Kepada Masyarakat Ekspresi: Publikasi Kegiatan Pengabdian Indonesia Aksi Kita: Jurnal Pengabdian Kepada Masyarakat Jurnal Sekretaris & Administrasi Bisnis
Filda Rahmiati
President University
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Chemical Engineering, Chemistry & Bioengineering Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Energy Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Materials Science & Nanotechnology Mathematics Nursing Social Sciences Other

Published : 90 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 1 Documents
Search
Journal : Syntax Literate: Jurnal Ilmiah Indonesia

 1 
The The Role of Digital Marketing and Access to Financing in Improving the Competence of Women MSME Actors in Bekasi Regency Purnamasari, Pupung; Hairiah, Fiqih Maria Rabiatul; Yahya, Adibah; Rahmiati, Filda
Syntax Literate Jurnal Ilmiah Indonesia
Publisher : Syntax Corporation

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36418/syntax-literate.v10i9.61677

Abstract

This research aims to examine the influence of digital marketing, financial inclusion with the mediation of financial literacy, towards the performance of women-led Micro Small and medium Expertise (MSMEs) locating in Bekasi Regency, Indonesia. The data were obtained from questionnaires distributed from a sample of 300 women-led MSME actors located specifically in Bekasi Regency. Quantitative approach was applied to test each variable while utilizing Partial Least Square Structural Equation Modeling (PLS-SEM) for statistical analysis. This study found that digital marketing, financial inclusion, and financial literacy has a positive and significant influence on MSEMs competency. Added, financial inclusion is directly related to financial literacy, which therefore influence the indirect relationship between financial inclusion and business competence.Female entrepreneurs who led micro, small enterprises can benefit from integrated digital literacy program learning programs that foster task-related abilities in the optimal use of digital technology. Financial service providers must continue educating the public on the range of financial service available. Accelerated proactive measures are required to ensure that entrepreneurs have a sufficient level of digital marketing and financial inclusion. Additionally, both official and informal education can incorporate entrepreneurial financing to guarantee that all society have equal access, regardless of their financial situation.The novelty of this research is specifically investigating the impact of digital marketing and access to finance, particularly financial inclusion and financial literacy, on improving the capabilities of women-led MSMEs.
Co-Authors AA Sudharmawan, AA Adam Raihan Rianthomy Adinata Wijaya, Jason Advincula, Geraldine B. Afner Khrisna Hidayat Ahmad Nur Dani Ahmad Rizal Solihudin Amin, Grace Amin, Grace Andianto, Jonathan Andrean Winata Anwar Novianto, Anwar B.M.A.S. Anaconda Bangkara Bairuroh, Ickbal Hofifi Bakri, Mohammed Hariri Bayu Mangkurat Chairy Chairy Chong Mi An Daniela, Lerissa Dedi Rianto Rahadi Dewi, Putu Gede Lila Gargamunih Dhiyaa Alyaa Chani Wudd Dian Rachmawati Afandi Dimaz Ramananda Dwi Larso Dwi Larso Dwi Larso Elda Octaffiana Emilius German Fadillah Anugrah Pertiwi Fahera, Nabila Fajarsari, Anita Rizki Felix Goenadhi Filson Maratur Sidjabat Fiqih Maria Rabiatul Hariroh Firdaus, Fery Muhamad Firmansyah Firmansyah Genoveva, Genoveva Geonadhi, Felix Goenadhi, Felix Gumelar, Bagus Hairiah, Fiqih Maria Rabiatul Hally Hanafiah Hanafiah, Hally Hanif Adinugroho Widyanto Hariri Bakri, Mohammed Hariri, Mohammed Hariroh, Fiqih Maria Rabiatul harisandi, Prasetyo Ida Ayu Putu Sri Widnyani Intan Syafinatun Nida Irfan Rafie Jamal, Fauziah Nur Jamal, Fauziyah Nur Jean Richard Jokhu Jean Richard Jokhu Jonathan Andianto Jonathan Lampatar Siregar Kristianto, Fennieka Kusumawati, Hilma Lampatar, Jonathan Lerissa Daniela Lubis, Muhammad Faikar Thaufan M. Hanggara Abirawa M. Noor Hanafie Zain Madden, Ketwadee Mangkurat, R. S. Bayu Mangkurat, R. Stevanus Bayu Marbun, Nency Mastura Roni Matnur Syuryadi Miranda, Putri Natasya Stefanny Naufal Armanditya Nida, Intan Syafinatun Nining Yuningsih Norfaridatul Akmaliah Othman Norfaridatul Othman Novi Fitria Hermiati Othman, Norfaridatul Othman, Norfaridatul Akmaliah Othman, Norfaridatul Akmaliah Pangestu, Rangga Alfaro Prasetyo Hari Sandi Prayoga, Tasya Zahwa Pupung Purnamasari Purwanto Purwanto Purwanto Purwanto Purwanto Purwanto Putri Permata Sari Putu Gilang Wardana Putri R. Stevanus Bayu Mangkurat Rabulizat, Tritanio Nizar Rafie, Irfan Rahmi, Mustika Remond Waworuntu, Stephanus Rendika Nugraha Rianthomy, Adam Raihan Richard Jokhu, Jean Ridha Suci Anzani Rika Misnawati Roszi Naszariah Nasni Naseri Sandi, Prasetyo Hari Septiani, Jerni Sari Sesri Sellina Setyarini Santosa Simatupang, Togar Siregar, Jonathan Lampatar Siregar, Veronika Angel Siska Purnama Manurung Sitorus, Yohana Sunanti, Meilisa Audina Putri Sutisna, Nanang Ali Syafei, M. Yani Tahnia C. Heidra Tanzares, Jordan Tasya Zahwa Prayoga Tikaromah, Oom Togar Simatupang Togar Simatupang Usman, Meiske Aulia Utami, Ajeng Sekar Utami, Dwi Puspita Sari Vincent Bonavisi Wagino, Azzah Al-afnan Wibowo, Indi Deli Wuri Wuryandani Yahya, Adibah Yulia Andriani, Yulia Yunita Ismail, Yunita Yustina, Andi Ina Zaky, Yazid Ilham Zilaela Yasin Ziliwu, Metani Nibeli