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Bauran Pemasaran Bunga Gerbera (Gerbera jamensonii) di Kelompok Tani Boemi Nursery Jawa Barat Lifia, Yoli Okta; Hariance, Rika
Journal of Agribusiness and Community Empowerment Vol 1 No 1 (2018): September
Publisher : Politeknik Pertanian Negeri Payakumbuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (402.1 KB) | DOI: 10.32530/jace.v1i1.26

Abstract

Gerbera (Gerbera jamensonii) merupakan salah satu jenis tanaman hias yang memiliki nilai ekonomis tinggi dan sangat prospektif untuk dikembangkan secara komersial terutama sebagai produk bunga potong. Kelompok tani Boemi Nursery merupakan satu penghasil bunga gerbera potong yang berada di daerah Lembang, Kabupaten Bandung Barat. Salah satu penunjang keberhasilan suatu perusahaan adalah bagaimana perusahaan itu menyalurkan dan memasarkan produk-produknya. Oleh karena itu kegiatan pemasaran merupakan hal penting bagi perusahaan. Penulisan bertujuan untuk menjelaskan kegiatan budidaya bunga gerbera yang dilakukan di Kelompok Tani Boemi Nursery dan mengetahui bauran pemasaran bunga gerbera di Kelompok Tani Boemi Nursery. Penelitian ini dilaksanakan pada 1 April 2016 sampai dengan 4 Juni 2016 bertempat di Kelompok Tani Boemi Nursery. Metode pengumpulan data yang digunakan adalah wanwancara, observasi dan dokumentasi. Kelompok Tani Boemi Nursery melakukan bauran pemasaran terhadap produknya yaitu bunga gerbera dengan berbagai warna seperti merah, kuning, orange dan pink. Bunga dijual per ikat dengan jumlah satu ikat sebanyak 10 tangkai. Harga yang ditawarkan untuk pemasaran tidak langsung sebesar Rp 6.500,00 per ikat sedangkan untuk pemasaran secara langsung sebesar Rp 7.500,00 per ikat. Promosi yang dilakukan dalam memasarkan produknya yaitu open house, promosi dari mulut ke mulut, mengikuti seminar dan media sosial. Kelompok tani Boemi Nursery harus membuat manajemen usaha tanaman hias ini lebih baik lagi dengan melakukan pencatatan untuk semua kegiatan yang dilakukan dan pembukuan keuangan dari usaha kelompok tani tersebut. Sehingga usaha yang dijalankan terencana dan terkoordinir dan dapat berjalan sesuai yang diharapkan
Pengaruh Orientasi Kewirausahaan Terhadap Kinerja Produk Pada Agroindustri Kopi di Kota Bukittinggi Afrianingsih Putri; Rika Hariance; Nofialdi Nofialdi
Jurnal Lahan Suboptimal : Journal of Suboptimal Lands Vol. 6 No. 1 (2017): JLSO
Publisher : Research Center for Sub-optimal Lands (PUR-PLSO), Universitas Sriwijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (481.308 KB) | DOI: 10.33230/JLSO.6.1.2017.275

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Putri et al, 2017. The Effect of Entrepreneurship Orientation on  Product Performance of Coffee Agroindustry in Bukittinggi. JLSO 6(1):1-6.Succes of business development determined by the entrepreneur ability to develop ideas and search for business opportunities. Creativity in developing ideas is one of the most quality an entrepreneur should have in order to achieve business success. Entrepeneur can be achieve the quality if the have a clear orientation toward product and market. The purpose of this study is to detemermine the effect of entrepreneurship orientation on product performance of coffee agroindustry in Bukit tinggi. Sample for this study was token randomly as much as 30 coffee agroindustry in city of Bukit tinggi. The data were analized using regression analysis with independent variables of entrepreneurship orientation while the dependent variable was product performance. The result shows that variables include entrepreneurship orientation : goal, product creation, innovation and risk simultaneously affect the product performance. However, partially only innovation ability affect the product performance.
Consumer Behaviour In Purchasing Of The Online Agricultural Products Widya Fitriana; Zednita Azriani; Rika Hariance
Liquidity: Jurnal Riset Akuntansi dan Manajemen Vol 10 No 2 (2021): Liquidity
Publisher : Institut Teknologi dan Bisnis Ahmad Dahlan Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32546/lq.v10i2.1470

Abstract

This study aims to analyze the factors that influence consumer purchasing agricultural products online. .We observed three West Sumatra cities with internet access above the provincial average. Suspected individual, socio-demographic and cultural factors influence agricultural consumer behavior. This study surveyed 100 respondents by accident in the three cities. Data analysis was carried out using a logit analysis approach. The results showed that individual factors significantly affected consumer behavior while demographic and cultural factors had no considerable impact. Consumers who have regular incomes and fixed jobs have substantial opportunities to purchase agricultural products online because they are considered more effective and provide a lot of convenience during their busy activities.
PENGOLAHAN BATOK (TAMPURUANG) KELAPA MENJADI JAM TANGAN BOTAC (BASED ON TAMPURUANG ANDALAS CREATION) Afdhal Ahmad; Muhammad Arif Suyatman; Muhammad Surya Rahim; Faisal Majid; Rika Hariance
PROSIDING SNAST Prosiding SNAST 2018
Publisher : IST AKPRIND Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Coconut is one of agriculture product that is very much used by society in everyday life so that this coconut is considered as multipurpose plant. For the Minangkabau community with typical culinary features of curry and rendang, one of the main ingredients is coconut milk. This kind of cuisine is enjoyed daily by the community both in the padang food stalls and in the household. This creates a considerable amount of coconut waste, one of which is the shell (tampuruang). But the lack of utilization of waste coconut shells into high-value products, resulting in waste accumulate or burned into charcoal. Meanwhile, tampuruang actually can also be utilized economically by processing it into various innovations and creations, both in the form of souvenirs and accessories. Based on these problems we found creative ideas, creating innovations in the processing of tampuruang into a unique watch which we named BOTAC WATCH (Based On Tampuruang Andalas Creation). The creative, innovative and effective concept of BOTAC WACTH is also in line with the creative industry development program launched by the Ministry of Trade of the Republic of Indonesia. Based on the economic analysis conducted, business feasibility has a value of B / C ratio of 2.48. This indicates that the business is feasible to run, because in every Rp.1 the cost incurred will generate benefits worth Rp. 1.48. Thus this product can contribute to the growth and development of creative economy to increase the added value of products as well as enhance the competitiveness of the nation.
Arabica Coffee Development Model in Alleviating Poverty in West Sumatra Hasnah Hasnah; Rika Hariance; Muhammad Hendri
International Journal of Agricultural Sciences Vol 6, No 1 (2022)
Publisher : Universitas Andalas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25077/ijasc.6.1.1-8.2022

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Arabica coffee has promising market potential in the world market, which reaches 85%. However, national coffee commodity production has been dominated by Robusta coffee which reaches 90% and only 10% of production is Arabica coffee. Given the opportunity of this Arabica coffee market, the West Sumatra government tried to develop this type of coffee. Solok Regency is an area that develops Arabica Coffee rapidly so that it can become the second largest Arabica coffee growing area in the last 3 years. The study aims to: (1) Measure the proportion of smallholder farmers whose income is below the poverty line and the severity of the poverty situation; (2) Analyze the influence of economic and non-economic factors on the poverty rate of coffee farmers. This research will be conducted in Solok Regency which is selected purposively with the consideration that this area has a high poverty rate and has a rapid growth in arabica coffee growing area. The results showed that the poverty rate of Arabica coffee farmers is quite large with a Head-count index of 0.50 meaning that as many as 50% of farmers have incomes that are below the poverty line. Arabica coffee farmers who are members of cooperatives have a higher poverty rate compared to non-cooperative farmers both from the Headcount Index and from the Poverty Gap Index and Poverty Severity Index. This is because cooperative farmers have no other source of income and are very dependent on coffee farming on narrow land. Factors that affect the poverty rate of Arabica coffee farmers are assets and being members of cooperatives. The existence of cooperatives will be able to increase opportunities for farmers to gain access to economic facilities, one of which is access to financing sources, so that it will be able to encourage farmers to develop their businesses and open new businesses to increase their income.To increase the income of Arabica coffee farmers, there needs to be policies to encourage farmers to open other businesses so as to increase farmers' incomes. Diversification of business becomes very important because it will be able to help farmers to get out of poverty.
CHARACTERISTICS OF SOCIAL CAPITAL AGRIBUSINESS MICRO FINANCIAL INSTITUTIONS OF AGRIBUSINESS (MFIA) IN PADANG CITY Devi Analia; Cipta Budiman; Syahyana Raesi; Rika Hariance
Agrisocionomics: Jurnal Sosial Ekonomi Pertanian Vol 7, No 2 (2023): June 2023
Publisher : Faculty of Animal and Agricultural Science, Diponegoro University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14710/agrisocionomics.v7i2.16764

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The role of social capital in micro-small businesses is very important, especially in Agribusiness Micro Finance Institutions (MFIA). The presence of this LKMA can help small businesses to gain access to better financial services with easier requirements. This study aims to describe how the characteristics of social capital contained in Microfinance Institution of Agribusiness (MFIA). The research was conducted at LKMA in Padang City. The sampling technique used is purposive sampling, namely MFIA whose status is active, legally incorporated and Financial Services Authority (OJK). Data were obtained from two MFIA, namely MFIA Saiyo Sakato in Padang Besi District and MFIA Mutiara Sejati in Koto Tangah District. The research method used was descriptive qualitative by using scoring on aspects of social capital. The results show that the social capital contained in MFIA were aspects of trust, network and norms. The existence and sustainability of LKMA was based on the strength of trust that was built between the management of MFIA and members of MFIA The aspect of network strength that supports the development of MFIA was that its members were scattered in every kelurahan in Padang City. The aspect of social norms that support the sustainability of the MFIA. From the results of this study it is hoped that the power of social capital has a good impact on the sustainability of the agribusiness microfinance institution (MFIA).
DISEMINASI PGPR SEBAGAI BIOAKTIVATOR DEKOMPOSISI BAHAN ORGANIK DI KELOMPOK USAHA TANI NAGARI SUNGAI ABANG KECAMATAN LUBUK ALUNG KABUPATEN PADANG PARIAMAN Haliatur Rahma; Indra Dwipa; Agustian Agustian; Yaherwandi Yaherwandi; Reflinaldon Reflinaldon; Jumsu Trisno; Armansyah Armansyah; Gusmini Gusmini; Afrima Sari; Ryan Dwi Setyawan; Rika Hariance; Dede Suhendra
Jurnal Hilirisasi IPTEKS Vol 6 No 2 (2023)
Publisher : LPPM Universitas Andalas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25077/jhi.v6i2.625

Abstract

Nagari Sungai Abang is one of the areas in Lubuk Alung District, one of the rice production centers in Padang Pariaman Regency. One farming group that intensively cultivates rice is the Farming Business group. The problem with the farmer groups is their ignorance of the benefits of straw as a source of organic matter in the soil. The composting process is long, so farmers always burn rice straw after harvest in preparation for planting the following season. If the burning of straw is carried out continuously, it is feared that nutrients will be deficient in the soil. This activity aims to empower Farming Business groups in Nagari Sungai Abang, Lubuk Alung District, to utilize Plant Growth Promoting Rhizobacteria (PGPR) as a bio activator in making straw compost as organic fertilizer and an alternative to addressing the problem of straw waste in Nagari Sungai Abang, Lubuk Alung. This activity has been carried out in the Farming Group of Farmers in Sungai Abang Dalam Nagari Sungai Abang, Lubuk Alung District, Padang Pariaman Regency. The method used is outreach, counseling, and training to demonstrate making PGPR suspension and compost from straw. From the activities that have been carried out, ready-to-use PGPR is obtained as a bio activator reproduced in coconut water media and used as a bio activator to speed up the composting process. The conclusion of this activity is increasing farmers' understanding of the benefits of straw as a raw material for compost and the use of PGPR as a bioactivator in making straw compost.
Resiliensi Pemenuhan Kebutuhan dimasa Pandemi Covid-19 (Studi Kasus: Usaha Kecil di Sekitar Perguruan Tinggi, Sekolah dan Tempat Wisata Terdampak Pembatasan Sosial Berskala Besar (PSBB)) Yulistriani Yulistriani; Rika Hariance; Rahmat Syahni
Journal of Socio-economics on Tropical Agriculture (Jurnal Sosial Ekonomi Pertanian Tropis) (JOSETA) Vol 3, No 1 (2021): April
Publisher : UNIVERSITAS ANDALAS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25077/joseta.v3i1.411

Abstract

Masalah pangan merupakan permasalahan yang menjadi prioritas bagi pemerintah di masa pandemi. Penelitian ini mencoba menemukan bagaimana pemenuhan pangan keluarga sebelum dan dalam masa pandemi pada Usaha Kecil. Penelitian ini menggunakan metode kuantitatif melalui wawancara terhadap 100 responden yang mendapat penghasilan dari aktivitas berdagang di sekolah, perguruan tinggi dan kawasan wisata yang aksesnya ditutup pada masa pandemi Covid-19. Hasil wawancara di tabulasi kemudian dianalisis dengan SPSS 12. Hasil penelitian menunjukkan bahwa 80% responden di sekolah dan perguruan tinggi dan 62% di tempat wisata kehilangan pekerjaan pada saat PSBB diberlakukan. Dalam pemenuhan kebutuhan, menggunakan tabungan pada urutan pertama, lalu bantuan pemerintah dan yang ketiga meminjam ke tetangga terdekat. Dalam aktivitas jual beli 60% responden di sekolah dan perguruan tinggi dan 72% responden di tempat wisata melakukan aktivitas jual beli ke tetangga terdekat dan menghindari keramaian. Masalah krisis pangan dimasa pandemi bisa diatasi melalui beberapa alternatif yaitu Pola pemasaran yang terintegrasi, manajemen stok pangan, meningkatkan solidaritas antar warga sehingga dapat mengatasi masa krisis pada saat pandemi dan peningkatan kemampuan dalam penggunaan teknologi pemasaran online sehingga memudahkan konsumen untuk mendapatkan bahan pangan dan memudahkan produsen dalam memasarkan produk.
Analisis Perbandingan Risiko Usaha Tani Padi Pada Musim Hujan dan Musim Kemarau di Nagari Mungo Kecamatan Luak Kabupaten Lima Puluh Kota Rika Anggela; M. Refdinal; Rika Hariance
Journal of Socio-economics on Tropical Agriculture (Jurnal Sosial Ekonomi Pertanian Tropis) (JOSETA) Vol 1, No 1 (2019): April
Publisher : UNIVERSITAS ANDALAS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25077/joseta.v1i1.7

Abstract

Penelitian ini bertujuan untuk mengetahui risiko produksi usahatani padi, risiko pendapatan usahatani padi dan upaya petani dalam mengatasi risiko yang dihadapinya baik pada musim hujan maupun pada musim kemarau. Penelitian dilakukan di Nagari Mungo Kecamatan Luak  Kabupaten Lima Puluh Kota yang dilaksanakan dari bulan Januari hingga Februari 2018. Penelitian ini dilakukan dengan metode survei secara acak terhadap 30 orang petani sampel dengan metode cluster sampling. Data dianalisis dengan menggunakan analisis varian, standar deviasi, dan koefisien variasi. Hasil penelitian menunjukkan bahwa risiko produksi usahatani padi pada musim kemarau lebih besar dari pada musim hujan dengan nilai CV yaitu 0,24 dan 0,12 yang termasuk kedalam kategori rendah. Sedangkan pada risiko pendapatan diperoleh hasil bahwa risiko pendapatan petani pada musim kemarau juga lebih besar dari pada musim hujan dengan nilai CV yaitu 0,37 dan 0,19 yang juga termasuk kedalam kategori rendah. Berdasarkan hasil identifikasi risiko usahatani padi pada musim hujan dan musim kemarau diketahui bahwa risiko usahatani padi yang paling banyak dihadapi oleh petani disebabkan oleh perubahan iklim dan cuaca, selain itu juga serangan dari beberapa hama dan penyakit tanaman padi. Sehingga untuk menghadapi risiko tersebut petani melakukan beberapa strategi preventif dengan cara melakukan pemeliharaan secara rutin dan pengendalian hama dan penyakit secara teratur dan menggunakan benih dengan varietas berbeda. Dan strategi mitigasi yang dilakukan petani yaitu diversifikasi tanaman dan diversifikasi mata pencarian sehingga risiko yang dihadapi petani termasuk ke dalam kategori rendah.Kata kunci : Risiko, produksi, pendapatan, musim hujan, musim kemarauThis research aims to identify production risk, income risks and as well as the strategies applied by rice farmers to overcome the risk in rainy season and dry season in the Mungo village Luak sub disrict Lima Puluh Kota. This study was conducted from January  to February 2018. This research used survey method by conducting interviews using quistionnaires to the farmers then randomly selected as many as 30 farmers sample in the rainy season and dry season. The data were analyzed by using variance analyzed, standard deviation, and coefficient variation(CV). The result of study showed that the production risk in dry season with the CV value of 0,25 is hingher than the rainy season with the CV value of 0,13 which is included in the low category. While the income risks showed that risks of farmer’s income in the dry season it also higher than rainy season with the CV value of 0,38 and in the rainy season with the CV value of 0,21. And the result of rice risk identification in the rainy season and dry season is known that the risk caused by climate change and weather, as well as attacks from several pests and diseases of rice plants. For anticipation the risks the farmers do some preventive stategies by doing maintenance with control of pests and diseases on regular basis. While on the mitigation strategies the farmers do some diversification of crops and diversification livelihood and finally the risks faced by farmers faal into the low category. Keywords: Production Risk, Income Risk,Rainy Season and Dry Season
Analisis Perbandingan Usahatani Padi Sawah Irigasi Dengan Padi Sawah Tadah Hujan Di Kecamatan Koto Tangah Kota Padang Ratna rahmadiah; Faidil tanjung; Rika Hariance
Journal of Socio-economics on Tropical Agriculture (Jurnal Sosial Ekonomi Pertanian Tropis) (JOSETA) Vol 1, No 3 (2019): December
Publisher : UNIVERSITAS ANDALAS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25077/joseta.v1i3.177

Abstract

Penelitian ini bertujuan untuk (1) Mendeskripsikan kultur teknis padi sawah irigasi dengan padi sawah tadah hujan di Kecamatan Koto Tangah (2) Menganalisis perbandingan pendapatan dan keuntungan usahatani padi sawah irigasi dengan padi sawah tadah hujan di Kecamatan Koto Tangah (3) Mendeskripsikan alasan petani memilih mengusahakan usahatani padi pada lahan irigasi dan tadah hujan di Kecamatan Koto Tangah. Penelitian ini dilakukan pada bulan Januari - Februari 2019. Data yang dikumpulkan dalam penelitian ini adalah data primer dan data sekunder. Metode yang digunakan adalah metode survey. Sampel pada penelitian ini diambil secara purposive yaitu berjumlah 60 sampel. Dari penelitian ini diperoleh hasil sebagai berikut (1)Terdapat perbedaan kultur teknis pada usahatani padi sawah irigasi dengan padi sawah tadah hujan yaitu pada penyiapan lahan, penanaman, pemupukan dan pemeliharaan. Jumlah pupuk yang digunakan pada usahatani padi sawah tadah hujan lebih banyak dibandingkan dengan padi sawah irigasi karena tidak adanya ketersediaan  air yang cukup sesuai dengan kebutuhan tanaman (2) Berdasarkan  penelitian diperoleh hasil bahwa usahatani padi sawah irigasi lebih baik dibandingkan dengan usahatani padi sawah tadah hujan. Pada usahatani padi sawah irigasi diperoleh produksi sebesar 4.153,5 Kg/Ha, pendapatan   Rp 16.182.470/Ha dan keuntungan Rp 6.716.401/Ha (3) Alasan utama petani berusahatani padi pada lahan irigasi berdasarkan hasil penelitian mengatakan 36,7 % karena kebiasaan. Sedangkan pada lahan tadah hujan 46,7 % karena pengolahan lebih mudah.Kata Kunci : Analisis Usahatani, Perbandingan, Usahatani Padi Sawah, Tadah HujanThis study aims to (1) Describe the technical culture of irrigated rice with rainfed lowland rice in Koto Tangah District (2) Analyze the comparative income and benefits of irrigated rice farming with rainfed lowland rice in Koto Tangah District (3) Describe the reasons farmers choose seeking rice farming on irrigated and rainfed land in Koto Tangah District. This research was conducted in January - February 2019. Data collected in this study are primary data and secondary data. The method used is a survey method. The sample in this study was taken purposively, amounting to 60 samples. From this study the following results were obtained (1) There was a difference in technical culture in irrigated rice farming and rain-fed rice farming, namely on land preparation, planting, fertilizing and maintenance. The amount of fertilizer used in rainfed lowland rice farming is more than that of irrigated lowland rice because there is not enough water available according to plant needs (2) Based on the research, the results show that irrigated lowland rice farming is better than rainfed lowland rice farming. In the production of irrigated rice farming a production of 4,153.5 kg / ha was obtained, an income of Rp 16,182,470 / ha and a profit of Rp 6,716,401 / ha (3). habit. Whereas on rainfed land 46.7% due to easier processing. Keywords: Farming Analysis, Comparison, Rice Farming and Rainfed Farming