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All Journal Jurnal Crystal : Publikasi Penelitian Kimia dan Terapannya Jurnal Pendidikan Jurnal Valuasi : Jurnal Ilmiah Ilmu Manajemen dan Kewirausahaan Jurnal Ilmu Ekonomi Journal of Finance, Economics, and Business INTERNATIONAL JOURNAL OF ECONOMIC LITERATURE INTERNATIONAL JOURNAL OF SOCIETY REVIEWS (INJOSER) Nomico Maneggio International Journal of Social and Education (INJOSEDU) MOMENTUM : Jurnal Sosial dan Keagamaan eJEBA
Muh. Husriadi
Halu Oleo University
Religion Agriculture, Biological Sciences & Forestry Humanities Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Social Sciences Other

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Transformation Of The MSMe Business Of Processed Chicken Grilled Today Through Digital Media Based Marketing Communications Husriadi, Muh.; Kartika, Bunga; Usman. M, Usman. M; Amos, Amos
Nomico Vol. 1 No. 9 (2024): Nomico-Oktober
Publisher : PT. Anagata Sembagi Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62872/bmz8qf63

Abstract

This study discusses the business transformation of the Modern Fried Chicken MSME through digital media-based marketing communication strategies amidst increasingly tight competition and technological developments. The purpose of this study is to examine the impact of using social media, such as Instagram and Facebook, on increasing brand awareness, customer interaction, and loyalty and sales. This study uses a qualitative method with a case study approach on the Modern Crushed Chicken UMKM, with data collection techniques in the form of in-depth interviews and digital content analysis. The results of the study show that the use of social media effectively increases market reach, customer engagement, and contributes directly to increasing short-term sales and long-term customer loyalty. This finding emphasizes the importance of adopting digital communication strategies in supporting the growth of MSMEs in the digital era. The implications of this research provide practical insights for MSMEs in utilizing digital technology to strengthen competitiveness and improve business performance.  
STRATEGY OF SUSTAINABLE BUSINESS DEVELOPMENT BASED ON COMMUNITY (STUDY OF TODAY'S MODERN COFFEE SHOP BUSINESS ACTORS) Ramawati, Yussi; Bahar, Harmiaty; Husriadi, Muh.
Nomico Vol. 1 No. 9 (2024): Nomico-Oktober
Publisher : PT. Anagata Sembagi Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62872/vmra3a34

Abstract

This study explores the sustainable community-based business approach adopted by modern coffee shops in Kendari City to boost community participation and foster customer loyalty. Through qualitative research, including case studies and in-depth interviews with business owners, employees, and community members, the findings indicate that involving the community in innovation and business adaptation strengthens customer relationships and enhances business sustainability. By engaging the community, coffee shops are able to create a sense of ownership, resulting in higher customer retention and greater brand loyalty. The approach also proves effective in addressing operational challenges such as fluctuating demand and supply disruptions by leveraging community-driven solutions. Furthermore, the adoption of sustainable practices, such as sourcing local ingredients, minimizing waste, and utilizing eco-friendly packaging, increases operational resilience and attracts environmentally conscious customers. This business model aligns with local policies promoting the sustainability of MSMEs and offers a replicable framework for other small businesses in similar contexts. Ultimately, the combination of community engagement and sustainable practices not only generates economic benefits but also builds social capital, ensuring long-term business resilience and contributing to local economic growth.
Characteristics Of Organizational Culture, Adaptation Ability, And Performance Of Micro, Small And Medium Enterprises Husriadi, Muh.; Said, La Ode Agus; Kartika, Bunga; Darwin, La Ode Ahmad
Nomico Vol. 1 No. 9 (2024): Nomico-Oktober
Publisher : PT. Anagata Sembagi Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62872/hxsbam69

Abstract

This study investigates the role of organizational culture, adaptability, and performance of micro, small, and medium enterprises (MSMEs) in facing market dynamics and technological developments. Micro, Small, and Medium Enterprises (MSMEs) have a very important role in the economy, but often experience challenges in the adaptation process due to the lack of support from the right organizational culture. This study aims to explore the characteristics of organizational culture and adaptability in improving the performance of Micro, Small, and Medium Enterprises (MSMEs). The results of the study show that an organizational culture that supports adaptation and innovation can significantly improve the performance of micro, small and medium enterprises (MSMEs). The ability to adapt helps MSMEs respond to change and strengthens an organizational culture that is sensitive to needs. The results of this study indicate that the Micro, Small, and Medium Enterprises (MSMEs) sector needs to implement an adaptive organizational culture to increase competitiveness and ensure survival in an ever-changing market.
ANALISIS EFEKTIVITAS PROGRAM PENGOLAHAN WIRAUSAHA PESANTREN AL FATH KENDARI DALAM MENINGKATKAN KETERAMPILAN DAN JIWA WIRAUSAHA SANTRI Wahidin, La Ode; Husriadi, Muh.; Hasan, Hasni; Aswin, Muhammad
Jurnal Valuasi: Jurnal Ilmiah Ilmu Manajemen dan Kewirausahaan Vol. 5 No. 1 (2025): Jurnal Valuasi : Jurnal Ilmiah Ilmu Manajemen dan Kewirausahaan
Publisher : LP2M Universitas Bina Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46306/vls.v5i1.302

Abstract

Al Fath Kendari Islamic Boarding School has an entrepreneurial processing program that aims to improve the skills and entrepreneurial spirit of students. This study aims to analyze the effectiveness of the program in achieving its goals. The research method used is qualitative with a descriptive approach. Data was collected through interviews, observations, and documentation. Interviews were conducted with related parties, such as Islamic boarding school caregivers, entrepreneurial program administrators, and students participating in the program. Observations were carried out at the location of entrepreneurial programs and student entrepreneurial activities. The documentation collected is in the form of entrepreneurial program materials, program activity reports, and student entrepreneurial products. The results of the study show that the entrepreneurial processing program of the Al Fath Kendari Islamic Boarding School is quite effective in improving the skills and entrepreneurial spirit of students. This is evidenced by the increase in knowledge, attitudes, and skills of students in entrepreneurship. Students' knowledge about entrepreneurship has increased significantly after participating in the program. Students become more aware of the concept of entrepreneurship, types of businesses, and strategies for starting and running a business. The attitude of students towards entrepreneurship has also undergone positive changes. Students become braver to take risks, creative in looking for business opportunities, and never give up in facing challenges. The skills of students in entrepreneurship have also improved. Students are able to make business plans, conduct market analysis, and manage their business finances. The entrepreneurial processing program of the Al Fath Kendari Islamic Boarding School is quite effective in improving the skills and entrepreneurial spirit of students. This program can be a model for other Islamic boarding schools in developing entrepreneurial programs for students
ANALYSIS OF THE IMPACT OF ORGANIZATIONAL CULTURE AND ORGANIZATIONAL COMMITMENT IN IMPROVING JOB SATISFACTION IN MSMEs Muh. Husriadi; Fari Aus; Nada Kusuma; Citra Ayu Ningsih
INTERNATIONAL JOURNAL OF SOCIETY REVIEWS Vol. 2 No. 12 (2024): DECEMBER
Publisher : Adisam Publisher

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Abstract

Inclusive, collaborative and transparent organizational culture has a vital role in improving performance employees at Micro, Small, and Medium Enterprises (MSMEs) in Kendari City. Although thus, the implementation of this culture is still meet obstacles in creating an optimal work environment. This study aims to identify characteristics of organizational culture that influence performance employees in MSMEs Kendari City. With qualitative research methods, data was obtained through interview in-depth with employees and MSMEs owners. The results of the study show that an inclusive, collaborative and transparent organizational culture has a positive impact on performance. employee past improvement involvement, synergy team, and trust. Core values such as integrity, innovation, and service customer participate plays an important role in strengthening the foundation of organizational culture as well increase productivity employees. These finding underlines importance implementation of a supportive organizational culture as a sustainable strategy for performance in MSMEs
MARKETING COMMUNICATION STRATEGY, ORGANIZATIONAL CULTURE, INNOVATIVE INDIVIDUAL CHARACTERISTICS AND ORGANIZATIONAL COMMITMENT IN IMPROVING SMALL AND MEDIUM ENTERPRISE PERFORMANCE Muh. Husriadi; Fari Aus; Nada Kusuma; Amos
INTERNATIONAL JOURNAL OF SOCIETY REVIEWS Vol. 2 No. 12 (2024): DECEMBER
Publisher : Adisam Publisher

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Abstract

This research focuses on communication strategies marketing, organizational culture, character individual innovative, and organizational commitment to improving performance of MSMEs in Kendari City, which is facing challenge competition and digitalization. This study aims to analyze influence these factors on the performance of MSMEs in general holistic. A qualitative approach was used with interviews in-depth study of MSME actors as a technique data collection. The results of the study showed that the marketing strategy digital- based, organizational culture that supports innovation, character individual innovative, and organizational commitment to contribute in a way significant in increasing performance of MSMEs. In addition, the application of digital technology in marketing strategies and new product development strengthens the competitiveness of MSMEs in the market. This study contributes empirically related to the importance of integration these factors are to support the sustainability of MSME businesses, as well as recommend strengthening policies that support digitalization and innovation in the MSME sector.
REDUKSI Cr(VI) MENJADI Cr(III) DALAM PERAIRAN MEMANFAATKAN ASAM OKSALAT DARI LIMBAH TONGKOL JAGUNG (ZEA MAYS L) SECARA FOTOKATALITIK Nurjanah, Ana; Sukmarini, Mita Akbar; Husriadi, Muh.
Jurnal Crystal : Publikasi Penelitian Kimia dan Terapannya Vol. 6 No. 1 (2024): Publikasi Penelitian Kimia
Publisher : Program Studi Kimia, Fakultas MIPA, Universitas PGRI Banyuwangi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36526/jc.v6i1.3385

Abstract

Bahan pencemar yang sering menjadi perhatian adalah ion-ion logam berat, seperti kromium Cr(VI). efek samping kromium terhadap kesehatan jika terjadi kontak langsung dengan kulit (iritasi), jika terhirup akan menyebabkan iritasi pada gastro-intestinal atau saluran pernapasan, ditandai dengan rasa terbakar, bersin, batuk. Kromium ada di perairan alami diubah dalam dua keadaan yaitu, Cr(VI) dan Cr(III). Cr(VI) mudah larut dalam air dan membentuk divalent oxyanion yaitu kromat (CrO42-) dan dikromat (Cr2O72-) yang dapat menyebabkan penyakit ginjal dan kanker paru-paru. Spesies ion Cr(III) merupakan suatu spesies yang ada dalam makanan yang digunakan untuk untuk mengontrol metabolisme glukosa dan lipid dalam membran sel. Dalam penelitian ini dilakukan uji efektivitas katalis Fe(III) dengan penambahan asam oksalat (reduktor) dalam proses fotoreduksi Cr(VI) menjadi Cr(III). Dimana asam oksalat dari ekstrak tongkol jagung dan reaktor dengan tengangan lampu UV 30 Watt dengan variasi waktu 10; 20; 30; 40; 50; 60; 120; 180; 240 menit dan katalis 0; 3,8; 7,4; 10,7; 13,7; 16,8 mg/L diukur menggunakan Uv-Vis pada panjang gelombang 540 nm. Maka penelitian ini menghasilkan, asam oksalat dari tongkol jagung yang diuji dengan FTIR gugus O-H, gugus C=O dan gugus C – O. Uji titik leleh asam oksalat yaitu T= 106 – 107 0C. Kondisi setimbang untuk mereduksi Cr(VI) yaitu pada waktu kontak optimum 120 menit. Penggunaan katalis dapat mereduksi ion logam Cr(VI dengan konsentrasi katalis 13,7 mg/L Cr(VI) yang tereduksi sebanyak 71,94%.
THE ROLE OF STRATEGIC ENTREPRENEURSHIP IN EFFORT TO DEVELOP BUSINESS SOCIETY: A LITERATURE REVIEW Husriadi, Muh.
Journal of Finance, Economics and Business Vol. 2 No. 2 (2023): JFEB, November 2023
Publisher : Laboratorium Riset Ekonomi

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Abstract

Strategic Entrepreneurship has emerged as a new concept in convergence studies in entrepreneurship research (opportunity-seeking behavior) and strategic management (profit-seeking behavior). Research in the field of strategic management is gradually uncovering the relationship between strategic management and entrepreneurship. Developing an entrepreneurial strategy. intrapreneurship. Entrepreneurial strategic attitudes in organizations. Entrepreneurial orientation; integration of strategic management as a context for entrepreneurial activity. Entrepreneurship theory with strategic management and resource-based perspectives. Ireland et al. Conceptual models developed for strategic entrepreneurship suggest that firms engage in linear, sequential actions that include: Manage resources strategically to exploit opportunities. Leveraging creativity and innovation to create competitive advantage is a strategic and entrepreneurial activity. Managers must maximize results and exploit competitive advantages while maximizing new business opportunities to create sustainable shareholder value. In this article, we develop a conceptual framework that describes the role of strategic entrepreneurship in efforts to develop community businesses.
Analisis Faktor Dalam Pengembangan Destinasi Wisata Pantai Nambo, Kota Kendari, Sulawesi Tenggara: Analysis of Factors in The Development of Nambo Beach Tourism Destination, Kendari City, Southeast Sulawesi La Janu; Winesty Sofyani, Wa Ode; Aris, Laode; Hartini; Muh. Husriadi
e-Journal Ekonomi Bisnis dan Akuntansi Vol. 12 No. 2 (2025): e-JEBA Volume 12 Number 2 Year 2025
Publisher : UPT Penerbitan Universitas Jember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.19184/ejeba.v12i2.53724

Abstract

Penelitian ini bertujuan untuk mengetahui faktor penghambat dan pendukung pengembangan Destinasi Wisata Pantai Nambo. Sumber data dalam penelitian ini adalah berasal dari data primer dan data sekunder, sementara teknik pengumpulan data yaitu dilakukan melalui wawancara dan pengamatan. Analisis data menggunakan pendekatan kualitatif dimana permasalahan penelitian dianalisis dengan menggunakan teori penghambat dan pendukung pengembangan pariwisata. Hasil penelitian ini menunjukkan bahwa faktor menghambat pengembangan Destinasi Wisata Pantai Nambo yaitu tercemar aktivitas penambangan pasir, limbah rumah tangga, terdapat sarana dan prasarana yang tidak terawat, tempat pembuangan abu jenazah mayat suku-bangsa Bali dan sumber daya manusia pariwisata yang minim. Faktor pendukung pengembangan Destinasi Wisata Pantai Nambo berupa dekat dengan pusat Kota Kendari, dukungan dana dari pemerintah, sarana dan prasarana yang cenderung lengkap dan pusat pagelaran seni dan budaya.
Syair Perahu Hamzah Fansuri (Analisis Pendidikan Akhlak) Wahidin, La Ode; Gadafi, Muamal; Hasan, Hasni; Husriadi, Muh.
MOMENTUM : Jurnal Sosial dan Keagamaan Vol 12 No 2 (2023): MOMENTUM NOVEMBER 2023
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat (LPPM) Sekolah Tinggi Islam Blambangan (STIB) Banyuwangi

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Abstract

The main question of this research is what is the content of moral education in the poem Perahu by Hamzah Fansuri. The aim of the research is to determine the content of moral education in the poem Perahu by Hamzah Fansuri. The benefit of this research is that it attempts to straighten out negative accusations against Hamzah Fansuri and to develop knowledge of Islamic education. The sample was taken from the poem Perahu Hamzah Fansuri. In collecting data, the author took the following steps: first, studying the content of the Perahu poetry which is related to the moral content relevant to the research topic, second, studying several writings related to the poetry as a secondary source. The results of the study of akhlaq education are: First, in stanzas 1 to 12, an explanation of akhlaq towards fellow humans. Second, in stanzas 13 to 26, the explanation of ahklaq to Allah Almighty because it reminds the reader to follow Allah Almighty. Third, in stanzas 27 to 32 the moral explanation of fellow human beings. Fourth, stanzas 33 to 38, Hamzah fansuri explains the akhlaq of the Prophet Muhammad (peace be upon him). Fifth, in stanzas 39 to 42, an explanation of akhlaq towards Allah (swt) because in the poem it reminds the reader of the sentence tawhid.
Co-Authors Amos Amos Amos Aris, Laode Bahar, Harmiaty Citra Ayu Ningsi, Citra Ayu Citra Ayu Ningsih Darwin, La Ode Ahmad Fari aus Gadafi, Muamal Hartini Hasan, Hasni Hasni Hasan Kartika, Bunga Kasman Muslimin La Janu La Ode Abdul Musawir La Ode Agus Said, La Ode Agus La Ode Ahmad Darwin La Ode Muhammad Sardin La Ode Wahidin La Ode Wahidin M, Usman. Muhammad Aswin Muhammad Aswin Mulya, La Ode Andi Rahmat Nada Kusuma Nurjanah, Ana Putri, Triwulandari Nehru Rahman Ramawati, Yussi Salebaran Sukmarini, Mita Akbar Syahrun Usman. M, Usman. M Windayani, Windayani Winesty Sofyani, Wa Ode Yussi Ramawati