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All Journal JIM UPB (Jurnal Ilmiah Manajemen Universitas Putera Batam) REKAMAN (Jurnal Riset Ekonomi Bidang Akuntansi dan Manajemen) Primanomics : Jurnal Ekonomi & Bisnis SEIKO : Journal of Management & Business PROSIDING SEMINAR NASIONAL PROGRAM PASCASARJANA NUSANTARA : Jurnal Ilmu Pengetahuan Sosial Jesya (Jurnal Ekonomi dan Ekonomi Syariah) eCo-Buss Jurnal Ekuivalensi Community Engagement and Emergence Journal (CEEJ) Management Studies and Entrepreneurship Journal (MSEJ) JURNAL ILMIAH SIMANTEK JURNAL ILMIAH KOHESI Akrab Juara : Jurnal Ilmu-ilmu Sosial Jurnal Cafetaria STUDI PELAKSANAAN SELFMEDICATION PADA PENDERITA DIARE BERDASARKAN TINGKAT PENGETAHUAN MASYARAKAT PESISIR KECAMATAN SOROPIA KABUPATEN KONAWE Jurnal Disrupsi Bisnis Dynamic Management Journal Jurnal Pengabdian Masyarakat (ABDIRA) Jurnal Ekonomi Jurnal Ekonomi dan Manajemen Indonesia Arus Jurnal Sosial dan Humaniora Jurnal Impresi Indonesia Jurnal Puan Indonesia AKADEMIK: Jurnal Mahasiswa Ekonomi & Bisnis JAMBURA: JURNAL ILMIAH MANAJEMEN DAN BISNIS Jurnal Bisnis, Manajemen, dan Akuntansi Postgraduate Management Journal Eduvest - Journal of Universal Studies Jurnal Riset Rumpun Ilmu Ekonomi (JURRIE) Journal of Data Science Theory and Application Riwayat: Educational Journal of History and Humanities Jurnal Pengabdian Barelang Jurnal Sistem Informasi dan Manajemen Jurnal Penelitian Pendidikan Indonesia Jurnal Ilmu Multidisiplin Jurnal Ilmu-Ilmu Pertanian Jurnal Pengabdian Kepada Masyarakat Jurnal Pengabdian Cendikia Nusantara SCIENTIA JOURNAL : Jurnal Ilmiah Mahasiswa Prosiding Seminar Nasional Ilmu Sosial dan Teknologi (SNISTEK) International Journal of Education Management and Religion
Wasiman, Wasiman
UNIVERSITAS PUTERA BATAM
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Pengaruh Saluran Distribusi, Keamanan Produk Dan Labelisasi Halal Terhadap Minat Beli Di PT Shuang Hor Indonesia Santi; Wasiman
Jurnal Bisnis, Manajemen, dan Akuntansi Vol. 12 No. 2 (2025): Jurnal Bisnis, Manajemen, dan Akuntansi (JBMA) - September
Publisher : Sekolah Tinggi Ilmu Bisnis Kumala Nusa Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54131/jbma.v12i2.227

Abstract

Tujuan utama dari riset ini adalah untuk menelisik secara menyeluruh bagaimana konfigurasi saluran distribusi, keamanan produk dan labelisasi halal secara signifikan memengaruhi minat konsumen untuk melakukan pembelian pada PT Shuang Hor Indonesia. Penelitian ini dijalankan dengan pendekatan kuantitatif yang dilandasi oleh rancangan deskriptif untuk menyibak keterkaitan antar variabel secara terstruktur. Total populasi dalam observasi ini berjumlah 315 individu konsumen, dari mana 176 sampel diekstraksi dengan kaidah Slovin melalui mekanisme simple random sampling. Jalur analisis data ditempuh melalui pemeriksaan kredibilitas instrumen, penyaringan asumsi klasik, penerapan model regresi linier berganda, serta pemantapan hipotesis melalui uji t dan uji F. Hasil pengolahan data memperlihatkan bahwa peran saluran distribusi dalam memengaruhi minat beli tercermin dalam kontribusi sebesar 15,1%. Di sisi lain, aspek keamanan produk memberi dorongan sebesar 29,9%, sementara labelisasi halal menyumbang sebesar 45,0% terhadap variasi minat beli konsumen. Adapun nilai determinasi (R²) tercatat sebesar 71,7%, yang menandakan bahwa ketiga variabel bebas secara sinergis mampu menjelaskan mayoritas fluktuasi dalam variabel dependen. Inferensi dari pengujian statistik menyatakan bahwa seluruh variabel bebas memiliki pengaruh yang signifikan baik dalam konteks parsial maupun simultan terhadap minat pembelian di kalangan pelanggan PT Shuang Hor Indonesia.
Pengaruh Hybrid Working Terhadap Loyalitas Karyawan Generasi Z Di Industri Kreatif Syahrinda Fina; Wasiman
Prosiding Vol 7 No 1 (2025): SNISTEK
Publisher : LPPM Universitas Putera Batam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33884/psnistek.v7i1.10718

Abstract

Since the outbreak of Covid-19, many countries have decided to adopt strict health regulations and implement working from home as part of the telecommuting scheme. In the midst of the pandemic, the working world underwent a significant transformation. Flexibility and balance between work and personal life became a top priority, especially for Generation Z employees. Generation Z has entered productive age and started joining the workforce. The digital technology environment that accompanies their growth makes Gen Z have various advantages. However, this generation also faces new challenges. Gen Z frequently switches workplaces even within months. At the same time, hybrid working emerged as a work model considered to provide comfort. The lack of social interaction and direct collaboration in this system poses challenges because it can lead to decreased team harmony. The implementation of hybrid working requires greater attention from companies to maintain Generation Z’s loyalty. If companies are unable to adjust their work systems to the need for flexibility and psychological support, they are likely to lose young potential talents. The world of work is now required to adapt to the expectations and characteristics of the new workforce, especially Generation Z, who are starting to dominate the labor market. Failure to adjust the work environment to their preferences can result in a high turnover rate.
Pengaruh Kualitas, Ketersediaan dan Inovasi Produk terhadap Keputusan Pembelian di PT Sri Indah Mandiri Batam Friendy, Friendy; Wasiman, Wasiman
AKADEMIK: Jurnal Mahasiswa Ekonomi & Bisnis Vol. 5 No. 3 (2025): AKADEMIK: Jurnal Mahasiswa Ekonomi & Bisnis
Publisher : Perhimpunan Sarjana Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37481/jmeb.v5i3.1509

Abstract

This study investigates the influence of product quality, availability, and innovation on consumer purchasing decisions at PT Sri Indah Mandiri Batam, a leading construction material distributor facing issues in product returns, limited stock readiness, and insufficient innovation. The research aims to determine the extent to which each of these three variables affects purchase decisions. Employing a quantitative descriptive method, the study involved 172 respondents selected from a population of 301 using simple random sampling and the Slovin formula. Data were collected through structured questionnaires and analyzed using SPSS 26. The analysis included validity and reliability tests, classical assumption testing, multiple linear regression, and hypothesis testing. The results revealed that product quality, availability, and innovation significantly and positively influence purchasing decisions both partially and simultaneously. The standardized coefficients indicate that availability (34.2%) had the highest impact, followed by product quality (26.7%) and innovation (20.1%). The model's adjusted R² value of 0.739 suggests that these three variables explain 73.9% of the variance in consumer purchase decisions. These findings highlight the strategic importance of ensuring consistent product quality, stock availability, and proactive product innovation in sustaining competitive advantage and consumer loyalty.
Pengaruh Kualitas Produk, Citra Merek dan Promosi terhadap Keputusan Pembelian Sepeda Motor Yamaha di Kota Batam Sigalingging, Kesya Agrariani; Wasiman, Wasiman
AKADEMIK: Jurnal Mahasiswa Ekonomi & Bisnis Vol. 5 No. 3 (2025): AKADEMIK: Jurnal Mahasiswa Ekonomi & Bisnis
Publisher : Perhimpunan Sarjana Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37481/jmeb.v5i3.1517

Abstract

In the increasingly competitive motorcycle industry, companies face the challenge of optimizing product appeal to influence consumer purchasing decisions. This study aims to examine the effect of product quality, brand image, and promotion on consumer purchasing decisions for Yamaha motorcycles in Batam City. Using a descriptive quantitative method, the study collected data from 100 respondents who had purchased Yamaha motorcycles, selected through purposive sampling. Data analysis included validity and reliability tests, classical assumption tests, multiple linear regression, and hypothesis testing using SPSS version 26. The results show that product quality, brand image, and promotion each have a positive and significant impact on purchasing decisions. Specifically, product quality contributes 25.2%, brand image contributes 17.3%, and promotion contributes 45.3% to the variance in purchasing decisions. The overall model explains 86.2% of the variance (Adjusted R² = 0.862), indicating that these three factors are dominant drivers in consumer decision-making. The findings suggest that enhancing product quality, strengthening brand perception, and implementing adaptive promotional strategies are essential for improving consumer purchase behavior in the two-wheeler market, particularly for Yamaha in urban areas such as Batam.
Pengaruh Word of Mouth, Kualitas Produk dan Kepercayaan Konsumen terhadap Keputusan Pembelian pada E-Commerce TikTok Shop di Kota Batam Siallagan, Dwi Natalia Angela; Wasiman, Wasiman
AKADEMIK: Jurnal Mahasiswa Ekonomi & Bisnis Vol. 5 No. 3 (2025): AKADEMIK: Jurnal Mahasiswa Ekonomi & Bisnis
Publisher : Perhimpunan Sarjana Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37481/jmeb.v5i3.1546

Abstract

The rapid development of digital platforms has significantly influenced consumer behavior, particularly in the beauty industry. However, inconsistencies in product quality and customer trust have raised concerns regarding online purchasing decisions. This study aims to examine the influence of word of mouth, product quality, and consumer trust on purchasing decisions for Pixy cushion products via the TikTok Shop in Batam City. A quantitative method with a descriptive approach was applied. Data were collected from 100 respondents selected using purposive sampling criteria and analyzed using SPSS version 26. The research instruments passed both validity and reliability tests. The analysis included classical assumption testing, multiple linear regression, and hypothesis testing through t-tests and F-tests. The results indicate that all three independent variables word of mouth, product quality, and consumer trust have a positive and statistically significant effect on consumer purchasing decisions, both individually and collectively. The adjusted R² value of 0.805 suggests that 80.5% of the variation in purchasing decisions is explained by the three predictors. Among them, consumer trust had the highest standardized coefficient (β = 0.433), followed by product quality (β = 0.353) and word of mouth (β = 0.225). These findings highlight the strategic importance of maintaining product credibility and fostering consumer trust in the social commerce ecosystem.
Pengaruh Brand Awareness, Persepsi Konsumen dan Kualitas Produk terhadap Keputusan Pembelian Produk Wedrink di Kota Batam Sinaga, Ledyana Nitami; Wasiman, Wasiman
AKADEMIK: Jurnal Mahasiswa Ekonomi & Bisnis Vol. 5 No. 3 (2025): AKADEMIK: Jurnal Mahasiswa Ekonomi & Bisnis
Publisher : Perhimpunan Sarjana Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37481/jmeb.v5i3.1606

Abstract

Wedrink, a rapidly expanding beverage brand originating from China, has gained popularity in Batam, Indonesia. In a highly competitive market, understanding consumer behavior is essential for maintaining business sustainability. This study aims to examine the influence of brand awareness, consumer perception, and product quality on purchase decisions of Wedrink products in Batam. A quantitative descriptive approach was employed, with data collected through an online questionnaire distributed to 384 respondents using accidental sampling. The data were analyzed using SPSS version 26, incorporating validity and reliability tests, classical assumption tests (normality, multicollinearity, and heteroscedasticity), and multiple linear regression analysis. The results reveal that brand awareness, consumer perception, and product quality each have a significant and positive impact on purchase decisions. The model demonstrates a strong explanatory power with an adjusted R² of 45.0%, while the F-test confirms the joint significance of the independent variables (p < 0.001). These findings highlight the importance of building brand familiarity, delivering consistent product quality, and aligning offerings with consumer expectations to strengthen purchasing behavior in the beverage industry.
Pengaruh Pengalaman Belanja, Customer Review Online dan Layanan Pelanggan terhadap Kepuasan Pelanggan Shopee di Kota Batam Syahyudi, Riki; Wasiman
Arus Jurnal Sosial dan Humaniora Vol 4 No 2: Agustus (2024)
Publisher : Arden Jaya Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57250/ajsh.v4i2.544

Abstract

Salah satu penggunaan internet yang lazim saat ini dalam bisnis adalah penerapan e-commerce. E-commerce (perdagangan elektronik) terdiri dari pembelian dan penjualan produk atau jasa melalui sistem elektronik seperti internet dan jaringan komputer lainnya. Saat ini, Shopee menjadi marketplace e-commerce dengan pengunjung terbanyak di Indonesia. Metodologi yang dipilih adalah metodologi kuantitatif dengan tujuan utama menguji hipotesis yang ditetapkan sebelumnya menggunakan sampel dan populasi tertentu. Ada pengaruh positif yang signifikan antara variabel Pengalaman Belanja (X1) dan Kepuasan Pelanggan (Y), karena nilai t lebih besar dari nilai t-tabel (2,317 > 1,9719) dan nilai signifikansi adalah 0,022 < 0,05. Ulasan Pelanggan Online (X2) juga mempengaruhi Kepuasan Pelanggan (Y), karena nilai t lebih kecil dari nilai t-tabel (0,215 < 2,0395) dan nilai signifikansi adalah 0,830 > 0,05. Terdapat pengaruh positif yang signifikan antara variabel Delivery Service (X3) dan Customer Satisfaction (Y), karena t-value lebih besar dari nilai t-table (10,416 > 1,9719) dan nilai signifikansi 0,000 < 0,05. Pengalaman berbelanja yang positif secara signifikan meningkatkan kepuasan pelanggan. Ulasan pelanggan online berperan dalam membangun kepercayaan dan pengaruh, sehingga berdampak positif pada kepuasan pelanggan. Layanan pengiriman yang cepat dan andal juga merupakan faktor kunci dalam menentukan tingkat kepuasan pelanggan.
Penerapan Pengendalian Penyakit Mosaik Kuning Kacang Hijau di Desa Bendungan Kecamatan Kuwarasan Kabupaten Kebumen Wasiman, Wasiman
Jurnal Ilmu-Ilmu Pertanian Vol. 30 No. 2 (2023): Jurnal Ilmu Ilmu Pertanian
Publisher : Politeknik Pembangunan Pertanian Yogyakarta-Magelang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55259/jiip.v30i2.27

Abstract

Kendala teknis yang dihadapi petani kacang hijau salah satunya yaitu serangan organisme pengganggu tanaman (OPT) baik berupa hama, penyakit, maupun gulma. Penelitian ini bertujuan untuk mengetahui inovasi, sasaran, cara pengambilan keputusan, saluran komunikasi, dan penyuluh pertanian pada pada penerapan pengendalian penyakit mosaik kuning kacang hijau pada petani kacang hijau. Penelitian dilaksanakan mulai 10 Juni 2022 sampai 1 Agustus 2023 di Desa Bendungan, Kecamatan Kuwarasan, Kabupaten Kebumen. Metode penelitian yang digunakan adalah deskriptif kuantitatif dengan sampel sebanyak 30 orang yang berasal dari Kelompok Tani Mekar Jaya I dan Mekar Jaya I. Hasil penelitian menunjukan penerapan pengendalian penyakit mosaik kuning kacang hijau pada aspek inovasi memiliki kategori sedang dengan persentase 64,07%, aspek sasaran memiliki kategori sedang dengan persentase 62,70%, aspek cara pengambilan keputusan memiliki kategori sedang dengan persentase 67,78%, aspek saluran komunikasi memiliki kategori sedang dengan persentase 66,67%, dan aspek penyuluh pertanian memiliki kategori tinggi dengan persentase 85,93%. Pemberdayaan dilakukan untuk meningkatkan perilaku petani dalam mengambil keputusan pengendalian penyakit mozaik kacang hijau. Penyuluhan yang dilakukan mampu meningkatkan pengetahuan dan sikap petani dalam mengendalikam penyakit mozaik kuning sebesar 39,45 dan 36,33 %.
Analisis Manajemen Konflik dan Stres Kerja Pengaruhnya Terhadap Kinerja Karyawan pada PT XYZ di Kota Batam Bipianto, Iwan; Wasiman, Wasiman
Prosiding Vol 6 (2024): SNISTEK
Publisher : LPPM Universitas Putera Batam

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This study aims to examine the impact of conflict and work stress on employee performance at PT XYZ in Batam City. The results indicate that work conflict does not significantly affect employee performance, as evidenced by a correlation coefficient of only 0.001. The t-test results show that H0 cannot be rejected with a t-value of -0.005 < t-table value of 2.042. On the other hand, work stress has a significant effect on employee performance with a correlation coefficient of 0.459, indicating a 21.06% impact of work stress on performance. However, when considered together, conflict and work stress have a significant combined effect on employee performance with a correlation coefficient of 0.647, accounting for 41.86% of the influence on performance. The remaining 58.14% is affected by factors not included in this study
Persepsi Karyawan Bank Pemerintah Di Kota Batam Tentang Internal Audit Natalia, Erni Yanti; Wasiman, Wasiman; Sitorus, David Humala
Prosiding Vol 6 (2024): SNISTEK
Publisher : LPPM Universitas Putera Batam

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Corruption, Asset Misuse and Financial Statement Fraud are three types of fraud that often occur in financial and business contexts. The forerunner of opportunities to commit fraud is one of the reasons for the weakness of Internal Audit in a company. This study aims to find out how the perception of government bank employees in Batam City about the Internal Audit is carried out. The qualitative descriptive research method is by collecting data in the form of a questionnaire using indicators presented by The Institute of Internal Auditors. The collected data is then processed and interpreted and conclusions are drawn using the level of perception, namely: Negative if the average percentage of total component items ≤ 40%, and Positive if the average percentage of total component items > 40%. The results of the study showed: (1) The perception of Government bank employees (BUMN) for the indicators of Manage Internal Audit Activities, The Nature Of Work, Assignment Planning, Implementation Of Assignments, Communication Of Assignment Results, Monitoring Progress, Communication On Risk Acceptance showed positive results because the percentage of respondents who answered Agree and Strongly Agree > 40%.; (2) There is a perception of Government bank employees who show Negative by answering Disagree, namely for The Nature Of The Work indicator, statement item number 4, which is 1.3% and for statement indicator number 9 as much as 1.3% as well. However, this result is < 40% so it can be said that it is not significant indicating a negative result.
Co-Authors A.A. Ketut Agung Cahyawan W Agustina Ahmad Fadli Aisyah, Assalamah Alice Erni Husein Amelia, Wulan Anggraini, Nur Afni Anugrah, Fernando Apriani, Ai Arni Yati Anabokay Asman Abnur, Asman Asron Saputra Azmiana, Risca Baru Harahap Binton, Binton Bipianto, Iwan Celsyanes Cornelya Chang, Dennis Christian Lumban Tobing, Vargo CICI PERMATA SARI David Humala Sitorus Debora Tambunan Deni Apriadi DESSY . Dhea Kiran Euunike dompak, timbul Efriyenty, Dian Eky Priyono Erna Noferianti Erni Ratika Sari Br Pakpahan Erni Yanti Natalia, Erni Yanti Ervina Sabrilla Putri evyanto, winda Fathin, Lina Nur Fernanda, Muhammad Fernando, Kelvin Feryani Fifi, Fifi Fina, Syahrinda Fitriani Harmita Mukhtar Frangky Silitonga Friendy, Friendy Handoko, Koko HARYANTO . Hellen, Hellen Hendeka Putra Hikmah Hikmah Iwan Bipianto Jefery Jefery Jeli Jeslyn Jeslyn Juliansyah, Roni Juyana Juyana Kellin Kervin Kervin Koh Metania Pricilia kurnia hardi, mardilla dwi Lamtumiar Sipahutar Malau, Bergiat Mariani MAULI SIAGIAN Mayesti Mayesti Melianti, Silvia Messy Juliaya Saputri NANDA HARRY MARDIKA Nelly Chandrawati Manalu Noviyadi, Noviyadi Nurrokhmah, Tiama Aulia Nyoman Budhiartha, I Poniman Poniman Poppy Okta Fiana Putri Pramita Studiviany Soemadijo Prima , Argo Putra Purba, Neni Marlina BR Rahmat Rahmat rainbow Realize, Realize Recit Pernanda Rezude Nurita Putri, Yuni Roja Mazalifah Ronald Wangdra rusmitha, rusmitha Samosir, Erina Safitri Santi Saputra, Asron Saputra, Irvan Maulana SELLY SEPTIANA Shelly, Shelly Siagian, Mauli Siagian, Mauli Siallagan, Dwi Natalia Angela Sigalingging, Kesya Agrariani Simanjuntak, Pastima Simanjuntak, Yuni Sinaga, Ledyana Nitami Siti Nurlailliyah Sitorus, David Humala Soemadijo, Pramita Studiviany Stanley, Stanley Suci Melani, Suci Suhardi Suhardi Suhardi Suhardi Sulistyowati, Tussi Sunarto Wage Sutrisno, Hendy Syahril Effendi Syahrinda Fina Syahrul Bahri Syahrul Bahri Syahyudi, Riki Syaiful, Hendra Syaifullah Syaifullah Thomas, Dendi Titik Purwati Tussi Sulistyowati Ulva Marsiti Vanness Chuang Vendi Vermanto Vincent Vincent Vira Desnita wage, Sunarto Wahyuni Windasari Wangdra, Ronald Wangdra, Suvianto Wangdra, Yvonne Wibowo, Agung Edy Winnie Frisia Wulandari, Sonya Yati Anabokay, Arni Yuni Rezude Nurita Putri Yvonne Wangdra Zakia Fadila Zakrimal Zakrimal