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All Journal Journal of Economics, Business, & Accountancy Ventura JURNAL IPTEKS PEMANFAATAN SUMBERDAYA PERIKANAN Jurnal Inotera Jurnal Ilmiah Pendidikan dan Pembelajaran Indonesian Journal of Criminal Law Jurnal Sistem Teknik Industri jurnal Teknik Industri - Unisi AT-TASYRI' Jurnal Ilmiah Prodi Muamalah Jurnal Perangkat Lunak SELODANG MAYANG Sricommerce: Journal of Sriwijaya Community Services Jurnal Karya Abdi Chronologia Journal of Indonesian Scholars for Social Research Primer Edukasi Journal Transformasi : Jurnal Penelitian dan Pengembangan Pendidikan Non Formal Informal JIPM: Jurnal Indragiri Penelitian Multidisiplin PUBLICA: Jurnal Pengabdian Masyarakat Jurnal Pengabdian Kolaborasi dan Inovasi IPTEKS Jurnal Cendekia : Media Komunikasi Penelitian dan Pengembangan Pendidikan Islam Jurnal Pendidikan Kreatif Journal of Educational Management Research Jurnal Pengabdian Tri Bhakti NALAR: Journal Of Law and Sharia Jurnal As-Syar’i: Jurnal Bimbingan & Konseling Keluarga Journal of International Multidisciplinary Research Law and Justice PESHUM Systematic Literature Review Journal Teknofile, Jurnal Sistem Informasi Abdimas, Jurnal Pengabdian Masyarakat
Ilyas
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Journal : JIPM: Jurnal Indragiri Penelitian Multidisiplin

 1 
Analisis Perbandingan Sistem Pendukung Keputusan Pemilihan Media Sosial Sebagai Sarana Promosi Di Tembilahan Aji, Muhammad Syah Jihan; Ilyas
Jurnal Indragiri Penelitian Multidisiplin Vol. 3 No. 3 (2023): Jurnal Indragiri Penelitian Multidisiplin
Publisher : Indra Institute Research & Publication

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58707/jipm.v3i3.470

Abstract

With the rapid development of technology at this time, internet services cannot be separated from everyday human activities. the many conveniences of using internet services make people involve internet services in doing business online using social media services. Business competition is also one that must be faced by creative economy actors. With competitors or competitors making similar products increasing, while products that are made are less well known to consumers, creative businesses cannot reach market segments effectively. Some of the social media that are most often used to carry out online buying and selling activities are: Facebook, Twitter, Instagram, WhatsApp, Tiktok, and others. The application of the Decision Support System uses the SAW and TOPSIS methods in selecting the best social media as a means of promotion, and choosing which method is most appropriate for determining social media as a means of promotion in Tembilahan. The SAW method is the most relevant in solving this case and the Facebook alternative is chosen as a good and effective social media to be used as a promotional medium.
Co-Authors Abdul Muni Abdullah Achmad Isya Alfassa Adriyan Adwani Ahmad Isroil Ainun Wulandari Aji, Muhammad Syah Jihan Alfa, Akbar Amin Yusuf Amin Yusuf Anandri, Uya Asy Syuura Anandri Andi Halimah Andi Rusdi Walinono ANDRIANSYAH Anggita Widyasti Anuar, Syahrul Ardiansyah Arief Rachman Arif Bulan Asep Hidayat Aulia, Rizqi Bayu Rianto Bayu Rianto Budiman, Muhammad Cahyani, Arini Dwi Chrismondari Citra Nasir Darmansyah Dwi Yuli Prasetyo Erham Erwan, Friesca Fadilah, Hikmah Nur Fadlurrahman Farhan Ramadhani Istianandar Firmanto, Taufik Fitri Yunita Fitriani Fugiyar Suherman Halisa, Nur Hasan Hendra Dedi Kriswanto, Hendra Dedi Idhar Isalman, Isalman Jalil, Muhammad Juhriati Khairi, M. Khairi Khairul Ihwan, Khairul Khairunnisa, Rini Lufika, Raihan Dara M. Fernandes Putra Arthesa M. Gasali Maryani, Lesi Maulana Putra, M. Naofal Mauli Kasmi MELSA Mhd. Nabil Arkan Mintarsih Arbarini Miristika Alliyu Mohd Riza Fahlifi Muannif Ridwan Muhammad Amin Muhammad Bambang Iswanto Muhammad Isra Muhammad Ridwan Muhammad Risky Muthmainnah, Annisa Nasrah Hasmiati Attas Nispi Syahbani Nuraini Nurhaliza Nurhayati, Misfallah Nurjanah Nurul Ittaqullah Paridzhi, M. Dhanul Rafito, M. Rahmad Heri Prasetyoadi Ramadhini, Meraty Rieke Nur Safitri Rusli, Ahmad Salim, Rodhiyat Fajar Samsuddin Samsudin Sandi Ahmad Pratama Saputra, Tri Eka Saputri, Ika Sentia, Prima Denny Septiani, Lisa Setiawan, Alek Sudeska, Endy Sunaryo, Seriyanti Sungkowo Edy Mulyono Swaraswati, Yogi Syafrizal Thaher Syarif, Anindya Fiska Trisna Mulyati Wahyudi, Johan wilastra, devit YESICA ELMA SUDIARTI Yuli Prasetyo, Dwi Yuswandi Zam, Wahyuni Zuhrah Zulrahmadi