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Journal : JURNAL RELASI STIE MANDALA JEMBER

PENGALAMAN PENGGUNA, KEAMANAN TRANSAKSI, KEMUDAHAN PENGGUNAAN, KENYAMANAN, DAN PENGARUHNYA TERHADAP PERILAKU PEMBELIAN ONLINE SECARA IMPULSIF Didit Darmawan; Arif Rachman Putra
RELASI : JURNAL EKONOMI Vol 18 No 1 (2022)
Publisher : STIE Mandala Jember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31967/relasi.v18i1.523

Abstract

In Indonesia, online shopping has become a trend and transactions have increased drastically, marked by the development of business players involved in the online marketplace industry, one of which is Lazada, which is the top marketplace in Indonesia. Lazada is an online product buying and selling application that offers a variety of products and uses the internet and social media as a forum for interactive two-way interactions with its users. Product bids, attractive prices and availability of information can lead to impulsive buying behavior. The impulse to buy impulsively is described as a complex, sudden, pleasant purchase and the decision-making process occurs instantaneously without thinking of any other considerations. This study has the main objective of identifying the effect of user experience, transaction security, ease of use, convenience on impulsive online buying behavior aimed at the Lazada marketplace. The population in this study are consumers who have made online purchases at Lazada. The sampling technique used is non-probability sampling, with a purposive sampling method with the following sample criteria: consumers who have made online Lazada purchases more than once, and aged over 17 years to 50 years. Respondents came from the city of Sidoarjo and totaled 120 people. Multiple linear regression analysis is an analytical tool used in this study. The t test is to prove the research hypothesis which previously carried out the reliability test. From the results of the analysis of the research results, it is found that experience, safety, convenience and comfort have a significant influence on impulsive buying behavior at Lazada. The experience variable is a variable that has a dominant effect. Keywords: experience, security, ease of use, enjoyment, impulsive buying behavior.
Pengaruh Tuntutan Pekerjaan, Modal Psikologis dan Kematangan Sosial terhadap Profesionalisme Karyawan Arif Rachman Putra; Didit Darmawan; Mohammad Djaelani; Fayola Issalillah; Rafadi Khan Khayru
RELASI : JURNAL EKONOMI Vol 18 No 2 (2022)
Publisher : STIE Mandala Jember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31967/relasi.v18i2.587

Abstract

Human Resource Management is faced with the problem of being able to recruit employees who have the appropriate abilities for organizational goals and increase the desires of these employees. Management will prepare HR to achieve company goals starting from recruitment, selection, maintenance and development of each individual. This study aims to analyze and determine the effect of job demands, psychological capital and social maturity on employee professionalism and the most dominant factor among the three. this study used 142 respondents as a sample. the results obtained by multiple linear regression analysis. Based on the results of the study, several results were found which were stated as follows: job demands, psychological capital and social maturity had a partial significant effect on employee professionalism and job demands were the dominant variables on employee professionalism. Keywords: job demands, psychological capital, social maturity, employee professionalism.
Co-Authors Al Farochi, Mohammad Naufal Al-Hakim, Yusuf Rahman Amelia, Farra Nur Anjanarko, Tri Seno Bambang Triono Budi Handayani Cahya Fajar Budi Hartanto Cilda Thesisa Ilmawan Dzinnur Didit Darmawan Eli Masnawati Eli Retnowati Eli Retnowati Ella Anastasya Sinambela Ella Anastasya Sinambela Ella Anastasya Sinambela Ella Anastasya Sinambela Elok Imroatul Azizah Ernawati Ernawati Evendi, Wakid Fayola Issalillah Fayola Issalillah Fayola Issalillah Fayola Issalillah Febrian, Rafico Rifki Firza Fahriza Halizah, Siti Nur Hariani, Mila Irfan, Moch. J, Jahroni Jahroni jahroni Jahroni Jahroni Jahroni Jahroni Jahroni, Jahroni Lidyawati, Citra Oktavina Eka M. Syaiful Anwar Mardikanigsih, Rahayu Misbachul Munir Misbachul Munir Moch Fairuz Fahrezi Al haiba Moch Irfan Mochamad Irfan, Mochamad Mochammad Irfan Mochammad Saleh Mohammad Djaelani Mohammad Djaelani Mohammad Djaelani Mohammad Djaelani Muchammad Catur Rizky Mujito Mujito Mustafa, Abraham Reyhand Muthoharoh, Siti Lulun Natashia Angelina Theodara Naufalia, Shohibatun Negara, Dharma Setiawan Nurul Arifin Nurul Taqwa Rafadi Khan Khayru Rafadi Khan Khayru Rafadi Khan Khayru Rahayu Mardikaningsih Rahayu Mardikaningsih Rahayu Mardikaningsih Rahayu, Misye Adelia Ramadhani, Novia Agustina Reny Nurani Resva June Silviana Retnowati, Eli Riyan Sisiawan Putra Rommy Hardyansah Salsabila, Unik Hanifah Samsul Arifin Samsul Arifin Samsul Arifin Samsul Arifin Samsul Arifin Sa’diyah, Siti Halimatus Seno Anjanarko, Tri Sigita, Dwi Sembe Sinambela, Ella Anastasya Siti Helmyati Siti Nur Halizah Surjo Hadi Suwito Suwito Tri Seno Anjanarko Utami Puji Lestari Wibowo, Agung Satryo Wulandari Wulandari