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All Journal MATRIK: JURNAL MANAJEMEN, STRATEGI BISNIS, DAN KEWIRAUSAHAAN Equator Journal of Management and Entrepreneurship Kompak : Jurnal Ilmiah Komputerisasi Akuntansi E-Bisnis : Jurnal Ilmiah Ekonomi dan Bisnis Media Wisata Jurnal SOLMA JCES (Journal of Character Education Society) Owner : Riset dan Jurnal Akuntansi Journal of Education, Humaniora and Social Sciences (JEHSS) JMD: Jurnal Riset Manajemen & Bisnis Dewantara Community Development Journal Jurnal Ilmiah Edunomika (JIE) BISECER (Business Economic Entrepreneurship) Bisman (Bisnis dan Manajemen): The Journal of Business and Management Jurnal E-Bis: Ekonomi Bisnis Jurnal Manajemen Perhotelan dan Pariwisata Jurnal Pengabdian Masyarakat Waradin Gema Wisata Media Bina Ilmiah Jurnal Ilmiah MEA (Manajemen, Ekonomi, dan Akuntansi) Jurnal Manajemen Pariwisata dan Perhotelan Faedah: Jurnal Hasil Kegiatan Pengabdian Masyarakat Indonesia Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah Jurnal Penelitian Pendidikan Indonesia An International Journal Tourism and Community Review International Conference on Digital Advanced Tourism, Management, and Technology International Journal of Economics and Management Research
Supriyadi, Andhi
Sekolah Tinggi Ilmu Ekonomi Pariwisata Indonesia (STIEPARI) Semarang
Agriculture, Biological Sciences & Forestry Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Public Health Social Sciences Transportation Other

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MEMPERTAHANKAN RETENSI PELANGGAN YANG DIPENGARUHI OLEH KEPUASAN PELANGGAN KUALITAS PELAYANAN DAN KEPERCAYAAN PELANGGAN PADA PT PIRANTI BERKAH TRAVELINDO Wiryono, Setyo Legowo; Supriyadi, Andhi; Putri, Julian Andriani
JURNAL ILMIAH EDUNOMIKA Vol. 8 No. 1 (2024): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v8i1.12652

Abstract

This research aims to determine and explain the influence of customer satisfaction, service quality and customer trust spatially and jointly on customer retention. The research was conducted using quantitative methods. The sample was 90 customers of PT. Piranti Berkah Travelindo Tool taken using the Census technique. The data collection technique uses a questionnaire, and the data is tested and analyzed using multiple linear regression analysis with SPSS version 20. Based on the research data analysis, it can be concluded that (1) customer satisfaction has a positive and significant effect on customer retention, (2) service quality has a positive effect and significant to customer retention (3) customer trust has a positive and significant effect on customer retention, (4) customer satisfaction, service quality and customer trust together have an effect on customer retention Keywords: Customer Satisfaction, Service Quality, Trust and Customer Retension
BAGAIMANA PRESTASI KERJA DIPENGARUHI DISIPLIN KREATIFITAS DAN TANGGUNG JAWAB DI SEKTOR KONTRUKSI Adjie, Kemal Setia; Supriyadi, Andhi; Guritno, Bambang; Supriyanto, Sapto
JURNAL ILMIAH EDUNOMIKA Vol. 8 No. 4 (2024): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v8i4.15163

Abstract

Discipline, creativity and responsibility influence employee work performance. The aim of this research is to analyze discipline, creativity and responsibility whose impact on work performance is both partial and simultaneous. Type of explanatory research or level of explanation using census research techniques. Discipline, creativity, and responsibility are the independent variables of this research. This research refers to the entire staff of 134 road construction contractors. Validity and reliability tests, coefficient of determination, t test, and F test were carried out using SPSS calculation tools. The anova test shows that the model is fit, meaning that the independent variables can predict the dependent variable. The results show that all hypotheses are accepted. Research finds that discipline, creativity and responsibility have a significant impact on employee work performance, either partially or simultaneously. The results show that all hypotheses are accepted. Keywords: discipline, creativity, responsibility, work perfomance
Studi Kinerja Karyawan dengan Kepuasan Kerja sebagai Variabel Intervening serta Budaya Organisasi dan Employee Engagement sebagai Prediktor di Destinasi Pariwisata Kopi Luwak Mataram Group Yogyakarta Hasbi, Sirajudin; Hendrajaya, Hendrajaya; Supriyadi, Andhi
Journal of Education, Humaniora and Social Sciences (JEHSS) Vol 8, No 2 (2025): Journal of Education, Humaniora and Social Sciences (JEHSS), November
Publisher : Mahesa Research Center

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34007/jehss.v8i2.2914

Abstract

Culinary tourism is becoming more and more popular around the world. Many travelers enjoy trying traditional foods and drinks from different regions as part of their journeys. This study looks into how 1) the company's culture and how much employees feel involved at work affect how satisfied they are with their jobs; 2) the company's culture, employee involvement, and job satisfaction affect how productive employees are at work; and 3) the company's culture and employee involvement affect how well employees perform, with job satisfaction acting as a middle factor. The study used numbers and data to find answers. It included 94 employees from the Kopi Luwak Mataram Group in Yogyakarta. Information was gathered through questionnaires given to the workers. The data was analyzed using SPSS, and tests were done to make sure the questions were good and consistent. Based on the results, the study found that 1) the company's culture and employee involvement do affect job satisfaction at Kopi Luwak Mataram Group. 2) The company's culture, employee involvement, and job satisfaction all have an effect on work productivity at the same company. 3) The company's culture and employee involvement influence employee performance, with job satisfaction playing a key role in this connection.
Business Information Systems Perspective on the Influence of Work Environment and Workload Toward Career Development and Employee Performance Sunarmi, Sunarmi; Supriyadi, Andhi; Supriyanto, Sapto
Equator Journal of Management and Entrepreneurship (EJME) Vol. 14 No. 1 (2026): Equator Journal of Management and Entrepreneurship
Publisher : Universitas Tanjungpura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26418/ejme.v14i1.105013

Abstract

This research was conducted between December and January 2024 at PT XYZ is a company that provides electrical equipment in the Semarang area and services various types of customers, from large shops to smaller ones around the area. The company's organizational structure consists of 43 team members with various positions, including one director, three managers, seven accountants, twelve marketing staff, nine warehouse staff, and eleven drivers. Data was collected through questionnaires using a Likert scale distributed to employees in various company departments. Data collection aims to obtain their views on the work environment, workload, career development and employee performance. Data analysis uses the path analysis method with the SMART PLS 4 application to test correlation patterns between variables. This research indicates that an employee's career growth is significantly influenced by their work environment. Workload has been shown to have a major impact on professional progress. Additionally, career growth has a major positive impact on worker performance.
A The Impact of Tourism Regulations on Tourist Visit Performance: A Comparative Analysis of Indonesia and Singapore Kuntariningsih, Apri; Andhi Supriyadi
An International Journal Tourism and Community Review Vol. 3 No. 1 (2026): An International Journal Tourism and Community Review
Publisher : Akademi Kesejahteraan Sosial Ibu Kartini Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.69697/tourcom.v3i1.366

Abstract

Tourism regulations play a critical role in shaping destination competitiveness and influencing tourist travel decisions, yet empirical evidence on their effectiveness across different institutional contexts remains limited. This study investigates the impact of tourism regulations on tourist visit performance through a comparative quantitative analysis of Indonesia and Singapore. Using panel data covering the period 2010–2023, this research employs a fixed-effects regression model to examine the relationship between regulatory quality and tourist arrivals, while controlling for economic conditions and transport infrastructure. The findings reveal that tourism regulations have a positive and statistically significant effect on tourist visit performance in both countries. However, the magnitude of the effect is substantially stronger in Singapore, indicating higher regulatory efficiency and institutional effectiveness in translating policy interventions into tourism demand. These results support institutional and tourism demand theories, emphasizing that regulatory quality, rather than regulatory volume, is a key determinant of tourism performance. The study contributes to the tourism policy literature by providing cross-national empirical evidence on regulatory impacts and highlighting the importance of governance capacity in tourism development. From a policy perspective, the findings suggest that countries should prioritize regulatory coherence, administrative efficiency, and adaptive governance to enhance tourism competitiveness and resilience.
Pengaruh Marketing B2B (Business to Business) Terhadap Penjualan Meeting Room di Sekuro Village Beach Resort Jepara Intan Alifia; Andhi Supriyadi
Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah Vol. 7 No. 9 (2025): Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/alkharaj.v7i9.8719

Abstract

This study aims to determine how much influence the B2B (Business to Business) marketing variable has on meeting room sales at Sekuro Village Resort. This study uses a quantitative approach with a survey method involving 39 respondents from various companies or organizations that have used meeting room services at Sekuro Village Beach Resort. Data were collected through questionnaires and analyzed using simple linear regression analysis with the help of IBM SPSS software version 25. The results of the study indicate that there is a positive and significant influence between the B2B marketing strategy implemented and the increase in meeting room sales at Sekuro Village Beach Resort. The conclusion of this study is that the implementation of an effective B2B marketing strategy can substantially increase meeting room sales at Sekuro Village Beach Resort. The implication of this study is the importance of Sekuro Village Beach Resort to continue to develop a B2B marketing strategy that focuses on the needs and satisfaction of corporate clients to increase competitiveness and sales.
Identifikasi Dan Strategi Pemberdayaan SDM Dusun Ngaduman Samtono Samtono; Andhi Supriyadi; Enik Rahayu; Dyah Palupiningyas
Faedah : Jurnal Hasil Kegiatan Pengabdian Masyarakat Indonesia Vol. 1 No. 2 (2023): Mei : Jurnal Hasil Kegiatan Pengabdian Masyarakat Indonesia
Publisher : FKIP, Universitas Palangka Raya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59024/faedah.v1i2.69

Abstract

PKM activities were held in Ngaduman Hamlet, Kel. Title, Kec. Getasan, Semarang Regency. This activity involves several stakeholders. The implementation of HR Training activities in Improving the Economy in Ngaduman Hamlet is carried out in four stages, namely the socialization and preparation stage, the implementation stage, and the evaluation stage. In the first stage, internal coordination was carried out by the activity implementing team as well as external coordination involving activity partners. The implementation stage was a coordination process through FGDs in Ngaduman Hamlet which were present and several communities and also the relevant government, Field Practice Stage through direct field observation, Last stage in the form of activity evaluation, namely technical evaluation and evaluation through direct discussions with several parties to reach conclusions
STUDI PENINGKATANTINGKAT HUNIAN DI HOTEL ARUSS SEMARANG : PEMASARAN BUSINESS TO BUSINESS, BUSINESS TO CUSTOMER DAN DAYA TARIK KUNJUNGAN WISATAWAN SEBAGAI PREDIKTOR Achmad Sendek Prawinko; Andhi Supriyadi
Jurnal Ilmiah Manajemen, Ekonomi, & Akuntansi (MEA) Vol 10 No 1 (2026): Edisi Januari - April 2026
Publisher : LPPM STIE Muhammadiah Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31955/mea.v10i1.7273

Abstract

Competition to attract tourists to visit a tourist destination is increasing along with the development of tourism marketing trends in the form of business-to-business and business-to-customer marketing. In this research, a quantitative approach was used with a sample of 103 tourists staying at Hotel Aruss Semarang. Data was collected through questionnaires distributed to respondents. Instrument validity and reliability tests were carried out on data processed using the SPSS program. In addition, a mediation test was carried out to determine whether the visit attractiveness variable had a mediating function, and a hypothesis test was carried out to determine whether the proposed hypothesis was accepted or not. Several conclusions can be made from processing this research data. There is an influence of business-to-business marketing, business-to-customer, and visitor attraction on the occupancy rate of Hotel Aruss Semarang. In a simultaneous test, it was concluded that there was an influence of business-to-business marketing, business-to-customer, and the attraction of tourist visits on the occupancy rate of Hotel Aruss Semarang together.
PENINGKATAN BRAND AWARNESS DENGAN PENDEKATAN ASPEK INFLUENCER MARKETING DAN CONTENT MARKETING DI HOTEL HARPER MT. HARYONO JAKARTA Hermawan Priyatna; Andhi Supriyadi
Jurnal Ilmiah Manajemen, Ekonomi, & Akuntansi (MEA) Vol 10 No 2 (2026): ON GOING
Publisher : LPPM STIE Muhammadiah Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31955/mea.v10i2.7565

Abstract

Penelitian dengan lokasi di Hotel Harper MT. Haryono Jakarta memiliki tujuan yaitu untuk menganalisis dan menjelaskan pengaruh: (1) influencer marketing dan content marketing secara partial terhadap brand awareness, (2) influencer marketing dan content marketing secara simultan terhadap brand awareness. Dalam penelitian ini digunakan pendekatan kuantitatif dengan sampel sejumlah 96 orang tamu. Pengumpulan data dilakukan dengan menggunakan kuesioner yang disebar kepada responden. Data diolah dengan bantuan program SPSS dan melakukan uji validitas dan reliabilitas sebagai uji instrumennya. Dilakukan juga uji hipotesa untuk mengetahui diterima atau ditolaknya hipotesa yang diajukan serta uji mediasi untuk mengetahui adanya fungsi mediasi dari variabel brand awareness. Dari hasil pengolahan data dapat diambil beberapa kesimpulan dalam penelitian ini. 1) influecner marketing dan content marketing berpengaruh positif dan signifikan secara partial terhadap brand awareness, 2) influecner marketing dan content marketing berpengaruh positif dan signifikan secara simultan terhadap brand awareness.
PENGUATAN CUSTOMER TRUST DENGAN PENDEKATAN ASPEK DIGITAL MARKETING DAN CUSTOMER EXPERIENCE DI HOTEL ASTON INN BATU Yulia Widia Sari; Andhi Supriyadi
Jurnal Ilmiah Manajemen, Ekonomi, & Akuntansi (MEA) Vol 10 No 2 (2026): ON GOING
Publisher : LPPM STIE Muhammadiah Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31955/mea.v10i2.7566

Abstract

Perkembangan teknologi informasi dan komunikasi telah merevolusi dunia pemasaran, khususnya dalam industri pariwisata dan perhotelan. Hotel sebagai usaha jasa memiliki karakteristik pelayanan yang kompleks, sehingga dituntut untuk mampu beradaptasi dengan pemanfaatan teknologi secara efektif guna meningkatkan kualitas layanan dan daya saing di tengah persaingan industri yang semakin ketat. Penelitian ini dimaksudkan untuk mengetahui pengaruh Digital Marketing dan Customer Experience terhadap Customer Trust. Dan pengaruh Digital Marketing dan Customer Experience secara simultan terhadap Customer Trust. Dalam penelitian ini digunakan pendekatan kuantitatif dengan sampel sejumlah 98 pelanggan Hotel Aston Inn Batu. Pengumpulan data dilakukan dengan menggunakan kuesioner yang disebarkan kepada responden. Data diolah dengan bantuan program SPSS dan diuji validitas dan reliabilitas sebagai uji instrumennya. Dilakukan juga uji hipotesis untuk mengetahui apakah hipotesis yang diajukan diterima atau ditolak. Dari hasil pengolahan data dapat diambil beberapa kesimpulan dalam penelitian ini. Terdapat pengaruh Digital Marketing dan Customer Experience terhadap Customer Trust di Hotel Aston Inn Batu. Terdapat pengaruh Digital Marketing dan Customer Experience secara simultan terhadap Customer Trust di Hotel Aston Inn Batu.
Co-Authors Aba Yayit Al Bustomi Achmad Sendek Prawinko Adjie, Kemal Setia Agung Riyanto Ahmad Mansur Andrea Ragil Raharjo Andri Yuwono Anggraeni Tri Lestari Anik Ida Iryani APRI KUNTARININGSIH Aurilia Triani Aryaningtyas Bambang Guritno Bambang Guritno Catur Yulianto Chasanah, Ina Nikmatul Dewi, Aprillia Kusuma Dwi Ermayanti Susilo Dyah Palupiningyas eka rahmawati Enik Rahayu Hadi, Firno Hartati, Henny Susilo Retno Hartoyo Soehari Hasbi, Sirajudin Hendrajaya Hendrajaya Hendrajaya Hendrajaya, Hendrajaya Heri Usodo Hermawan Priyatna Heru Yulianto Heru Yulianto Heru Yulianto Intan Alifia Julian Andriani Putri Junita Duha Krisna Tri Argo Krisna Tri Argo Laraswati Lontoh, Shafigh Pahlevi Marhendi, Mengku Maria Th, Aletta Dewi Mochamad Ainan Mudrik Mudrik Mudrik Mudrik Nitorman Zalukhu Nugraheni, Krisnawati Setyaningrum Nunuk Supraptini Palupiningtyas, Dyah Puput Pujonarko Purba, Darwin Marasi Putri, Julian Andriani Rahayu, Enik Ray Octafian Rizky Hadi Purnomo Rumanul Hidayat Rusmawan, Teddy Samtomo Samtomo Samtono . Samtono Samtono Sapto Supriyanto Setiyowati, Dewi Setyo Legowo Setyo Legowo Wiryono Soekami, Solichoel Subekti, Iwan Sunarmi Sunarmi Sunarmi Supriyanto, Sapto Susilo, Dwi Ermayanti Syamsul Hadi Syamsul Hadi Syamsul Ph.D M.A. Hadi Taufik Hidayat Trenggono Trenggono Trenggono, Trenggono Tri Maryani Umar Abdul Jabbar Wahidah, Erna Nur Wardono, Tino Indra Winti Windrati Wiryono, Setyo Legowo Yulia Widia Sari Yuliamir, Henry Yustina Denik Risyanti