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Participatory Mentoring for Food Umkm: Integration of Digital Marketing and Simple Bookkeeping to Improve Local Food Security Andi Wapa; Ade Wahyudi; Maria Virani Seran; Nia Kartika Putri; Sahbana Alvy; Marlin Tobe; Arif Rahman Hakim; Faza Amalia Khusna
Jurnal Pengabdian dan Pemberdayaan Banyuwangi (Jurnal Abdiwangi) Vol 3 No 2 (2026): Jurnal Abdiwangi
Publisher : Pusat Penelitian dan Pengabdian Kepada Masyarakat, Politeknik Negeri Banyuwangi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57203/abdiwangi.v3i2.2026.%p

Abstract

  Local food UMKM have an important role in maintaining the availability and sustainability of a region's food supply. However, limitations in managing marketing and financial records are often an obstacle in increasing business competitiveness and resilience. This community service activity aims to increase the capacity of food UMKM through participatory assistance that integrates digital marketing and simple bookkeeping. The methods used are a qualitative approach including needs surveys, interactive training, hands-on practice, and evaluation of results. Digital marketing training focuses on utilizing social media to expand market reach, while simple bookkeeping is taught in direct writing. The participants of the activity amounted to 3 food UMKM actors in Kedungrejo Village, who were selected based on the criteria of active production and have the potential to develop. The results showed an increase in participants' knowledge related to digital marketing strategies by 80% and simple financial recording skills by 85% measured through descriptive data analysis based on the results of observation and skill achievements of participants after participating in the activity
Integrasi Profil Lulusan (Dimensi Kewargaan) Pada Mata Pelajaran Pendidikan Pancasila Untuk Mengembangkan Sikap Cinta Tanah Air Siswa Kelas VI Shinta Kirana Balqis Humairo; Agus Wijaksono; Andi Wapa
Jurnal Teknologi Pembelajaran Vol. 6 No. 1 (2026): Jurnal Teknologi Pembelajaran
Publisher : Institut Agama Islam Ma'arif NU (IAIMNU) Metro Lampung

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Abstract

The integration of the Graduate Profile (civic dimension) is one of the main focuses of this research. By implementing learning activities, particularly in the subject of Pancasila Education, it is expected that students’ sense of patriotism and love for their country can be developed, especially among sixth-grade elementary school students. This research was conducted at SDN 3 Lubawang as the research site. The descriptive qualitative research method is one of the efforts undertaken by the researcher to provide a comprehensive description and interpretation of the integration of the Graduate Profile (civic dimension) in teaching and learning activities, particularly in Pancasila Education. This was carried out so that other educators or teachers, as readers, can also implement it. The integration was carried out directly in classroom teaching and learning activities. This was achieved by connecting the available content or learning materials with several activities that are appropriate to the essence of the civic dimension, such as conducting discussions, habituating students to singing national songs, using affirmation statements, conducting case studies, role-playing, and other activities. These learning activities are certainly in accordance with the principles of deep learning and comply with the applicable standards and regulations. The entire series of this research was conducted because of the researcher’s concern about the decline or moral degradation among the younger generation. Based on this concern, strengthening character, particularly character that is in accordance with the values of the principles of Pancasila, as contained in the Pancasila Education subject, requires the development or strengthening of a sufficiently strong foundation. This is especially important from the elementary education level, because everything, including character strengthening, needs to be developed and nurtured as early as possible among students. As the future generation of the nation, students must have a strong foundation to overcome the challenges they will face in this era of digitalization and globalization, including the problem of moral degradation, which poses a threat to the existence of national identity and the nation’s sense of identity.
Co-Authors Achmad Faruq Dzia Uddin Ade Wahyudi Agus Wicaksono Agus Wicaksono Agus Wijakosno Agus Wijaksono Ahmad Husin Ahmad Nur Cahyadi Aisyah Fatimatuz Zahro Ana Nurjanah Ana Nurjanah Ananda, Ananda Suroya Apriani, Luh Aprilianti, Kharisma ardiyanti, siti fahima Arif Rahman Hakim Arrasyid, Harun Arumyati Arumyati Asnando Asnando Asnando Asnando Auliya Gaffar Rahman balqis, cindi balqis nabila Denok Andini Denok Andini Dewa Bagus Sanjaya Dwi Meikrista Diah Pratiw Eksantoso, Sugiono Erniyanti , Laksmi fama, siti fahima ardiyanti Faza Amalia Khusna Firdausiyah, Nuril Fitri Silia Nengsih Kesuma Dewi Hadi Nur Efendi Hamidah, Salisatul Harun Arrasyid harun arrasyid Hasanah, Wardhatul hasby, febri hasby hayyina Haya Haya Haya, Haya hayyina, febri hasby Hermanto Hermanto Hermanto Hermanto Hosaini Hosaini Husin, Ahmad I Nengah Suastika I Wayan Lasmawan I Wayan Suastra Ida Bagus Putrayasa Ida Bagus Putu Arnyana Imam Hidayat Ira Nur Aini Istifadah, Shovi Yatul Khoiril Anam, Khoiril M.Pd Prof. Dr. I Nyoman Sudiana . Mabruroh Mabruroh Maria Virani Seran Marlin Tobe Maryana Maryana, Maryana Miftahul Hasanah, Vonni Miftahul Hasanah Moch Saidul Ashlah Alfarid Mohammat Fairosi Mushoffa Mushoffa Mu’tasim Fikri nabila, cindi balqis Nasiruddin F Nia Kartika Putri Nugroho, Wahyu Setyo Nur Kholifatul Ula Nuril Lailatuz Zaqiyah Nurul NURUL HIDAYAH Parino Parino Putri, Nuzula Roliana Riani, Ana Sahbana Alvy Sanjaya, Dewa Shela Rizki Zakiya Shinta Kirana Balqis Humairo Shovi Yatul Istifadah Siti Nur Azizah Siti Sulasiyah Suroya, Ananda Suzane Merta Dogustiakara Tartila Tartila Thorieq Moh. Yusuf Ulya Nurul Laili Ulya Nurul Laili USWATUN HASANAH uswatun hasanah Utama Diyatmika Wahyu Nugroho Wahyu Setyo Nugroho Waqiatul Hasanah Widhya Putriana Yanti Fatjariah Yulianingrum, Dystiani Yuni Rahmawati Rosyidah Yurri Faradilla Zulfikar Yusuf, Thorieq Moh.