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All Journal Management Analysis Journal IJBE (Integrated Journal of Business and Economics) Journal of Economic, Bussines and Accounting (COSTING) PengabdianMu: Jurnal Ilmiah Pengabdian kepada Masyarakat JIMF (JURNAL ILMIAH MANAJEMEN FORKAMMA) Jurnal Mantik International Journal of Economics, Business and Accounting Research (IJEBAR) Dinasti International Journal of Education Management and Social Science Al-Kharaj: Journal of Islamic Economic and Business Abdi Psikonomi East Asian Journal of Multidisciplinary Research (EAJMR) Indonesian Journal of Business Analytics (IJBA) J-LEE - Journal of Law, English, and Economics Jurnal Pengabdian Mandiri Journal of Management, Accounting, General Finance and International Economic Issues (MARGINAL) Journal of Accounting and Finance Management (JAFM) SENTRI: Jurnal Riset Ilmiah Asian Journal of Management Analytics Prosiding University Research Colloquium Jurnal Ilmiah MEA (Manajemen, Ekonomi, dan Akuntansi) International Journal of Business and Applied Economics (IJBAE) Paradoks : Jurnal Ilmu Ekonomi Midang Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam RESLAJ: Religion Education Social Laa Roiba Journal IJMA Fokus Bisnis: Media Pengkajian Manajemen dan Akuntansi Jurnal Pengabdian Kepada Masyarakat Kalam JIPITI: Jurnal Pengabdian kepada Masyarakat Jurnal Pelayanan Masyarakat Journal of Ekonomics, Finance, and Management Studies Jurnal Pengabdian Indonesia Journal of Society, Community and Business Development
Randikaparsa, Irawan
Universitas Muhammadiyah Purwokerto
Religion Aerospace Engineering Agriculture, Biological Sciences & Forestry Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Medicine & Pharmacology Public Health Social Sciences Other

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PENYULUHAN HUKUM PIDANA DI ERA DIGITAL SEBAGAI UPAYA MENINGKATKAN LITERASI HUKUM MASYARAKAT Prasetyo Budi Wicaksana; Irawan Randikaparsa; Alfato Yusnar Kharismansyah; Ali Akbar Anggara
Jurnal Pengabdian Indonesia (JPI) Vol. 2 No. 1 (2026): Vol. 2 No. 1 Edisi Januari 2026
Publisher : PT. Jurnal Center Indonesia Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62567/jpi.v2i1.1825

Abstract

Perkembangan teknologi digital telah meningkatkan intensitas interaksi masyarakat, khususnya mahasiswa, dalam ruang digital. Namun, rendahnya literasi hukum pidana menyebabkan banyak aktivitas sehari-hari berpotensi menimbulkan konsekuensi hukum tanpa disadari. Kegiatan pengabdian kepada masyarakat ini bertujuan untuk meningkatkan literasi dan kesadaran hukum pidana mahasiswa melalui penyuluhan yang dilaksanakan secara daring dan/atau hybrid. Metode pelaksanaan kegiatan menggunakan pendekatan edukatif dan partisipatif melalui ceramah interaktif, diskusi, dan tanya jawab dengan mengangkat contoh-contoh kasus sederhana yang relevan dengan kehidupan mahasiswa. Hasil kegiatan menunjukkan bahwa penyuluhan hukum pidana mampu meningkatkan pemahaman mahasiswa mengenai perilaku yang berpotensi melanggar hukum pidana serta mendorong kesadaran akan pentingnya etika dan tanggung jawab dalam aktivitas digital. Kegiatan ini diharapkan dapat menjadi upaya preventif dalam meminimalkan pelanggaran hukum pidana di lingkungan akademik
Pelatihan Pemanfaatan ChatGPT untuk Meningkatkan Literasi Digital UMKM Ibu-Ibu PKK di Kecamatan Rakit, Kabupaten Banjarnegara Budi Wicaksana, Prasetyo; Randikaparsa, Irawan; Nuryana Fatchan, Ilham; Pramurindra, Rezky; Rimdang Kusuma, Hasna
Jurnal Pelayanan Masyarakat Vol. 2 No. 4 (2025): Desember:Jurnal Pelayanan Masyarakat
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62951/jpm.v2i4.2702

Abstract

Micro, Small, and Medium Enterprises (MSMEs) managed by PKK women in Rakit District, Banjarnegara Regency, still face limitations in utilizing digital technology, particularly in supporting marketing and business communication activities. Low digital literacy and limited assistance have become major challenges in optimizing the role of PKK in community economic empowerment. This community service program aims to enhance the digital literacy of PKK women’s MSMEs through training and assistance in using ChatGPT as a business marketing support tool. The methods employed include pre-test, material presentation using PowerPoint, hands-on practice in using ChatGPT, and post-test as an evaluation tool. The results indicate an improvement in participants’ understanding after the training, as reflected by higher post-test scores compared to pre-test scores among all participants. Furthermore, participants were able to produce simple product descriptions and promotional content relevant to their respective businesses. These findings suggest that ChatGPT can serve as a practical solution to improve digital literacy and support MSME management and marketing at the local level.
Synergy of Innovation and Environmental Health: Implementation of “ASTOR: Anti-Smoke Incinerator” Fatchan, Ilham Nuryana; Hafez Nizamuddin Salim; Najhitta Caesario Titan Farras; Putri Assani Rohmatus Sa’adah; Hilda Kamasya Aura Febriani; Farras, Putri AMumtahana Gladhias Wilujeng; Dimas Adrian; Princess Fatihatu Rahmatika; Alda Puspitawati; Fadillah Dea Rindiyani; Luthfi Zamakhsyari; Irawan Randikaparsa
Abdi Psikonomi Vol 6, No 3 (2025): Desember 2025
Publisher : Universitas Muhammadiyah Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23917/psikonomi.v6i3.13479

Abstract

Air pollution caused by open waste burning has become a major issue in many rural areas of Indonesia due to the emission of hazardous substances such as carbon monoxide, dioxins, and fine particulates, which significantly impact public health. To address this challenge, a community service program was implemented focusing on the development and application of the ASTOR technology (Anti-Smoke Incinerator). The activities took place in Karangpule Village, Sruweng District, Kebumen Regency, which has long been vulnerable to the risk of air pollution from traditional waste burning. Through a series of device manufacturing, outreach, training, and the distribution of ASTOR units and manuals to village officials and the community, ASTOR was introduced as a practical solution. The outcomes of the program indicated a tangible reduction in smoke emissions during the burning process and improved community knowledge regarding environmentally friendly waste management. The collaboration between appropriate technological innovation and community empowerment has proven to be an effective step in mitigating air pollution and fostering the creation of a healthier and more sustainable village environment.
Brand Image, Kualitas Produk dan Persepsi Harga Dalam Membentuk Keputusan Pembelian: Bukti Dari Pasar Air Minum Kemasan di Indonesia Pratiwi, Kurnia Anggi; Widyaningtyas, Dian; Randikaparsa, Irawan; Astuti, Herni Justiana; Innayah, Maulida Nurul
Paradoks : Jurnal Ilmu Ekonomi Vol. 9 No. 1 (2026): November - Januari
Publisher : Fakultas Ekonomi, Universitas Muslim Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57178/paradoks.v9i1.2211

Abstract

Penellitian ini bertujuan untuk mengkaji pengaruh brand image, kualitas produk, dan harga terhadap keputusan konsumen dalam membeli Aqua merupakan produk Air Mineral Dalam Kemasan (AMDK). Penelitian ini menerapkan pendekatan kuantitatif dengan pengumpulan data melalui kuesioner daring yang disebarkan kepada 200 pelanggan Aqua di Purwokerto. Responden yang dipilih merupakan pelanggan usia produktif yang telah melakukan pembelian dalam tiga bulan terakhir, dengan penentuan sampel menggunakan teknik purposive sampling. Analisis dilakukan menggunakan Partial Last Square-Structural Equation Modeling (PLS-SEM) melalui aplikasi SmartPLS. Temuan ini mengungkapkan bahwa semua variabel brand image, kualitas produk dan harga secara positif serta signifikan mempengaruhi keputusan pembelian. Variabel harga merupakan faktor yang paling dominan dalam mempengaruhi keputusan pembelian, yang menunjukkan bahwa konsumen sangat memperhatikan kesesuaian antara harga yang dibayarkan dengan manfaat yang diperoleh. Ketiga variabel tersebut mampu menjelaskan variasi keputusan pembelian. Temuan penelitian ini menunjukkan bahwa kualitas produk, harga, dan brand image memiliki peran strategis dalam menjaga daya saing perusahaan AMDK. Secara praktis, hasil ini dapat dijadikan dasar penyusunan strategi pemasaran yang berfokus pada nilai konsumen, sementara secara teoretis memperkuat kajian pemasaran terkait faktor-faktor yang memengaruhi keputusan pembelian.
The Influence of Product Quality and Word of Mouth on Repurchase Intention with Purchase Decision as a Mediating Variable in the Use of Online Transportation Pandabandjal, Asmarani; Hidayah, Arini; Purwidianti, Wida; Randikaparsa, Irawan
Dinasti International Journal of Education Management and Social Science Vol. 7 No. 1 (2025): Dinasti International Journal of Education Management and Social Science (Octob
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/dijemss.v7i1.5255

Abstract

This study aims to analyze the influence of product quality and word of mouth on repurchase intention, with purchase decision as a mediating variable among users of Gojek services. This research adopts a quantitative approach through a survey of active Gojek users. The population in this study consists of all Gojek service users in Indonesia. The sample was determined using the Lemeshow formula, resulting in a total of 200 respondents. Data were analyzed using the Structural Equation Modeling (SEM) method. The results indicate that product quality and word of mouth have a positive effect on purchase decision and repurchase intention. Furthermore, purchase decision significantly mediates the relationship between product quality and word of mouth on repurchase intention. These findings highlight the importance of improving service quality and encouraging positive word of mouth to build
PENGARUH USER INTERFACE, BRAND IMAGE, DIGITAL LITERACY, DAN USER EXPERIENCE TERHADAP MINAT PENGGUNAAN SEABANK PADA MAHASISWA GENERASI Z DI PURWOKERTO Sururiyah, Mar'atun; Muji Rahayu, Tri Septin; Endratno, Hermin; Randikaparsa, Irawan
Journal of Economic, Bussines and Accounting (COSTING) Vol. 8 No. 4 (2025): COSTING : Journal of Economic, Bussines and Accounting
Publisher : Institut Penelitian Matematika, Komputer, Keperawatan, Pendidikan dan Ekonomi (IPM2KPE)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/x61mpa74

Abstract

Transformasi teknologi digital telah mengubah lanskap industri perbankan secara signifikan, salah satunya ditandai dengan kehadiran layanan bank digital seperti SeaBank yang mempermudah proses transaksi keuangan. Penelitian ini bertujuan untuk mengetahui pengaruh user interface, brand image, digital literacy, dan user experience terhadap minat penggunaan aplikasi Seabank pada mahasiswa Generasi Z di Purwokerto. Penelitian ini menggunakan pendekatan kuantitatif, dengan pengumpulan data melalui kuesioner dan dianalisis menggunakan SEM-PLS 3.0. Populasi dalam studi ini mencakup mahasiswa dari tiga perguruan tinggi di Purwokerto yang berjumlah 51.389 orang, dengan 119 responden yang dipilih menggunakan teknik proportional random sampling. Hasil analisis menunjukkan bahwa keempat variabel memiliki pengaruh positif dan signifikan terhadap minat menggunakan SeaBank. Temuan ini menunjukkan pentingnya pengembangan layanan perbankan digital yang sesuai dengan karakteristik generasi muda masa kini.
The Influence of E-WOM, Hedonic Shopping, Sales Promotion, and FOMO on Glad2Glow at Shopee Saputri, Dinda Indah; Randikaparsa, Irawan; Astuti, Herni Justiana; Bagis, Fatmah
JIMF (Jurnal Ilmiah Manajemen Forkamma) Vol. 9 No. 2 (2026): JIMF (Jurnal Ilmiah Manajemen Forkamma)
Publisher : Universitas Pamulang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32493/frkm.v9i2.56923

Abstract

This study examines the effect of Electronic Word of Mouth (E-WOM), Hedonic Shopping, Sales Promotion, and Fear of Missing Out (FOMO) on impulse buying of Glad2Glow products on Shopee. A quantitative approach was employed using a survey of 333 students of Universitas Muhammadiyah Purwokerto, analyzed through PLS-SEM. The results indicate that all variables simultaneously affect impulse buying. Partially, E-WOM has no significant effect, while Hedonic Shopping, Sales Promotion, and FOMO show positive and significant effects. These findings suggest that impulse buying is driven more by emotional and situational factors than by online review information. This research is expected to contribute to business actors in designing more effective marketing strategies on digital platforms.
Pengaruh Work Life Balance, Kepuasan Kerja, Self Efficacy dan Komitmen Organisasi Terhadap Kinerja Karyawan RSU Ananda Purwokerto Yayan Raihan Herdiansyah; Suyoto; Hengky Widhiandono; Irawan Randikaparsa
El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam Vol. 6 No. 8 (2025): El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/elmal.v6i8.8018

Abstract

This study aims to analyze the effect of work life balance, job satisfaction, self efficacy, and organizational commitment on employee performance at RSU Ananda Purwokerto. This study uses a quantitative approach. The population in this study were all health workers at RSU Ananda totaling 154. The sampling technique used purposive sampling with the criteria for respondents being health workers who do not have a position or leadership and have worked for at least one year. The number of samples in this study was 111 employees. The data analysis techniques used in this study were validity testing, reliability testing, and hypothesis testing using smartPLS 4.0. The results of the study showed that the variables work life balance, job satisfaction, and self efficacy had a significant positive effect on employee performance, while the variable organizational commitment had a positive but insignificant effect. These findings are expected to be a guide for RSU Ananda management in designing and implementing strategic policies to improve employee performance optimally.
Peran Kepuasan Pelanggan dalam Memediasi Pengaruh Product Quality, Brand Image, dan Brand Trust Terhadap Loyalitas Pelanggan Produk Sunscreen Azarine di Shopee: Studi pada Mahasiswa Fakultas Ekonomi dan Bisnis Universitas Muhammadiyah Purwokerto Talita Richi Stefani; Irawan Randikaparsa; Herni Justiana Astuti; Hermin Endratno
Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah Vol. 8 No. 3 (2026): Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/alkharaj.v8i3.11225

Abstract

This study analyzes the influence of product quality, brand image, and brand trust on customer loyalty with customer satisfaction as a mediating variable in Azarine sunscreen consumers, which is based on Expectation Confirmation Theory as a theoretical basis in explaining the formation of consumer satisfaction and loyalty. The research method used in this study is a quantitative approach with a purposive sampling technique, namely a sampling technique based on certain criteria that have been determined in accordance with the research objectives. The number of respondents collected was 350 respondents, but 10 respondents were eliminated because they did not meet the research criteria, so the total sample used in the analysis was 340 respondents. Data were analyzed using Structural Equation Modeling–Partial Least Squares 3.0 (SEM-PLS 3.0). The results showed that product quality, brand image, and brand trust had a positive and significant effect on customer satisfaction. Subsequently, brand image and brand trust were proven to have a positive and significant effect on customer loyalty, while product quality did not have a significant direct effect on customer loyalty. Customer satisfaction was proven to be able to mediate the influence of product quality, brand image, and brand trust on customer loyalty. These findings indicate that companies need to ensure product quality meets consumer expectations, maintain a positive brand image, and increase customer trust to ensure consumer satisfaction and increase customer loyalty sustainably.
Co-Authors Abiansyah, Iqbal Nafis Afrian, Melidya Nines Afurisac, Tsabita Maryam Aji, Alan Bayu Akhmad Darmawan Akhmad Darmawan Akhmad Fauzan Alda Puspitawati Alfalisyado Alfalisyado, Alfalisyado Alfato Yusnar Kharismansyah Ali Akbar Anggara Amanah, Naning Dwi Anggara, Ali Akbar Ani Kusbandiyah Arini Hidayah, Arini Aryoko, Yudhistira Pradhipta Bagis, Fatmah Chandra Suparno, Chandra Chusnul Maulidina Hidayat Darmawan , Althaffauz Najwa Deska Salsabila Dian Setya Rini Dimas Adrian Erna Handayani Erny Rachmawati Erny Rachmawaty Fadillah Dea Rindiyani Fadzilah, Rizqiya Nur Farras, Putri AMumtahana Gladhias Wilujeng Fatchan, Fuad Hudaya Firjatilah, Azalia Kumala Frida Utami, Restu Hafez Nizamuddin Salim Hana Pratiwi, Atik Handayani, Erna Hasanah , Uswatun Hengky Widhiandono, M.Si. S.E. Hengky Windhiandoni Hermin Endratno Hermin Endratno Herni Justiana Astuti Herni Justiana Astuti Hilda Kamasya Aura Febriani Ilham Nuryana Fatchan, Ilham Nuryana Irfanesa, Irfanesa Kharismasyah, Alfato Yusnar Kirani, Nabila Sasi Luthfi Zamakhsyari Maulida Nurul Innayah Ma’ruf, Nasir Mudjiyanti, Rina Muhammad Fuad Najhitta Caesario Titan Farras Najri Aziz Nurjannah, Afifah Zahroh Nuryana Fatchan, Ilham Pandabandjal, Asmarani Pramurindra, Rezky Prasetyo Budi Wicaksana Pratiwi, Kurnia Anggi Princess Fatihatu Rahmatika Purnadi Purnadi, Purnadi Putri Assani Rohmatus Sa’adah Radani, Abrar Syarom Rafinda, Ascariena Rahmatunnisa Rezky Pramunindra Rifka Utami Arofah Rifka Utami Arofah Rimdang Kusuma, Hasna Royani, Fikri Awang Saputra, Raji Saputri, Dinda Indah Satria, Agri Bayu Setiawan, Miko Solahudin, Muhamad Sofyan Sulfah Anjarwati Sururiyah, Mar'atun Suyoto Suyoto Suyoto Talita Richi Stefani Tri Septin Muji Rahayu, Tri Septin Wida Purwidianti Widyaningtyas, Dian Yayan Raihan Herdiansyah Yudhistira Pradhipta Aryoko Zamakhsyari, Luthfi