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Hubungan Peletakan Kamera (Angle) dalam Iklan Berbentuk Video Bobby Halim; Yosef Yulius
Besaung : Jurnal Seni Desain dan Budaya Vol 5, No 1
Publisher : UNIVERSITAS INDO GLOBAL MANDIRI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36982/jsdb.v5i1.1456

Abstract

In an advertisement sometimes there is a meaning that is presented not straightforward. Every TVC that uses real human talent cannot be separated from the camera's perspective. THE IMPORTANCE OF CAMERA VIEWS ON VIDEO MEDIA ADVERTISING examines the relationship of camera placement (angle) in influencing the message conveyed by a TVC and how cinematography is used as visual rhetoric. The study was conducted qualitatively with a semiotic film analysis approach. Data THE IMPORTANCE OF CAMERA VIEWS ON VIDEO MEDIA ADS is grouped into 4 structures, namely Visual Structure, Verbal Structure (Language, Character, Settings, Time), Narrative Structure and Audio Structure. Diachronic analysis using signifier (sign) and signified (sign) views. Some types of angles are Extreme Long Shot (ELS), Very Long Shot (VLS), Long Shot (LS), Medium Long Shot (MLS), Medium Shot (MS), Medium Close Up (MCU), Close Up (CU), Big Close Up (BCU), Low Angle Shot, Eye Level Shot. The selection of the selected images to be analyzed is carried out on the following basis: (1) Selecting an image according to the type of camera angle. (2) Sort images according to the type of camera angle. (3) Analyze each film and the impression built from each camera's perspective. (4) Comparing the impressions of the two analyzes. (5) Explain the reasons for the different impressions that arise, when the viewpoint of the camera is the same but the impression obtained is different. The camera angle is important in creating certain impressions, for example the impression of horror.
LAKER SEBAGAI MEDIA SENI APLIKATIF KHAS PALEMBANG Yosef Yulius
Besaung : Jurnal Seni Desain dan Budaya Vol 1, No 2
Publisher : UNIVERSITAS INDO GLOBAL MANDIRI

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (805.805 KB) | DOI: 10.36982/jsdb.v1i1.123

Abstract

As one of the art and cultural heritages of the archipelago, Palembang’s lacquer put its position as a creative media for artists to work. With all the advantages and uniqueness, palembang’s lacquer still survive and exist from time to time to be recognized and studied as a science of art. As a natural creative media, Palembang’s lacquer is an alternative for the artists or designers from various branches of scientific art to try and apply the new skill and creativity in creating a work. With the presence of Palembang’s lacquer knowledge, the knowledge of the working process becomes more extensive and innovative, Palembang’s lacquer inspires the working process of artists or designers to be able to explore ideas or creative concept in the process of working more competently, in addition to all the advantages of Palembang’s lacquer, working with this media is expected to be able to bring and introduce the local culture of the archipelago to all the art lovers in Indonesia. Key words : The Traditional Furniture from Palembang, Aesthetic Values, Art Development, Product Designs, Lacquer, Art
PERANCANGAN KAMPANYE SOSIAL DAMPAK GAME ONLINE BAGI REMAJA DI KOTA PALEMBANG Sapar Junoko; Yosef Yulius; Didiek Prasetya
Besaung : Jurnal Seni Desain dan Budaya Vol 5, No 2
Publisher : UNIVERSITAS INDO GLOBAL MANDIRI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36982/jsdb.v5i2.1856

Abstract

Technological progress is something that can not be avoided in today's life. One of the results of technological development is the internet, one of its benefits is as a means of entertainment, for example to play online games. Online games themselves are not only played from computer games but can also be played on smartphones, online games are much loved by teenagers because online games themselves are a means of entertainment for them but most teenagers are addicted to playing online games. Online games themselves have positive and negative impacts, but if playing excessive online games can have positive impacts which are definitely addicted to playing continuously. The main study of this research focuses on the identification, analysis and design of Video Motion Graphic works and other supporting media. This design uses premedia media planning methods, playing media and media follow-up. Data collected through, observation, interviews, literature and website. The data is then identified, classified, selected, then analyzed using the 5W + 1H method and interpreted according to the text and context. The design of the social media campaign of the impact of online games for teens in the city of Palembang as a visual communication media which is part of the design discussion. This design aims to encourage adolescents to reduce and reduce the number of addictions due to online games especially teenagers in the city of Palembang in order to be able to balance between playing online games and learning to get achievements in education.Key word: Online Games, Motion Graphic Video, Social Campaign, Internet, Smartphone
PERANCANGAN KOMUNIKASI VISUAL PERMAINAN PAPAN CINTA KULINER SUMATERA SELATAN Jessica Halim; Yosef Yulius; Heri Iswandi
Besaung : Jurnal Seni Desain dan Budaya Vol 2, No 1
Publisher : UNIVERSITAS INDO GLOBAL MANDIRI

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1179.762 KB) | DOI: 10.36982/jsdb.v2i1.242

Abstract

Indonesia has a range of distinctive cultures, one of which in the field of culinary. Culture can be preserved if it continues to be inherited from generation to generation, however the development of lifestyle and technology can lead to culture is threatened to be maintained. So, a design in culinary-themed board game from South Sumatra is made for that situation. This board game is aiming to introduce the typical food from South Sumatra in interesting ways as well as fun. In addition, this board game can help parents and teachers educate the children, also giving the value of cognitive, social, and positive emotions for children. Key words: Children, Board Game, Culinary, South Sumatera. 
Pengaplikasian Golden Ratio Pada Perancangan Logo Dalam Perspektif Desain Komunikasi Visual Yosef Yulius
Besaung : Jurnal Seni Desain dan Budaya Vol 3, No 3
Publisher : UNIVERSITAS INDO GLOBAL MANDIRI

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (416.587 KB) | DOI: 10.36982/jsdb.v3i3.492

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AbstractIn the scientific field of visual communication design, the logo is one of the most frequently made designs and has a good market share. Along with the times, designing a logo work has undergone various forms and forms of transitions. The design process has also undergone innovation from various aspects ranging from concepts to the final results. The amount of market demand for a good logo makes the logo designers try to maximize the logo making process to match the expected results. One form of the logo-making process is by applying the golden ratio as a benchmark in determining the proportion and order of a harmonious and regular form to produce an aesthetic visual form. Understanding of the golden ratio is needed as a guide for graphic designers to be able to create a design work that has a basis for structured patterns and arrangements.Keywords : Logo, Graphic Design, Visual Communication Design, Golden Ratio, DKV AbstrakDalam bidang  desain komunikasi visual, logo merupakan salah satu karya desain yang paling sering dibuat dan memiliki pangsa pasar yang baik. Seiring dengan perkembangan jaman, perancangan sebuah karya logo telah mengalami berbagai macam transisi bentuk dan rupa. Proses perancangannya pun telah mengalami inovasi dari berbagai aspek mulai dari konsep hingga hasil akhirnya. Banyaknya permintaan pasar akan logo yang baik membuat para perancang logo berusaha memaksimalkan proses pembuatan logo agar sesuai dengan hasil yang diharapkan. Salah satu bentuk proses pembuatan logo adalah dengan cara mengaplikasikan golden ratio sebagai patokan dalam menentukan proporsi dan tatanan bentuk yang harmonis dan teratur untuk menghasilkan bentuk visual yang estetis. Pemahaman akan golden ratio dibutuhkan sebagai panduan para desainer grafis untuk dapat menciptakan suatu karya desain yang memiliki landasan akan pola dan tatanan yang terstruktur.Kata Kunci : Logo, Desain Grafis, Desain Komunikasi Visual, Golden Ratio, DKV
ANALISIS KONSEP DAN KOMPONEN VISUAL DASAR POSTER “TOBACCO BREAK HEARTS” Yosef Yulius; Bobby Halim
Besaung : Jurnal Seni Desain dan Budaya Vol 5, No 1
Publisher : UNIVERSITAS INDO GLOBAL MANDIRI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36982/jsdb.v5i1.1804

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Seiring meningkatnya kebutuhan masyarakat akan informasi tentang kesehatan, iklan layanan masyarakat merupakan salah satu media yang tepat untuk dipakai para penggiat dalam melakukan promosi kesehatan. Media sebagai sumber informasi haruslah dirancang sebaik mungkin mulai dari konsep hingga bentuk visualnya. Dalam perkembangannya, media iklan layanan masyarakat di Indonesia masih perlu dikembangkan agar kualitasnya bisa setara secara global. Meningkatnya kualitas media iklan layanan masyarakat akan berdampak positif terhadap target penyampaian pesan secara persuasif, kreatifitas dan inovasi harus terus diterapkan. Berdasarkan hal ini, bidang keilmuan desain komunikasi visual hadir untuk berkolaborasi dalam perancangan media iklan layanan masyarakat sebagai pemecah masalah. Proses perancangan tidak bisa dilakukan secara instan, ada beberapa proses yang harus dilalui seperti proses penyusunan konsep serta layout visual. Dalam menyusun konsep dan layout visual secara mendasar ada beberapa aspek yang perlu diperhatikan meliputi aspek komunikasi dan aspek visual. Aspek komunikasi dibutuhkan sebagai bentuk strategi komunikasi yang terperinci dalam menyampaikan informasi kepada khalayak, sementara aspek visual dibutuhkan sebagai bentuk penyajian yang baik dalam mempersepsikan gagasan agar media mudah diterima dan diingat oleh khalayak. Metode penelitian secara kualitatif dipakai dalam menganalisis media poster iklan layanan masyarakat sebagai objek penelitian. Pemahaman akan hal tersebut diharapkan mampu meningkatkan kualitas media terutama iklan layanan masyarakat yang bergerak di bidang kesehatan.
PERANCANGAN IKLAN LAYANAN MASYARAKAT KESEJAHTERAAN HEWAN PELIHARAAN Apriani Apriani; Bobby Halim; Yosef Yulius
Besaung : Jurnal Seni Desain dan Budaya Vol 3, No 1
Publisher : UNIVERSITAS INDO GLOBAL MANDIRI

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1770.194 KB) | DOI: 10.36982/jsdb.v3i1.376

Abstract

Dog pets are very much in demand by the race breeds Society. But dog keepers are less responsible to the dog and less responsive to what is needed by the dog. This will lead to neglect of existing dogs that lead to violence against dogs. Lack of education and information. Dog keepers do not know the important things related. The existence of this design greatly facilitates the dog keepers neglect their dogs in terms of physical and mental as well as provide education to dog keepers in the care of his dog. In addition, the Design of Public Service Animal Welfare Service is expected to overcome the problems of abandoned dogs. These public service advertisement media designs are created using the flat display design style to make it more attractive and modernKeyword:  Dog pets, Neglected Dog, Public service announcements
Perancangan Kampanye Cara Pintar dalam Berhemat Listrik Prabayar Sutikno Try Setyo; Heri Iswandi; Yosef Yulius
Besaung : Jurnal Seni Desain dan Budaya Vol 4, No 1
Publisher : UNIVERSITAS INDO GLOBAL MANDIRI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36982/jsdb.v4i1.1747

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Inovasi Pemerintah dengan menghadirkan pelayanan listrik prabayar atau yang lebih dikenal dengan “listrik pintar” dengan tujuan untuk meningkatkan pelayanan kepada masyarakat. PLN memperkenalkan layanan listrik prabayar yang bisa mengatur sekaligus mengecek pemakaian listrik sendiri, namun sebagian orang enggan menggunakan listrik prabayar karena dianggap lebih boros dan lebih mahal dibandingkan listrik dengan sistem pembayaran pascabayar.Perancangan Kampanye Cara Pintar dalam Berhemat Listrik Prabayar ini bertujuan untuk mengajak masyarakat serta mengubah stigma negatif yang ada di masyarakat tentang listrik prabayar itu sendiri. Hasil dari perancangan ini ternyata saat perancangan kampanye ini dipamerkan ke publik, tidak sedikit masyarakat yang merespon, bahkan banyak diantaranya yang hanya tau menggunakan atau mengkonsumsi saja, tanpa memikirkan penghematan. Dari hasil tersebut dapat disimpulkan bahwa kampanye serta sosialisasi tentang penghematan energi ternyata sangat penting dan direspon positif oleh masyarakat.
PERANAN DESAIN KOMUNIKASI VISUAL SEBAGAI PENDUKUNG MEDIA PROMOSI KESEHATAN Yosef Yulius
Besaung : Jurnal Seni Desain dan Budaya Vol 1, No 3
Publisher : UNIVERSITAS INDO GLOBAL MANDIRI

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (474.493 KB) | DOI: 10.36982/jsdb.v1i2.132

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media. With a health promotion media, the public will more easily understand the scope of health and disease that is common in people's lives. Implementation of visual communication design to the health promotion media is important, so that all the information given to the public can be accepted in accordance with the achievement to be achieved. The application of the science of visual communication design in health promotion media is expected to be able to improve the quality of health promotion media as an information medium that is communicative and readily accepted by the public. Key words :Health promotion, awareness, media, promotion, visual communication design.
PENGEMBANGAN KEWIRAUSAHAAN “KEMPLANG TUNU” SEBAGAI PRODUK CEMILAN KHAS KOTA PALEMBANG Terttiaavini Terttiaavini; Luis Marnisah; Yosef Yulius; Tedy Setiawan Saputra
Jurnal Abdimas Mandiri Vol 3, No 1
Publisher : UNIVERSITAS INDO GLOBAL MANDIRI

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1503.121 KB) | DOI: 10.36982/jam.v3i1.780

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Kemplang tunu merupakan salah satu produk cemilan khas masyarakat Sumatera Selatan yang sangat diminati. Kemplang tunu merupakan indutri rumahan yang jika digeluti dengan serius akan mendatangkan income yang signifikan. Usaha kemplang tunu masih jarang digeluti oleh masyarakat Palembang, karena market penjualan masih terbatas. Selain itu usaha kemplang  belum begitu diminati, sehingga kalah bersaing dengan kuliner lainnya. Program pengabdian kepada masyarakat ini memiliki tiga fokus kegiatan, yaitu (1) meningkatkan kualitas dan brand image kemplang tunu menjadi salah satu cemilan khas kota palembang,  (2) membangun kelompok usaha mandiri bagi masyarakat ekonomi lemah dengan 3) pelatihan memproduksi kemplang tunu. Kegiatan ini dapat membantu meningkatkan pendapatan keluarga dan menciptakan lapangan pekerjaan baru bagi ibu rumah tangga dan remaja yang di sekitar RT. 21 Kelurahan Ario kemuning Palembang.Kata kunci : Kemplang tunu,  Brand image, Kelompok usaha mandiri, Kelompok Non Produktif 
Co-Authors Ainunnisa, Amalia Aiununnisa, Amelia Aji Windu Viatra Amalia, Shalyna Nadya Amelia Aiununnisa Anisya Apriani Apriani Auliya Hegar, Tata Bobby Halim Bobby Halim Bobby Halim Damayanti, Alfina Darmawan, Adel Ari Dewi Sartika Didiek Prasetya Febina Dwi Rahmah Febriansyah, Luki Fernanda, Yohanes Reno Ferry, Ferry Muhammad Rahman Firdaus Pangestu Marfa Hadhira Rahma Halim, Bobby Halim, Bobby Hallim, Bobby Hestia Rachmat Nunciata Lubis Hestia Rachmat Nunciata Lubis Husni Mubarat Husni Mubarat, Husni Imelda Saluza, Imelda Indah Permata Sari Indah Permatasari Irma Suryani, Riri Iswandi, Heri Iswandi, Heri Jessica Halim Junoko, Safar Kharimah, Ayu Nissa Khoiriyah, moh yogie pratama Lubis, Hestia Rachmat Nunciata Maharani Maharani, Maharani Marcelina, Dona Marnisah, Luis Muhammad Rivan Hakim Mukhsin Patriansah Mukhsin Patriansah Noor Faiza Febrianti Nugraha, M. Ihsan Nurwijayanti Nyoman Dewi Pebryani Okta Wahdjudha, Rizkha Pangestu, Risvi Pangestu, Risvi Patriansah, Mukhsin Patriansah, Mukhsin Prasetya, Didiek Pratama, Edo Pratiwi, Dika Putri Pratiwi, Febbi Neliandri Purnamasari, Dwi Chandra Putra, M Edo Pratama Putra, M. Edo Pratama Putri, Rheina Anastasia Raden Okta Riansyah Rahma, Hadhira Ramadhon, Nando Riansyah, Raden Okta Rizkha Okta Wahdjudha S. Suharto Salsabila, Fifin Salsabilah Soha, Fadhilah Mutiara Sapar Junoko Sapitri, Ria Sartika, Dewi Setyo, Sutikno Try Setyo, Sutikno Try Somantri, usuf Suharto Suharto Sutikno Try Setyo Terttiaavini, Terttiaavini Tiana, Melda Ulfa, Yulia Verdianto, Valentinus Windu Viatra, Aji Yosef Yulius Noor Faiza Febrianti Yuniarti Wulandari, Yuniarti