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All Journal Jurnal Ilmu Sosial dan Humaniora AJIE (Asian Journal of Innovation and Entrepreneurship) JURNAL INDRIA (Jurnal Ilmiah Pendidikan Prasekolah dan Sekolah Awal) JMM (Jurnal Masyarakat Mandiri) Islamic Management: Jurnal Manajemen Pendidikan Islam Martabe : Jurnal Pengabdian Kepada Masyarakat Fair Value: Jurnal Ilmiah Akuntansi dan Keuangan Dedication : Jurnal Pengabdian Masyarakat EARLY CHILDHOOD : JURNAL PENDIDIKAN GOLDEN AGE: JURNAL PENDIDIKAN ANAK USIA DINI Kumawula: Jurnal Pengabdian Kepada Masyarakat ACADEMICS IN ACTION Journal of Community Empowerment Performance : Jurnal Bisnis dan Akuntansi Abdi: Jurnal Pengabdian dan Pemberdayaan Masyarakat Al-Kharaj: Journal of Islamic Economic and Business utile: Jurnal Kependidikan Jurnal Jendela Bunda Program Studi PG-PAUD Universitas Muhammadiyah Cirebon Nusantara Science and Technology Proceedings Jurnal Ilmu Manajemen Retail Universitas Muhammadiyah Sukabumi (JIMAT UMMI) Jurnal Pengabdian UNDIKMA Yumary: Jurnal Pengabdian kepada Masyarakat Jurnal Visi Pengabdian Kepada Masyarakat International Journal of Social Science, Education, Communication and Economics Pedagogik : Jurnal Pendidikan Guru Sekolah Dasar Majalah Ilmiah Manajemen The Es Economics and Entrepreneurship The Eastasouth Management and Business West Science Business and Management Dedication : Jurnal Pengabdian Masyarakat International Journal of Economics, Management and Accounting RESLAJ: Religion Education Social Laa Roiba Journal International Journal of Management and Business Applied
Leonita Siwiyanti
Universitas Muhammadiyah Sukabumi
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Chemical Engineering, Chemistry & Bioengineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Mathematics Mechanical Engineering Medicine & Pharmacology Nursing Physics Public Health Social Sciences Other

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Model Penguatan Cabang dan Ranting Muhammadiyah Berbasis Analisis Spasial dan Pendekatan Multidoor di Kabupaten Sukabumi Prahasti Suyaman; Leonita Siwiyanti; Iqbal Noor; Winda Apriandari; Roni Renaldi Pramudita; Abdul Bari
Reslaj: Religion Education Social Laa Roiba Journal Vol. 8 No. 6 (2026): RESLAJ: Religion Education Social Laa Roiba Journal
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/reslaj.v8i6.11912

Abstract

This study aims to analyze the development patterns, implementation strategies, as well as structural and cultural challenges faced by Muhammadiyah Branch and Branch Leaders in Sukabumi Regency after the 48th Congress. As one of the largest districts in West Java, Sukabumi Regency presents complex geographical challenges for organizational consolidation. This study uses a mixed methods approach with an explanatory sequential model. Qualitative data was collected through in-depth interviews with leaders in 20 Muhammadiyah Branch Executives (PCM), while spatial analysis was used to map the organization's distribution to regional accessibility. The results of the study show that the pattern of organizational development is deterministic to the geographical location and proximity to Amal Usaha Muhammadiyah (AUM). Areas with established AUM show organic-progressive growth, while isolated areas rely on a defensive-relational model through a sono outreach strategy. Although the da'wah strategy has transformed towards philanthropy and academic collaboration, its effectiveness is still hampered by the crisis of ulama cadres, figure-centric management, and low digital literacy of senior management. This study concludes that strengthening the grassroots base requires a multidoor approach that integrates digital spatial mapping with locality-specific local economic empowerment. These findings contribute to a heterogeneous model of the development of religious organizations in rural areas to ensure the sustainability of an inclusive and enlightening tajdid movement.
ANALISIS DIGITAL LEADERSHIP, KOMPETENSI, DAN LINGKUNGAN KERJA TERHADAP KINERJA KARYAWAN JNE SUKABUMI Halimah Nursiva; Ade Sudarma; Leonita Siwiyanti
PERFORMANCE: Jurnal Bisnis & Akuntansi Vol 14 No 2: Performance: Jurnal Bisnis & Akuntansi
Publisher : Fakultas Ekonomi dan Bisnis, Universitas Wiraraja Madura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24929/feb.v14i2.3631

Abstract

If the goal is achieved well, the performance is declared a success. Overall, effective digital leadership, strong competencies, and a good work environment interact and influence each other to improve employee performance. However, many businesses, especially those related to freight forwarding services, face performance problems such as lack of knowledge about digital information technology, poor work environment, high turnover, and low discipline. All these problems disrupt company operations and performance. Therefore, this research aims to see how the performance of JNE Sukabumi branch employees is influenced by digital leadership, employee abilities and the work environment. It is hoped that this research will offer a new perspective on how to improve company performance and competitiveness in the technological era. This study utilizes a quantitative research model. In this research, probability sampling is used to collect data by distributing questionnaires and company data. The study's findings indicate that work environment, competency, and digital leadership all positively and significantly impact employee performance. Additionally, competency, work environment, and digital leadership all positively and significantly impact employee performance when taken together.
The Effect of Work-Life Balance and Job Insecurity on Burnout among Generation Z Employees in Sukabumi with Job Satisfaction as a Mediating Variable Nuryatul Faridah; Leonita Siwiyanti; Ade Sudarma
Al-Kharaj: Journal of Islamic Economic and Business Vol. 8 No. 3 (2026): All articles in this issue include authors from 3 countries of origin (Indonesi
Publisher : LP2M IAIN Palopo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24256/kharaj.v8i3.11714

Abstract

This study aims to analyze the influence of Work-Life Balance and Job Insecurity on Burnout among Generation Z employees in Sukabumi, either directly or through Job Satisfaction as a mediating variable. This study uses a quantitative approach with a population of Generation Z employees in Sukabumi who have worked in two or three companies. The sample size was determined using the Hair formula based on 20 indicators from four variables, resulting in a minimum of 140 respondents. Primary data were collected through a Likert scale questionnaire (1–5) measuring four variables, namely Work-Life Balance (five indicators), Job Insecurity (five indicators), Job Satisfaction (five indicators), and Burnout (five indicators), then analyzed using Structural Equation Modeling (SEM) with the AMOS program. The results show that Work-Life Balance and Job Insecurity have a positive and significant effect on Burnout (H1 and H2 accepted) as well as on Job Satisfaction (H3 and H4 accepted). However, Job Satisfaction was not found to have a significant effect on Burnout (H5 rejected) and did not mediate the relationship between Work-Life Balance or Job Insecurity and Burnout (H6 and H7 rejected). These findings indicate that Burnout among Generation Z employees is more directly influenced by work-life balance conditions and job insecurity, rather than through the mechanism of job satisfaction. The results of this research are expected to be the basis for management in designing work policies that support Work-Life Balance and job stability to reduce the risk of burnout, as well as a reference for future research focusing on the psychological well-being of Generation Z employees in other sectors and regions.
The Influence of Influencer Credibility on Wardah's Impulsive Buying Intention Through the Mediation of Brand Attitude and Product Attractiveness Syifa Rahadatul Aisyi; Muh. Abdul Aziz; Leonita Siwiyanti
Al-Kharaj: Journal of Islamic Economic and Business Vol. 8 No. 3 (2026): All articles in this issue include authors from 3 countries of origin (Indonesi
Publisher : LP2M IAIN Palopo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24256/kharaj.v8i3.11836

Abstract

The rapid development of digital marketing has encouraged cosmetic companies to utilize influencer marketing strategies to influence consumer perceptions and purchasing behavior. This study aims to analyze the influence of influencer credibility on impulsive purchase intention through the mediating roles of brand attitude and product attractiveness among Wardah consumers in Sukabumi. This research employs a quantitative approach with an explanatory research design. Data were collected through questionnaires distributed to 161 respondents who had purchased Wardah products through TikTok Shop in Sukabumi. The sampling technique used was purposive sampling, while data analysis was conducted using Structural Equation Modeling (SEM) with AMOS software. The results indicate that influencer credibility, represented by influencer attractiveness and influencer trustworthiness, has a positive and significant effect on brand attitude and product attractiveness. Furthermore, brand attitude and product attractiveness have a positive and significant influence on impulsive purchase intention. The mediation analysis shows that brand attitude and product attractiveness play important roles in explaining the relationship between influencer credibility and impulsive purchase intention. These findings indicate that credible influencers can strengthen consumers’ positive perceptions toward brands and products, which ultimately encourages spontaneous purchasing behavior. This study contributes to digital marketing literature by explaining the mechanism through which influencer credibility affects impulsive buying behavior in the cosmetic industry. The findings provide practical implications for cosmetic companies in selecting credible influencers and developing effective digital marketing strategies.
Co-Authors Aa Juhanda Abdul Bari Ade Sudarma Alhidayatullah Arrina Lestari, Nurni Asep M.Ramdan Asep Muhamad Ramdan Asep Munajat Asriyanik . Desipa Silvia Dicky Jhoansyah Din Azwar Uswatun Dini Fitriani Dini Kartika Erik Candra Pertala Fatimah Zahra Isnaini Fauziah, Rossa Amalia Firman Septiadi Halimah Nursiva Halimah Nursiva Ibnu Hurri Ika Sofia Rizqiani Imas Purnamasari Indra Zultiar Iqbal Noor Jujun Ratnasari Khairul Amal, Muhammad Kokom Komariah Kokom Komariah Laksono Trisnantoro M. Arief Ramdhany Maulana Yusup, Muhammad Maulana, Adrian Maulana, Hilman Sayyid Maulidina, Ranita Muhamad Ramdan, Asep Muhammad Abdul Aziz Muhammad Khairul Amal Neneng Hamidah Nisrina Sofiliandini Novy Anggraini Nur Siti Rahma Nurhalimah, Lani Nuriman Nurmillah, Risma Nurni Arrina Lestari Nuryatul Faridah Poppyariyana, Alfian Ashshidiqi Prahasti Suyaman Purnomo, Budi Supriatono Purwoko, Agus Putri Mulya Purwaningsih Rahadian, Rahadian Rahmatullah, Irfan Ranita Maulidina Rengga Gunawan, Alif Risma Nurmilah Riva Rifiyah Sayidah Roni Renaldi Pramudita Santika, Fidea Sheilsa Agvitasari Siska Hestiana Sri Wahyuni, Yuyun Sudarma, Ade Suherman, *Muhammad Tanziil Sulistiana, Alivia Syamsul Hadi Senen, Syamsul Hadi Syifa Rahadatul Aisyi Trisnawati Winda Apriandari Windi Yanti Yuliana, Rena Zahra Isnaini, Fatimah