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Perancangan Dan Pengembangan Konten Vıdeo Promosı Dı Instagram Pada Umkm Tempat Makan Lo Ka Cıong Cıa Tang Jimmy Pratama; Jacky Jacky
Conference on Business, Social Sciences and Technology (CoNeScINTech) Vol 1 No 1 (2021): Conference on Business, Social Sciences and Technology (CoNeScINTech)
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat

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Abstract

In today’s society, along with the development of technology and knowledge, there are many ways that can be used to promote a business. One way to promote a business that is currently on the trend is promotional media content through the Instagram application, which is also known as Instagram ads. Instagram ads are posts or Stories that a business buys to promote to users’ Instagram feeds. They can seem just like regular Instagram posts but are always marked by a “Sponsored” badge. With a potential audience of more than 928 million people, Instagram ads are a key tool for any social media marketer to market their business. The purpose of this research paper is to design promotional media content on Instagram at the MSME restaurant "Lo Ka Ciong Cia Tang". The focus of the research is on the Promotional and Advertising sector for MSME business in the regional area. The data source used in this study is the primary data source, which means the data is obtained directly from the researcher through various methods, mainly interviews and observations.Results of the study discuss the promotional video content’s impact on the MSME business. This study finds that promotional media content on Instagram does bring a realizable impact to the business. This can be seen from the increase in sales in the few months since the promotional video was held, and the gradual increase in ordering through the WhatsApp application. It is important to remember that the results of this study cannot be separated from the influence of the control factors used
Perancangan dan Pengembangan Konten Vısual Pada Websıte UMKM Harum Snack & Cookıes Jimmy Pratama; Sutarto Wasatan
Conference on Business, Social Sciences and Technology (CoNeScINTech) Vol 1 No 1 (2021): Conference on Business, Social Sciences and Technology (CoNeScINTech)
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat

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Abstract

Harum Snack & Cookies is a business engaged in culinary snacks that has been running for 5 years. The obstacles faced by Harum Snack & Cookies while carrying out its business activities, there is no web-based information system as a representation in the digital world. The solution applied to this research is applied research that aims to solve practical problems in the modern world. The result of this research is a Website Company Profile. The implementation of this research has had many positive impacts where Harum Snack & Cookies owners feel an increase in sales and new customers
Perancangan dan Implementasi Augmented Reality Tanjak Melayu menggunakan metode MDLC Jimmy Pratama; Muhammad Zaki
Conference on Business, Social Sciences and Technology (CoNeScINTech) Vol 1 No 1 (2021): Conference on Business, Social Sciences and Technology (CoNeScINTech)
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat

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Abstract

Tanjak is an accessory used by the people at the time the Malay kingdom stood. However, the traditional era began to develop into the era of digital culture and Malay heritage is fading. The purpose of this study is a form of concern if culture is simply forgotten without any attempt to reintroduce it. With today's technology, climbs can be visualized using technology that can display 3D objects in the real world. This technology is usually called augmented reality, so tanjak can be known to the wider community which can be accessed using smart devices that support augmented reality and use the operating system android. This research itself uses the method Multimedia Development Life Cycle. In the process using a variety of software such as cinema4D, Unity, adobe illustrator. The output obtained is an application augmented reality with a .apk extension that can be downloaded using the google play store
Perancangan Dan Pengembangan E-Catalog Andra Laundry Jimmy Pratama; Jacky Christhomas
Conference on Business, Social Sciences and Technology (CoNeScINTech) Vol 1 No 1 (2021): Conference on Business, Social Sciences and Technology (CoNeScINTech)
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat

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Abstract

This community service program has the aim of increasing sales, reaching a wider sales market and adding new consumers by using social media. Partners in community service are the Andra Laundry Shop which is a shop engaged in laundry services located at Jalan Sungai Maham No. 118, Singkawang, West Kalimantan. The method used in this activity is observation, interviews and implementation on social media. The implementation results show an increase in new marketing reach, an increase in turnover and an increase in new consumers
Penerapan Strategı Pemasaran Dıgıtal Pada Toko Unıted Statıonery Jimmy Pratama; Alex Sandro
Conference on Business, Social Sciences and Technology (CoNeScINTech) Vol 1 No 1 (2021): Conference on Business, Social Sciences and Technology (CoNeScINTech)
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat

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Abstract

The purpose of this community service activity (PKM) is to help solve the problems that exist in SMEs in Batam City. The partner in this activity is the United Stationery Store which is currently focusing on the online wholesale sector. So in this activity the author will help the United Stationery Store design a digital marketing system that suits the needs of the United Stationery Store, namely facebook shop, facebook ads, instagram ads, google ads, e-brochures, and e-catalogs. This activity was carried out using the interview method and community education. The result of the implementation of this activity is that the United Stationery Store has been able to implement the designed digital marketing system. Of all the systems implemented, google ads is a very effective marketing system at this time, then facebook shop and instagram ads. Facebook ads are the most ineffective or ineffective system compared to other systems. The author recommends that the United Stationery Store in the future can implement digital marketing compared to conventional marketing and the United Stationery Store can consider digital marketing with google ads, facebook shop, and instagram ads, especially google ads.
Perancangan Websıte Rebrandıng Bersama Rıztour Terhadap Kulıner dı Batam Jimmy Pratama; Wendy Aprianto
Conference on Business, Social Sciences and Technology (CoNeScINTech) Vol 1 No 1 (2021): Conference on Business, Social Sciences and Technology (CoNeScINTech)
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat

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Abstract

PT. Riztour Indo Wisata is a business engaged in tourism which was founded in 2014, located at Ruko Shangrila Garden Blok A No. 18, Sekupang. The obstacles faced by PT. Riztour Indo Wisata while running its business activities in the form of the absence of a culinary website system that functions as a promotional tool to increase tourists who want to travel to the city of Batam. The methodology applied in this research is applied research that aims to solve problems in the modern world. The method used in this activity is SDLC (System Development Life Cycle) method which has 5 stages, namely requirement analysis, design, development, testing, maintenance. The tools are hosting, domain, wordpress, and page builder from elementor. The output of this research is in the form of a culinary website system that contains information about restaurants, recipes, typical food of the city of Batam. With this system, tourists PT. Riztour Indo Wisata makes it easier and faster to find information about culinary in the city of Batam
Perancangan Dan Implementasi Media Pembelajaran Di SMK Al-Azhar Batam Menggunakan MDLC Jimmy Pratama; Joyce Chrissy
Social Engagement: Jurnal Pengabdian Kepada Masyarakat Vol 1 No 2 (2023): Maret 2023
Publisher : Lembaga Penelitian dan Pengabdian Kepada Masyarakat Universitas Internasional Batam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37253/se.v2i1.7629

Abstract

Education is very important for every generation, especially the younger generation. However, the biggest obstacle in learning Indonesian is the lack of creativity in learning methods and media, which makes students bored with following the teaching and learning process in class and feel they have understood the material given. SMK AL-AZHAR Batam is a private educational institution managed by the Al-Azhar Batam Islamic Education Foundation. The learning process of teaching materials which is still done manually by the teachers of SMK Al-Azhar Batam is by explaining and explaining contents of the book in a monotonous manner. In this report, the author will carry out practical work at the SMK Al-Azhar Batam School in making Indonesian language learning media at the SMK level. The media will be package in a video learning media. Learning Media will be developt using the MDLC (Multimedia Development Life Cycle) method. The Learning Media will be implemented in the teaching and learning process in schools at Al-Azhar Vocational School
Perancangan dan Implementasi Video Profil Akuntansi dan Keuangan Lembaga di SMK Harapan Utama Jimmy Pratama; Justin Chua
National Conference for Community Service Project (NaCosPro) Vol 5 No 1 (2023): The 5th National Conference for Community Service Project 2023
Publisher : Lembaga Penelitian dan Pengabdian Kepada Masyarakat Universitas Internasional Batam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37253/nacospro.v5i1.7983

Abstract

Sekolah Harapan Utama adalah sekolah swasta di Kota Batam, provinsi Kepulauan Riau yang memiliki jenjang pendidikan dimulai dari TK, SD, SMP, SMA, dan SMK. Permasalahan yang sedang dihadapi Sekolah Harapan Utama pada jurusan Akuntansi dan Keuangan Lembaga adalah dibutuhkannya video profil agar dapat digunakan sebagai sarana pengenalan, pemasaran, atau media promosi untuk memperlihatkan kelebihan dan kualitas yang dimiliki oleh SMK Harapan Utama jurusan Akuntasi dan Keuangan Lembaga. Perancangan video profil ini dilaksanakan setelah dilakukannya wawancara dan observasi. Video profil akan dikembangkan menggunakan kamera Canon EOS M3, laptop ASUS TUF A15 FS5060II, dan kemudian dalam tahap editing akan menggunakan aplikasi Adobe Premiere Pro. Hasil video profil tersebut mendapatkan respon yang positif dan diterima dengan baik oleh mitra. Hasil dari perancangan dan implementasi ini adalah video profil yang berdurasikan 4 menit, berisi informasi mengenai jurusan Akuntansi dan Keuangan Lembaga di SMK Harapan Utama seperti visi dan misi, fasilitas yang disediakan, dan kegunaan akuntansi dalam kehidupan.
Perancangan Video Profile Jurusan Busana di SMK Negeri 2 Batam Jimmy Pratama; Rahel Rahel
National Conference for Community Service Project (NaCosPro) Vol 5 No 1 (2023): The 5th National Conference for Community Service Project 2023
Publisher : Lembaga Penelitian dan Pengabdian Kepada Masyarakat Universitas Internasional Batam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37253/nacospro.v5i1.8023

Abstract

SMK Negeri 2 Batam merupakan sekolah kejuruan yang berlokasi di Jalan Pemuda no. 5 batam centre Kodya Batam provinsi Kepulauan Riau dan di bangun pada 1 Juni 2006. SMK Negeri 2 batam memiliki beberapa jurusan seperti, perhotelan, kuliner, Usaha Layanan Pariwisata, Busana, dan kecantikan. SMK Negeri 2 Batam didirikan memiliki tujuan sebagai upaya memadai penyediaan tenaga kerja sesuai bidangnya. Seperti yang kita ketahui, perkembangan teknologi berkembang sangat pesat sehingga terdapat inovasi baru yang harus kita pelajari agar tidak tertinggal. Dari segi pemasaran, media sosial dipercaya dapat meningkatkan citra usaha sehingga pada penelitian ini penulis merancang sebuah video profil untuk dijadikan sebagai sarana promosi bagi SMKN 2 Batam. Penulis terlebih dahulu mendiskusikan kepada mitra serta menyusun konsep, alur dan ide untuk keperluan video yang akan dirancang. Penulis melakukan perekaman video menggunakan kamera Sony A6000 di SMK Negeri 2 Batam dan setelah itu dilanjut dengan proses editing menggunakan Adobe Premiere Pro 2021. Hasil video profil busana tersebut mendapatkan respon positif dan diterima dengan baik oleh mitra. Luaran dari video profil busana yang berdurasi kurang lebih 2 menit, berisikan informasi mengenai jurusan busana yang ada di SMK Negeri 2 Batam seperti fasilitas yang telah disediakan, kegiatan praktik, visi dan misi, serta hasil karya yang dihasilkan oleh murid yang telah dibimbing dalam kegiatan praktik belajar tersebut.
Perancangan dan Implementasi Photostock di SD Tabqha Menggunakan Metode MDLC Viona Viona; Jimmy Pratama
National Conference for Community Service Project (NaCosPro) Vol 5 No 1 (2023): The 5th National Conference for Community Service Project 2023
Publisher : Lembaga Penelitian dan Pengabdian Kepada Masyarakat Universitas Internasional Batam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37253/nacospro.v5i1.8105

Abstract

SD Kristen Tabqha merupakan Sekolah Dasar Swasta yang berada di bawah binaan Yayasan Komunitas Kasih Indonesia. Visi dari sekolah SD Kristen Tabqha adalah untuk menciptakan anak-anak yang cerdas, unggul, dan beriman. Salah satu masalah yang dihadapi oleh SD Kristen Tabqha adalah kurangnya tenaga yang bekerja dalam bidang dokumentasi. Menurut kepala sekolah SD Tabqha, saat ada kegiatan di sekolah biasanya hanya difoto oleh guru maupun admin sekolah. Tidak ada tenaga khusus yang bekerja untuk bidang dokumentasi, sehingga hasil foto yang diambil kurang memuaskan. Pengabdian kepada masyarakat ini bertujuan untuk menyelesaikan permasalahan mitra dengan menggunakan foto yang dihasilkan. Ada 2 teknik yang digunakan dalam pengumpulan data pada pengabdian kepada masyarakat ini antara lain wawancara dengan mitra dan observasi. Metode pengerjaan proyek menggunakan metode MDLC (Multimedia Development Live Cycle).
Co-Authors Adi Adi Adnas, Diny Anggriani Alex Chandra Alex Sandro Andre Jonathan Harahap Andreas Valentino Pratama Andrew, Willson Andrian, Jason Andry Ramadhansyah Andry Ramadhansyah Anggrianto, Vicky Anjelica Anthony Anthony Anweidri Chai Arispratama, Jefrry Avaleska Avaleska Brenky Jie Chrissy, Joyce Christhomas, Jacky Christina Chow Cristiansen Cristiansen Cristiansen Cristiansen Cristiansen, Cristiansen David David Deli Deli, Deli Devi, Artika Sri Diny Anggraini Adnas Diny Anggriani Adna Febby Anggellya Febrian, Leslie Fenky, Fenky Frenky Frenky Handoko, Nelson Handyca, Handyca Harahap, Andre Jonathan Haria, Wilhelmus Alfred Harsiska, Dela Hela Dixman Helena Helena, Helena Huang Vincent, Mieko Hut Kemri Marsudi Indo Dicaprio Pratama Indo Dicaprio Pratama Infrisanti Wilson Tong Jacky Christhomas Jacky Jacky Jacky, Jacky Jenny June Ji Cai Jie, Brenky Joelyn Octavia Jovito Bryan Budiman Joyce Chrissy Joyce, Joyce Juliantio Juliantio Juliantio Juliantio Juliantio, Juliantio Julyance, Zoey Justin Chua Kalon Kennedy Kelvin Kelvin Kendy Junianto Kendy Junianto Kenny Kenny Kevin Alexander Kevin Alexander, Kevin Kevin Antonio Kevin Antonio Kusumastuti, Puji Lesilolo, Leona Stephanie LI Cen Lip Son Liu, Jeffri Metisya, Hasna Michael Angelo Muhammad Zaki Nata, Valerie Nessa Netania Emilisa Nicholas Nicholas Ningsih, Vivian Febri Novianto Novianto Novianto Octavia, Joelyn Pratama, Carlos Pingsen Rahel Rahel Rahel Rahel, Rahel Rainal Agus Setiawan Rayden Vebrianto Rayden Vebrianto Rena Indira Putri Rianti, Angelina Rio Nando Rohmania, Serli Sherina Sherina Sherina, Sherina Simanjuntak, Fredian Stephanie Stephanie Stephanie Steven Marlin Sugiyamta Sugiyamta Sutarto Wasatan Suwandi Suwandi Suwarno Suwarno Syahputra, Bayu Tomy Tomy Tomy Tong, Infrisanti Wilson Tony Wibowo, Tony Valenda, Alvin Vendryan Vicky Anggrianto Vinson Vinson Vinson, Vinson Viona Viona Viona Viona Wasatan, Sutarto Wendy Aprianto Wendy Wendy Wibowo, Tony William Nurdin Wijaya William, Charles Wilson, Kenny Winson Kennedy Yuliana Yuliana Zeng, Louis