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All Journal Jurnal Ilmu Pertanian Indonesia SOCA: Jurnal Sosial Ekonomi Pertanian Sosiohumaniora Jurnal Agribisnis Indonesia (Journal of Indonesian Agribusiness) Dharmakarya : Jurnal Aplikasi Ipteks Untuk Masyarakat Agricore: Jurnal Agribisnis dan Sosial Ekonomi Pertanian Unpad Mimbar Agribisnis: Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Jurnal Matematika Sains dan Teknologi Agrin : Jurnal Penelitian Pertanian SELAPARANG: Jurnal Pengabdian Masyarakat Berkemajuan Jurnal Pertanian Agros JURNAL ILMIAH MAHASISWA AGROINFO GALUH Paspalum: Jurnal Ilmiah Pertanian PengabdianMu: Jurnal Ilmiah Pengabdian kepada Masyarakat Abdimas Galuh : Jurnal Pengabdian Kepada Masyarakat Jurnal Agrinika : Jurnal Agroteknologi dan Agribisnis Media Kontak Tani Ternak Jurnal Dinamika Sosial Ekonomi JURPIKAT (Jurnal Pengabdian Kepada Masyarakat) Jurnal Agristan Jurnal Penyuluhan Pertanian Jurnal Pertanian Agros
Eti Suminartika
Departemen Sosial Ekonomi Pertanian, Fakultas Pertanian, Universitas Padjadjaran
Agriculture, Biological Sciences & Forestry Arts Humanities Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Dentistry Economics, Econometrics & Finance Education Engineering Environmental Science Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Medicine & Pharmacology Nursing Public Health Social Sciences Other

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Journal : Jurnal Agristan

 1 
KEPUASAN KONSUMEN TERHADAP HARGA, KUALITAS PELAYANAN, DAN KUALITAS PRODUK EDIBLE FLOWERS Al Fillah, Viandy; Suminartika, Eti
Jurnal Agristan Vol 6, No 2 (2024): Jurnal Agristan
Publisher : Jurusan Agribisnis, Fakultas Pertanian, Universitas Siliwangi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37058/agristan.v6i2.12627

Abstract

Edible flowers merupakan komoditas agribisnis yang permintaannya diperkirakan selalu meningkat. Sayangnya, PT Ijo Kreasi Indonesia sebagai produsen edible flowers di Kota Bandung dihadapi masalah stagnasi penjualan pada tahun 2023 dan penurunan jumlah konsumen pada periode 2022-2023 dengan rendahnya tingkat pembelian ulang konsumen. Penelitian ini bertujuan mengidentifikasi karakteristik konsumen, menganalisis kepuasan konsumen terhadap harga, kualitas pelayanan, dan kualitas produk edible flowers, serta menganalisis atribut-atribut yang kinerjanya perlu diperbaiki dan dipertahankan. Penelitian ini menerapkan desain kuantitatif melalui teknik survei. Sampel penelitian berjumlah 71 responden yang dipilih secara proportional random sampling. Metode analisis data menggunakan statistik deskriptif, Customer Satisfaction Index, dan Importance Performance Analysis. Hasil penelitian menunjukkan bahwa konsumen didominasi oleh perempuan dengan usia 20-25 tahun, tempat tinggal di Kota Bandung, pendidikan D4/S1, pekerjaan wiraswasta, rata-rata pendapatan Rp6.541.549, dan rata-rata frekuensi pembelian sebanyak 34 kali per tahun. Nilai Customer Satisfaction Index sebesar 76,70% yang tergolong cukup mengkhawatirkan. Hasil Importance Performance Analysis menunjukkan bahwa atribut yang perbaikannya perlu diutamakan adalah harga rendah, keramahan karyawan, edible flowers segar dan bebas kontaminasi, kemasan edible flowers yang baik, dan ketersediaan edible flowers.
ANALISIS PENDAPATAN PETANI DAN KEUNTUNGAN USAHATANI CABAI MERAH KERITING DI DESA SINDULANG, KECAMATAN CIMANGGUNG, KABUPATEN SUMEDANG Amalia, Rizky; Qanti, Sara Ratna; Suminartika, Eti; Saidah, Zumi
Jurnal Agristan Vol 6, No 2 (2024): Jurnal Agristan
Publisher : Jurusan Agribisnis, Fakultas Pertanian, Universitas Siliwangi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37058/agristan.v6i2.12167

Abstract

The price of chilies in West Java has still fluctuated over the last 12 months. Penyangga Aneka Cabai program is considered to be a solution for farmers to increase their income so that farmers have enough capital to carry out chili production and can play a role in maintaining price stability and chili supply. One of the villages used as an area for Penyangga Aneka Cabai is Sindulang Village in Cimanggung District, Sumedang Regency with the main commodity being red chilies. This research aims to analyze the comparison of farmers' income and profits from red chili farming that participate in Penyangga Aneka Cabai program with those that do not participate in Penyangga Aneka Cabai program. This research uses a quantitative approach design, survey method and has a sample size of 67 red chili farmers with appropriate criteria. Data analysis techniques are carried out using descriptive analysis, farming analysis, R/C Ratio analysis, and Kruskal-Wallis and Mann-Whitney statistical test. The research results show that the average income of program farmers is IDR 35,330,175/ha/planting season which is greater than the income of non-program farmers of IDR 30,564,982/ha/planting season. Average R/C value Ratio program farmers is 2.64 which is also greater than non-program farmers, namely 2.03. This research proves that farming carried out by farmers who take part in Penyangga Aneka Cabai Program is more profitable. However, farming carried out by program and non-program farmers is feasible and efficient to operate because both have an R/C value of more than 1. Keywords: Red Chilies, Penyangga Aneka Cabai, Planting Patterns, Intercropping
Co-Authors Agriani Hermita Sadeli Agus Gunawan Al Fillah, Viandy Amanda, Audi Anne Charina Annisaa Punjul Rahayu Ardiansyah, Ikhsan Arief Budiman Ashiila, Yolanda Azimah Nur Rahmah Bima Mulia Bobby Rachmat Saefudin Chabibah, Chabibah Debora Requel Emeralda Siagian Denny Razzianto Diane Novi Utami Dini Rochdiani Djuendah, Endah Eddy Renaldi Eliana Wulandari Elly Rasmikayati Elsha Munziah Endah Djuwendah Endah Wulandari Endang Lumban Tobing Erna Rachmawati Ernah Ernah Ernah, Ernah Esla Karimah, Bella Fillah, Viandy Al Gema Wibawa Mukti Ghifari, Reza Affan Ha Sudoni Haryono, Audie Amanda Hepi Hapsari Hesty Nurul Utami Iin Djuanalia Iwan Setiawan kalfin Kalfin Kuswarini Kusno Kuswarini Kusno Kuswarini Kusno Kuswarini Kusno Kuswarini Kusno Lies Sulistyowati Linda Wulandari Linda Wulandari, Linda Lucyana Trimo Lucyana Trimo Lucyana Trimo - Lucyana Trimo, Lucyana M. Gunardi Judawinata Mahra Arari Heryanto Maulidia, Devi Muhammad Arief Budiman Muhammad Arief Budiman Natania, Raden Agrinda Regita Nur Syamsiyah Nur Syamsiyah Nurrahman, Iqbal Pandi Pardian Permana, Alvin Ferio Putra, Ivangga Dwi Qanti, Sara Ratna Rahmah, Ulya Ramdani, Ari Kurniawan Rani Andriani Budi Kusumo Ray Samwal Alfariqi Rizky Amalia Salsabila, Nisa Sari, Putri Permata Sauma Hanuuf Sri Fatimah Sri Fatimah Sri Fatimah Subandi, Yadi Nugraha Suherman, Iqbal Taufik Sukmawati, Hani Sulistyodewi Nur Wiyono Trimo, Lucyana Trisna Insan Noor Tuti Karyani Utami, Hesti Nurul Wy, Michelle Anggraini Yayat Sukayat, Yayat Yayi Suryo Prabandari Yosini Deliana Yosini Deliana Yosini Deliana Zumi Saidah