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Melisa Arisanty
Universitas Pembangunan Jaya
Religion Arts Humanities Chemistry Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Nursing Public Health Social Sciences Veterinary Other

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Journal : MetaCommunication

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PERENCANAAN STRATEGI PUBLIC RELATIONS GARUDA INDONESIA DALAM MEMBANGUN KEPERCAYAAN KONSUMEN Budi Darmawan; Nindira Cahyani; Melisa Arisanty
Metacommunication Journal of Communication Studies
Publisher : Universitas Lambung Mangkurat

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (882.342 KB) | DOI: 10.20527/mc.v4i2.6108

Abstract

The current development of the company is growing rapidly, a few years ago happened at this time-only recently opened routes that had not been there before. In addition, there are also many old friends who finally close because of several factors. Garuda Indonesia is one airline that has not been around long enough. Then, Garuda Indonesia still has to maintain the loyalty of its customers so that they do not move around in the presence of Public Relations. In maintaining that loyalty, Public Relations plans to maintain the loyalty of its customers. Actually, Garuda Indonesia is a company that has a pretty good corporate image, such as with Garuda Indonesia in getting awards such as the Best Cabin Cabin, 5 Star Airlines, Incorporated in the SkyTrax and SkyTeam Alliance. Then Garuda Indonesia is a full service that provides full service, people who use Garuda Indonesia airlines will be issued well. The things done in this study want to see the public relations strategy planning of Garuda Indonesia's in building consumer trust.
Co-Authors Ace Sriati Rachman Adamy, Zulham Ajmal, Muhammad Alpin Herman Saputra Anastasia, Selly Andi Lopa Ginting Angga Sucitra Hendrayana, Angga Sucitra Anindhita, Wiratri Ardiasih, Lidwina Sri Arman Haqqi Anna Zili Batti, Steviani Budi Darmawan Budiman, Rahmat Danar Kristiana Dewi Dede Kurniyawan Dede Mahmudah Desi Fitriani Edward Zubir eka evriza, eka Emma Rachmawati Aliudin Fiani, Isma Dwi Glorya Agustiningsih Imam Nuraryo Irmayanti, Meiselina Irwan Trinugroho, Irwan Isma Dwi Fiani Isma Fiani Karim, Muhammad Firman Khaerul Anam Khatib, Ahmad Juma Kurniyawan, Dede Kuswanti, Eko Lilik Sulistyowati Majidah Majidah Mario Aditya Prasetyo Maulidia Permatasari, Sri Moh. Syarif Muhammad Fauzi Hafa Nadya Aufa Paramitha Nila Kusuma Windrati Nindira Cahyani Nugroho, Dhimas Setyo Pangesti, Nadya Rahma Prasetyo, Mario Aditya Priyana, Efraim Bavo Putra, Adi Pratama Putri, Agustiani Qonitah, Laity Raesita Rakhmawati Rosadi Rahim, Norizan Baba Rahmat Budiman Rahmawati, Devie Reni Dyanasari Riady, Hamdi Riady, Yasir Robiansyah, Anton Robiansyah, Anton Rosadi, Raesita Rakhmawati Sarah Novita Diah Sediyaningsih, Sri Sedyaningsih, Sri Selly Anastassia Amellia Kharis Shintya, Zaenina Sri Maulidia Permatasari Sukatmi, Sri Tri Wijayanti Septiarini Vanya Kirana Vidya Fitri Ferdiansyah Widiyanto Widiyanto Widiyanto Wiradharma, Gunawan Wiratri Anindhita Yasir Riady Yasir Riady Yulia, Irla Zubir, Edward Zul Fahmi Zul Fahmi