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All Journal International Journal of Evaluation and Research in Education (IJERE) Lingua Didaktika: Jurnal Bahasa dan Pembelajaran Bahasa Proceedings of Annual International Conference Syiah Kuala University - Social Sciences Chapter English Review: Journal of English Education Indonesian EFL Journal Edulitics (Education, Literature, and Linguistics) Journal AICLL: ANNUAL INTERNATIONAL CONFERENCE ON LANGUAGE AND LITERATURE JOURNAL OF APPLIED LINGUISTICS AND LITERATURE Community Development Journal: Jurnal Pengabdian Masyarakat Prominent : Journal of English Studies JOURNAL OF LANGUAGE Lingua Susastra International Journal of English and Applied Linguistics (IJEAL) SIGEH ELT : Journal of Literature and Linguistics Edulitics (Education, Literature, and Linguistics) Journal Jurnal Pemberdayaan Sosial dan Teknologi Masyarakat Saree : Research in Gender Studies TELL - US JOURNAL
Purwarno, Purwarno
(Scopus ID: 57212349629), Universitas Islam Sumatera Utara, Medan
Arts Humanities Economics, Econometrics & Finance Education Health Professions Languange, Linguistic, Communication & Media Physics Public Health Social Sciences Other

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Journal : JOURNAL OF APPLIED LINGUISTICS AND LITERATURE

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Ideological rhetoric: a critical discourse analysis of Prabowo’s first inauguration speech Hariati, Puji; Purwarno, Purwarno
JOALL (Journal of Applied Linguistics and Literature) Vol. 10 No. 1 (2025): February 2025
Publisher : UNIB Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33369/joall.v10i1.37663

Abstract

This study examines the rhetorical strategies, ideological rhetoric, and political ideology of nation-building presented by Prabowo Subianto in his inauguration speech as the newly elected president of Indonesia on October 20, 2024. Using a descriptive qualitative approach, the analysis is grounded in Critical Discourse Analysis (CDA) to reveal the underlying rhetorical devices and ideological themes conveyed in his speech. The study is structured through two interlinked dimensions: rhetorical strategies and ideological rhetoric, utilizing Aristotle’s rhetorical concepts of ethos, pathos, and logos to provide a comprehensive interpretation of the speech. The analysis addresses key themes such as sovereignty, the relationship between the state and its citizens, justice, equality, the vision of a "Great Indonesia," the plight of wong cilik (the ordinary people), and the cultural principle of gotong royong (cooperation). These themes are pivotal to Prabowo’s articulation of Indonesia's identity and vision for the nation’s future. Findings reveal that Prabowo employs a balanced array of rhetorical strategies, ethos, and pathos, accounting for approximately 30% of the speech, focusing on his credibility and emotional connection with the audience. Logos, comprising 40% of the rhetoric, underscores logical and structured arguments, enhancing his appeal to rational thought. The ideological rhetoric, meanwhile, emphasizes national sovereignty, justice, and unity, reflecting Prabowo’s deep-seated vision for an independent and resilient Indonesia. His ideology resonates with themes of independence and self-reliance, advocating a stance against foreign influence, and drawing from Indonesia’s historical struggles for independence. This study sheds light on how Prabowo's rhetorical strategies and ideological expressions serve to frame political discourse and contribute to the formation of national identity, underscoring the role of presidential rhetoric in shaping the public's perception of leadership and vision for Indonesia.
Co-Authors . Zulfan Achmanuddin Berutu Adilla Paradiba Afni Rosalina AK, Wirda Novarika Alda Dwi Afangka Alfarras, Riziq Prio Alice Shanthi Anayati, Wan Andang Suhendi Anjani, Juli Annisa Octaviani Arafah, Burhanuddin Arif Fathurrahman Hutapea Arifah Pertiwi Br Kembaren Balqis, Kesya Aprilia Balqis, Kesya Aprillia Belangi, Nadia Adinda Berutu, Achmanuddin Br Kembaren, Arifah Pertiwi Br. Saragih, Revi Chairani, Sri Cherry Adistya Nasution Dea Jesikha Debby Melviana Hasibuan Dedi Darmadi Dedi Darmadi Dela Pebriani Derlini Derlini, Derlini Dinda Tanjung Dwi Insany, Fitrah Efendi Barus Efendi Barus, Efendi Ekalestari, Susi Erika Br Pa, Nabila Feby Feby Evelyn Sharminnie Farhan, Muhammad Daffa Faulandi, Yusuf Feni Aisyah Fhadila, Riska Fitra Andira Wardana Fitrah Dwi Insany Habibi Habibi Haksa Romatua Pohan Hamzah Sya’bani Nasution Handayani, Sri Harahap, Riska Muktia Nur Aminah Hasibuan, Debby Melviana Hayati, Zukhaira Hayatullah Hayatullah Ika Wulandari Ikbal, Muhammar Intan Novia Sari Iswandi Iswandi Jane Xavierine Januar, M. Aidil Juli Anjani Juli Anjani Jumino Suhadi Jumino Suhadi, Jumino Kartika Utami, Windri Kesya Aprillia Balqis Khair, Muhammad Khairun Nisyak Liesna Andriany Lim Teck Heng Lubis, Suci Ramadhani M Manugeren M. Aidil Januar M. Manugeren M. Manugeren M. Manugeren, M. Mahid, Perveen Sonia Mahlina Sariani Harahap Malisa Surayya MS Manugeren, M Mayasari Mayasari Mayasari Mayasari, Mayasari MJ , Nurbasyirah Muhammad Daffa Farhan Muhammad Kemal Habib Muhammad Kemal Habib Muhammad Kiki Wardana Muhammar Ikbal Mustofa Mustofa Nanda Aulia Alfarisi Nasution, Cherry Adistya Naufal Karim Siregar Nita Novianda Tanjung Nur'ain, Syifa Nurbasyirah MJ Nurhalimah Nurhalimah Nurhalimah Nurhalimah Nuril Eka Yuanda Nurlaili Nurlaili Nurmayana Nurmayana, Nurmayana Nurul Amelia Nurul Amelia Nurul Azmi Paradiba, Adilla Pebriani, Dela Perveen Sonia Mahid PUJI HARIATI Puji Hariati Puji Hariati Purwanto Siwi Rahma, Risky Kartika Riska Muktia Nur Aminah Harahap Risky Kartika Rahma Riziq Prio Alfarras Rizki Nurhidayah Sitompul Safrizal Safrizal Saiful Anwar Matondang Sari Indah Wahyuni Satiman Satiman Sembiring, M. Indra Arikami Siagian, Tony Sihaloho, Anugrah Syafrizar Siregar, Naufal Karim Siwi, Purwanto Sri Chairani Sri Chairani Sri Wirda Sri Wulan Sri Wulan Sri Wulan, Sri Sumarno Sumarno Supian Supian Surayya MS, Malisa Susi Ekalestari Syafrizal Azzali Syahruddin Said Syarifah Syarifah Syifa Nur'ain Tanjung, Dinda Tanjung, Nita Novianda Tuti Herawati Umami, Elvi Wahyu Fatahilla Wahyuni, Sari Indah Wan Anayati Wanda Prayoga Ilyas Waradana, Fitra Andira Wardana, Fitra Andira Windri Kartika Utami Yuanda, Nuril Eka Yuhandri Pane Yusni H., Yusni H. Yusuf Faulandi Zarfiana, Raissa Septy Zuhriah, Lailatul Zukhaira Hayati