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Pengembangan Potensi Desa Wisata Berbasis Ekonomi Kreatif untuk Meningkatkan Perekonomian Masyarakat Gratia Wirata Laksmi; Tarigan, Emenina; Dewi, Triana Rosalina; Ingkadijaya, Rahmat
Dharma: Jurnal Pengabdian Masyarakat Vol. 5 No. 1 (2024): Desember
Publisher : LPPPM STAI Darul Hikmah Bangkalan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35309/dharma.v5i1.318

Abstract

Dusun Sambirejo and Dusun Tapansari, located in Desa Watusigar, Ngawen Subdistrict, Gunung Kidul Regency, Central Java, hold considerable untapped creative economic potential, particularly in the tourism sector. This potential stems from the area's natural beauty, cultural traditions, and unique local products such as traditional hats, soy milk, horticultural snacks, recycled crafts, and herbal medicine. However, several challenges have been identified, including limited community skills in producing creative products, lack of knowledge regarding effective packaging techniques, and restricted market access. The goal of this community service activity is to strengthen the entrepreneurial capacity of the community through creative economy initiatives in both villages. The method employed is a participatory ethnographic approach, which provides an in-depth understanding of the social and cultural environment of the target community. The results of this initiative indicate a high potential for developing a creative economy based on the area's natural and cultural wealth. This potential can be optimized through innovations in attractive and environmentally friendly packaging, improvements in production efficiency, and broader marketing strategies, including digital marketing. These innovations are expected to enhance the economic value of local products, expand market access, and significantly contribute to the economic improvement of the community at both regional and national levels
Pemberdayaan Pelaku Usaha Konveksi Dengan Teknik Pemasaran Media Sosial Di Jurangmangu, Tangerang Selatan Irfal; Ervina Taviprawati; Rahmat Ingkadijaya
TEKIBA : Jurnal Teknologi dan Pengabdian Masyarakat Vol. 4 No. 2 (2024): TEKIBA : Jurnal Teknologi dan Pengabdian Masyarakat
Publisher : Fakultas Teknik, Universitas PGRI Banyuwangi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36526/tekiba.v4i2.4480

Abstract

The aim of this outreach is to teach convection business actors how to effectively use social media for marketing, including creating interesting content and using advertising, in order to expand audience reach and increase sales. This activity was held at the Tourism Institute Campus with 10 convection business actors from Jurangmangu, South Tangerang, and included three stages: theoretical and practical discussion sessions at participant locations, direct training on campus about social media, and mentoring and consultation for the application of knowledge and provision of materials training. The results of the activity showed that participants felt that social media marketing education was very effective and relevant, provided clear understanding, and was useful in improving their skills in marketing products conventionally via social media. All participants felt confident and recommended this counseling to other convection business actors.
The influence of tourism facilities and attractions on revisit intentions with visitor satisfaction as an intervening variable: A study on Kampung AEWO Mulyaharja Bogor Masriah, Imas; Ingkadijaya, Rahmat; Mumin, Adhi Trirachmadi
International Journal of Applied Sciences in Tourism and Events Vol. 8 No. 2 (2024): December 2024
Publisher : Unit Publikasi Ilmiah, P3M, Politeknik Negeri Bali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31940/ijaste.v8i2.109-124

Abstract

This study aims to analyze the influence of tourism facilities and attractions on visitors' revisit intentions, with visitor satisfaction serving as an intervening variable, focusing on Kampung AEWO Mulyaharja, Bogor. The research method used is a quantitative approach using PLS SEM (Partial Least Squares Structural Equation Modeling). The population of this study consists of visitors who have visited AEWO Mulyaharja Village in Bogor at least once, with a total sample of 366 respondents. Sampling was conducted using a combination of probability sampling and purposive sampling techniques, with a minimum respondent age of 18 years. The research findings indicate that 1) tourism facilities directly influence visitor satisfaction. 2) tourist attractions have a direct influence on visitor satisfaction. 3) tourism facilities have a direct influence on revisit intention. 4) tourist attractions have a direct influence on revisit intention. 5) visitor satisfaction has a direct influence on revisit intention. 6) tourism facilities significantly indirectly influence revisit intention, with visitor satisfaction as an intervening variable. 7) tourist attractions significantly indirectly influence revisit intention with visitor satisfaction as an intervening variable. The results of this study can serve as a guide for the management of tourist villages, such as AEWO Mulyaharja Village in Bogor, in developing facilities and services that cater to visitors' needs.
Pengaruh Tren Workation Terhadap Produktivitas Kerja Dengan Work Life Balance, Memorable Tourism Experience dan Adaptabilitas Teknologi Sebagai Variabel Intervening Pada Generasi Milenial Angela, Patricia Naomi; Rahmanita, Myrza; Ingkadijaya, Rahmat
SENTRI: Jurnal Riset Ilmiah Vol. 4 No. 8 (2025): SENTRI : Jurnal Riset Ilmiah, Agustus 2025
Publisher : LPPM Institut Pendidikan Nusantara Global

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55681/sentri.v4i8.4288

Abstract

This study aims to analyze the impact of workation on the work productivity of millennials in Indonesia, taking into account the mediating roles of work-life balance, memorable tourism experience, and technological adaptability. The research employs a descriptive quantitative approach, with the population consisting of millennial workers who participated in workation programs in Bali, Yogyakarta, and Bandung during the 2020–2023 period. A total of 300 respondents were determined using probability sampling with the Slovin formula at a 5% margin of error and were then proportionally distributed across the three regions. Data were collected through primary surveys (questionnaires) and secondary sources (literature review), and analyzed using descriptive statistics and Structural Equation Modeling with Partial Least Squares (SEM-PLS). The results indicate that all hypotheses were supported, with key findings showing that technological adaptability, memorable tourism experiences, and work-life balance have a positive and significant effect on work productivity. Workation also directly influences these three variables as well as productivity itself. Furthermore, there is a significant indirect effect, where workation boosts productivity through the mediating paths of balanced life, meaningful travel experiences, and tech adaptability. These findings affirm that workation is an effective flexible work strategy for enhancing employee performance through adaptive, balanced, and inspiring work environments. The study also has significant implications for the development of the tourism sector and labor policy in the digital era.
PENGEMBANGAN KAWASAN PECINAN SURYA KENCANA MENUJU DESTINASI WARISAN BUDAYA DAN HERITAGE YANG RAMAH LINGKUNGAN DAN BERKELANJUTAN Sari Suryanti; Salwa Octaviani Mardi; Grace Mailo; Elissa Letsoin; Fetty Asmaniaty; Myrza Rahmanita; Rahmat Ingkadijaya; Nurbaeti; Sri Mariati
Integrative Perspectives of Social and Science Journal Vol. 2 No. 03 Agustus (2025): Integrative Perspectives of Social and Science Journal
Publisher : PT Wahana Global Education

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Kawasan Surya Kencana di Kota Bogor merupakan pusat kuliner legendaris yang memiliki nilai sejarah dan budaya tinggi. Namun, tingginya aktivitas wisata menimbulkan tantangan lingkungan dan sosial yang memerlukan pendekatan keberlanjutan. Studi ini bertujuan mengkaji potensi pengembangan Surya Kencana sebagai destinasi kuliner berkelanjutan yang sejalan dengan prinsip pariwisata berkelanjutan dan Sustainable Development Goals (SDGs). Penelitian ini menggunakan pendekatan studi kasus dengan data primer melalui observasi lapangan dan wawancara. Hasil menunjukkan bahwa inisiatif pengelolaan limbah, efisiensi energi, pelestarian budaya, dan tata kelola kolaboratif menjadi pilar utama dalam transformasi kawasan ini. Rekomendasi strategis disampaikan untuk memperkuat tata kelola, infrastruktur, dan pemberdayaan komunitas lokal. Penelitian ini memberikan kontribusi terhadap pengembangan model destinasi urban heritage yang berkelanjutan di Indonesia.
Pengaruh Kualitas Produk, Harga, dan Strategi Pemasaran Digital terhadap Perubahan Perilaku dan Keputusan Pembelian pada Gerai Kopi Kekinian bagi Generasi Digital Tofiani, Sandra; Ingkadijaya, Rahmat; Rahmanita, Myrza; Boediman, Surya Fadjar
Ranah Research : Journal of Multidisciplinary Research and Development Vol. 7 No. 6 (2025): Ranah Research : Journal Of Multidisciplinary Research and Development
Publisher : Dinasti Research

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/rrj.v7i6.1787

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Penelitian ini bertujuan untuk mengkaji, menganalisis, dan menjelaskan secara langsung maupun tidak langsung pengaruh kualias produk, harga, dan strategi pemasaran digital terhadap keputusan pembelian melalui Perubahan Perilaku sebagai variabel intervening pada gerai kopi Starbucks Green Lake City Tangerang. Penelitian ini menggunakan pendekatan kuantitatif dan metode analisis Structural Equation Model (SEM-PLS) menggunakan SmartPLS4.0. Jumlah sampel dalam penelitian ini adalah konsumen atau pelanggan yang sudah pernah berkunjung ke Starbucks Green Lake City Tangerang dan berusia minimal 17 tahun. Metode penelitian yang digunakan adalah metode kuantitatif dengan menggunakan sampel sebanyak 300 responden. Pengambilan sampel menggunakan non-probability sampling dengan teknik purposive sampling. Metode analisis yang digunakan adalah metode analisis regresi linier berganda.Hasil penelitian menunjukkan bahwa secara langsung kualitas produk, harga, dan strategi pemasaran digital berpengaruh signifikan terhadap keputusan pembelian. Kualitas produk, harga, dan strategi pemasaran digital berpengaruh signifikan terhadap perubahan perilaku secara tidak langsung kualitas produk, harga, dan strategi pemasaran digital berpengaruh terhadap keputusan pembelian melalui perubahan perilaku.
Exploratory Study of the Potential of the National Library as a Tourism Destination Based on Library tourism Yudian, Rais A; Ingkadijaya, Rahmat; Ratu Balqis, Linda Desafitri
Jurnal Toursci Vol 2 No 5 (2025): Vol 2 No 5 April 2025
Publisher : Ann Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62885/toursci.v2i5.777

Abstract

Background. Libraries today are not just a place to find and store information. Libraries have developed into one of the most sought-after tourist destinations when visiting a place. Aims. This research was conducted to identify and analyze the attractiveness and application of the concept. This research uses a qualitative approach with a triangulation analysis method. Result. One of the libraries that many tourists now visit for recreation and tourism purposes is the National Library of the Republic of Indonesia. The development of the National Library is progressing rapidly and has become an attraction in its own right. Therefore, to support the National Library as a tourist destination, one approach that can be applied is library tourism. This approach can be implemented if the manager plays their role well. Conclusion. The results showed that the National Library has a variety of attractions and has implemented the concept of library tourism. Implementation. The description led the researcher to conduct research at the National Library of Indonesia related to the implementation of library tourism.
Analysis Of The Influence Of Price, Atmosphere, And Product Quality On Repurchase Interest Through Customer Satisfaction As An Intervening Variable In Bicoffee Coffee Shop & Resto Ardiansyah, Syauqi; Ingkadijaya, Rahmat; Widyastuti, Novita
Jurnal Toursci Vol 2 No 6 (2025): Vol 2 No 6 June 2025
Publisher : Ann Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62885/toursci.v2i6.883

Abstract

Background. Currently, the food industry is highly popular in the city of Tangerang, as evidenced by the numerous restaurants that have emerged, both on a small scale and on a large scale. Aims. This study aims to analyze the influence of price, atmosphere, and product quality on repurchase interest, mediated by customer satisfaction, at BiCoffee Coffee Shop & Resto. Methods. The research was conducted using a quantitative method, collecting primary data through a questionnaire administered to customers of BiCoffee Coffee Shop & Resto. The variables analyzed included price, atmosphere, product quality, customer satisfaction, and repurchase interest. Result. The study's results show that the price, atmosphere, and quality of the product have a significant impact on customer satisfaction. Customer satisfaction has also been shown to have a considerable influence on repurchase interest. Conclusion. Additionally, it was found that customer satisfaction acts as an intervening variable in the relationship between price, atmosphere, product quality, and repurchase interest. Implementation. This research offers practical implications in the form of recommendations for BiCoffee Coffee Shop & Resto to enhance competitiveness through price optimization, an attractive atmosphere, and the provision of high-quality products, thereby increasing customer satisfaction and loyalty
Cultural Meaning in Tourism: A Typological Analysis of Tourist Experiences in Kampung Wayang Pinontoan, Nexen Alexandre; Ingkadijaya, Rahmat; Nurbaeti, Nurbaeti; Rachman, Arief Faizal
Jurnal Mantik Vol. 9 No. 2 (2025): August: Manajemen, Teknologi Informatika dan Komunikasi (Mantik)
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/mantik.v8i6.6424

Abstract

Cultural tourism serves as a dynamic platform for identity  negotiation, heritage preservation, and intercultural dialogue, particularly within community-based destinations. Rather than merely observing static cultural artifacts, visitors are increasingly drawn to immersive experiences that allow them to engage with living traditions and co-create meaning alongside local hosts. This study focuses on Kampung Wayang, a cultural enclave situated in Wukirsari, Yogyakarta, where the traditional art of wayang kulit is not only preserved but practiced as an everyday expression of cultural identity. Here, tourists are not passive consumers but active participants in a dialogical process of cultural transmission. The findings highlight that meaning-making in tourism is contingent upon the intensity and authenticity of interaction with cultural agents such as dalangs (puppet masters), artisans, and community storytellers. For instance, those who participated in puppet-making workshops or engaged in discussions about wayang philosophy reported deeper emotional resonance and cognitive insight. This supports theoretical models that posit experience as a co-constructed, affective, and reflective process. Ultimately, the study confirms that immersive participation in cultural production fosters not only aesthetic appreciation but also a profound understanding of embedded social values such as justice, loyalty, and spiritual balance. These findings suggest that cultural villages like Kampung Wayang serve as critical arenas for sustainable tourism, where the visitor experience transcends commodification and becomes a catalyst for mutual understanding and heritage continuity. As such, the village operates as both a site of memory and a space of transformation a place where local culture is not only performed, but also renegotiated through the eyes of its guests
Tourist Satisfaction in Mediating the Influence of Tourist Attractions and Facilities on the Intention to Revisit Waduk Darma, Kuningan Regency (6945) Sembiring, Vienna Artina; Ingkadijaya, Rahmat; Nurbaeti, Nurbaeti; Rahmanita, Myrza
Jurnal Penelitian Pariwisata Vol 8 No 1 (2024): (TRJ) Tourism Research Journal
Publisher : Institut Pariwisata Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30647/trj.v8i1.217

Abstract

The research aims to determine tourists' satisfaction in mediating the influence of tourist attractions and facilities on their interest in revisiting Waduk Darma, a breathtaking natural dam in Kuningan Regency. This study uses a quantitative approach. The population of this study is tourists who visit Waduk Darma. Sampling was done using the Accidental Sampling technique, and data analysis was carried out using the Structural Equation Modeling-Partial Least Square (SEM-PLS) program. The results of this study are as follows: tourist attractions have a positive and significant influence on tourists' satisfaction, facilities have a positive and significant influence on tourists' satisfaction, tourists' satisfaction has a positive and significant influence on their interest in revisiting, tourist attractions have a positive and significant indirect influence on their interest in revisiting through tourists' satisfaction with significant values, facilities have a positive and significant indirect influence on their interest in revisiting through tourists' satisfaction. To increase the level of tourist visits, the Kuningan local government is expected to improve facilities and tourist attractions that can increase tourists' satisfaction. Keywords: tourist attractions, facilities, tourist satisfaction, intention to revisit
Co-Authors Adhi Trirachmadi Mumin ADINOTO NURSIANA, ADINOTO Agus Maulana Amrullah Amrullah Angela, Patricia Naomi Angelina, Sheila Canistha Anggara, Ary Anggoroningrum, Anis Ratih Anis Darsiah Anjarani, Puti Minang Anom, Rahmat Indra Pratama Arafaf , Willy Ardiansyah, Syauqi Ariani, Vitria Azulmi, Desy Boediman, Surya Fadjar Bunasor Sanim Cailendea Poetry, Indri Maheswari Choerunisa, Siti Chotibul Umam Chotibul Umam, Chotibul Dewantara, Yudhiet Fajar Dewi, Triana Rosalina Diena Mutiara Lemy Doni Muhardiansyah Elissa Letsoin Emansyah, Ferdi Emenina Tarigan, Emenina Emier Osman, Ismeth Ervina Taviprawati Fachrul Husain Habibie, Fachrul Husain Ferdi Emansyah Fetty Asmaniati Fetty Asmaniaty Grace Mailo Gratia Wirata Laksmi Gratia Wirata Laksmi Hariani, Dina Harsono, Arif Agus Haryono, Joko Heddy Shri Ahimsa Putra FIB UGM Heddy Shri Ahimsa Putra FIB UGM Heny Ratnaningtyas Heny, henyratnaningtyas Hera Oktadiana Hera Oktadiana, Hera Hermantoro, Hengky Husain Habibie, Fachrul Irfal Janianton Damanik - FISIP UGM Janianton Damanik - FISIP UGM Janu Dimas Permadi Jason, Jason Kusnedi, Rahmat Lasut, Flavina M.O Linda Desafitri RB Luh Putu Ratna Sundari Marintan br Gurning, Linda Rotua Mega Aldora Mochamad Achmadi Mulyani, Irma Myrza Rahmanita Nopirin - FEB UGM Nopirin - FEB UGM Novita Widyastuti, Novita Nurbaeti Nurbaeti Nurbaeti Nurlaila, R. Nirmalasari Nurlatifah Ismail Nurmalinda, Elda Osman, Ismeth Emier Pambudi, Bondan Pelliyezer Karo Karo Permatasari, Mustika Pinontoan, Nexen Alexandre Purwanti Dyah Pramanik Purwanti Dyah Pramanik, Purwanti Dyah Putra, Aditya Nova Qur'ani, Jasmine Rachman, Arief Faizal Rahayu, Nurti Rahman, Arief Faizal Rahmat Indra Pratama Anom Ratu Balqis, Linda Desafitri Reinaldilas, Reinaldilas Riky Ramadani Prabowo Rina Suprina Rosadi, Hadori RR. Ella Evrita Hestiandari Salam, Febby Salwa Octaviani Mardi Saptarining Wulan, Saptarining Sari Suryanti Sari, Dhiny Irena Satriawati, Zahrotun Sheila Canistha Angelina Simasima, Tassya Yuliani Sri Mariati Sudjana, I Made Sugeng, Novita Widyastuti Sulartiningrum, Sri Tania, Luthfia Renalda Tofiani, Sandra Vienna Artina Sembiring, Vienna Artina Willy Arafah Willy Arafah Willy Arafah, Willy Yudian, Rais A Yulius, Kevin G Zitao, Liu