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Strengthening Collaboration Networks: Building an Innovation Ecosystem for MSMEs in the Start Up Era Oktavianna, Rakhmawati; Taha, Roshaiza; Icih, Icih; Kohar, Abdul; Lestari, Baiq Anggun Hilendri; Setiyorini, Wahyu; Hendrayanti, Silvia; Pratama, Aryan Agus; Effriyanti, Effriyanti; Sugiyarti, Listya
Abdimisi Vol. 5 No. 2 (2023): Abdimisi
Publisher : Universitas Pamulang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32493/abms.v5i2.44548

Abstract

Innovation has so far been studied mainly in high-tech companies, but MSMEs are no less able to innovate in their businesses. MSMEs carry out innovations, especially those related to the market, such as meeting customer demands or competing with competitors. Their biggest challenge in innovating is selling variations that are easy to imitate because competitors are very quick to imitate. However, MSMEs must remain focused on innovation, one way is by collaborating to improve their business. At the community service held on Thursday 2 May 2024, together with several universities both from within and outside the country, we lecturers provided knowledge on how MSMEs can improve their businesses through collaboration. The MSMEs who attended were also able to share what obstacles they had faced so far. In the future, it is hoped that this service to the community will continue and be sustainable. Abstrak Inovasi selama ini telah banyak dipelajari terutama di perusahaan-perusahaan teknologi tinggi, namun Usaha Mikro, Kecil, dan Menengah (UMKM) juga tidak kalah mampu untuk berinovasi dalam bisnis mereka. UMKM melakukan inovasi, terutama yang berkaitan dengan pasar, seperti memenuhi permintaan pelanggan atau bersaing dengan kompetitor. Tantangan terbesar mereka dalam berinovasi adalah menjual variasi yang mudah ditiru karena kompetitor sangat cepat menirunya. Namun, UMKM harus tetap fokus pada inovasi, salah satu cara adalah dengan berkolaborasi untuk meningkatkan bisnis mereka. Pada kegiatan pengabdian masyarakat yang dilaksanakan pada hari Kamis, 2 Mei 2024, bersama dengan beberapa universitas baik dari dalam maupun luar negeri, kami para dosen memberikan pengetahuan tentang bagaimana UMKM dapat meningkatkan bisnis mereka melalui kolaborasi. UMKM yang hadir juga dapat berbagi kendala yang mereka hadapi sejauh ini. Di masa depan, diharapkan pengabdian kepada masyarakat ini dapat berlanjut dan berkelanjutan. Kata Kunci: Memperkuat Kolaborasi, Ekosistem Inovasi, dan Era Start-Up.
INTEGRASI CUSTOMER RELATIONSHIP MANAGEMENT BERBASIS SYARIAH DALAM RITEL HEWAN KURBAN PERKOTAAN: STUDI LITERATUR INTEGRATIF Nurdin, Nurdin; Kohar, Abdul
JURNAL LENTERA BISNIS Vol. 15 No. 1 (2026): JURNAL LENTERA BISNIS, JANUARI 2026
Publisher : POLITEKNIK LP3I JAKARTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34127/jrlab.v15i1.2121

Abstract

The development of the sacrificial animal (qurban) retail business in urban communities shows increasingly fierce competition, requiring businesses to be able to build long-term relationships with customers. Customer Relationship Management (CRM) is one strategic approach that can increase customer loyalty, but the implementation of CRM in sacrificial animal retail needs to be adapted to sharia values that emphasize honesty, trustworthiness, transparency, and worship-based service. This study aims to analyze the concept and application of Sharia-based Customer Relationship Management in the retail sale of sacrificial animals in urban communities through a literature review approach. The research method uses a systematic literature review of various scientific sources in the form of journals, books, and research reports relevant to the concepts of CRM, sharia marketing, and Muslim consumer behavior. The results of the study show that the application of sharia-based CRM not only focuses on customer satisfaction but also on building trust, religious commitment, and the value of sustainable transactions. Strategies such as personal communication, transparency regarding animal quality, ease of payment services, and assistance with sacrificial rituals have been proven to have the potential to increase customer loyalty and business differentiation. This study concludes that integrating CRM principles with sharia values can be a competitive advantage for sacrificial animal retailers in urban areas, while also strengthening the emotional and spiritual relationship between businesses and consumers. The implications of this study provide a conceptual basis for the development of an applicable sharia CRM model in the religious retail sector.
Co-Authors Aan Nasrullah, Aan Abas, Farhat Abdul Rosyid Aep Saefullah Agung Fajar Ilmiyono Ahmad Fadli Andi Rosa Arda, Devid Putra Ardiansyah, Rizqi Aryan Agus Pratama Asnaini Asnaini, Asnaini Budi Prajogo Cirebon, Rosidin Daniela, Annisaa Fitriyana Daud, Muallim Dena Vera Silvana Dicky Andika Sulaeman Effriyanti, Effriyanti Ellyn Octavianty Elvira Sitna Hajar Fachry Abda El Rahman Fahri Fahri Farhan, Alip Fatkhur Rohman Gagah Dwiki Putra Aryono Gunawan, Rolly Habibi, Muhammad Irfan Haratua, Chandra Sagul Hendra Candra Heriansyah Icih, Icih Irwan Irwan Jayaun, Jayaun Joned C. Saksana Joyo, Harisman Kholidi, Ahmad Khaerul Kohar, Dadun Abdul Kurniawan, Nurazyu L, Riani Siti Diah Lesmana, Asep Surya Lestari, Baiq Anggun Hilendri Maftuh, Dadin Arif Mauliya, Nila Kholisotul Mu'ti, Abdul Muharifah, Isnaini Nasution, Yan Noviar Noor, Muhammad Arief Nurdin Nurdin Nurhanurawati Nurhanurawati Nurhayati Nurhayati Nursidi, Nursidi Oktavia, Nila Oktavianna, Rakhmawati Paokuma, Hasbibi Paramartha, Danta Pargito Pargito Purnama, Andika Putera, Alifi Restu Putro, Hanson Prihantoro Rahim, Anwar Rahman Nurhakim Rahmat Saleh Ramadani Pardian Roma Hutapea Rombouw, Sahrul Ropip, Ropip Rosidin Rosidin Ruvi, Muhammad Sadewa, Hidayat Amiaji Saefullah Saefullah, Saefullah Salima, Rianti Setiyorini, Wahyu Silvia Hendrayanti Siregar, Fuad Siswanto, Arik Siti Umaya Sitna Hajar, Elvira Slamet, Budiman sri murtini . Subhan Subhan Sugian, Ugi Sugiyarti, Listya Sukarsa Sukarsa Syarifudin Syarifudin Tafsiruddin, M. Taha, Roshaiza Taufikurrahman, Arief Tjiwijdjaja, Halim Tohiroh, Tohiroh Wahyudi, Jarot Wahyuri, Uyun WICAKSONO, ADI Wijaya, Faisal Zainuddin, Zulkifli Zubair Arza Zulkarnain, Nizar