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All Journal JAM : Jurnal Aplikasi Manajemen Proceeding of the Electrical Engineering Computer Science and Informatics Jurnal Ilmiah Universitas Batanghari Jambi JMM (Jurnal Masyarakat Mandiri) International Journal of Pedagogy and Teacher Education TIN: TERAPAN INFORMATIKA NUSANTARA RESOLUSI : REKAYASA TEKNIK INFORMATIKA DAN INFORMASI JITEL (Jurnal Ilmiah Telekomunikasi, Elektronika, dan Listrik Tenaga) Transekonomika : Akuntansi, Bisnis dan Keuangan Journal of Trends Economics and Accounting Research Business and Entrepreneurial Review Jurnal Manajemen dan Pemasaran Jasa Economics and Business Journal Jurnal Informatika dan Rekayasa Komputer Jurnal Manajemen Teknologi dan Sistem Informasi Jurnal Ilmiah Manajemen dan Kewirausahaan Jurnal Manajemen Sistem Informasi (JUMPER) Scholars: Jurnal Sosial Humaniora dan Pendidikan META - JOURNAL JHSS (Journal of Humanities and Social Studies) Jurnal manajemen dan bisnis (Performa)
Herry Mulyono
Department Of Management, Faculty Of Business And Management, University Of Dinamika Bangsa, Indonesia
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Pemanfaatan E-Customer Relationship Management untuk Peningkatan Usaha Tour & Travel dengan Pengujian User Centered Design Yanto, Widja; Mulyono, Herry
TIN: Terapan Informatika Nusantara Vol 5 No 1 (2024): June 2024
Publisher : Forum Kerjasama Pendidikan Tinggi (FKPT)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47065/tin.v5i1.5152

Abstract

Nada Salwa Tour & Travel is one of the service businesses operating in the travel sector. Currently, the existing system faces challenges in acquiring new customers, enhancing relationships with existing ones, and retaining them. To address these issues, Nada Salwa Tour & Travel requires a web-based Electronic Customer Relationship Management (E-CRM) system that can assist both the company and its customers in fostering good relationships. The objective of this research is to analyze the service relationship between the company and its customers and to design a Sistem web-based Electronic Customer Relationship Management (E-CRM) system to create better relationships through website features. The author conducted object-oriented design including Use Case diagrams, activity diagrams, class diagrams, interface designs, and database structure tables. The result of this research is a Sistem web-based E-CRM system that can help address the existing problems at Nada Salwa Tour & Travel. The testing result of the designed interface using the cognitive walkthrough method with 5 respondents shows learnability at 96.15%, error rate at 1.34%, and efficiency at 94.93%.
Analisis Customer Relationship Management (CRM) Pada Bisnis Penjualan Sepeda Motor dengan Pengujian Sistem Metode UCD Fitriany, Armelia Eka; Mulyono, Herry
TIN: Terapan Informatika Nusantara Vol 5 No 1 (2024): June 2024
Publisher : Forum Kerjasama Pendidikan Tinggi (FKPT)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47065/tin.v5i1.5212

Abstract

Nada Salwa Tour & Travel is a service business operating in the travel sector. Where the current system has obstacles in acquiring new customers, improving relationships with customers, and retaining customers. Based on existing problems, Nada Salwa Tour & Travel requires a web-based Electronic Customer Relationship Management (E-CRM) system that can help Nada Salwa Tour & Travel and customers in establishing good relationships. The aim of this research is to analyze the service relationship between companies and customers and design a web-based Electronic Customer Relationship Management (E-CRM) System to create better relationships between companies and customers through website features. The author implemented an object-oriented system including Use Case diagrams, activity diagrams, class diagrams, System View displays, database structure tables. The result of this research is a web-based E-CRM system that can help solve the problems that exist at Nada Salwa Tour & Travel. The results of testing the design that was created using the cognitive walkthrough method with a total of 5 respondents were learning ability 96.15%, error 1.34%, and efficiency 94.93%.
Exploring The Theory Of Financial Innovation In The Context Of Industry 4.0 Rolando, Benediktus; Mulyono, Herry; Hartanti, Rina; Ingriana, Alberta Ingriana
Maksimal Jurnal : Jurnal Ilmiah Bidang Sosial, Ekonomi, Budaya, Teknologi, Dan Pendidikan Vol 1 No 4 (2024): April
Publisher : Abadi Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The fourth industrial revolution, also known as Industry 4.0 is marked by rapid technological advancements that have significantly impacted various economic sectors, including the financial industry. This paper analyze how financial innovation is shaping the industry in the context of the 4.0 industrial revolution. The study explores the concept of financial innovation and its role in driving the transformation of the financial sector, particularly in the face of emerging technologies such as artificial intelligence, big data, and the Internet of Things. In this research, we utilized the Systematic Literature Review method to analyze over 100 articles from through platforms like Scopus, ScienceDirect, Google Scholar, Taylor & Francis Online, Wiley Online Library, and Copernicus International Index. Which formed the basis of our study results. The findings suggest that financial innovation is a key enabler for the digitalization of financial services, leading to the development of new business models, products, and services. Moreover, the integration of financial innovation with Industry 4.0 technologies has the potential to enhance efficiency, accessibility, and inclusivity in the financial sector. While the integration of financial innovation with Industry 4.0 technologies may indeed bring about efficiency and accessibility in the financial sector, it is important to consider the potential drawbacks and risks associated with this trend. This research is beneficial for academics, policymakers, and financial industry professionals who seek to understand the implications of financial innovation in the context of the fourth industrial revolution.
Pola Konsumsi dan Kepuasan Konsumen Mi Instan Indomie: Studi di Kota Jambi Julmi, Remalita Mantira Putri; Isfiani, R.A; Haryanti, Putri; Fitria, Syarabila Dwi; Irmawan, Bagus; Mulyono, Herry; Yossinomita, Yossinomita
Jurnal Ilmiah Manajemen dan Kewirausahaan (JUMANAGE) Vol 5 No 1 (2026): Volume 5 Nomor 1 Tahun 2026
Publisher : LPPM Universitas Dinamika Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33998/jumanage.2026.5.1.2506

Abstract

Indonesia menempati peringkat kedua sebagai konsumen mi instan terbesar di dunia, dengan konsumsi sebesar 14,54 miliar porsi pada tahun 2023 atau setara dengan 12% dari konsumsi global. Salah satu merek paling populer adalah Indomie, yang diproduksi oleh PT Indofood CBP Sukses Makmur Tbk. Tingginya kepuasan konsumen terhadap Indomie didorong oleh kombinasi faktor rasa, harga, dan ketersediaan. Kepraktisannya menjadikan Indomie sebagai makanan instan utama di Indonesia, yang mencerminkan perannya dalam kehidupan sehari-hari. Penelitian ini bertujuan untuk mengkaji kepuasan konsumen dan pola konsumsi mi instan Indomie di kalangan masyarakat. Dengan beragam pilihan rasa, Indomie tetap menjadi salah satu makanan ikonik di Indonesia. Pendekatan kuantitatif digunakan melalui penyebaran kuesioner kepada 100 responden yang mengonsumsi mi instan Indomie di wilayah Kota Jambi. Analisis data dilakukan menggunakan perangkat lunak SmartPLS 4. Hasil penelitian menunjukkan bahwa sebagian besar responden merasa puas terhadap kualitas rasa, kemudahan penyajian, dan harga Indomie yang terjangkau. Namun, variasi produk dan inovasi rasa juga memengaruhi tingkat kepuasan konsumen secara keseluruhan. Pola konsumsi memperlihatkan bahwa Indomie sering dikonsumsi sebagai makanan cepat saji, khususnya di kalangan mahasiswa dan pekerja. Selain itu, faktor sosial dan budaya turut berperan dalam membentuk preferensi konsumen, sehingga menjadikan Indomie bagian penting dari pilihan makanan sehari-hari di Indonesia.
ANALISIS PERILAKU PEMBELIAN IMPULSIF PADA KONSUMEN ONLINE DI PROVINSI JAMBI Irfan Hassandi; Mardiana R; Hanan Laras Sabrina; Herry Mulyono; Felyx Marcelino
Jurnal Manajemen dan Bisnis Performa Vol. 21 No. 2 (2024)
Publisher : UPT Publikasi Ilmiah UNISBA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29313/performa.v21i2.4441

Abstract

This research aims to find the variable that influences impulsive buying behavior for online customers in Jambi province. The model used for this research is Stimulus-organism-respond model. There are 2 independent variables, 2 mediating variables and 1 dependent variable interpret Stimulus-organism-respond model. To test the model this research used Structural Equation modelling. The result shows the variable that influences impulsive buying behavior of Jambi province buyers is arousal. SMEs in Jambi can develop more strategies to encourage the arousal of online customer such creating a periodical sales discount with the aim of the program to gain impulsive buying behavior from customer arousal and increasing sales from that behavior.
The effect of entrepreneurial inspiration on entrepreneurial intention at Private Universities Herry Mulyono; Sri Vandayuli Riorini
Jurnal Manajemen dan Pemasaran Jasa Vol. 16 No. 2 (2023): September
Publisher : Lembaga Penerbit Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25105/v16i2.18200

Abstract

Currently, universities face many challenges, specifically, institutions need to be able to produce graduates who are oriented not only towards finding a job but towards creating one, a process known as entrepreneurship, where one of the key elements that significantly influences the emergence, growth, and development of entrepreneurship is the entrepreneurial intention. The purpose of this study is to examine how entrepreneurial inspiration affects entrepreneurial intention, which is mediated by students' perceived behavioral control and personal attitude. A questionnaire with simple random sampling was utilized to gather data from 395 Jambi private university students. On a seven-point Likert-type scale, the respondents were asked to indicate whether they agreed or disagreed with the statements. Data analysis structural equation model. From five hypotheses analyses that were conducted, four hypotheses have positive effects and are significant. Only one hypothesis was rejected, entrepreneurial inspiration on entrepreneurial intention. This hypothesis has a positive impact if it is exclusively mediated by personal attitudes and perceived behavioral control. This study reveals that professionals, motivators, and academics have an important influence in increasing student intentions, which is likely contributing to the improvement of entrepreneurship education in private institutions, particularly in Jambi.
Exploring Student Satisfaction In Technology-Enhanced Learning And Institutional Competitiveness: A Systematic Literature Review Salya R. Susanto; Herry Mulyono; Benediktus Rolando; Alberta Ingriana
JHSS (JOURNAL OF HUMANITIES AND SOCIAL STUDIES) Vol. 10 No. 01 (2026): JHSS (Journal of Humanities and Social Studies)
Publisher : UNIVERSITAS PAKUAN

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33751/jhss.v10i1.186

Abstract

Student satisfaction within technology-enhanced learning (TEL) environments is a pivotal factor influencing pedagogical effectiveness and higher education institutions' strategic positioning in a competitive landscape. However, critics highlight drawbacks, including dissatisfaction from the abrupt COVID-19 shift to online learning due to inadequate preparation, overburdened instructors, technostress, isolation in asynchronous courses, increased dropout rates, poor retention, and reputational damage. This systematic literature review synthesizes evidence from 64 peer-reviewed articles indexed in Scopus, published between 2020 and 2025 across multiple countries, to examine the key determinants of student satisfaction in TEL and their implications for institutional strategy and sustainability. The findings indicate that student satisfaction is a multifaceted construct shaped by pedagogical, technological, and support-related dimensions. These dimensions enhance learners’ perceptions and engagement, leading to improved retention, institutional reputation, enrollment outcomes, and overall competitiveness. The review also highlights the critical role of adaptive learning technologies and personalized instructional design in strengthening satisfaction. Furthermore, Institutions must strategically invest in robust TEL infrastructure and faculty development to optimize learning experiences and sustain long-term competitive advantage.
The Mediating Effect of PAE, Subjective Norms, and PBC on the Impact of Diverse Learning Environments on Students Entrepreneurial Intentions Benediktus Rolando; Herry Mulyono
International Journal of Pedagogy and Teacher Education Vol 9, No 1 (2025): International Journal of Pedagogy and Teacher Education - April
Publisher : The Faculty of Teacher Training and Education (FKIP), Universitas Sebelas Maret, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20961/ijpte.v9i1.98592

Abstract

This study explores the influence of diverse learning environments on the entrepreneurial intentions of undergraduate students in Tangerang, Indonesia—a region where entrepreneurial activity among students remains below national expectations. Drawing on the Theory of Planned Behavior (TPB), we examine how personal attitude, subjective norms, and perceived behavioral control mediate this relationship. A total of 312 students from six universities were surveyed using a purposive sampling method. Data were analyzed using Partial Least Squares Structural Equation Modeling (PLS-SEM). The findings reveal that while diverse learning environments significantly enhance students’ attitudes (β=0.862, p<0.001) and perceived behavioral control (β=0.872, p<0.001), they paradoxically reduce entrepreneurial intentions (β=-0.311, p<0.05). Subjective norms showed no significant effect (p=0.156), reflecting cultural nuances in collectivist societies where institutional and structural factors may overshadow social influence. These results suggest that while exposure to diversity fosters creativity and self-efficacy, it may also introduce decision complexity and risk awareness that discourage entrepreneurial action. The study extends TPB by contextualizing its limitations in non-Western settings and offers practical recommendations. These include implementing structured mentorship, industry-specific entrepreneurial curricula, and institutional support systems to help students translate diverse insights into actionable ventures. Educational institutions must balance the benefits of exposure to diverse perspectives with scaffolding mechanisms that mitigate cognitive overload and cultural dissonance. This research contributes to refining entrepreneurship education strategies in emerging economies.
The Influence of Generation Z’s Social Media Activity in Jambi City on Stock Market Trends: A Statistical Analysis Fatan Heti Anggraini; Sri Wahyu Ningsih; Muetia Apriliani; Akmalun Nisa; Feby Lestari; Herry Mulyono; Yossinomita Yossinomita
Scholars Vol. 3 No. 2 (2025): SCHOLARS: Jurnal Sosial Humaniora dan Pendidikan
Publisher : P3M POLITEKNIK NEGERI AMBON

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31959/js.v3i2.3415

Abstract

Generation Z plays a pivotal role in shaping contemporary trends, including those in the stock market. In the digital era, social media serves as a dominant medium for this demographic to access, discuss, and disseminate investment-related information. This study examines the influence of Generation Z in Jambi City on stock market trends through a statistical analysis of social media activities. Data were obtained from interactions on Instagram, YouTube, Twitter/X, Discord, TikTok, and Telegram, integrated with corresponding stock market indicators. The analysis employed classical assumption tests to assess the relationship between the intensity of Generation Z’s social media engagement and stock market fluctuations. The study also investigates the extent to which online sentiment, discussion frequency, and platform-specific engagement correlate with short-term market volatility. By bridging behavioral finance and digital communication analysis, the research aims to contribute to a deeper understanding of how technologically adept young investors influence capital market dynamics. The findings are expected to offer valuable implications for policymakers, financial educators, and market practitioners in adapting strategies to the evolving digital investment landscape. Keywords: Generation Z, Social Media, Stock Market Trends, Digital Investment Behavior, Behavioral Finance.
Co-Authors Noni Rahmawati Ade Agung Kurniawan Akmalun Nisa Alberta Ingriana Andry Almustaqim Apriyani Arafah, Tuty Ardhiyani, Raysa Puteri Arlina, Lisa Armelia Eka Fitriany Arrahman, Naqif Baharsyah, Bastomi Benediktus Rolando Benediktus Rolando Bixon Natanael Chaidirman, Chaidirman Charisma, Atik Desri, Desri Dila Nurlaila Eddy Suratno Eddy Suratno Effendy Effendy Effiyaldi, Effiyaldi Emerson, Alex Rei Eriadi, Rawiko Erick Fernando Erick Fernando B311087192 Fajerin, Tommy Falencia, Feiren Fariza, Adha Fatan Heti Anggraini Feby Lestari Felyx Marcelino Fitria, Syarabila Dwi Fitriany, Armelia Eka Gusti Jaya, Suarni Haryanti, Putri Helmina, Helmina Heri Santoso Hidayat, M Irfan Hidayat, Muhammad Reza Indrianti, Inne Ingriana, Alberta Ingriana, Alberta Ingriana Irfan Hassandi Irmawan, Bagus Isfiani, R.A Jannah, Dian Nur Jefri, Antonius Johni Paul Karolus Pasaribu Juarsyah, Ishak Julmi, Remalita Mantira Putri KARMAN, ZULFI Kesuma Wiradana, Teguh Kurniabudi, Kurniabudi Kurniasih Kurniasih Laras Sabrina, Hanan Leni Kardila Deti Maldiyono, Dedy Malfiro Ulfah, Hasmi Mardiana R Mincarti, Iis Muchlis, Rafi Akbar Muetia Apriliani Mutmainnah Mutmainnah Nasution, Indra Kusuma Nita Christine Noneng Marthiawati Nuraini, Ike Nurdiansyah Saputra Nurhaliza, Tiko Oktafianti, Ely Pandapotan Siagian Paskalina Widiastuti Ratnaningsih Pebrianto, Feri Poetra, Ikhsanul Prihatin, Joko Purnama, Benni Putri, Suma Handaira Rd. Rahmat Dauli Rendy Ariestian Rina Hartanti Rusiana Iskandar, Handoko Salya R. Susanto Saputri, Veeny Setiawan Asegaff Setiawan Assegaf Siagian, Pandapotan Sieskayadi, Prasetyo Simorangkir, Herli Sitindaon, Kornelius Sri Vandayuli Riorini Sri Wahyu Ningsih Suratno, Eddy Surizkiyana, Surizkiyana Suroto Suroto Syarifah Aini Tampubolon, Musmulyadi Tanjung, Sawaluddin Fitri Tanuwijaya, Michael Ternando , Dayu Tyas Rahayu, Ati Ulandari, Tri Utami, Febby Nanda VERONICA VERONICA Vivi Usmayanti Wahyu Anggoro, Wahyu Wardani, Muhammad Warsono Warsono Wibowo Putra, Niko Widiyanto, Dimas Akhbar Widja Yanto Widyawati, Nilu Gede Wijaya, Felix Winda Noviana Yanto, Widja Yossinomita Yusuf T Zulfikri Akbar