Article Per Year (5 Year)
p-Index From 2021 - 2026
5.684
P-Index
This Author published in this journals
All Journal JURNAL PENELITIAN ILMU PENDIDIKAN Jurnal Theologia Cendekia Agrokreatif Jurnal Ilmiah Pengabdian kepada Masyarakat An-Nuha : Jurnal Kajian Islam, Pendidikan, Budaya Dan Sosial Psikohumaniora: Jurnal Penelitian Psikologi Jurnal Dakwah: Media Komunikasi dan Dakwah Jurnal Ilmiah Peuradeun Jurnal Ilmu Keluarga dan Konsumen Al-Urban: Jurnal Ekonomi Syariah dan Filantropi Islam JURNAL MUQODDIMAH : Jurnal Ilmu Sosial, Politik dan Hummaniora Tarbawi : Jurnal Ilmu Pendidikan Adabiyyat: Jurnal Bahasa dan Sastra Ta'dibuna: Jurnal Pendidikan Islam FONDATIA Dialogia: Jurnal Studi Islam dan Sosial SCAFFOLDING: Jurnal Pendidikan Islam dan Multikulturalisme Ta'dib: Jurnal Pendidikan Islam Jurnal Ilmiah Edunomika (JIE) Jurnal Ilmiah Ar-Risalah: Media Ke-Islaman, Pendidikan, dan Hukum Islam International Journal of Social Learning (IJSL) Nusantara: Jurnal Pendidikan Indonesia Devotion: Journal of Research and Community Service MUSHAF: Jurnal Tafsir Berwawasan Keindonesiaan Indo-MathEdu Intellectuals Journal Journal of Integrated Elementary Education Tadbiruna: Jurnal Manajemen Pendidikan Islam Edukasia: Jurnal Pendidikan dan Pembelajaran Journal of Child, Family, and Consumer Studies Jurnal Pengabdian Masyarakat dan Riset Pendidikan Jurnal Kajian dan Terapan Matematika Tarqiyatuna: Jurnal Pendidikan Agama Islam dan Madrasah Ibtidaiyah Islamic Banking & Economic Law Studies Prosiding Pengabdian Ekonomi dan Keuangan Syariah Edukasia Islamika: Jurnal Pendidikan Islam
Musthofa Musthofa
UIN Walisongo Semarang
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Nursing Public Health Social Sciences Other

Published : 59 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 1 Documents
Search
Journal : Devotion: Journal of Research and Community Service

 1 
Electronic Word of Mouth (EWOM) and Impulse Buying Affect Purchasing Decisions on Game Items Kurniawan, Helmi Faiz; Setiawan, Alim; Musthofa, Musthofa
Devotion : Journal of Research and Community Service Vol. 4 No. 7 (2023): Devotion: Journal of Research and Community Service
Publisher : Green Publisher Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59188/devotion.v4i7.518

Abstract

This study aims to explain whether there is an influence from Electronic Word of Mouth (EWOM) and impulse buying on purchasing decisions, and knowing whether income will affect impulse buying or not. This study uses an analytical descriptive basic method, in other words, the data collected in accordance with the actual state. This research was conducted through an application called Discord. The sample in this study used probability sampling techniques with sample sampling techniques. The sample that had been obtained in this study was 326 respondents. The data collection technique chosen is through the interview method using a questionnaire. Questionnaire testing through its validity and reliability test. Analysis of the data used in this study is the Structural Equation Model (SEM) method with an alternative method of Partial Least Square (PLS). The results showed that: (1) Ewom has a positive effect on purchasing decisions. (2) Impulse buying has no positive effect on purchasing decisions. (3) Purchasing ability has a positive effect on impulse purchasing decision. (4) purchasing ability has a positive effect on impulse buying. (5) Ewom has a positive effect on impulse buying.
Co-Authors Aan Fadia Annur Aang Kunaepi Abubakar, Lugazo Afifah, Eka Nur Ahmad Arifi, Ahmad ahmad farid Ahmad Zahiruddin Mohd Zabidi Ajizah, Siti Nur Alim Setiawan Alimuddin Rizal Anwar, Moh. Khoerul Aris Saputra, Taufik Arsad, Muhammad Buhari Luneto Busthomi Ibrohim Cahayani, Octaria Intan Casmini Casmini, Casmini Chusniah, Dita Nur Amaliatul Defina Endang Tjahjaningsih Euis Sunarti Guci, Alexander Habsari, Atika Windi Harir, Sumulul Herien Puspitawati Herson Anwar Hidayah, Shofia Ibadin, Hasan Illahi, Nur Irawan Irawan Irbah, Anisa Izfanna, Duna Kamil, Taufiq Khairi, Ahmad Khotibul Umam Kurniawan, Helmi Faiz LUKMAN, LUKMAN Lulu Choirun Nisa Manaf, Sofwan Marlien, R. A. Mastur Maulina, Trisna Muhamad Jaeni Muhammad Irfanudin Kurniawan Mukti, Manggala Aji Musa, Muhammad Maskur Naina, Sheila Nana Sepriyanti nasikhin Nasikhin, Nasikhin Nasirudin Nasirudin, Nasirudin Nelwati, Sasmi Ngenget, Indiana Niam, Muhammad Ainun Nisa, Nurul Chaerun Nur Khofifah, Siti Panaemale, Abdul Razak Abdulraya Pratama, Arizqi Ihsan Pratiwi, Wiwik Rahmah, Yazidah Nur Ripana, Anggi Risda Rizkillah, Risda Rivana, Anggi Saptoni, Saptoni Setyawan, Azis Putra Shaleh, Badrus Sudiroh, Kiki Bagus Suryono, Fajar Tholchah, Muchammad Tri Kuat, Tri Wang, Juanduo Yulianti, Ade Dwi Yunitasari, Dwi Zahrah, Fatimah Zubairi, Zubairi Zuhriah Zuhriah, Zuhriah