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All Journal JELLT (Journal of English Language and Language Teaching) SELAPARANG: Jurnal Pengabdian Masyarakat Berkemajuan JURNAL PENDIDIKAN TAMBUSAI Journal on Education Aptisi Transactions on Technopreneurship (ATT) Jurnal Teknologi Terpadu Procuratio : Jurnal Ilmiah Manajemen eCo-Buss Jurnal Investasi Jurnal Abdi Insani BERNAS: Jurnal Pengabdian Kepada Masyarakat Jurnal Scientia Community Empowerment Jurnal Ekonomi Bisnis Dan Industri (EBI) Jurnal Digit : Digital of Information Technology Jurnal Ekonomi Bisnis, Manajemen dan Akuntansi (JEBMA) ADI Pengabdian kepada Masyarakat Jurnal (ADIMAS Jurnal) International Journal of Community Service Studi Ilmu Manajemen dan Organisasi Jurnal Pengabdian Kepada Masyarakat J-MIND (Jurnal Manajemen Indonesia) Mandiri: Jurnal Akuntansi dan Keuangan Jurnal Manajemen Sistem Informasi Central Publisher Jurnal Ekonomi, Akutansi dan Manajemen Nusantara Jurnal REKOMEN (Riset Ekonomi Manajemen) DFAME Digital Financial Accounting Management Economics Journal Jurnal Manajemen dan Pemasaran Digital TEKNOBIS : Jurnal Teknologi, Bisnis dan Pendidikan Jurnal Akuntansi, Manajemen, dan Perencanaan Kebijakan Journal of Management and Innovation Entrepreneurship (JMIE) Journal of Literature Language and Academic Studies (J-LLANS) Journal of Social Comunity Services ADIMA Blockchain Frontier Technology (BFRONT) Jurnal Ilmiah Manajemen dan Akuntansi Jurnal Witana Jurnal Bisnis dan Kewirausahaan Asmara IJBAE International Journal of Economics and Management Research Journal of Computer Science and Technology Application Journal of Literature Review KREATIF: Jurnal Pengabdian Masyarakat Nusantara Jurnal Pengabdian Bakti Akademisi
Pranata, Sudadi
Universitas Catur Insan Cendekia
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Pengabdian Masyarakat International Pendampingan dan Pembuatan Alat Bantu Gerak (Orthosis) Bersama SRC Holland Sudadi Pranata; Chandra Lukita; Amroni Amroni; Ridho Taufiq Subagio; Kusnadi Kusnadi; Lena Magdalena; Suwandi Suwandi; Chairun Nas
KREATIF: Jurnal Pengabdian Masyarakat Nusantara Vol. 1 No. 3 (2021): September : Jurnal Pengabdian Masyarakat Nusantara
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/kreatif.v1i3.2455

Abstract

This International Community Service activity is motivated by the community's need for quality assistance and mobility aids (orthoses). People who have physical limitations often face challenges in getting access to mobility aids that meet international health needs and standards. This assistance covers various aspects, including providing emotional support, education and training regarding the use of mobility aids. The focus of International PkM activities aims to increase the independence and quality of life of individuals with physical limitations. The method of International PkM activities consists of socialization, patient registration and examination, making orthosis devices, installing equipment, monitoring and evaluating activities. The result of the Catur Insan Scholar University (UCIC) International PkM activity is an increase in mobility and ability to move for individuals who receive mobility aids. This can have a positive impact on daily life, allowing them to be more independent and involved in social and economic activities.
Pandopo Catering as a Medium for Student Community Service and Community Empowerment: Pandopo Catering sebagai Media Pengabdian Mahasiswa dan Pemberdayaan Masyarakat Budi Djatmiko; Abshor Marantika; Muhamaad Rifat Syauqy; Sudadi Pranata; Lista Meria; Cicilia Sriliasta Bangun
ADI Pengabdian Kepada Masyarakat Vol 5 No 2 (2025): ADI Pengabdian Kepada Masyarakat
Publisher : ADI Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34306/adimas.v5i2.1210

Abstract

This community service project examines the role University of Raharja students in community service, focusing on efforts to foster social awareness and economic independence through the introduction of "Pandopo Catering" to local communities. The importance of community service as a means of social development, particularly in empowering local communities to achieve economic self-reliance. The objective of this research is to explore how the involvement of Raharja University students in community service, through innovative business initiatives such as Pandopo Catering, can promote social awareness and contribute to economic independence in underserved areas. The method used is a qualitative approach involving case studies and interviews with students and community members participating in the community service program. The results show that student participation in this program not only enhances social awareness among students but also helps local communities develop practical skills and entrepreneurial initiatives that can strengthen their economic resilience. Additionally, students gain hands-on experience in applying the knowledge acquired in the classroom. The conclusion of this research emphasizes that the involvement of Raharja University students in community service not only benefits the community but also contributes to the personal development of students, enhancing their sense of social responsibility and entrepreneurial mindset. This research provides insights into the potential of student-led initiatives in promoting sustainable development in local communities.
Exploring the Mediating Role of Innovative Capability between Entrepreneurial Leadership and MSME Performance Rony Nur Triwibowo; Asharryadi Noegroho; Sudadi Pranata Pranata
International Journal Business and Entrepreneurship Vol 2 No 1 (2025): March
Publisher : ICON Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.71154/tyhvw942

Abstract

This study sought to ascertain the impact of entrepreneurial leadership on the performance of food and beverage MSMEs in Cilacap. The research sample comprised 130 MSME participants. The sample was obtained using an online survey. This study employed Smart PLS 3.0 for analysis. The study indicates that entrepreneurial leadership positively influences MSME performance and innovative capability. Innovative capability favourably influences MSME performance and mediates the relationship between entrepreneurial leadership and MSME success. This study's drawback lies in its focus on food and beverage MSMEs in Cilacap, hindering the generalizability of the findings to other sectors or locations with distinct features. This study enhances the literature by empirically confirming the mediating function of Innovative Capability between Entrepreneurial Leadership and the performance of MSMEs, specifically within Indonesia's food and beverage industry. These findings emphasize the necessity for MSME leaders to cultivate entrepreneurial attributes and promote an atmosphere conducive to innovation. Organizations can enhance their performance metrics by investing in the Innovative Capabilities dimension, which encompasses a strategy emphasis on innovation, a conducive company culture, and practical knowledge management. Policymakers and practitioners can utilize these insights to build training programs and policies that foster leadership development and innovation in MSMEs. Additional research is advised to investigate other mediating or moderating variables, like technological advancements, market situations, or organizational frameworks.
Pengaruh Influencer Marketing terhadap Minat Beli Mahasiswa Pengguna TikTok: Systematic Literature Review Satriyo Satriyo; Muhammad Saeful Anwar; Clarissa Lillian; Sudadi Pranata
Journal of Literature Review Vol. 2 No. 2 (2026): JULI-DESEMBER
Publisher : Indo Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63822/kya70q76

Abstract

Penelitian ini bertujuan untuk mengkaji pengaruh influencer marketing terhadap minat beli mahasiswa pengguna TikTok melalui pendekatan Systematic Literature Review. Kajian ini menggunakan alur PRISMA 2020 dengan sumber utama dari database Scopus dan artikel tambahan yang relevan. Dari 122 artikel yang teridentifikasi melalui Scopus, sebanyak 105 artikel masuk tahap penapisan, 8 artikel berhasil diperoleh dalam bentuk teks lengkap, dan 12 artikel tambahan dari sumber lain turut dianalisis, sehingga total artikel yang digunakan dalam sintesis akhir berjumlah 20 artikel. Hasil kajian menunjukkan bahwa influencer marketing berpengaruh positif terhadap minat beli, baik secara langsung maupun tidak langsung melalui brand awareness, brand attitude, trust, social satisfaction, information adoption, dan purchase intention. Faktor utama yang memengaruhi efektivitas influencer marketing meliputi kredibilitas influencer, autentisitas konten, kesesuaian influencer dengan merek dan audiens, engagement, kualitas konten visual, social presence, interaktivitas, serta etika komunikasi pemasaran. Temuan ini menegaskan bahwa influencer marketing merupakan strategi komunikasi digital yang relevan dalam membentuk minat beli mahasiswa pengguna TikTok.
Green Awareness and Eco-Friendly Products Shaping Purchase Decisions through Moral Obligation and Social Influence Sudadi Pranata; Dewi Laily Purnamasari; Oryz Agnu Dian Wulandari
Studi Ilmu Manajemen dan Organisasi Vol 7 No 2 (2026): Juli
Publisher : Penerbit Goodwood

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35912/simo.v7i2.6623

Abstract

Purpose: This study aims to examine how environmental awareness and the availability of eco-friendly products influence purchase decisions in Small and Medium Enterprises (SMEs) that sell eco-friendly food. Research Methodology: This study employed a quantitative approach using Partial Least Squares Structural Equation Modeling (PLS-SEM). Data were collected through a survey of consumers who had previously purchased eco-friendly food products, and the proposed relationships were analyzed using Smart-PLS. Results: The findings revealed that environmental awareness did not directly influence purchase decisions. However, it significantly affected purchase decisions indirectly through social influence, indicating a full mediating effect. In contrast, eco-friendly product availability had a significant direct effect on purchase decisions and an additional indirect effect through moral obligation, demonstrating the complementary role of moral motivation in sustainable consumption behavior. Conclusions: Sustainable purchasing behavior is shaped more strongly by social influence and moral obligation than environmental awareness alone. The results emphasize the importance of integrating social and ethical mechanisms into strategies that promote eco-friendly consumption. Limitations: This study is limited by its cross-sectional design and reliance on self-reported responses from consumers of urban eco-friendly food SMEs. Contributions: This study extends the Norm Activation Model by explicitly demonstrating the mediating roles of social influence and moral obligation in sustainable purchasing decisions. These findings provide practical insights for food SMEs and green marketing practitioners seeking to strengthen consumer engagement with eco-friendly products.
Socialization of Digital Technology for Children with Special Needs via International Webinar Chandra Lukita; Suwandi Suwandi; Rifqi Fahrudin; Noor Azura Zakaria; Sudadi Pranata; Yuni Awalaturrohmah Solihah
Jurnal Pengabdian Bakti Akademisi Vol. 3 No. 2 (2026): Jurnal Pengabdian Bakti Akademisi
Publisher : Universitas Syiah Kuala

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24815/jpba.v3i2.1179

Abstract

Children with special needs often face challenges in accessing inclusive and adaptive learning environments, particularly due to limited awareness and utilization of digital technologies among educators and parents. This community service activity aims to enhance understanding and capacity in the use of digital technology to support learning for children with special needs through an international webinar. The program was conducted in Cirebon and involved collaboration with an international expert from Malaysia, targeting educators, parents, and community stakeholders. The method used included a socialization approach delivered through an online webinar platform, featuring presentations, interactive discussions, and question-and-answer sessions. The materials focused on innovative digital tools for early detection, personalized learning, and strengthening collaboration between home and school environments. Evaluation of the activity was carried out through participant feedback and observation of engagement levels during the session. The results indicate that participants showed increased awareness and knowledge regarding the importance and practical use of digital technologies in supporting children with special needs. Participants also expressed positive responses toward the relevance of the materials and the international perspective provided. Furthermore, the activity fostered motivation among educators and parents to adopt digital tools in daily learning practices and encouraged collaboration across stakeholders to create a more inclusive educational environment. In conclusion, the international webinar proved to be an effective approach in disseminating knowledge and promoting the utilization of digital technology for inclusive education in Cirebon, contributing to the empowerment of educators and parents in supporting children with special needs.
PENGARUH KEPERCAYAAN DAN CITRA MEREK TERHADAP LOYALITAS PELANGGAN PADA PROVIDER TELKOMSEL DI WILAYAH CIREBON Dinda Nikmah; Sudadi Pranata
Journal of Management and Innovation Entrepreneurship (JMIE) Vol. 3 No. 2 (2026): January
Publisher : Yayasan Nuraini Ibrahim Mandiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70248/jmie.v3i2.2887

Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh citra merek, kepuasan pelanggan, dan kepercayaan terhadap loyalitas konsumen dalam industri telekomunikasi di Indonesia. Di tengah persaingan pasar digital yang semakin intensif, perusahaan perlu membangun hubungan jangka panjang dengan pelanggan melalui strategi berbasis kepercayaan dan nilai merek. Metode kuantitatif digunakan dengan pendekatan analisis Structural Equation Modeling (SEM) berbasis SmartPLS untuk menguji hubungan antar variabel. Sampel terdiri dari 250 responden pengguna aktif layanan telekomunikasi. Hasil penelitian menunjukkan bahwa citra merek dan kepercayaan pelanggan memiliki pengaruh signifikan terhadap loyalitas, sedangkan kepuasan pelanggan berperan sebagai variabel mediasi. Temuan ini mengindikasikan pentingnya integrasi antara strategi branding dan hubungan pelanggan dalam meningkatkan nilai seumur hidup konsumen. Studi ini memberikan implikasi praktis bagi pengelola merek dalam merancang program loyalitas dan memperkuat kepercayaan pelanggan di era digital.
Increasing Financial Inclusion for Coffee Farmers through Fintech Education and Implementation in Lembang M. Yani Syafei; Rahma Wahdiniwaty; Sudadi Pranata
International Journal Of Community Service Vol. 5 No. 2 (2025): May 2025 (Indonesia - Malaysia - Timor-Leste)
Publisher : CV. Inara in Colaboration with www.stie-sampit.ac.id

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51601/ijcs.v5i2.848

Abstract

Financial inclusion plays a crucial role in improving the economic resilience of smallholder farmers, particularly in rural areas with limited access to formal financial services. This community engagement program aimed to enhance financial literacy and promote fintech adoption among coffee farmers in Lembang. The initiative included structured training sessions, fintech demonstrations, and collaboration with agricultural cooperatives to ensure sustainable financial education. The results indicated a significant improvement in farmers’ understanding of financial management, budgeting, and digital financial tools. Many participants successfully adopted mobile banking, digital payments, and fintech-based lending solutions, reducing their reliance on informal credit sources. The involvement of cooperatives facilitated the dissemination of financial knowledge beyond the initial participants, contributing to long-term sustainability. However, challenges such as digital literacy gaps among older farmers and limited internet infrastructure in remote areas were identified as barriers to widespread fintech adoption. To address these issues, continuous financial literacy programs, mentorship initiatives, and infrastructure improvements are recommended. This study highlights the potential of fintech solutions in bridging financial access gaps and empowering rural farmers with better financial decision-making capabilities. Future initiatives should focus on expanding fintech services to include agricultural insurance and investment options, ensuring a more comprehensive approach to financial inclusion in the agricultural sector.
MENGUKUR KEPUASAN PELANGGAN HOTEL GRAND SURABAYA DENGAN ANALISIS KINERJA DAN INDEKS KEPUASAN: An Assessment of Customer Satisfaction at Grand Surabaya Hotel Using Performance Analysis and the Satisfaction Index Anisa Nur Ayunda Sari; Sudadi Pranata; Feri Fauzi
Jurnal Investasi Vol. 12 No. 1 (2026): Jurnal Investasi Vol. 12 No. 1
Publisher : Universitas Wiralodra

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31943/investasi.v12i1.374

Abstract

Abstrak memberikan wacana mengenai penelitian yang dilaksanakan, ditulis lengkap dan jelas. Abstrak ditulis dalam dua bahasa yaitu Bahasa Indonesia dan Bahasa Inggris, diketik dalam 1 paragraf 1 spasi sejumlah 150-200 kata, berisi pokok-pokok penelitian, seperti tujuan, metode dan hasil penelitian. Abstrak harus dapat menggambarkan bagaimana penelitian yang dilakukan dapat berkontribusi terhadap perkembangan ilmu pengetahuan. Kata kunci ditulis di bawah abstrak dalam format bold dan italic (cetak tebal dan miring) dan merubakan substansi dari penelitian yang dilakukan. Kata kunci juga sebaiknya tersebut dalam judul. Format penulisan abstrak dan kata kunci, serta tubuh artikel seluruhnya harus mengikuti cetakan ini.
PENGARUH PENGALAMAN KONSUMEN TERHADAP MINAT BELI ULANG GEN Z KOPI KENANGAN CIREBON: The Influence of Customer Experience on Repurchase Intention among Generation Z at Kopi Kenangan Cirebon Arsya Febriani; Sudadi Pranata; Feri Fauzi
Jurnal Investasi Vol. 12 No. 2 (2026): Jurnal Investasi Vol. 12 No. 2
Publisher : Universitas Wiralodra

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31943/investasi.v12i2.388

Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh pemasaran pengalaman yang terdiri dari sensory experience, emotional experience, dan social experience terhadap minat beli ulang konsumen Gen Z pada merek Kopi Kenangan di Kota Cirebon. Fenomena ini penting karena industri kopi di Indonesia tidak hanya berkembang dari sisi fungsional konsumsi tetapi juga sebagai gaya hidup yang dipengaruhi oleh pengalaman konsumen. Metode penelitian menggunakan pendekatan kuantitatif dengan teknik survei terhadap 100 responden Gen Z yang pernah membeli produk Kopi Kenangan. Data dianalisis dengan Structural Equation Modelling-Partial Least Square (SEM-PLS) menggunakan SmartPLS 3.0. Hasil penelitian menunjukkan bahwa ketiga variabel independen secara simultan berpengaruh positif dan signifikan terhadap minat beli ulang, dengan nilai R-Square sebesar 0,637. Secara parsial, pengalaman sensorik (t=2,092), pengalaman emosional (t=3,504), dan pengalaman sosial (t=3,160) memiliki pengaruh signifikan (p<0,05). Temuan ini menegaskan bahwa kombinasi pengalaman sensorik, emosional, dan sosial merupakan faktor kunci dalam membangun loyalitas konsumen Gen Z. Penelitian ini memberikan kontribusi bagi pemasar dalam merancang strategi pengalaman pelanggan yang efektif di industri coffee shop.
Co-Authors Aan Kanivia Abdun Wijaya Abshor Marantika Adelia Puspita Aditya Kurniawan Chandra Agung Supriyadi Agus Sevtiana Amelia, Shinta Amroni Amroni Amroni Amroni, Amroni Anisa Nur Ayunda Sari Apriansyah Rizqi Setiawan Ardiningrat, Raden Muhamad Rama Poetra Arief Yanto Rukmana Arifin Arifin Arsya Febriani Asharryadi Noegroho Ayu Lestari, Ni Wayan Fitriana Bangun, Cicilia Sriliasta Bayu Sadewa Bilal Dewansyah Budi Djatmiko Chaerunisa, Danya Rizki Chaerunisa Chairun Nas Chandra Lukita Chandra, Aditya Kurniawan Choirunnissa, Dina Christina, Stefanny Christine Agustina Clarissa Lillian David Hasudungan Pardede Dewi Iriani Dewi Laily Purnamasari Dewi Laily Purnamasari Dhea Praadha Gitama, Gytha Nurhana Dinda Nikmah Dini Hidayati Dwi Meldiansyah Rahadi Elsa, Khofifah Fahrudin, Rifqi Fajrinoor Fanani Fakhrudin, Mohammad Umar Fauzi, Feri Fauziah, Devy Nadya Feri Fauzi Fhia Amelia Frans Sudirjo Gilang Putratama Gunawan, Novalia Gytha Nurhana Dhea Praadha Gitama Hadi Prasetyo, Arif Hambali, Firdaus Handoko, Elvina Muliani Helni Herliani Huneman, Taufan I Ketut Gunawan Ika Kartika Ine Rachmawati Inggrid Panjaitan Ismail, Mualif Ivon Bilkistan Putri Tanri Julianti, Fifi Kanivia, Aan Keisha Ivana Wibowo Kiran Agustin Kurniawan, Putri Nur Shafa Kusnadi Kusnadi Kusuma Putra, Rengga Laily Purnamasari, Dewi Lena Magdalena Lubis, Dokmen M. Syamsul Maarif M. Yani Syafei M. Yani Syafei M. Yani Syafei Margaretha, Jolanda Marsani Asfi Marsani Asfi Maulana Arif Komara Meira, Kanitha Dwi Meirisha Handayani Meria, Lista Miftahulhaq, Muhammad Jamaluddin Mochamad Calvin Farell Mohammad Umar Fakhrudin Mohammad Umar Fakhrudin Mohammada Umar Fakhrudin Muhamaad Rifat Syauqy Muhammad Ade Kurnia Harahap Muhammad Nur Muhammad Rizal Septriyanto Muhammad Saeful Anwar Munir Tubagus Munir Tubagus Nandang Komara Noah Rangi Nolen, Jeammy Noor Aziz Noor Azura Zakaria Nurfitriyani, Vivi Nurhajijah, Sitta Nurhana Dhea Praadha Gitama, Gytha Nurkholis, Muhammad Oryz Agnu Dian Wulandari Oryz Agnu Dian Wulandari Padmajati, Astri Pratiwi, Rizma Ratih Priadi, Adzustina Prisilia Jesica, Sheren Purnamasari, Dewi Laily Purnamasari Putratama , Gilang Rahma Wahdiniwaty Rahma Wahdiniwaty Ridho Taufiq Subagio Rina, Agustina Rizki Chaerunisa, Danya Ronaldo Brilian Wijaya Rony Nur Triwibowo Rosa Lesmana Satriyo Satriyo Septian, Willy Eka Setiawan, Apriansyah Rizqi Sidik, Aditya Ihsan Sitohang, Lita Meliana Sobi Mutohari Stefanny Christina Stefanny Christina Sugianto, darul Suhadi Parman Sundana, Sundana Suwandi Suwandi Suwandi Suwandi Suwandi Syarifuddin Syarifuddin Syarifuddin Syarifuddin Tan, Felicia Linggayani Tendi, Grace Regina Turini Turini Umi Narimawati Wahyuningsih, Intan Indah Widia Wati Willy Eka Septian Wulan Sari, Nunung Yahya, Irfan Yolanda Albertina yosafat trinovianto Yulia Rahmawati, Devy Yuni Awalaturrohmah Solihah Yuni Awalaturrohmah Solihah Yuningsih Yuningsih Zinhle Ndlovu